New York Media

Domain Name Marketplacesnewyorkmedia.com

New York Media is the media arm of the YourBrand.com ecosystem, a private digital marketing agency that acquires, curates, and develops premium geo-targeted .COM domain names across the New York metro and U.S. markets, serving startups, real estate firms, local businesses, and domain investors.

Company typePrivate
Founded2004
HeadquartersKew Gardens, United States
Headcount251–500
GTM typeB2B
OfferingDigital Commerce or Content

What New York Media does

New York Media is a private digital marketing agency and the media arm of the YourBrand.com ecosystem, headquartered at 125-10 Queens Boulevard, Kew Gardens, NY, with a second office in Ramat Beit Shemesh, Israel. The company was founded in 2004 and employs 251–500 people. Its stated public-facing function is creating brands and communities, but its operational core is the acquisition, curation, and development of premium digital real estate — specifically, high-value .COM domain names with a focus on New York metro, New Jersey, and U.S. geo-targeted assets such as Yonkers.com, ParkSlope.com, NewRochelle.com, and Plainview.com.

The company's product surface is organized as a platform-plus-modules architecture. The foundation is YourBrand.com, which powers an ecosystem of vertical marketplace platforms (RealtyBrands.com, MortgageBrands.com, LawBrands.com, DentalBrands.com, NewYorkBrands.com, BrandAuthority.com, CityDirect.com) and development platforms (AgentSites.com, MortgageSites.com, CityDental.com, LawSites.ai) that transform premium domains into SEO-driven, lead-generating websites. New York Media serves as the central media and communication layer, publishing announcements and coordinating branding direction across the ecosystem.

Revenue is generated through three primary streams: one-time domain sales and acquisitions (licensing of premium domain assets), digital marketing agency services under a professional services model, and platform development services. The customer base spans startups and modern brands, real estate brokerages and listing platforms, local service providers, and investors seeking liquid digital assets. Pricing is quote-based and not publicly disclosed. The company is privately held, a subsidiary of YourBrand.com, and has no disclosed funding rounds, named customers, partnerships, or financial performance data in the public record.

New York Media firmographics

Firmographics

Name: New York Media
Legal name: New York Media
Website: https://newyorkmedia.com
Company type: Private
Founded year: 2004
Operating status: Operating
Headcount range: 251–500 employees
Short description: New York Media is the media arm of the YourBrand.com ecosystem, a private digital marketing agency that acquires, curates, and develops premium geo-targeted .COM domain names across the New York metro and U.S. markets, serving startups, real estate firms, local businesses, and domain investors.
Ownership category
akta.pro rank

New York Media industry classification

Industry

Product category: Domain Name Marketplaces
NAICS: Advertising, Public Relations, and Related Services (5418), Media Representatives (541840)
SIC: Services-Advertising Agencies (7311)
akta.pro primary industry: Online News & Magazine Publishing Platforms (CMS & Hosting) (MPAJAMAC)
akta.pro secondary industries: Community-Integrated Publishing Platforms (MPACAIAI), Digital Newsstand & Aggregation Platforms (Magazine/News Apps, Bundles) (MPAJAKAE)

Keywords

Premium domain marketplaces
Digital marketing agency
Geo domain portfolio
Brand development services
Domain investment

Where New York Media is headquartered

Location

Headquarters

HQ city: Kew Gardens
HQ country: United States
HQ region: North America

Offices2 records

Markets served

New York Media business model

Business model

GTM type: B2B
Offering type: Digital Commerce or Content
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

Domain Sales and Acquisitions: Acquires premium geo domains across New York, New Jersey, and key U.S. markets. Revenue generated through domain sales, acquisitions, and portfolio management of digital real estate assets.
Digital Marketing Agency Services: Provides digital marketing agency services focused on creating brands and communities, serving as the central media hub for the YourBrand.com ecosystem.
Platform Development Services: Development platforms including AgentSites.com, MortgageSites.com, CityDental.com, and LawSites.ai take premium domains and turn them into fully functional, SEO-driven websites designed to generate business leads.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

New York Media product offering

Product offering

Core offering

New York Media is a digital marketing agency that builds, curates, and develops premium digital real estate (geo-targeted and brandable domain names) as the central media hub of the YourBrand.com ecosystem. It operates an interconnected set of curated domain marketplaces (CityDirect.com, NewYorkBrands.com, RealtyBrands.com, MortgageBrands.com, LawBrands.com, DentalBrands.com, BrandAuthority.com) and development platforms (AgentSites.com, MortgageSites.com, CityDental.com, LawSites.ai) that turn premium domains into SEO-driven, lead-generating websites for businesses, investors, and brands.

Product overview

New York Media operates a platform-plus-modules architecture centered on premium digital real estate. The core platform, YourBrand.com, serves as the foundation powering multiple vertical marketplace platforms (RealtyBrands.com, MortgageBrands.com, LawBrands.com, DentalBrands.com, NewYorkBrands.com, BrandAuthority.com, CityDirect.com) and development platforms (AgentSites.com, MortgageSites.com, CityDental.com, LawSites.ai). NewYorkMedia.com functions as the central media hub connecting and communicating the ecosystem vision. The company acquires, curates, and develops premium domain names for businesses, investors, and brands seeking to own markets online through geo-specific and category-defining digital assets.

Differentiator

Problem solved

Functional benefit

Brands

CityDirect.com: A curated showcase of pure geo domain names - exact-match city and neighborhood domains representing entire markets like NewRochelle.com, ParkSlope.com, Plainview.com, and Yonkers.com.
NewYorkBrands.com

Products and services

NewYorkMedia.com Central media hub and digital marketing agency that connects, supports, and communicates the vision behind the YourBrand.com ecosystem; functions as the storytelling and communication layer for domain marketplaces and development platforms.
CityDirect.com Curated marketplace showcase of pure geo domain names (exact-match city and neighborhood domains) such as NewRochelle.com, ParkSlope.com, Plainview.com, and Yonkers.com; enables businesses and investors to own category-defining digital assets.
NewYorkBrands.com Curated marketplace for premium New York domains, including four-letter .COM domains, geo-targeted domains, brandable domains, and real estate domains, part of the YourBrand.com ecosystem.
RealtyBrands.com Premium domain marketplace focused on the real estate industry, part of the YourBrand.com ecosystem of vertical marketplaces.
MortgageBrands.com Premium domain marketplace focused on the mortgage industry, part of the YourBrand.com ecosystem of vertical marketplaces.
LawBrands.com Premium domain marketplace focused on the legal industry, part of the YourBrand.com ecosystem of vertical marketplaces.
DentalBrands.com Premium domain marketplace focused on the dental industry, part of the YourBrand.com ecosystem of vertical marketplaces.
BrandAuthority.com Premium domain marketplace platform within the YourBrand.com ecosystem, focused on authority-building digital assets.
AgentSites.com Development platform that takes premium real estate domains and turns them into fully functional, SEO-driven websites designed to generate business leads.
MortgageSites.com Development platform that transforms premium mortgage domains into operational websites for lead generation.
CityDental.com Development platform for dental industry domains, creating SEO-optimized websites for dental practices.
LawSites.ai Development platform for legal industry domains, building lead-generating websites for law firms.
YourBrand.com Foundation platform that powers the ecosystem of vertical marketplaces and development platforms for premium domain names and digital brand building.

Quantifiable outcome

Premium geo domains like Yonkers.com or ParkSlope.com position owners as authority in their location and first touchpoint for local search intent

Companies that use New York Media

Customer profile

Segments4 records

Ideal customer profiles4 records

New York Media technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

New York Media partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

New York Media competitors and assessment

Company assessment

Direct peers

Undeveloped: Undeveloped is a curated domain marketplace specializing in premium, brandable, and short domains. Comparable to New York Media's NewYorkBrands.com curation of four-letter and brandable .com assets, with a similar focus on high-quality inventory over mass listings.
Huge Inc. Huge is a digital agency focused on brand creation, customer experience, and platform design for enterprise clients. Comparable to New York Media's digital marketing agency services and brand-building work for clients across its ecosystem.
VaynerMedia: VaynerMedia is a digital-first agency focused on brand storytelling, community building, and performance marketing. Comparable to New York Media's positioning as a digital marketing agency creating brands and communities, with overlap in mid-market and consumer clients.
SmartSites: SmartSites is a digital marketing agency offering SEO, web design, and development services primarily to SMB and mid-market clients. Comparable to New York Media's development platforms (AgentSites.com, MortgageSites.com) that turn premium domains into SEO-driven lead-generation websites.
Afternic (GoDaddy): Afternic is a major domain resale platform distributing premium inventory across registrar networks. It is comparable to New York Media's distribution motion for premium geo and brandable domains through partner channels.
R/GA: R/GA is a global digital agency combining brand, product, and marketing services. Comparable to New York Media on the digital marketing agency side, though operating at significantly larger scale and with broader client rosters.
Dan.com: Dan.com operates a streamlined domain marketplace with installment-based buyer financing and brokerage. It is comparable to New York Media's premium domain marketplace motion, especially for high-value, single-asset transactions.
Sedo: Sedo is one of the largest global domain marketplaces, connecting domain owners with buyers and providing brokerage, parking, and transfer services. It is directly comparable to New York Media's NewYorkBrands.com and CityDirect.com marketplace operations, although at much greater scale and liquidity.

Broad incumbents

GoDaddy: GoDaddy is the dominant domain registrar and aftermarket operator, running GoDaddy Auctions and Afternic for premium domain sales. It is comparable to New York Media's domain marketplace and portfolio management business but operates at vastly larger scale across the full domain lifecycle.

Emerging players

Squadhelp: Squadhelp combines a curated domain marketplace with branding services and naming contests. Comparable to New York Media's combination of premium domain listings and brand-creation services, though Squadhelp focuses more on new name generation than geo domains.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

New York Media financial estimates

Financial estimate

Revenue estimate

Valuation estimate

New York Media leadership team

Management profile

Number of profiles

New York Media funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

New York Media M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New York Media

What does New York Media do?

Is New York Media a public or private company?

New York Media is a private company. It is classified as corporate owned and is currently operating.

When was New York Media founded?

New York Media was founded in 2004. It employs 251 to 500 people.

Where is New York Media based?

New York Media is headquartered in Kew Gardens, United States, in the North America region.

How does New York Media make money?

Three revenue lines are on record. Domain Sales and Acquisitions are the primary driver. The others are digital Marketing Agency Services and platform Development Services.

Who are New York Media's main competitors?

Direct peers on record are Undeveloped, Huge Inc., VaynerMedia, SmartSites, Afternic (GoDaddy), R/GA, Dan.com and Sedo. GoDaddy is listed as a broad incumbent. Squadhelp is listed as an emerging player.

Does New York Media have an API?

No public API is recorded for New York Media.

What industry is New York Media in?

New York Media's product category is Domain Name Marketplaces. Its primary akta.pro industry code is MPAJAMAC, Online News & Magazine Publishing Platforms (CMS & Hosting), with a secondary code of MPACAIAI, Community-Integrated Publishing Platforms. Its NAICS code is 5418 and its SIC code is 7311.