Humanhome
Humanhome is a Los Angeles-based design studio and vertically integrated manufacturer of architectural lighting fixtures, founded in 2017, serving trade professionals (designers, architects, contractors) and direct consumers through a Shopify e-commerce site using proprietary engineered polymer and machined aluminum products.
- Company typePrivate
- Founded2017
- HeadquartersGlendale, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Humanhome does
Humanhome is a Los Angeles-based design studio and manufacturer of architectural lighting fixtures, founded in 2017 and operating from a Glendale, California facility. The company designs and produces wall sconces and ceiling flush mounts organized into multiple named collections, including a Foundation Collection (PALIA, LEIT, SOHNN, ORIGINS) and an expanding set of later releases (NAALA, MEILL, FIORA, SERRA, MARII, BORRO, ONNA, LARUE, ELLES, ORREN, GIO, RYN, TOTEM, CY, COLLO, GALLERY), with a current catalog of 31 wall mount sconce styles and 18 ceiling mount fixtures. Products are built using engineered polymer and machined aluminum, with 90+ CRI dimmable LED light sources, and carry UL and cUL certifications, positioning them for both residential and contract-grade commercial use.
The company operates a direct-to-consumer e-commerce channel via Shopify, with unit pricing ranging from $220 to $650 per fixture and replacement LED bulbs sold as accessories. A dedicated Trade Program offers automatic 10% discounts to verified interior designers, architects, home stagers, and licensed general contractors, supported by a quote request workflow for projects of six or more pieces. Domestic fulfillment is handled via UPS, while international orders are accepted on an inquiry basis. Marketing is conducted primarily through the company website and organic social media, including Instagram, without a physical retail presence.
Humanhome is privately held with no external funding disclosed and operates with a small team of 1-10 employees. Its vertical integration model consolidates design, material science exploration, and manufacturing within a single facility, which is atypical for a firm of its size and suggests a founder-led, design-IP-driven operating posture rather than a venture-backed growth model.
Humanhome firmographics
Firmographics- Name
- Humanhome
- Legal name
- Humanhome
- Website
- https://humanhome.co
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Humanhome is a Los Angeles-based design studio and vertically integrated manufacturer of architectural lighting fixtures, founded in 2017, serving trade professionals (designers, architects, contractors) and direct consumers through a Shopify e-commerce site using proprietary engineered polymer and machined aluminum products.
- Ownership category
- akta.pro rank
Humanhome industry classification
Industry- Product category
- Architectural Lighting Fixtures
- NAICS
- Residential Electric Lighting Fixture Manufacturing (335131), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (3351)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Indoor Lighting Fixtures Retail (Ceiling, Wall, Pendant, Chandeliers) (CRAIAHAA)
- akta.pro secondary industry
- Industrial/Product & Furniture Design (BPAHAKAM)
Keywords
Where Humanhome is headquartered
LocationHeadquarters
- HQ city
- Glendale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Humanhome business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Lighting Fixture Sales: One-time purchase revenue from selling architectural lighting fixtures (sconces and ceiling flush mounts) directly to consumers and trade professionals through e-commerce platform. Products range from $220 to $650 per fixture.
- LED Bulb Accessories: Sale of compatible LED bulbs (G8 6.0W at $21.50) as accessories and replacement parts for their lighting fixtures.
- Trade Account Program: B2B trade program offering 10% discount to verified professionals (interior designers, architects, contractors) with automatic account activation and pricing applied at checkout.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Consumer Pricing |
| Unit Pricing | Pay-as-you-go | Trade Professional Pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Humanhome product offering
Product offeringCore offering
Humanhome designs and manufactures original architectural lighting fixtures—primarily wall sconces and ceiling flush mounts—constructed from proprietary engineered polymer and machined aluminum, organized into named collections (PALIA, LEIT, SOHNN, ORIGINS). Products are designed and made in-house at the company's Glendale, California facility and sold directly to consumers and trade professionals through an e-commerce platform, with a dedicated trade pricing program for interior designers, architects, home stagers, and licensed contractors.
Product overview
Humanhome is a Los Angeles-based manufacturer and design studio (est. 2017) producing architectural lighting fixtures. The product portfolio consists of multiple distinct collections including PALIA (scalloped vertical flutes), LEIT (stepped faceted geometry), and SOHNN (vertical corrugation). Individual products include wall sconces and ceiling flush mounts made from engineered polymer and machined aluminum. The company offers Trade Program pricing for professionals in interior design, architecture, home staging, and general contracting. Products are UL and cUL listed, backed by a one-year limited warranty, and ship with a 30-day return policy. Replacement LED bulbs (G8 6.0W and E26 5.0W) are available as separate parts.
Differentiator
Problem solved
Functional benefit
Products and services
- PALIA Collection
- LEIT Collection
- SOHNN Collection
- ORIGINS Collection
- G8 6.0W LED Bulb
- E26 5.0W LED Bulb
- Trade Program
- Project Quote Service
Companies that use Humanhome
Customer profileSegments2 records
Ideal customer profiles2 records
Humanhome technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Humanhome partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Humanhome competitors and assessment
Company assessmentBroad incumbents
- Flos: Iconic Italian architectural and decorative lighting brand with deep designer-specifier relationships and broad global distribution. Comparable on premium architectural lighting category and designer customer base, but at far larger scale and with broader SKU breadth.
- Rejuvenation (Williams-Sonoma brand): Williams-Sonoma-owned architectural lighting and home furnishings retailer with a deep catalog of made-in-Portland fixtures and a strong trade program. Comparable on category and trade/consumer split, but with vastly greater scale, capital, and showroom distribution.
- Visual Comfort & Co. Largest US specialty architectural lighting brand with deep catalogs of sconces, flush mounts, pendants, and chandeliers aimed at the same interior designer/architect specifier audience. Comparable on category (decorative architectural lighting) and customer (trade professionals), but far broader in SKU breadth and distribution.
Direct peers
- Workstead: Design studio producing architectural lighting and interiors with a strong craft and material identity, selling through DTC and to the design trade. Comparable on category, trade/consumer split, and design-led premium positioning.
- Cedar & Moss: Design-forward DTC and trade architectural lighting brand offering sconces, flush mounts, and pendants with a minimalist, material-aware aesthetic. Highly comparable on target customer (designers/specifiers), product form factors, and DTC + trade distribution model.
- Allied Maker: Handmade-in-America architectural lighting studio producing sculptural sconces, pendants, and chandeliers for designers and discerning consumers. Highly comparable on vertical integration, design-led positioning, premium price points, and trade/specifier customer base.
- Schoolhouse Electric: Direct-to-consumer and trade architectural lighting brand with a strong design-driven catalog of sconces, flush mounts, and pendants, plus a dedicated trade program for designers. Closely comparable on GTM motion (DTC + trade), product category (architectural lighting fixtures), and design-led positioning.
- Apparatus Studio: New York-based interdisciplinary design studio producing high-end architectural lighting and objects with a strong material and craft narrative. Comparable on premium positioning, designer/specifier target, and architectural lighting category.
- RBW (Rich Brilliant Will): US-made architectural LED lighting brand selling sconces, pendants, and surface mounts through trade and specification channels. Comparable on category (architectural lighting fixtures), US manufacturing, and trade/specifier GTM.
Emerging players
- Niche (formerly Niche Modern): Boutique modern lighting brand focused on sculptural, design-forward fixtures for residential and hospitality spaces. Comparable on premium, design-led positioning and architectural lighting category, though typically smaller catalog breadth than Humanhome.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Humanhome social profiles
Digital presenceHumanhome compliance and trust
Trust signalCompliance2 records
Humanhome financial estimates
Financial estimateRevenue estimate
Valuation estimate
Humanhome leadership team
Management profileNumber of profiles
Humanhome funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Humanhome M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Humanhome
What does Humanhome do?
Humanhome designs and manufactures original architectural lighting fixtures—primarily wall sconces and ceiling flush mounts—constructed from proprietary engineered polymer and machined aluminum, organized into named collections (PALIA, LEIT, SOHNN, ORIGINS). Products are designed and made in-house at the company's Glendale, California facility and sold directly to consumers and trade professionals through an e-commerce platform, with a dedicated trade pricing program for interior designers, architects, home stagers, and licensed contractors.
Is Humanhome a public or private company?
Humanhome is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Humanhome founded?
Humanhome was founded in 2017. It employs 1 to 10 people.
Where is Humanhome based?
Humanhome is headquartered in Glendale, United States, in the North America region.
How does Humanhome make money?
Three revenue lines are on record. Lighting Fixture Sales are the primary driver. The others are LED Bulb Accessories and trade Account Program.
Who are Humanhome's main competitors?
Broad incumbents on record are Flos, Rejuvenation (Williams-Sonoma brand) and Visual Comfort & Co.. Direct peers are Workstead, Cedar & Moss, Allied Maker, Schoolhouse Electric, Apparatus Studio and RBW (Rich Brilliant Will). Niche (formerly Niche Modern) is listed as an emerging player.
Does Humanhome have an API?
No public API is recorded for Humanhome.
What industry is Humanhome in?
Humanhome's product category is Architectural Lighting Fixtures. Its primary akta.pro industry code is CRAIAHAA, Indoor Lighting Fixtures Retail (Ceiling, Wall, Pendant, Chandeliers), with a secondary code of BPAHAKAM, Industrial/Product & Furniture Design. Its NAICS code is 335131 and its SIC code is 3640.