BKB Holidays
BKB Holidays is a Perth-based, West Australian-owned travel wholesaler and agent founded in 1996 that designs and sells curated holiday packages across Australia, Bali, Thailand, Vietnam, Singapore, the Maldives and other destinations, serving individual travellers, families, groups and travel agents.
- Company typePrivate
- Founded1996
- HeadquartersWembley, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What BKB Holidays does
BKB Holidays is a Perth-headquartered, West Australian-owned travel wholesaler and agent founded in 1996 in Broome, operating as a privately held, ATIA- and ATAS-accredited (A14252) company in the curated holiday-package segment. The company assembles multi-component itineraries — accommodation, transfers, tours, cruises and rail — across Australian destinations (Kimberley, Western Australia, Northern Territory, South Australia) and international markets including Bali, Thailand, Vietnam, Cambodia, Singapore, the Maldives, Christmas Island and the Cocos Keeling Islands. Its reservation specialists position first-hand, on-the-ground knowledge of the products they sell, and Kimberley-region expertise stemming from its Broome origins, as core commercial differentiators versus inventory-only resellers.
The core product surface is a packaged-holiday catalogue with destination-specific landing pages (e.g., Vietnam, Bali, Thailand, Singapore, Maldives), plus adjoining lines in Group Travel, Kimberley Specialist Packages, Hotels & Resorts, Cruise Holidays, Rail Holidays, and Tours & Experiences. Underlying technology is conventional: no proprietary platform, AI/ML, or public API is disclosed; the company runs a consumer website (bkbholidays.com), a dedicated travel-agent portal (agent.bkbholidays.com with a separate priority line at 08 6382 2166) and secure payment processing via a Level 1 PCI DSS-compliant third-party processor (TravelPay) alongside Commonwealth Bank of Australia and Cloudflare. Distribution sits across direct-to-consumer (phone, email, online enquiry), the agent/B2B channel, and an event-driven group travel motion, supported by a blog, email newsletter and downloadable brochures for top-of-funnel demand generation.
The revenue model is commission-based: the company acts as wholesaler/agent for land and transport suppliers (hotels, car and boat operators) and earns transaction fees on bookings, supplemented by service charges (e.g., AUD $55 late booking, AUD $55 amendment, AUD $110 amendment post-final-payment, AUD $55 refund processing fees). Packages are unit-priced per person (twin share) in Australian dollars across the AUD $280-$935 starting range, with a $500 minimum booking value or three-night minimum, a $110 per-person deposit and final payment due 60 days before departure (120 days for cruises). Customer mix is horizontal — individual travellers, couples, families, groups, and international bookers — with named past customers concentrated in Western Australia and trip types skewed to Kimberley, Northern Territory and Indian-ocean niches. Headcount is reported in the 11-50 range; revenue, financials and ownership structure beyond founder/management control are not publicly disclosed.
BKB Holidays firmographics
Firmographics- Name
- BKB Holidays
- Legal name
- BKB Holidays
- Website
- https://bkbholidays.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BKB Holidays is a Perth-based, West Australian-owned travel wholesaler and agent founded in 1996 that designs and sells curated holiday packages across Australia, Bali, Thailand, Vietnam, Singapore, the Maldives and other destinations, serving individual travellers, families, groups and travel agents.
- Ownership category
- akta.pro rank
Where BKB Holidays is headquartered
LocationHeadquarters
- HQ city
- Wembley
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
BKB Holidays business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Holiday Package Sales: Acts as a wholesaler/agent for land and transport service providers (hotels, car companies, boat companies). Earns commission on bookings made for accommodation, tours, cruises, and transport across domestic Australian and international destinations.
- Service Fees: Charges various service fees including $55 late booking fee for travel within 14 days, $55 amendment fee per amendment per file after deposit, $110 amendment fee after final payment, and $55 refund processing fee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Vietnam Hue Heritage Discovery - 2 nights at Silk Path Grand Hotel with daily breakfast and full-day tour |
| Unit Pricing | Pay-as-you-go | Vietnam Nha Trang Beach Boulevard - 3 nights at Novotel Nha Trang |
| Unit Pricing | Pay-as-you-go | Vietnam Hoi An Beach Stay - 4 nights at Boutique Hoi An Resort |
| Unit Pricing | Pay-as-you-go | Thailand Sentido Khao Lak - 6 nights for the price of 4 |
| Unit Pricing | Pay-as-you-go | Bali Impiana Private Villas Seminyak - 2 Bedroom Pool Villa 6 nights |
| Unit Pricing | Pay-as-you-go | Singapore Paradox Merchant Court - 3 nights with earlybird offer |
| Unit Pricing | Pay-as-you-go | Singapore Sofitel Sentosa Resort & Spa - 3 nights luxury 5-star |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
BKB Holidays product offering
Product offeringCore offering
BKB Holidays is a Perth-based travel wholesaler and retail travel agency that curates and sells multi-component holiday packages—including accommodation, transfers, tours, cruises, and rail—across Australian regions (notably the Kimberley, Northern Territory, South Australia, and Western Australia) and selected international destinations such as Bali, Thailand, Vietnam, Singapore, Cambodia, the Maldives, Christmas Island, and Cocos Keeling Islands. The business operates as an ATIA/ATAS-accredited agent, serving individual leisure travelers, groups, and trade travel agents via a dedicated Agent Portal.
Product overview
BKB Holidays is a Perth-based, Australian-owned online travel agency founded in 1996, operating as a holiday package wholesaler and travel agent. The company offers a portfolio of travel products centered around its core Holiday Packages platform, which combines accommodation, transfers, tours, rail, and cruise components into curated itineraries. Key product lines include destination-specific packages (Vietnam, Bali, Thailand, Singapore, Maldives, Australia, Cambodia), Group Travel Services for corporate and private groups, an Agent Portal for travel agents, and specialty Kimberley Specialist Packages leveraging the company's Broome origins. The product also includes individual booking tools for hotels & resorts, cruises, rail holidays, and tours & experiences. All products are sold through the consumer-facing website (bkbholidays.com), a dedicated agent portal (agent.bkbholidays.com), phone, and email support. No public API or AI/ML capabilities are offered.
Differentiator
Problem solved
Functional benefit
Products and services
- Holiday Packages
Companies that use BKB Holidays
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
BKB Holidays technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
BKB Holidays partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Australian Travel Industry Association (ATIA)coreBKB Holidays is ATIA accredited (A14252), providing customers with industry-leading standards for financial security, professional service, and ethical business practices. ATIA accreditation protects customer travel investments.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
BKB Holidays competitors and assessment
Company assessmentBroad incumbents
- Booking.com Australia: Global accommodation and package booking platform with strong Australian consumer presence. Represents the dominant global OTA competitive threat to traditional Australian packaged-holiday agencies.
- Webjet: Large Australian online travel agency with broad flight, hotel, and package offerings. Comparable as an Australian travel marketplace competing for the same customers on packaged holidays, but at significantly greater scale.
- Expedia Australia: Global OTA with Australian operations offering flights, hotels, and packages. Represents the digital incumbent competitive pressure on traditional Australian travel agencies like BKB Holidays.
Direct peers
- TripADeal: Australian online travel agency specializing in curated holiday package deals across Asia-Pacific destinations. Comparable business model to BKB Holidays, focused on packaged holidays to Bali, Thailand, Vietnam, and similar destinations.
- Helloworld Travel: Major Australian retail travel agency group with a national franchise network and wholesale division. Comparable as a traditional retail/wholesale travel agency serving Australian consumers with packaged holidays.
- Intrepid Travel: Australian-founded small-group tour operator with strong Asia-Pacific coverage. Comparable as an Australian-headquartered travel company selling curated group travel experiences to similar destinations.
- Flight Centre Travel Group: Australia's largest retail travel agency network selling holiday packages, cruises, and tours to Australian consumers. Directly comparable as an Australian retail/wholesale travel agency with multi-channel distribution and similar destination mix.
- Corporate Travel Management: Australian corporate travel management company. Comparable as an Australian-headquartered travel agency with corporate and group travel capabilities, although focused on business rather than leisure.
- Luxury Escapes: Australian online travel company offering discounted luxury holiday packages. Comparable as an Australia-based packaged-holiday seller targeting similar customer demographics with similar destinations like Bali, Thailand, and the Maldives.
- Inspiring Vacations: Australian tour operator/OTA selling curated holiday packages to Asia, Europe, and the Americas. Directly competes on packaged holidays and shares a similar destination portfolio including Vietnam and Bali.
Market position
Weaknesses4 records
Competitive moat4 records
Key highlights7 records
Customer concentration
BKB Holidays social profiles
Digital presenceBKB Holidays compliance and trust
Trust signalCompliance3 records
BKB Holidays financial estimates
Financial estimateRevenue estimate
Valuation estimate
BKB Holidays leadership team
Management profileNumber of profiles
BKB Holidays funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BKB Holidays M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BKB Holidays
What does BKB Holidays do?
BKB Holidays is a Perth-based travel wholesaler and retail travel agency that curates and sells multi-component holiday packages—including accommodation, transfers, tours, cruises, and rail—across Australian regions (notably the Kimberley, Northern Territory, South Australia, and Western Australia) and selected international destinations such as Bali, Thailand, Vietnam, Singapore, Cambodia, the Maldives, Christmas Island, and Cocos Keeling Islands. The business operates as an ATIA/ATAS-accredited agent, serving individual leisure travelers, groups, and trade travel agents via a dedicated Agent Portal.
Is BKB Holidays a public or private company?
BKB Holidays is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BKB Holidays founded?
BKB Holidays was founded in 1996. It employs 11 to 50 people.
Where is BKB Holidays based?
BKB Holidays is headquartered in Wembley, Australia, in the Oceania region.
How does BKB Holidays make money?
Two revenue lines are on record. Holiday Package Sales are the primary driver. The others are service Fees.
Who are BKB Holidays's main competitors?
Broad incumbents on record are Booking.com Australia, Webjet and Expedia Australia. Direct peers are TripADeal, Helloworld Travel, Intrepid Travel, Flight Centre Travel Group, Corporate Travel Management, Luxury Escapes and Inspiring Vacations.
Does BKB Holidays have an API?
No public API is recorded for BKB Holidays.