ENERGIEALLIANZ

What ENERGIEALLIANZ does

ENERGIEALLIANZ Austria GmbH is Austria's largest energy sales and trading company, founded in 2001 as a joint venture of three major regional utilities — EVN Energieservice GmbH (45%), WIEN ENERGIE GmbH (45%), and Burgenland Energie AG (10%) — to consolidate their sales and trading operations following electricity and gas market liberalization. The company sells electricity and natural gas to approximately 2.8 million customer facilities and trades roughly 54 TWh per year across the major European exchanges (EPEX, EEX, CEGH, NCG, TTF), also handling CO2 certificates and guarantees of origin. Its core platform covers procurement, portfolio and risk management, 24/7 trading, and a broad suite of energy services (energy audits, transformer and gas-pressure-regulating station maintenance, reactive current compensation, market reports, and EAA-Billing digital invoicing with Edifact ERP integration).

The company serves three main segments: industrial and large key-account customers (ÖBB, Vienna Insurance Group, AGRANA, PORR, Magenta, A1 Telekom, Henkel, HOERBIGER, Bank Austria, RAG Austria), business/SMB customers (via the Vario, Giga, Mega sub-brands), and residential/mass-market customers (via Switch, a discount supplier integrated as a brand in April 2024, and NATURKRAFT, a green-electricity specialist with the Austrian Ecolabel since 2008). Distribution is anchored in direct enterprise field sales out of Vienna, Linz, and Essen (Germany), supported by regional distribution entities tied to the parent utilities. Recent product moves include FlexBattery (March 2026), a flexibility-marketing product for battery storage operators built with aggregator CyberGrid, and the Strom-Partner-Plattform for sharing regional surplus green electricity (October 2024). Revenue is primarily a commodity pass-through (approximately EUR 3.1 billion annual sales), with margins driven by trading, services, and brand-level differentiation across Switch, NATURKRAFT, and Optima.

Name

ENERGIEALLIANZ

Legal name

ENERGIEALLIANZ Austria GmbH

Website

https://energieallianz.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

ENERGIEALLIANZ is Austria's largest electricity and natural gas sales and trading company, serving roughly 2.8 million customer facilities through its Vienna headquarters and Linz/Essen sales offices. Founded in 2001 as a joint venture of EVN, Wien Energie, and Burgenland Energie, it combines energy trading across European exchanges with key-account, SMB, and residential supply under brands including Switch and NATURKRAFT.

Ownership category

akta.pro rank

Product category

Energy Retail and Trading

NAICS

Electric Power Generation, Transmission and Distribution (2211)

SIC

Electric, Gas & Sanitary Services (4900), Gas & Other Services Combined (4932)

akta.pro primary industry

Natural Gas Retail Supplier (Competitive) Marketing & Sales (EUAAADAB)

akta.pro secondary industries

Competitive Retail Natural Gas Supply (Residential & SMB) (EUAGABAC), Energy, Utilities & Sustainability Management (BPABAAAF), Aggregator/Brokered Natural Gas Sales (Brokers, Marketers, Aggregators) (EUAAADAF)

Keywords

• Electricity sales
• Natural gas trading
• Energy procurement
• Flexibility marketing
• Energy retail services

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Electricity Sales: Supply of electricity to residential, commercial, and industrial customers across Austria and Germany. Products include fixed price models, tranche models, portfolio models, spot price models, intraday trading, and balancing market marketing.
2. Natural Gas Sales: Supply of natural gas to customers across various segments.
3. Energy-Related Services: Energy audits, market reports, transformer station maintenance, reactive current compensation, gas pressure regulating station service, and digital billing solutions.
4. CO2 Certificates and Guarantees of Origin Trading: Trading of CO2 certificates and guarantees of origin across Europe.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

ENERGIEALLIANZ Austria is Austria's largest sales and trading company for electricity and natural gas. The company supplies electricity and natural gas to industrial, business, commercial, and residential customers through direct field sales and multiple sub-brands, while trading across major European energy exchanges (EPEX, EEX, CEGH, NCG, TTF) and offering portfolio/risk management, energy-related services, and flexibility marketing for battery storage operators.

Product overview

ENERGIEALLIANZ Austria operates as an energy sales and trading company with a multi-brand portfolio architecture. The core offering consists of electricity and natural gas supply products for key account, industrial, and business customers, complemented by the EAA Energy Trading operations covering all key European markets with CO2 certificates and guarantees of origin. The company serves downstream customer segments through sub-brands: Switch (discount/simple offerings) and NATURKRAFT (eco-electricity specialist), alongside regional brands Optima (private customers) and Vario/Giga/Mega (business customers). The product portfolio includes an extensive suite of energy-related services such as energy audits, market reports, transformer station maintenance, reactive current compensation, gas pressure regulating station service, and EAA-Billing (digital invoicing with Edifact format support). Recently launched FlexBattery for flexibility marketing of battery storage systems. The EAA Group collectively supplies 2.6-2.8 million customer facilities with approximately 54 TWh of traded energy volumes.

Differentiator

Problem solved

Functional benefit

Brands

• Switch: Leading alternative electricity supplier operating for 24 years in the Austrian energy market. Focuses on simple and affordable energy solutions for households and small businesses. Supplies 100% renewable electricity at fair long-term prices. Currently serves more than 50,000 satisfied customers.
• NATURKRAFT

Products and services

• Electricity Supply (Strom) Electricity supply for key account, industrial, business, commercial, and residential customers across Austria and Germany, offered via multiple pricing models including fixed price, tranche, portfolio, spot, intraday, and balancing market marketing.
• Natural Gas Supply (Erdgas) Natural gas supply to customers across residential, commercial, and industrial segments as part of the combined electricity and gas portfolio.
• Energy Trading (Energiehandel) Electricity and gas trading across all key European markets and exchanges (EPEX, EEX, CEGH, NCG, TTF), including trading of CO2 certificates and guarantees of origin; acts as central interface between generation, distribution, and wholesale markets.
• Portfolio and Risk Management Risk management and portfolio optimization services for energy trading and supply operations, working as the interface between sales and trading.
• FlexBattery Flexibility marketing product for customers with electrical energy storage (minimum 1 MW) that markets their batteries across all relevant power markets (day-ahead, intraday, and control reserve markets), enabling economic optimization of battery storage in combination with renewable generation such as PV plus battery storage systems.
• Switch (Discount Energy Brand) Discount electricity brand offering simple, affordable energy solutions to households and small businesses across Austria; supplies 100% renewable electricity at fair long-term prices and serves more than 50,000 customers in Austria.
• NATURKRAFT (Green Electricity Brand)
• Optima (Private Customer Brand) Private customer energy supply brand for residential households in the grid areas of Wien Energie, EVN, and Burgenland Energie.
• Vario, Giga, Mega (Business Customer Brands) Sub-brands for business customers in the grid areas of Wien Energie, EVN, and Burgenland Energie, differentiated by customer size.
• Energy Audit (Energieaudit) Energy audit services as required by the Federal Energy Efficiency Act 2014, including analysis of energy flows and consumption, identification of efficiency measures, and reporting.
• Market Reports (Marktberichte) Weekly stock exchange information and monthly market analyses from trading experts, delivered via newsletter with personalized consultation available.
• Transformer Station Maintenance (Trafostationswartung) Complete outsourcing of transformer station operations including consulting on grid connection, transformer sizing, and standby power supply with reserve transformers.
• Reactive Current Compensation (Blindstromkompensation) Free customer service checking for reactive power charges, analysis of reactive power consumption causes, and consulting on custom reactive power compensation systems.
• Gas Pressure Regulating Station Service (Gasdruckregelanlagen-Service) Consulting, inspection and maintenance of gas pressure regulating stations per ÖVGW guidelines, ensuring legal compliance and maximum plant availability.
• EAA-Billing (Digital Billing Solutions) Digital billing solutions allowing electronic invoice data transfer into customer data processing systems, supporting Edifact format, automated posting, and individual invoice evaluations.
• CO2 Certificates and Guarantees of Origin Trading Trading of CO2 certificates and guarantees of origin across Europe.
• Strom-Partner-Plattform Online platform enabling customers to share surplus electricity and find regional green electricity producers.

Quantifiable outcome

• 2.8 million customer facilities served across Austria
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

One partnership is on record.

• CyberGridcoreTechnology or Integration · 18 March 2026ENERGIEALLIANZ Austria partnered with CyberGrid as an aggregator for its FlexBattery flexibility marketing product. CyberGrid provides the aggregation technology enabling EAA to market battery storage systems across all relevant power markets including day-ahead, intraday, and control reserve markets. The partnership enables EAA to offer battery storage operators access to multiple electricity markets and additional revenue streams.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Lichtblick: Germany's largest independent green electricity and gas retailer, comparable to EAA in offering 100% renewable supply, multi-brand customer acquisition, and energy services to households and SMEs. Closest functional analog to Switch and NATURKRAFT.
• Axpo: Swiss energy trader and supplier with significant European wholesale and retail operations, including trading on EEX/EPEX and customer supply in DACH. Closely comparable to EAA's combined trading + retail supply model in a neighboring Alpine market.
• Next Kraftwerke: German virtual power plant operator and flexibility aggregator that markets distributed assets (batteries, biogas, renewables) across European power markets. Direct functional analog to EAA's FlexBattery product, operating in the same day-ahead, intraday, and balancing reserve markets.
• NATURSTROM: German green electricity supplier offering 100% renewable power to households and businesses, with similar eco-certification positioning to NATURKRAFT. Comparable in certified-green customer acquisition and decentralized renewable procurement model.
• Alpiq: Swiss energy company active in European electricity trading and end-customer supply across Switzerland, Germany, France, and Italy. Comparable to EAA in cross-border energy trading + retail supply with industrial customer focus.

Broad incumbents

• VERBUND AG: Austria's largest hydropower-based utility and electricity provider, with generation, wholesale trading, and B2B/B2C supply in Austria. Operates in the same Austrian market with overlapping customers and trading counterparties as ENERGIEALLIANZ.
• EnBW Energie Baden-Württemberg: Major German integrated energy supplier with significant B2B supply, trading operations, and renewable/aggregation initiatives. Comparable to EAA's enterprise customer base and energy trading activities, particularly for industrial key accounts in southern Germany/Austria.
• Statkraft: Europe's largest renewable energy generator and a major energy trader operating across European exchanges. Comparable to EAA's trading desk and wholesale operations, though Statkraft is also an integrated generator rather than purely a sales/trading platform.
• E.ON Energie Deutschland: German energy major with multi-utility retail supply across electricity, gas, and heat. Comparable to EAA's German sales office (Essen) and the broader enterprise/key-account energy supply proposition, though with a much larger network operator footprint.

Others

• Wien Energie: One of ENERGIEALLIANZ's three parent companies (45% owner) and Austria's largest municipal utility. Operates overlapping customer segments in Vienna via WIEN ENERGIE Vertrieb; included as an ecosystem partner rather than direct competitor due to JV ownership structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInat.linkedin.com/company/energieallianz-austria-gmbh
• Instagraminstagram.com/energieallianzaustria
• Facebookfacebook.com/sharer/sharer.php?u=https://www.energieallianz.at

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ENERGIEALLIANZ