American Tugs

Name

American Tugs

Legal name

American Tug

Website

https://americantugs.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Coastal Cruising Trawler Yachts

NAICS

Boat Building (336612)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Day Cruiser, Bowrider & Runabout Manufacturing (IMAJAEAI)

akta.pro secondary industry

Explorer Yacht Manufacturing (IMAJAMAE)

Keywords

• Coastal cruising trawlers
• Semi-custom boat building
• Recreational trawler yachts
• Semi-displacement hull design
• Liveaboard motor yachts

Headquarters

HQ city

La Conner

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Vessel Sales: American Tug manufactures and sells semi-custom coastal cruising trawlers directly to buyers. Each model is crafted to meet the specific needs of discerning owners. Revenue is generated through direct sales of new vessels in various model sizes from 36- to 43-feet.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

American Tugs designs, manufactures, and sells semi-custom coastal cruising trawlers ranging from 36 to 43 feet through a Builder-Direct sales model. Each vessel features the company's proprietary semi-displacement hull design, hand-crafted construction in La Conner, Washington, and customizable accommodations for extended cruising and liveaboard use.

Product overview

American Tugs is a boat builder offering a lineup of semi-custom coastal cruising trawlers ranging from 36 to 43 feet. The product portfolio consists of four distinct models (AT 362, AT 365, AT 395, and AT 435), each featuring Lynn Senour's semi-displacement hull design for optimal speed, efficiency, and ride quality. All models are hand-crafted in La Conner, Washington, and are sold through a builder-direct model rather than through dealers. The boats are engineered for coastal cruising, liveaboard comfort, and extended range cruising, with engine options allowing for higher speeds when needed or economical extended-range cruising.

Differentiator

Problem solved

Functional benefit

Brands

• AT 362: American Tug model - 36-foot coastal cruising trawler
• AT 365
• AT 395
• AT 435

Products and services

• AT 362 A 36-foot coastal cruising trawler featuring semi-displacement hull design with voluminous accommodations for extended cruising, sold semi-custom Builder-Direct to individual recreational boat owners.
• AT 365 A 36-foot coastal cruising trawler with semi-custom construction allowing owners to tailor the vessel to their specific needs, sold Builder-Direct.
• AT 395 A 39-foot semi-displacement hull trawler designed for coastal cruising with superior ride characteristics and spacious liveaboard comfort, sold Builder-Direct.
• AT 435 A 43-foot coastal cruising trawler offering the largest accommodations in the American Tug lineup with extended range capabilities, sold Builder-Direct.
• Pre-owned Vessel Brokerage Brokerage listings for used American Tug vessels provided through the YachtWorld network for buyers seeking pre-owned coastal cruising trawlers.

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Kadey-Krogen YachtscoreStrategic or Co-development PartnerKadey-Krogen Yachts is the parent company of American Tug. Both brands share the same corporate infrastructure including newsletter distribution, and the companies operate collaboratively under common ownership to serve the cruising yacht market. American Tug is part of the Kadey-Krogen family of brands.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Fleming Yachts: Fleming Yachts builds semi-displacement, semi-custom trawler yachts typically in the 50–85 ft range with strong ride quality and liveaboard credentials. Comparable engineering philosophy and target buyer, though at a larger and higher price point than American Tug.
• Grand Banks Yachts: Grand Banks builds premium semi-displacement and full-displacement trawler yachts in a similar size band. Competes for the same coastal-cruising, high-net-worth buyer with comparable ride-quality and liveaboard positioning.
• Nordhavn: Nordhavn manufactures long-range, semi-displacement and full-displacement motor yachts aimed at serious cruisers. Directly comparable in semi-custom construction, hull engineering emphasis, and extended-cruising use case.
• Ranger Tugs: Ranger Tugs manufactures compact coastal cruising trawlers in similar 29–43 ft lengths, targeting couples and coastal cruisers. Competes for entry-level and mid-size buyers in the same lifestyle segment as American Tug.
• Sabre Yachts: Sabre builds semi-custom downeast-style cruising yachts in overlapping size bands, with strong emphasis on ride quality and American craftsmanship. Comparable on premium build quality, custom options, and coastal-cruising positioning.
• Helmsman Trawlers: Helmsman Trawlers builds semi-custom coastal cruising trawlers in a similar 34–43 ft size range sold through a builder-direct model. Closest head-to-head comp on size band, custom-build process, and coastal-cruising use case.
• Kadey-Krogen Yachts: Kadey-Krogen Yachts builds long-range bluewater and coastal trawlers and is a sister/parent brand within the same corporate family as American Tug. Direct overlap in trawler product, customer base, and builder-direct sales philosophy makes it the closest comp.
• Selene Ocean Trawlers: Selene builds semi-custom, semi-displacement long-range trawler yachts focused on ocean-going comfort. Overlaps with American Tug on hull form, semi-custom build approach, and extended-cruising buyer profile.

Emerging players

• Cutwater Boats: Cutwater builds smaller, trailerable coastal cruisers and trawler-style boats aimed at a slightly lower price point and broader buyer pool. Partial overlap with American Tug's coastal-cruising segment, especially on entry-level buyers.

Broad incumbents

• Beneteau Swift Trawler: Beneteau's Swift Trawler line is a mass-market European coastal trawler offering. A broader incumbent in the same coastal trawler category, competing on price, dealer reach, and model variety rather than on semi-custom American craftsmanship.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Americantugs
• LinkedInlinkedin.com/company/tomco-marine-group-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Tugs