Club Immobilier

What Club Immobilier does

Club Immobilier (legal entity S.A.S. Club Immobilier Formations) is a French real estate investment education and coaching company founded in 2015 by Guillaume and Emilie Malgouyres, headquartered in Lézignan-Corbières, France. The company sells video-based training courses, digital tools (Excel work-estimation spreadsheets, Word purchase-offer templates), and premium individual and group coaching programs to individual French real estate investors. Flagship products include Université Club Immobilier 2.0 (€6,000) and École Immeuble Élite 2.0 (€10,000), complemented by standalone courses on property trading (Marchand de biens), professional subletting (Sous-loueur pro 2.0), business acquisition (Reprise d'entreprise 2.0), and tax optimization. To date, the company has trained over 5,000 students.

The technology stack is a standard content-commerce configuration: a Wix-hosted marketing site (immobilierclub.com), a dedicated member-area platform (acamedie.immobilierclub.com) delivering on-demand video, PDFs, and MP3s with lifetime access, and Stripe, PayPal, GoCardless, and bank transfer as payment rails. Premium tiers bundle 6-12 months of bi-weekly individual coaching and monthly Masterclass sessions with access to a curated professional network (accountants, contractors, brokers, appraisers). The entity is also ORIAS-registered as an insurance broker (COA) and mortgage intermediary (MIOBSP), enabling commissions on referred financial products.

Revenue is generated primarily through one-time course purchases and installment payment plans, with a secondary commission stream from insurance and mortgage brokerage. The go-to-market is product-led and self-service via direct online checkout, supplemented by a content-marketing funnel (blog, free tools, newsletter exceeding 100,000 subscribers) and community-led engagement through private discussion groups and student testimonials. The company is bootstrapped, founder-owned, and operates with a 9-person team.

Name

Club Immobilier

Legal name

S.A.S. CLUB IMMOBILIER FORMATIONS

Website

https://immobilierclub.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Club Immobilier is a French real estate investment education and coaching company that sells video-based courses, digital tools, and premium coaching programs (€497 to €10,000) to individual investors seeking to acquire and manage rental properties in France.

Ownership category

akta.pro rank

Product category

Real Estate Investment Training

NAICS

Professional and Management Development Training (611430), Educational Services (611), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI)

akta.pro secondary industry

Digital Learning & Course Subscriptions (CRAFAIAD)

Keywords

• Real estate investment training
• Rental property coaching
• Property investor education
• Online formation immobilière
• Immobilier coaching programs

Headquarters

HQ city

Lézignan-corbières

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Online Training Courses: One-time purchase of video-based courses with lifetime access. Courses range from basic introductory programs (€9.70-€97) to comprehensive programs (€2,997-€10,000). Includes various payment plans (monthly installments available). Revenue is recognized upon delivery of course access.
2. Premium Coaching & Accompaniment Programs: High-value programs (€6,000-€10,000) that bundle multiple courses with individual and group coaching sessions over 6-12 months. Includes networking access to professionals (accountants, contractors, financing brokers).
3. Individual Accompaniment Service: One-on-one coaching program with Guillaume Malgouyres for 6 months at €7,000. Includes weekly 1-hour video sessions and support between sessions.
4. Digital Tools & Templates: Sale of productivity tools including work estimation kits (€297) and purchase offer templates (€197). One-time purchases with immediate digital delivery.
5. Insurance & Banking Brokerage: CLUB IMMOBILIER FORMATIONS operates as a licensed insurance broker (COA) and mortgage intermediary (MIOBSP), earning commissions and fees for referring financial products. Registered with ORIAS under number 23006214.
6. Free Resources & Lead Generation: Free checklists, Excel files, and informational documents distributed in exchange for email registration. Serves as customer acquisition funnel for paid programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Club Immobilier sells video-based online training courses, individual and group coaching programs, and digital tools (Excel work-estimation kits, Word purchase-offer templates) designed to teach French-speaking individuals how to invest in rental buildings (immeubles de rapport). Premium bundled programs combine 115+ hours of video content with bi-weekly individual coaching and 12-month Masterclass access. The company also derives commission revenue from ORIAS-licensed insurance (COA) and mortgage intermediation (MIOBSP) activities.

Product overview

Club Immobilier operates as a real estate investment training and coaching platform, offering a comprehensive portfolio of educational products. The core offering centers on report building (immeuble de rapport) investment training, with Université Club Immobilier 2.0 and École Immeuble Élite 2.0 as the flagship bundled programs. Additional standalone courses cover Marchand de biens, Sous-location professionnelle, Reprise d'entreprise, Fiscalité, Financement, and renovation estimation. The platform also provides supplementary tools including the Kit d'estimation travaux and purchase offer templates. Training is delivered primarily through video content in member areas, supplemented with individual and group coaching sessions. The company targets French real estate investors, from beginners to experienced practitioners seeking to professionalize their investment strategies.

Differentiator

Problem solved

Functional benefit

Brands

• Club Repreneurs: A community dedicated to accompanying entrepreneurs and future business acquirers, offering training and support for business acquisition projects.
• Université Club Immobilier 2.0
• École Immeuble Élite 2.0
• Marchand de biens
• Démarrez dans l'investissement immobilier

Products and services

• Démarrez dans l'investissement immobilier Entry-level video training covering the fundamentals of real estate investing and rental property acquisition. Designed for complete beginners with no prior experience.
• Dénichez votre immeuble de rapport Training program teaching methods to find, analyze and evaluate profitable report buildings (immeubles de rapport), including modules on analyzing listings and photos.
• Université Club Immobilier 2.0 (UCI 2.0) Comprehensive flagship training and coaching program for investing in report buildings. Includes 115 hours of video training, bi-weekly individual coaching for 6 months, monthly Masterclass sessions for 12 months, and access to the professional network. Covers property search, taxation, financing, renovation, and rental management.
• École Immeuble Élite 2.0 (EIE 2.0) Most comprehensive training and coaching program. Includes the full UCI 2.0 curriculum plus Marchand de biens, Colocation patrimoniale, and Sous-location professionnelle courses, with 6 months of individual coaching and 12 months of group Masterclass sessions. Priced at €10,000.
• Accompagnement Club Immobilier Premium 6-month individual coaching program with Guillaume Malgouyres, including weekly 1-hour video sessions and support between sessions. Designed to help investors find, analyze, finance, and purchase their first report building. Priced at €7,000.
• Marchand de biens CLASSIQUE Training on the marchand de biens activity: buying and reselling properties or land, with or without renovation and subdivision. Includes prospection, analysis, financing, and value-creation methods.
• Sous-loueur pro 2.0 Professional subletting training that enables income generation through real estate without property ownership or bank loans. Includes methodology for the legal framework, company creation, property prospecting, and rental management.
• Reprise d'entreprise 2.0 Business acquisition training led by expert Nicolas Barathon, with 8 modules covering prerequisites, business plans, acquisition steps, due diligence, post-acquisition strategy, HR management, and accounting fundamentals. Includes 9+ hours of video, practical tools, group coaching, and a partnership opportunity.
• Formation Fiscalité 12-hour video training covering taxation structures for real estate, including bare rental, furnished rental, corporate purchasing, holdings, case studies, and SCI/holding company templates.
• Formation Financement Training on real estate financing methods and strategies for securing bank funding.
• Formation Évaluez vos travaux lors d'une visite immobilière Training on estimating renovation costs during property visits to assess investment profitability.
• Formation Gestion Locative Training on property rental management strategies and best practices.
• Kit d'estimation travaux Excel work-estimation tool for property visits. Allows users to estimate renovation costs, generate complete work descriptions for contractor consultations, and calculate project profitability. Sold at €297 TTC.
• Modèle d'offre d'achat Word document template that lists suspensive conditions to protect buyers when creating purchase offers during acquisition. Sold at €197 TTC.
• Tableur estimation rentabilité rapide Free Excel spreadsheet for calculating project profitability, estimating renovation costs, and computing pre- and post-tax cash flow including SCI à l'IS structures.
• CLUB IMMOBILIER FORMATIONS Insurance & Mortgage Brokerage Licensed insurance broker (COA) and mortgage intermediary (MIOBSP) activity operated by S.A.S. Club Immobilier Formations, registered with ORIAS under number 23006214. Earns commissions and fees for referring banking and insurance products, powered in part by the Oleen (Finspot) technology platform.

Quantifiable outcome

• 87% satisfaction rate among training participants
• +4 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Stripe Inc.coreTechnology or IntegrationPrimary payment processor for credit card transactions on the platform. Handles secure online payment processing for all course purchases.
• PayPal (Europe) S.a r.l.coreTechnology or IntegrationAlternative payment processor for customers preferring PayPal checkout option.
• GoCardlesscoreTechnology or IntegrationSEPA direct debit payment processor for recurring subscription installments.
• Professional Network (Accountants, Contractors, Real Estate Brokers)coreStrategic or Co-development PartnerCurated network of professionals available to students: accountants, contractors, real estate brokers, financing brokers, insurance brokers, appraisers. Provides vetted contacts for students to execute investment projects.
• AIG Europe SAminorOthersProfessional liability insurance provider for Club Immobilier Formations' activities. Policy covers €500,000 per claim for MIOBSP activity and €1,500,000 per claim for insurance brokerage.
• ANM ConsominorOthersConsumer mediation service designated for credit-related disputes. Contact: Association Nationale des Médiateurs, 2 rue de Colmar, 94300 Vincennes.
• SAS Médiation SolutionminorOthersConsumer mediation entity designated for general dispute resolution. Contact: 222 chemin de la bergerie, 01800 Saint Jean de Niost.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• SeLoger: Large French property portal offering listings plus editorial and educational content on buying and investing in property. Comparable education-adjacent footprint but on a vastly broader listing-platform model.
• MeilleursAgents: Major French real-estate portal that publishes market data, educational content, and tools for buyers, sellers, and investors. Overlaps on free-lead-generation tooling but operates at much larger scale and breadth.
• ESPI (École Supérieure des Professions Immobilières): Established French real estate higher-education institution offering professional training programs. Comparable on professional real estate training orientation but at the formal-diploma level rather than mass-market coaching.

Direct peers

• Ludovic Tibout (Formation): French real estate investor/educator providing online courses and coaching on rental property acquisition and property management. Similar founder-driven coaching model targeting the same individual-investor segment.
• Olivier Seban Formation: France-based real estate investor and educator offering trainings, coaching, and bundled programs for individuals seeking to invest in rental property. Closely overlaps on course-platform delivery, coaching bundles, and target audience.
• Renaud Sécla (Serial Immo): French marchand de biens educator and investor with online training and coaching offerings around property trading and rental investment. Comparable in content and certification-as-marketing positioning.
• Alexandre Lagrange Formation: French real estate investment educator and coach running similar online courses, coaching, and mentorship programs targeting individual rental-property investors in France. Directly comparable in niche, GTM, and price-band.

Emerging players

• Bricks.co: French proptech platform enabling fractional real estate investment, with educational content positioning to retail investors. Adjacent rather than directly competing on coaching, but overlaps on French real-estate-investor education.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCAHgEaej2EJgV5rgyrUJMhQ/?sub_confirmation=1
• Facebookfacebook.com/immobilierclub
• Instagraminstagram.com/club_immobilier/?hl=fr
• LinkedInlinkedin.com/company/club-immobilier

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Club Immobilier