What Newmark Associates does

Newmark Associates is a privately held, woman-owned commercial real estate brokerage firm headquartered in Cedar Knolls, New Jersey, founded in 1987 by Susanne Newmark. The firm operates across all 11 New Jersey counties with a team of approximately 30 brokers and associates, offering five core service lines: buyer/seller representation, landlord/tenant representation, investment opportunities, healthcare/medical office buildings (MOB), and advisory services. The firm is New Jersey's largest and longest-established woman-owned CRE brokerage, holding WBENC, WBE, SBE, and WOSB certifications that position it for corporate supplier-diversity mandates.

The business is purely transaction-fee based, earning commissions on commercial property sales, leases, and 1031 exchange advisory work with no proprietary technology platform; the only digital product is a searchable property listings portal covering office, industrial/flex, retail, healthcare, investment, and mixed-use/land categories. Marketing and customer acquisition are relationship-driven, supported by a website, press releases, educational podcasts, community programs (including a flagship partnership with the Newark School of Architecture & Interior Design), and the firm's testimonials-rich referral network. Customer mix spans SMB and mid-market clients across healthcare, legal, financial services, professional services, and education, with the CRESDA national alliance providing a channel into Fortune 500 supplier-diversity work beyond the NJ geography. Recurring recognition includes CoStar Power Broker awards and the NJBIZ Top 250 Privately Held Companies ranking, with a June 2026 Morris County Chamber of Commerce Community Service Award as the most recent accolade.

Name

Newmark Associates

Legal name

Newmark Associates CRE, LLC

Website

https://newmarkrealestate.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Newmark Associates is a woman-owned, New Jersey-based commercial real estate brokerage founded in 1987, offering buyer/seller, landlord/tenant, investment, healthcare/MOB, and advisory services across 11 NJ counties via a team of 30+ brokers.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH)

akta.pro secondary industries

Special Purpose & Alternative Asset Brokerage (BPAJABAH), Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing) (BPAJANAE)

Keywords

• Commercial real estate brokerage
• Tenant representation services
• Commercial property leasing
• Investment property sales
• Medical office buildings

Headquarters

HQ city

Cedar Knolls

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Buyer/Seller Representation Commissions: Traditional commercial real estate brokerage commissions on property sales and acquisitions. The firm represents both buyers and sellers in transactions, earning a percentage of the transaction value.
2. Landlord/Tenant Representation: Leasing commissions earned from representing landlords seeking tenants and tenants seeking commercial space. Includes lease negotiations and renewals.
3. Investment Advisory Services: Advisory fees for investment opportunities including 1031 exchanges, under-the-radar opportunities, value optimization analysis, and recapitalization services.
4. Healthcare & MOB Services: Specialized representation for medical office buildings and healthcare facilities including market studies, site identification, and property valuation.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Newmark Associates is a full-service commercial real estate brokerage representing buyers, sellers, landlords, and tenants of office, industrial/flex, retail, healthcare/MOB, special purpose, mixed-use, and investment properties across New Jersey. Services include buyer/seller representation, landlord/tenant representation, investment advisory (including 1031 exchanges and recapitalization), healthcare/MOB brokerage, and strategic advisory work such as market analysis, space planning, and occupancy cost evaluation. The firm also operates a property listings platform and the CRESDA national supplier-diversity alliance.

Product overview

Newmark Associates is a full-service commercial real estate brokerage firm operating as a single integrated platform rather than a modular product architecture. The company offers five core service lines: Buyer/Seller Representation, Landlord/Tenant Representation, Investment Opportunities, Healthcare & MOBs, and Advisory Services. Additionally, the firm operates CRESDA as a national sub-brand focused on supplier diversity for Fortune 500 companies. The Property Listings Platform serves as the primary client-facing interface, enabling search across office, industrial/flex, retail, healthcare/MOB, special purpose, mixed-use/land, and investment property categories throughout New Jersey.

Differentiator

Problem solved

Functional benefit

Brands

• CRESDA: Commercial Real Estate Supplier Diversity Alliance - a national alliance of certified minority, women and veteran-owned commercial real estate firms on a mission to diversify the supply chains of Fortune 500 companies.

Products and services

• Buyer/Seller Representation Comprehensive commercial real estate brokerage services for buyers and sellers of office, industrial, retail, and investment properties, including property evaluation, market research, targeted marketing, financing options identification, and transaction management through closing.
• Landlord/Tenant Representation Brokerage services for landlords seeking tenants and tenants seeking commercial space, featuring competitive market intelligence, marketing campaigns, lease negotiations, lease renewals, and space planning assistance.
• Investment Opportunities Commercial real estate investment services including 1031 exchanges, sourcing under-the-radar opportunities, value optimization analysis, lease analysis, and recapitalization support for property investors.
• Healthcare & MOBs (Medical Office Buildings) Specialized commercial real estate services for healthcare facilities and medical office buildings, including market trends analysis, landlord representation, tenant improvement negotiations, site identification, demographic profiling, and turnkey practice-plus-real-estate sales.
• Advisory Services Strategic consulting services including financial and market analysis, asset repositioning, occupancy cost evaluation, demographics analysis, space planning, and profitability analysis for commercial property owners and tenants.
• CRESDA (Commercial Real Estate Supplier Diversity Alliance) A national alliance of certified minority, women and veteran-owned commercial real estate firms offering tenant representation, acquisition/disposition, and advisory/consulting services nationwide to Fortune 500 companies seeking diverse suppliers. Co-founded by Newmark Associates CEO Susanne Newmark and COO Nancy Glick.
• Property Listings Platform Online searchable database of commercial properties across New Jersey covering office, industrial/flex, retail, healthcare, special purpose, mixed-use/land, and investment property categories with filtering by property type, square footage, county, sale/lease, and city.

Quantifiable outcome

• 46 transactions completed in a single month across 7 counties and 22 NJ cities
• +3 more outcomes

Named customers11 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor, flagship and core.

• The Chopper Russo Team at RE/MAX SELECTminorChannel Partner/ Reseller/ Distributor · 24 November 2025Patrick Varela, Broker/Manager with The Chopper Russo Team at RE/MAX SELECT, represented the buyer in the sale of 85 Hopper Avenue, Waldwick, NJ, while Mary Swatek at Newmark Associates served as the Listing Broker.
• Newark School of Architecture & Interior DesignflagshipStrategic or Co-development Partner · 28 October 2025Newmark Associates serves as the industry partner for the Newark School of Architecture & Interior Design, providing internships for students in grades 9-12. The partnership includes summer mentorship programs bringing CRE education to Newark students, classroom presentations on CRE fundamentals, and hands-on role-playing exercises simulating lease negotiations and property sales.
• Morris County Chamber of CommerceminorOthers · 24 September 2025Morris County Chamber of Commerce honored Newmark Associates with its Community Service Award in 2026, recognizing the firm's sustained commitment to communities served since its founding in 1987.
• CRESDA (Commercial Real Estate Supplier Diversity Alliance)coreStrategic or Co-development PartnerCRESDA is a national alliance of certified minority, women and veteran-owned commercial real estate firms on a mission to diversify the supply chains of Fortune 500 companies. Newmark Associates, along with Nancy Glick (CEO) and Susanne Newmark (President), provides oversight advisory and support on all dealings. CRESDA offers tenant representation, acquisition/disposition, and advisory/consulting services through its national member base of diverse certified commercial real estate firms.
• Pratt InstituteflagshipStrategic or Co-development PartnerPratt Institute partnered with Newark Public Schools and Newmark Associates to create the Newark School of Architecture & Interior Design (NSAID). Faculty from Pratt Institute helped design the school's curriculum, which gives students hands-on experience in design and construction fields.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• KW Commercial (Keller Williams Commercial): Commercial brokerage arm of the KW franchise network serving small and mid-market CRE clients. Comparable in serving entrepreneurial and mid-market commercial clients but with a tech-enabled, franchise-driven model rather than a single-firm regional structure.

Direct peers

• NAI Global: Global CRE services network with member-owned affiliate offices providing brokerage and property management. Most directly comparable to Newmark's regional, mid-market full-service brokerage model with a similar breadth of office, retail, industrial, and investment services.
• SVN International (Commercial Realty): CRE franchise network providing commercial brokerage and advisory services with regional offices across the U.S. Comparable regional brokerage model with a similar mix of investment sales, landlord/tenant representation, and advisory services.
• Marcus & Millichap: Specialty CRE investment sales brokerage focused on commercial properties for investors, with strong multifamily and net-lease investment sales platforms. Closely comparable to Newmark's investment opportunities and 1031 exchange services for commercial property investors.
• Sperry Commercial Global Affiliates: National CRE franchise network offering brokerage, investment sales, and property management through regional affiliates. Comparable mid-market, multi-office CRE service model and similar client mix of investors, landlords, and tenants.
• Lee & Associates: Mid-market, broker-owned commercial real estate firm with offices across North America offering brokerage services for office, industrial, retail, and investment properties. Closely comparable in size, ownership structure, and service scope to Newmark Associates.

Broad incumbents

• Cushman & Wakefield: Global full-service commercial real estate services firm offering brokerage, valuation, and advisory across office, industrial, retail, and healthcare — directly comparable to Newmark's broad CRE service mix but at vastly larger scale and geographic reach.
• JLL (Jones Lang LaSalle): Global CRE services and investment management firm with brokerage, capital markets, and advisory capabilities. Comparable to Newmark across office, industrial, retail, and healthcare brokerage, with deep Fortune 500 relationships overlapping Newmark's supplier-diversity pipeline.
• Colliers International: Global commercial real estate services and investment firm providing brokerage, valuation, and advisory across all major asset classes. Comparable service mix to Newmark with greater scale and an owner-led operating model similar in spirit to Newmark's founder-led culture.
• CBRE Group: World's largest commercial real estate services firm offering investment sales, leasing, and advisory across all major property types. Competes with Newmark on landlord/tenant representation and investment sales, with much broader geographic and capital footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/NewmarkRealEst

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newmark Associates