Dream Tour

What Dream Tour does

Dream Tour (legally PT. Dream Tours & Travel) is an Indonesia-based private travel agency headquartered in East Jakarta that specializes in Islamic pilgrimage and halal tourism. Founded in 2013, the company sells Umrah and Hajj packages to Indonesian Muslim pilgrims across five Umrah tiers (Alfa, Premio, Exclusive, Signature, Ultimate) priced from approximately Rp 34.95 million to Rp 117.5 million per person, and three government-quota Hajj ONH tiers priced from USD 11,750 to USD 19,500 per person. The portfolio also includes Muslim heritage tours (Aqsa + Petra + Cairo at IDR 32 million), corporate travel, holiday packages, and standalone hotel and flight bookings. The company operates four physical offices across major Indonesian cities (Jakarta, Surabaya, Bandung, Palembang) and reaches customers through a website booking platform, a WhatsApp sales hotline, and active social media channels on Instagram, YouTube, and TikTok.

The business is direct-to-consumer at its core, with a B2B corporate services extension delivered through a partnership with Dream Convex for event management. A secondary distribution layer is built around the Dream Sohibi affiliate program, a tiered freelance marketing network (Tabligh, Fathonah, Amanah) that earns commissions on pilgrim referrals. The technology stack is conventional: a website with package catalog and inquiry forms, WhatsApp-based customer engagement, and social media marketing. All-inclusive packages bundle flights, visas, accommodation, meals, ground transportation, dedicated Indonesian-speaking religious guides (muthawwif), manasik training, and on-ground Saudi logistics, with tier differences driven by hotel class, airline class, and service level. The company is privately held with no disclosed funding rounds, parent company, or executive leadership team.

Name

Dream Tour

Legal name

PT. Dream Tours & Travel

Website

https://dreamtour.co

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Dream Tour is a Jakarta-based Indonesian travel agency that sells tiered Umrah and Hajj pilgrimage packages, Muslim heritage tours, and corporate travel services to Indonesian Muslims across four branch offices (Jakarta, Surabaya, Bandung, Palembang), supported by WhatsApp, social media, and an affiliate sales network.

Ownership category

akta.pro rank

Product category

Umrah and Hajj Pilgrimage Travel Services

NAICS

Travel Agencies (56151), Tour Operators (561520)

akta.pro primary industry

Hajj & Umrah Travel Agencies (THAKAHAA)

akta.pro secondary industries

Pilgrimage & Faith-Based Multi-Day Tour Operators (THAKADAH), Faith-Based Group Travel (Church/Mosque/Temple) Organizers (THAKAHAH)

Keywords

• Umrah pilgrimage packages
• Hajj travel services
• Muslim heritage tours
• Islamic pilgrimage agency
• Corporate halal travel

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Umrah Package Sales: Dream Tour generates primary revenue from selling umrah travel packages at various price tiers ranging from approximately Rp 34.95 million to Rp 117.5 million per person. Packages include flights, hotels, visas, transportation, meals, and guided tours.
2. Hajj ONH Package Sales: Secondary revenue stream from Hajj ONH (Official Nuqor Hajh) packages, with pricing from USD 11,750 to USD 19,500 per person. These government-quota hajj packages include visa, flights, accommodation, and pilgrimage services.
3. Muslim Tour Packages: Revenue from Islamic holy land tour packages such as Aqsa + Petra + Cairo tours priced at Rp 32 million for 10 days, 9 nights, including flights, visas, accommodation, transportation, and guided tours.
4. Corporate Travel Services: Corporate services including business trips, outing company programs, and event management for corporate clients, generating additional revenue through service fees for customized travel solutions.
5. Dream Sohibi Affiliate Program: Freelance marketing affiliate program where members earn commissions by referring customers to Dream Tour packages. Members progress through levels (Tabligh, Fathonah, Amanah) based on the number of pilgrims referred, with top performers eligible for free umrah trips.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Dream Tour is an Indonesian travel agency that sells Umrah pilgrimage packages, government-quota Hajj (Haji ONH) packages, and Muslim heritage tours to individual consumers and corporate clients. All packages are all-inclusive, bundling economy-to-business class flights, visa processing, hotel accommodations near Masjidil Haram and Masjid Nabawi, ground transportation, fullboard meals, Indonesian-speaking muthawwif (religious guides), and manasik training across tiered series (Alfa, Premio, Exclusive, Signature, Ultimate). Complementary offerings include corporate travel management, event execution via the Dream Convex partnership, standalone hotel and flight bookings, and the Dream Sohibi affiliate referral program.

Product overview

Dream Tour (PT Dream Tours and Travel) is a Jakarta-based Indonesian travel company specializing in Islamic pilgrimage and halal tourism. The company operates a multi-tiered product portfolio organized into two main categories: Umrah and Hajj pilgrimage packages, and Muslim heritage tourism. The Umrah product line includes the core Umrah Series, Umrah Plus Holiday, Umrah Private, and Umrah Corporate offerings, supplemented by branded package tiers (Dream Alfa Series, Classic Series, Dream Premio Series, Dream Exclusive, Dream Exclusive Business, Dream Signature, and Dream Ultimate) differentiated by accommodation quality, airline class, and service levels. Hajj services are offered through three government quota (ONH) tiers: Haji ONH Mumtaz, Haji ONH Farhan, and Haji ONH Alfa. Beyond pilgrimage, the company provides corporate travel management, event planning, holiday trips, and hotel/ticket booking services. The company also operates Dream Sohibi, a freelance marketing affiliate program for referral-based sales. Departures are available from Jakarta, Surabaya, and other cities, with packages ranging from 9 to 12+ days. All packages include visa processing, accommodations, ground transportation, local guides (mutawwif), and meals, with varying levels of luxury.

Differentiator

Problem solved

Functional benefit

Brands

• Dream Sohibi: Freelance marketing affiliate program where members can earn commissions by referring umrah packages

Products and services

• Umrah Pilgrimage Packages All-inclusive tiered umrah pilgrimage packages for individual Muslims and families covering flights, visa, hotel accommodation near Masjidil Haram and Masjid Nabawi, meals, ground transportation, Indonesian-speaking muthawwif (religious guide), and visa processing. Tiers range from entry-level Alfa (3-4 star hotels, economy flights) to ultra-luxury Ultimate (business-class flights, Fairmont or equivalent 5-star hotels, business-class Haramain train, VIP transportation).
• Umrah Plus Holiday Umrah package variant that bundles the pilgrimage itinerary with additional holiday/leisure days and destination experiences, targeted at pilgrims who want to extend their trip beyond core rituals.
• Umrah Private Customized umrah travel arrangements for families or small groups of close acquaintances seeking a personalized itinerary, privacy, and flexibility in pilgrimage scheduling distinct from group-departure packages.
• Umrah Corporate Corporate umrah travel management for companies organizing employee pilgrimage trips, with handling of group logistics, document processing, and dedicated coordination distinct from individual or family packages.
• Haji ONH Plus Government Quota Hajj Packages Government-quota Hajj packages across three tiers (ONH Mumtaz at USD 11,750 with Al Massa Grand hotel 500-900M from the mosque; ONH Farhan at USD 15,950 with Anjum Hotel Makkah and Nozol Royal Inn Madinah; ONH Alfa at USD 19,500 with Fairmont 5-star hotel 300-500M from the mosque), bundling visa, flights on airlines such as GA/SV/EK/EY/QR, accommodation, and pilgrimage services. Targeted at customers seeking faster access to Hajj via the ONH quota system.
• Hajj Furodah Hajj pilgrimage packages operated under the standard Indonesian government quota system (Furodah), providing pilgrims an alternative Hajj pathway alongside the Haji ONH Plus offering.
• Muslim Tour Aqsa + Petra + Cairo 10-day, 9-night Islamic heritage tourism package covering Jerusalem, Petra in Jordan, and Cairo in Egypt at IDR 32,000,000 per person, including flights, visas, ground transportation, meals, and Indonesian-speaking guide. Targeted at Muslims seeking pilgrimage-adjacent heritage experiences beyond Saudi Arabia.
• Muslim Holiday / Leisure Travel Packages General leisure and holiday travel packages for individuals or groups seeking special-occasion trips, family gatherings, and travel to various destinations, complementing the pilgrimage portfolio.
• Corporate Travel and Event Management Services Corporate travel management and event execution for business clients, covering business trips, company outings, customer gatherings, product launches, and gala dinners. Delivered in partnership with Dream Convex, which provides professional event management expertise combined with Dream Tour's travel capabilities.
• Hotel and Flight Booking Services Standalone hotel reservation and airline ticket booking services for customers who need travel components without a full Umrah or Hajj package, addressing basic travel-planning needs.
• Dream Sohibi Affiliate Program Freelance affiliate sales network where registered members earn tiered commissions by referring Umrah pilgrims, with progression levels (Tabligh, Fathonah, Amanah) tied to number of referrals and eligibility for free Umrah trips for top performers. Acts as a distributed sales channel extending Dream Tour's reach beyond owned branch offices.

Quantifiable outcome

• Manasik training conducted 2-4 weeks before departure in Jakarta, Surabaya, Bandung, and Semarang locations
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Dream ConvexcoreStrategic or Co-development PartnerDream Convex is a professional event management team partnered with Dream Tour to deliver corporate event services including customer gatherings, product launches, gala dinners, bazaars, and company outings. The partnership combines Dream Tour's travel expertise with Dream Convex's event management capabilities to serve corporate clients requiring both travel and event services.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Traveloka: Indonesia's leading super-app OTA, with an Umrah/Hajj vertical that bundles flights, hotels, and visa services. It is broader than Dream Tour but competes for the same end customer via app-based booking, representing a platform-versus-specialist threat.
• Tiket.com: Major Indonesian OTA that has expanded into Umrah and religious travel packages, offering app-first booking as a broader incumbent competing for the same digital-savvy Muslim traveler.

Direct peers

• ESQ Tours: Indonesian Umrah and Hajj travel agency that combines pilgrimage with character-building / leadership programs, overlapping with Dream Tour's corporate Umrah and group travel positioning.
• Patuna Tour: Long-running Indonesian Umrah and Hajj specialist with a comparable tiered pricing model, religious guide (muthawwif) service, and nationwide marketing — a direct head-to-head competitor for Dream Tour's pilgrims.
• Nur Azhaar: Mid-sized Indonesian Umrah and Hajj travel agency with tiered packages and muthawwif-led group departures, comparable in scale and target customer to Dream Tour.
• Andalusia Tour: Established Indonesian Umrah and Hajj tour operator with multi-tier package structures and nationwide marketing, closely matching Dream Tour's product positioning and target customer.
• El Haramain Tours: Indonesian Umrah specialist operating tiered packages with nationwide marketing, providing another head-to-head competitor for Dream Tour in the same mid-market price band.
• Maktour: Indonesian Umrah/Hajj tour operator with multi-tier packages and a similar nationwide, community-driven marketing approach, directly competing for the same Muslim pilgrim segment.
• Alia Smart: One of the largest dedicated Umrah and Hajj travel agencies in Indonesia, offering similarly tiered packages (economy to premium) with nationwide branches and an affiliate/marketer network — directly comparable to Dream Tour's core offering and GTM.

Emerging players

• Smart Hajj: Indonesia-based Hajj and Umrah services platform focused on technology-enabled pilgrimage booking, representing a tech-forward emerging competitor that could pressure traditionalists like Dream Tour.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/DreamTourTravel
• Instagraminstagram.com/dreamtour.official
• Xx.com/dreamtour_co
• Facebookfacebook.com/dreamtoursandtravel
• LinkedInlinkedin.com/company/dream-tours-and-travel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dream Tour