Shag Carpet

What Shag Carpet does

Shag Carpet Productions, Inc. (DBA "Shag Carpet Props") is a privately held, founder-led event-prop and furniture rental company headquartered in Dallas, Texas, with a secondary warehouse in San Antonio. The company operates a 55,000 square foot warehouse stocked with themed props, furniture, lighting, staging, and event essentials organized into 70+ themed categories spanning decades (20s–80s), international styles (British, French, Moroccan, Asian, Egyptian), and niche themes (Speakeasy, Art Deco, Safari, Western, Casino, Winery). Its primary customer segments are wedding planners and couples, corporate event planners, and private party hosts across the Dallas-Fort Worth and San Antonio metros, with select service to film and television productions and out-of-town event planners.

The core platform is a website-based e-commerce catalog (shagcarpetprops.com plus a dedicated shagsat.com for San Antonio) that supports browsing by theme, era, and color, direct online ordering, and phone sales via an inside sales team. The technology layer is conventional — a website-based catalog with inventory categorization, color-based filtering, and a "NEW Inventory" feed — with no disclosed AI, APIs, or proprietary software. Differentiators include custom branding add-ons (graphics, logos, and signage applied to rental inventory at $20–$1,225 per item) and curated Wedding Collections (Candlelight, Modern White, Ranch).

Shag Carpet monetizes entirely through transaction-fee rentals. Items range from $17 accessories (e.g., rope with brass ends) to over $2,145 for premium pieces (e.g., Art Deco bars, building facades, themed entrances), with branding as a paid add-on. Distribution is direct-to-customer via website and phone. The company employs 1–10 staff, has no disclosed institutional funding, and operates as a single-state Texas business without public financial reporting. A sister-company referral partnership with Game On Dallas extends the offering into event games.

Name

Shag Carpet

Legal name

Shag Carpet Productions, Inc.

Website

https://shagcarpetprops.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Shag Carpet Productions is a Dallas-based event prop and furniture rental company operating a 55,000 sq ft warehouse of themed inventory across 70+ categories, serving wedding planners, corporate event planners, and private party hosts in the Dallas-Fort Worth and San Antonio markets.

Ownership category

akta.pro rank

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Props & Furniture Rental: Rental of event props, furniture, and decorations for themed events, parties, and corporate functions. Customers pay rental fees for items ranging from $17 to over $2,000 per rental period.
2. Custom Branding Add-ons: Additional fees for custom branding, graphics, and signage added to rental items. Branding options range from $20 to $1,225 per item.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Shag Carpet Props rents themed event props, furniture, and decorations out of a 55,000-square-foot Dallas warehouse, organized by decade (20s–80s), theme (Safari, Art Deco, Speakeasy, Western, Casino, Beach/Tiki, Alice in Wonderland, etc.), color, and event type (weddings, corporate, private parties, film/TV). Rental fees range from approximately $17 to $2,145 per item per rental period, with optional add-on custom branding and graphics available on many items for $20 to $1,225 each. A secondary San Antonio warehouse serves the South Texas market.

Product overview

Shag Carpet is an event rental company offering a unified portfolio of props, furniture, and decorations for rent in Dallas Fort Worth, Texas. The core offering comprises Props & Decor organized by era themes (20s, 50s, 60s, 70s, 80s), event themes (Safari, Alice in Wonderland, Western, Beach/Tiki, Casino, Circus), and specialty categories (Animals, Transportation, Sports, Weddings). The Furniture collection provides seating, tables, bars, and decorative accessories. Event Essentials offers infrastructure items including lighting, staging, dance floors, and trade show supplies. Wedding Collections provide specialized theming options. All items are available for rental with add-on custom branding services for corporate events.

Differentiator

Problem solved

Functional benefit

Products and services

• Props & Decor Rental Rental of a comprehensive catalog of themed props and decorative items organized by era (20s through 80s), theme (Safari, Alice in Wonderland, Beach/Tiki, Western, Casino, Circus, Speakeasy, etc.), and color. Targets event planners, party hosts, and production designers needing authentic themed decor.
• Furniture Rental Rental of event furniture including seating (chairs, sofas, bar stools, thrones, ottomans, benches), tables (dining, coffee, highboy, end), bars, platforms, columns, and decorative accessories (floor lamps, mirrors, pillows, rugs, shelves).
• Event Essentials Rental Rental of essential event infrastructure including carpet, dance floors, lighting (chandeliers, effect lighting, lamps), pipe and drape, staging, trade show items, signage holders, fencing, and social distancing supplies.
• Wedding Collections Curated wedding-themed rental collections including the Candlelight Collection, Modern White Collection, and Ranch Collection featuring specialized furniture, decor, and centerpieces for wedding ceremonies and receptions.
• Custom Branding Add-on Service Add-on service that applies custom branding, graphics, signs, and logos to rental props and furniture items including bars, platforms, stanchions, and photo opportunities, supporting corporate events, product launches, and trade show activations. Branding fees range from $20 to $1,225 per item.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Game On DallasminorOthersSister company referral partnership for event games. Game On Dallas (gameondallas.com) is a separate company specializing in games for events, referred to Shag Carpet customers seeking game rentals as a complementary service.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hartmann Studios: California-based event rental and production company offering furniture, decor, props, and event design services for corporate and social events. Comparable in prop and decor rental scope but with broader production services and West Coast focus.
• Revelry Event Designers: Los Angeles-based event design and rental firm offering curated furniture, decor, and tabletop rentals for weddings, corporate, and social events. Highly comparable to Shag Carpet's themed, design-forward rental approach but serving the West Coast market.
• AFR Furniture Rental: National event and trade show furniture rental company specializing in short-term event and staging furniture, directly comparable to Shag Carpet's furniture and event essentials rental offering, though typically serving larger corporate and trade show clients.
• Event Source: Regional event rental company serving the Midwest with tenting, furniture, decor, and event essentials. Directly comparable to Shag Carpet's combined furniture and event essentials rental model, though in a different geography.
• Classic Event & Tent Rentals: Event rental provider offering tents, tables, chairs, and event decor for weddings, corporate, and social events. Comparable to Shag Carpet on furniture and event essentials but adds a tent rental specialization.

Emerging players

• Quest Events: Event decor and prop rental specialist serving weddings, corporate events, and brand activations with themed and custom decor. Directly comparable to Shag Carpet on themed decor and prop rental but operates at smaller scale and in different regional markets.

Others

• BBJ Linen: National event linen, tabletop, and rental provider for weddings, galas, and corporate events. Adjacent rather than directly competing with Shag Carpet — overlapping only on event decor where customers bundle linens with furniture and props.

Broad incumbents

• CORT Events: Large national event furniture and rental house offering furniture, seating, and event decor for corporate, trade show, and social events across the U.S. Comparable to Shag Carpet in furniture/event rental core but with far broader geographic reach and scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/shagcarpetprops

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shag Carpet