Aventura Amazonia

What Aventura Amazonia does

Aventura Amazonia is a Spanish group of private limited companies (DIVERNATUR, S.L.; DIBERBOSQUE, S.L.; DIVERMAR AVENTURA, S.L.; ACTIVIDADES TURÍSTICAS Y DE OCIO DEL SUR, S.L.) operating tree-top multi-adventure parks integrated into natural forest environments. The core offering consists of zip lines (tirolinas) and multi-adventure circuits distributed across difficulty levels (MiniKids for ages 3-6, Children, Juniors, Explorador, X-Trem), with up to 33 zip lines at the Cercedilla site and a 252m zip line at the (currently fire-closed) Pelayos site. The technical backbone is a proprietary safety architecture: Clic-iT smart carabiners that interlock so a participant cannot be unhooked from one side without securing the other, combined with a Continuous Lifeline (LVC) system that runs an unbroken cable through every element of a circuit.

Revenue is generated primarily through per-person entry tickets (€10-€25 depending on age and high/low season, including safety equipment, an initiation course, and accident insurance), birthday celebration packages requiring groups of 10+ children, school extra-curricular programs, corporate team-building events through the Amazonia Team Factory sub-brand (Madrid and Málaga facilities with over 100 games, 22 zip lines, and 50 dynamics), gift vouchers, and on-site F&B. Distribution runs through the company website's online booking system, walk-in visits, and direct corporate sales. The brand also extends internationally through partnerships with Aventura Parks (Dubai) and Comfama's Parque Arví (Medellín, Colombia). EN-15567 compliance and annual ARP Prevención audits anchor the safety positioning.

Customer segments split across families with children (primary), children's birthday celebrations (primary), corporate clients (team building, outdoor training), schools and educational groups, and bachelor/bachelorette parties. Marketing is primarily organic digital (website, Facebook, Instagram, YouTube, TikTok) plus the long-running Planeta Aventura content blog. The Pelayos park is currently closed after fire damage, reducing active Spanish sites from four to three.

Name

Aventura Amazonia

Legal name

DIVERNATUR, S.L.

Website

https://aventura-amazonia.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Aventura Amazonia operates a Spanish network of four tree-top multi-adventure parks (Cercedilla, Pelayos, Marbella, Granada) with zip lines and obstacle circuits, serving families, schools, and corporate clients, with Amazonia Team Factory for corporate team-building and international partnerships in Dubai and Medellín.

Ownership category

akta.pro rank

Product category

Outdoor Adventure Park Services

NAICS

Amusement and Theme Parks (71311), Amusement Parks and Arcades (7131), Nature Parks and Other Similar Institutions (712190)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Aerial Adventure Parks (Multi-Element Courses) (THAAACAC)

akta.pro secondary industries

Adventure Park Ticketing, Access Control & Guest Operations Services (THAAACAH), Adventure Park Equipment & Safety Services (Inspection, Training, Rescue) (THAAACAG), Adventure Parks & Aerial Courses (Zipline, Ropes, Canopy) (THAAAAAC)

Keywords

• Adventure park services
• Zip line circuits
• Corporate team building
• Outdoor recreation facilities
• Tree-top obstacle courses

Headquarters

HQ city

Cercedilla

HQ country

Spain

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Adventure Park Entry Tickets: Visitors pay for park entry which includes access to adventure circuits for up to 3 hours, safety equipment (harness, carabiners, pulley), an initiation course, and accident insurance. Tickets can be purchased online or at the park.
2. Birthday Celebration Packages: Special birthday packages for children including entry, food menus, and gifts for groups of 10+ participants.
3. Corporate Team Building Events: Amazonia Team Factory offers corporate events, team building activities, and outdoor training for companies with dedicated facilities and professional animation staff.
4. Gift Vouchers: Bono Regalo (gift vouchers) available for purchase as gifts.
5. Extra-curricular Activities: School activities and excursions (extraescolares) for educational institutions.
6. Food and Beverage: On-site café/bar-restaurant services at parks offering menus and food for visitors.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Aventura Amazonia operates multi-adventure tree-top parks offering zip lines, rope bridges, climbing walls, Tarzan jumps, and obstacle circuits set in natural forest environments in Spain. Each entry provides up to three hours of self-guided circuit access with safety equipment, initiation training, and accident insurance, complemented by birthday packages, bachelor/bachelorette celebrations, school extra-curricular activities, and corporate team-building services through Amazonia Team Factory.

Product overview

Aventura Amazonia operates as a multi-location adventure park company in Spain, offering tree-top zip line (tirolinas) and multi-adventure circuits across 4 parks (Cercedilla, Pelayos, Marbella, Granada) plus international locations. The core product is the adventure parks featuring zip lines and obstacle courses for all ages, complemented by Amazonia Team Factory for corporate team building events. Additional services include birthday party packages (Pack Cumpleaños), bachelor/bachelorette celebrations, children's MiniKids activities, and an online booking system. The parks use advanced safety systems with smart carabiners (Clic-iT) and Continuous Lifeline technology. Activities run for up to 3 hours per entry with unlimited circuit repetition.

Differentiator

Problem solved

Functional benefit

Brands

• Amazonia Team Factory: Corporate team building and outdoor training services, with facilities in Madrid and Málaga featuring over 100 games, 22 ziplines, and 50 team building activities in trees.

Products and services

• Aventura Amazonia Adventure Parks Self-guided multi-adventure tree-top park visits offering up to three hours of circuit access with zip lines, rope bridges, climbing walls, Tarzan jumps, and obstacle courses. Includes safety equipment, initiation training, and accident insurance; available at four park locations in Spain.
• Amazonia Team Factory Corporate Events Structured corporate team-building events and outdoor training programs delivered at dedicated, private park facilities separate from public operations, with professional animation staff and customized group dynamics for businesses.
• Birthday Party Packages (Pack Cumpleaños) Group birthday celebration packages for children including park entry at discounted Pack Birthday rates, optional food menu upgrades (Hot Dog 8€, Double Hot Dog 10€, Pizza 11€), and optional monitor service for 80€.
• Bachelor and Bachelorette Party Packages Adventure-themed bachelor and bachelorette celebration packages featuring zip lines and obstacle courses in natural forest settings, positioned as a distinctive alternative to traditional party formats.

Quantifiable outcome

• Rescue capability: participants can be evacuated in under 3 minutes if needed
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• ARP PrevencióncoreOthersIndependent safety audit company that annually audits and certifies the safety of Aventura Amazonia adventure parks. Ensures compliance with safety standards and regulations.
• Aventura Parks (Dubai)minorStrategic or Co-development PartnerInternational franchise/partnership in Dubai (UAE), listed as one of the 'Internacional' parks under the Aventura Amazonia brand umbrella.
• Comfama (Medellín, Colombia)minorStrategic or Co-development PartnerPartnership with Comfama's Parque Arví in Medellín, Colombia, listed as an international partner park.
• Amazonia Team FactorycoreStrategic or Co-development PartnerSubsidiary brand dedicated to corporate team building, outdoor training, and company events. Features dedicated facilities with 100+ games, 22 zip lines, and 50 team building dynamics. Located at the same sites as adventure parks but in private, separate areas.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• PortAventura World: Spain's largest theme park resort near Tarragona, attracting family and tourist leisure spend across Catalonia and internationally. Comparable as a broad incumbent competing for the same Spanish family tourism wallet, though operating at much larger scale and in a different (theme park) category.
• Parques Reunidos: One of the largest leisure park operators in Europe, managing theme parks, animal parks, and family entertainment centers across multiple countries. Relevant as a broad incumbent competitor for leisure spend and a potential strategic acquirer/operator at scale.

Direct peers

• Go Ape: UK-headquartered chain of aerial adventure parks with treetop courses and ziplines across multiple countries. Most comparable international operator to Aventura Amazonia in terms of multi-site aerial park format, safety systems, and family/group target customer.
• Jungle Park (Tenerife): Aerial adventure park in Tenerife featuring tree-top circuits and ziplines for families and groups. Comparable in product format (multi-element aerial courses), customer base (families, schools, groups), and pricing tier to Aventura Amazonia's Spanish parks.
• Forestal Park: Spanish chain of tree-top adventure parks with multi-circuit courses and ziplines across multiple Spanish regions. Closely comparable product, customer, and pricing model to Aventura Amazonia's Cercedilla, Pelayos, and Marbella sites.
• Naturávila: Multi-adventure park in the Sierra de Gredos (Ávila) with ziplines, rope courses, and outdoor adventure circuits. Comparable as a regional tree-top adventure park operator targeting families, schools, and corporate groups in central Spain.
• Aventura Parks (Dubai): Aerial adventure park operator in Dubai, UAE, operating as an international partner of the Aventura Amazonia brand. Directly comparable in product format and customer experience, and represents the franchised international extension of the company's model.
• Parque Arví (Comfama): Ecotourism and adventure park near Medellín, Colombia, operated by Comfama and listed as an international partner of Aventura Amazonia. Comparable as a nature-embedded adventure park targeting families and groups in Latin America.
• Selwo Aventura: Nature-based adventure and animal park on the Costa del Sol (Málaga) offering ziplines, bridges, and outdoor circuits to families and groups in southern Spain. Directly comparable because it competes for the same Andalusian family and tourist segment as the Marbella Aventura Amazonia park.

Regional players

• Multiaventura Madrid / Multiaventura Sierra: Multi-adventure operator in the Madrid/Sierra region offering team building, school excursions, and aerial activities. Comparable in target market (Madrid-region families, schools, corporates) and complementary rather than head-to-head in product mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCDdaVG9b3DU8zWtX-stdlLQ
• Facebookfacebook.com/aventura.amazonia
• Instagraminstagram.com/aventuraamazonia
• TikToktiktok.com/@aventura_amazonia
• LinkedInlinkedin.com/company/aventura-amazonia

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aventura Amazonia