Adventure Park

What Adventure Park does

Adventure Park is a Portuguese outdoor adventure venue operating treetop circuits (arborismo) and complementary activities within the Jamor National Sports Complex in Cruz Quebrada, near Lisbon. Founded in 2009 as a private limited company (ADVENTURE PARK – PARQUES DE ARBORISMO, LDA), the company operates a single physical site featuring two elevated treetop circuits — the Mega Circuit (44 activities across 4 obstacle sets, reaching 14 meters, with four 200-meter zipline slides) and the Little Forest Circuit (15 obstacles at up to 8 meters, with a 50-meter slide) — supplemented by canoeing on Jamor Lake, orienteering in Jamor Forest, and laser tag (introduced April 2025). Safety is delivered through continuous-line harness systems rated to 1500kg personal load and 6000kg cable load, with mandatory briefings and instructor monitoring.

The company serves a diversified customer base spanning families with children aged 5+, primary and secondary schools from Portugal and Spain, corporate team-building groups, birthday party organizers (minimum 8 participants), and bachelor/bachelorette celebrations. Revenue is generated predominantly through per-person activity entry fees (EUR 15–22 depending on circuit and age), group packages, gift vouchers valid for one year, and ancillary services including shed rental (EUR 30–130), catering (EUR 7.5–10 per person), instructor monitoring (EUR 15–18 per monitor), and customized certificates.

Go-to-market is direct-to-consumer: customers discover the park through the company website, Facebook, Google Business, TripAdvisor, Instagram, and earned media (Time Out, Expresso); they transact online via the e-commerce platform, by phone (+351 211 519 400), or by email ([email protected]), or by walk-in at the on-site reception open daily 10:00–18:00. The business is registered in Portugal with EUR 50,000 of stated capital, has 11–50 employees, and received EUR 158,372.82 of EU co-financing (FEDER + FSE) in 2017 for digital transformation, branding, and international market positioning. Revenue is not publicly disclosed.

Name

Adventure Park

Legal name

ADVENTURE PARK – PARQUES DE ARBORISMO, LDA

Website

https://adventurepark.pt

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Adventure Park is a Portuguese outdoor adventure operator running treetop circuits, canoeing, orienteering, and laser tag within the Jamor National Sports Complex near Lisbon. It serves families, schools, corporate groups, and event organizers through per-person activity fees and group packages.

Ownership category

akta.pro rank

Product category

Outdoor Adventure Activities

NAICS

Amusement Parks and Arcades (7131), All Other Amusement and Recreation Industries (713990)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Aerial Adventure Parks (Multi-Element Courses) (THAAACAC)

akta.pro secondary industries

Adventure & Aerial Parks (Ropes Courses, Zipline Parks, Climbing Parks) (THAJAEAI), Adventure Sports & Activity Centers (Paragliding, Surf Schools, Guided Activities) (THAAAAAL), Educational Adventure Programs (Outdoor Education, Skill Development) (THAAAAAO)

Keywords

• Outdoor adventure activities
• Treetop adventure circuits
• Team building events
• Birthday party venues
• School field trips

Headquarters

HQ city

Cruz Quebrada

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Activity Entry Fees: Primary revenue stream from selling entry tickets to treetop adventure circuits (Mega Circuit and Little Forest Circuit), canoeing, orienteering, and laser tag activities. Individual pricing varies by activity type and age group.
2. Group Packages and Events: Specialized packages for birthday parties, school trips, team building events, and bachelor/bachelorette parties. Includes group minimum requirements and optional add-ons like shed rental, catering, and monitoring services.
3. Gift Vouchers: Sale of gift vouchers (PDF format) for Little Forest Circuit or Mega Circuit experiences, valid for 1 year after purchase. Includes initial briefing, equipment rental, and insurance.
4. Additional Services and Rentals: Revenue from optional services including shed rental (30-130 EUR), catering/menus (7.5-10 EUR/pax), monitoring services (15-18 EUR per monitor), video/photo documentation, and customized certificates.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Adventure Park is an outdoor treetop adventure park located in the Jamor National Sports Complex in Cruz Quebrada, Portugal, operating elevated platform circuits (Mega Circuit and Little Forest Circuit) along with complementary activities including canoeing, orienteering, and laser tag. The company sells individual activity tickets, group event packages (team building, birthday parties, school trips, bachelor/bachelorette parties), gift vouchers, and add-on services such as shed rental and catering. Activities are designed for participants aged 5+ with no upper age limit, serving families, schools, corporate groups, and private celebrations.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Participants can reach heights of 14 meters and experience zipline slides of 200 meters
• +4 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• IPDJ (Instituto Português do Desporto e da Juventude)coreStrategic or Co-development PartnerPartnership with IPDJ (Portuguese Institute for Sport and Youth) to launch additional activities including canoeing, orienteering, mini golf, and laser combat. This partnership has enabled Adventure Park to expand its activity portfolio beyond core treetop adventure to become a comprehensive outdoor adventure destination.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Forestal Park: Forestal Park operates forest adventure parks with ropes courses, ziplines, and family/group programming in Spain. It is comparable because its core product is also a tree-based aerial adventure experience sold to consumers and organized groups.
• AccroCamp: AccroCamp operates treetop adventure parks in France with rope courses and zipline activities. It is comparable as a European aerial adventure park operator serving families, youth groups, and corporate groups in a similar participatory recreation format.
• Treetop Trek: Treetop Trek offers treetop obstacle courses, ziplines, and aerial adventure experiences in the UK. It is comparable because its customer experience and operating model overlap closely with Adventure Park's canopy circuits, although it serves a different market.
• The Adventure Park: The Adventure Park is a U.S. operator of aerial adventure parks with ropes courses, climbing challenges, and ziplines. It is comparable by product format and safety-supervised outdoor experience model, despite serving a different geography.
• Aventura Amazonia: Aventura Amazonia operates treetop adventure parks in Spain with zipline and aerial obstacle circuits. It is comparable as an Iberian operator in the same aerial adventure park category, though it primarily serves a neighboring geography.

Broad incumbents

• Go Ape: Go Ape is a larger treetop adventure and zipline operator with multiple high-ropes locations. It is comparable as an established incumbent in forest-based aerial adventure attractions, though it operates at greater scale and mainly outside Portugal.
• Zip World: Zip World operates destination adventure attractions including ziplines, aerial challenges, and outdoor activity experiences. It is comparable as a larger adventure-attraction operator competing for adrenaline and group leisure spend, though its product portfolio is broader than Adventure Park's treetop circuits.

Direct peers

• Parque Aventura: Parque Aventura operates outdoor adventure parks in Portugal with high-ropes/tree-top courses and group leisure activities. It is highly comparable because it offers similar forest-based participatory adventure experiences to families, groups, and tourists.
• DiverLanhoso: DiverLanhoso is a Portuguese adventure park offering outdoor activities such as climbing, slides, paintball, and group adventure programs. It is comparable because it targets similar leisure, school, and corporate segments through supervised outdoor adventure packages.
• Pena Aventura Park: Pena Aventura Park is a Portuguese outdoor adventure destination known for zipline and nature-based activities. It is comparable as a domestic adventure park competing for group outings, leisure visitors, and adrenaline-oriented outdoor experiences.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AdventureParkPT
• Instagraminstagram.com/adventureparkportugal
• LinkedInlinkedin.com/company/adventure-park-portugal

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adventure Park