University Plaza Waterfront Hotel

What University Plaza Waterfront Hotel does

University Plaza Waterfront Hotel is a privately-held, single-property full-service hotel located at 110 West Fremont Street in downtown Stockton, California, situated along the Stockton waterfront. Founded in 2013, the property operates as a resort-style hotel offering guest accommodations, on-site dining, meeting facilities, and wedding and event services. The hotel serves three primary customer segments: leisure travelers and families seeking weekend getaways, business travelers (including visitors to the nearby University of the Pacific and Stockton Arena), and event organizers planning weddings, corporate meetings, and social functions with capacities up to 400 guests.

The core product consists of guest room accommodations in four primary configurations — King Room, Double Full Room, Water View King Room, and ADA Accessible Rooms (offered in four sub-variants) — all equipped with free Wi-Fi, 42" flat-screen TVs, coffee makers, and mini fridges. Secondary offerings include Delta Bistro & Lounge, an on-site California-inspired restaurant and full-service bar, and meeting/event spaces including the Waterfront Ballroom, Directors Room, and a waterfront Courtyard equipped with modern AV technology. The technology stack is conventional for the hospitality sector, relying on TravelClick and iHotelier booking platforms and standard property management systems rather than proprietary technology; no AI/ML, APIs, or SDKs are evident.

Revenue is generated through three streams: nightly room rentals, food and beverage sales, and event/catering bookings. Distribution operates via direct-to-consumer channels — phone reservations, the hotel's own website, and third-party online travel platforms — with a dedicated on-site event sales team handling weddings, corporate meetings, and conferences. Pricing is quote-based and not publicly disclosed; ancillary fees include a $50 per night pet fee and a 21+ minimum check-in age. The contact email domain (sahcc.com) suggests possible affiliation with a broader hospitality group, though this relationship is not confirmed in available source material, and the hotel's ownership and management structure is a documented data gap.

Name

University Plaza Waterfront Hotel

Legal name

University Plaza Waterfront Hotel

Website

https://universityplazawaterfronthotel.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

University Plaza Waterfront Hotel is a privately-held, single-property full-service hotel in downtown Stockton, California, offering guest accommodations, on-site dining at Delta Bistro & Lounge, and event spaces for weddings, meetings, and conferences to leisure and business travelers.

Ownership category

akta.pro rank

Product category

Hotel & Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (721110), Drinking Places (Alcoholic Beverages) (722410)

SIC

Hotels & Motels (7011), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Marina & Waterfront Full-Service Hotels (THAGAAAK)

akta.pro secondary industry

Resort Convention Hotels (THAGALAC)

Keywords

• Full-service hotel
• Wedding venue
• Meeting event spaces
• Waterfront resort
• On-site dining

Headquarters

HQ city

Stockton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Guest Room Accommodations: Revenue from nightly hotel room rentals across various room types including King Rooms, Double Full Rooms, Water View King Rooms, and ADA Accessible Rooms. Pricing varies by room type and season.
2. Food and Beverage (Delta Bistro & Lounge): On-site restaurant and bar serving breakfast, dinner, and cocktails. Operates as an All-American style dining venue with indoor and outdoor seating, offering room service and to-go orders.
3. Event Spaces and Catering: Revenue from hosting weddings, corporate meetings, conferences, and social events in flexible venues including ballrooms, courtyard spaces, and meeting rooms. Includes on-site catering services with customizable menus.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

University Plaza Waterfront Hotel is a full-service waterfront resort offering guest accommodations across multiple room types (King, Double Full, Water View King, and ADA Accessible), on-site dining at Delta Bistro & Lounge, and flexible event venues for weddings, corporate meetings, and social gatherings. Located in downtown Stockton, CA, the property combines lodging, food and beverage, and event services under a single hospitality operation.

Product overview

University Plaza Waterfront Hotel is a traditional full-service hospitality property offering a unified suite of lodging, dining, and event services. The core product is hotel accommodation with multiple room types (King Room, Double Full Room, Water View King Room, and ADA Accessible Rooms), complemented by on-site dining at Delta Bistro & Lounge, meeting and event spaces for up to 400 guests, and wedding planning services. The property positions itself as a premier waterfront destination for both business and leisure travelers in Stockton, CA.

Differentiator

Problem solved

Functional benefit

Brands

• Delta Bistro & Lounge: On-site waterfront dining venue offering California-inspired cuisine, full-service bar, indoor and outdoor dining options, open for breakfast and dinner daily.

Products and services

• King Room Accommodation

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Courtyard by Marriott Stockton: Select-service Marriott-flagged property in the Stockton market. Comparable business-traveler positioning with meeting space, similar mid-scale rate band, and direct overlap in the corporate and university-visit demand the University Plaza Waterfront Hotel targets.
• Hilton Garden Inn Stockton: Upscale Hilton-flagged hotel in Stockton. Comparable in serving both leisure and corporate travelers with on-site dining and meeting facilities, competing head-to-head for group and transient business in the same micro-market.
• Best Western Plus Heritage Inn Stockton: Independently-branded mid-scale hotel in Stockton. Comparable mid-tier room product, leisure and business mix, and meeting/event space offerings that compete for the same Stockton-area group and transient demand.
• Hampton Inn & Suites Stockton: Mid-market branded hotel operating in the same Stockton, CA market. Comparable in serving leisure and business travelers in downtown Stockton with similar amenity expectations, competing directly for the same transient and group demand.
• Residence Inn by Marriott Stockton: Extended-stay Marriott hotel in the Stockton market. Comparable in capturing business and university-related demand, with similar amenity and brand-loyalty-driven competitive dynamics, though biased toward longer-stay guests.

Broad incumbents

• Hyatt Hotels Corporation: Global full-service hotel brand with strong group and convention business. Comparable in offering rooms, F&B, and event venues at the upper-mid to upscale tier — a relevant indirect competitor for corporate and wedding demand in California's secondary markets.
• Marriott Hotels & Resorts: Global full-service hotel brand with properties across California. Relevant as a benchmark for full-service amenities, group sales infrastructure, and loyalty-program-driven demand capture that an independent property like University Plaza Waterfront must compete against without access to.
• Hilton Sacramento Arden West: Larger Hilton-flagged full-service hotel in nearby Sacramento. Comparable in offering full-service lodging with on-site restaurant, bar, and meeting space — relevant as a regional pricing benchmark and a destination that captures overflow demand from Stockton-area events.

Regional players

• DoubleTree by Hilton Hotel Modesto: Full-service Hilton-flagged property in Modesto, the next-largest Central Valley city. Comparable in being a full-service hotel with ballroom, F&B, and group business focus in a secondary California inland market — directly relevant for benchmarking RevPAR and event capture.
• Embassy Suites by Hilton Sacramento Riverfront Promenade: All-suite waterfront hotel in nearby Sacramento. Closely comparable in the waterfront full-service positioning, suite-style product, on-site dining, and event space that captures group and leisure demand within driving distance of Stockton.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/UniPlazaWtrFrnt
• Facebookfacebook.com/UniversityPlazaWaterfrontHotel
• LinkedInlinkedin.com/company/university-plaza-waterfront-hotel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about University Plaza Waterfront Hotel