Wingfield Digby Ltd

What Wingfield Digby Ltd does

Wingfield Digby Ltd is a family-run, privately held British luxury gift and homeware company headquartered in Horsham, West Sussex, England. The company designs and handcrafts a range of products built around real feathers sourced from British game birds — guinea fowl, pheasant, duck, and peacock — arranged by hand and set under heat-resistant glass with a black baize backing for surface protection. The portfolio spans original and limited-edition feather photo frames, wine coasters, tableware (placemats, drinks coasters, table centres), wall art, decorative wreaths and hanging eggs, and menswear accessories including leather belts, feather cufflinks and silk ties, with dedicated wedding and christening gift collections.

The business operates a hybrid go-to-market: direct-to-consumer e-commerce through its own Shopify storefront with global shipping (free UK delivery over £150, tiered international rates), wholesale distribution through over 60 carefully selected UK stockists including Fortnum & Mason, Beretta, House of Bruar and Brodie Countryfare, listing on wedding gift registries (The Wedding Shop and others), and event-driven sales at country lifestyle events such as Badminton Horse Trials, which the brand has attended for seven consecutive years. Pricing is unit-based across product tiers (frames from $109, coasters around $75, tableware sets from $116, wall art from $749), supplemented by an annual VIP Club membership (10% discount for 12 months plus early access to launches) and a discounted outlet channel. The company has no disclosed headcount, no external funding, no parent entity, and no subsidiaries; it remains independently owned and organically grown from a kitchen-table craft origin into a brand featured in publications including Country Life, How to Spend It, The Field, Horse & Hound and The Evening Standard.

Name

Wingfield Digby Ltd

Legal name

Wingfield Digby Ltd

Website

https://wingfielddigby.co.uk

Company type

Private

Operating status

Operating

Short description

Wingfield Digby Ltd is a family-run British luxury gift and homeware company that handcrafts photo frames, tableware, wall art, and menswear accessories from real British game bird feathers, selling direct-to-consumer online, through 60+ UK stockists including Fortnum & Mason, and via wedding gift registries.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Marketing or Sales, Operations, Others

Revenue model

1. Direct Product Sales: One-time purchase of physical luxury goods including feather photo frames, tableware, wine coasters, wall art, wreaths, and menswear accessories. Products sold at fixed retail prices with no subscription component.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Wingfield Digby Ltd designs and handcrafts luxury gifts and home accessories using real feathers from British game birds (guinea fowl, pheasant, duck, peacock) set under heat-resistant glass. Its product range spans feather photo frames, tableware (placemats, coasters, table centres), wine coasters, wall art, decorative wreaths and eggs, and menswear accessories including cufflinks, belts and silk ties. Products are sold direct-to-consumer via its own online store and through a curated network of UK retailers, wedding registries and country lifestyle stockists.

Product overview

Wingfield Digby Ltd is a UK-based luxury handcrafted goods company specializing in products made from real feathers. The portfolio consists of two main photo frame collections (Original Feather Collection with Guinea Fowl, Cock Pheasant, Hen Pheasant, Duck feathers; and Limited Edition Feather Collection with Peacock, Green Pheasant, Silver Pheasant, Reeves Pheasant, White Pheasant feathers), complemented by tableware (placemats, coasters, table centres), wall art, feather decorations (wreaths, hanging eggs), menswear accessories (belts, cufflinks, silk ties), and gift collections for weddings and christenings. The company operates an e-commerce platform, VIP membership program, and outlet section for discounted items. All products feature real feathers carefully arranged under glass, handcrafted in Britain.

Differentiator

Problem solved

Functional benefit

Products and services

• Original Feather Photo Frames Handcrafted luxury photo frames made from real feathers of British game birds set under glass, available in 7x5 and 8x10 sizes for traditional and modern interiors.
• Limited Edition Feather Photo Frames Statement luxury photo frames featuring rare and striking feathers such as Peacock, Green Pheasant, Silver Pheasant, Reeves Pheasant and White Pheasant for distinctive interiors.
• Wine Coasters Handcrafted luxury wine bottle coasters made from real feathers with black baize backing to protect surfaces, designed for elegant dining.
• Tableware Collection Luxury tableware including heat-resistant placemats, drinks coasters and statement table centres made from real feathers set under glass.
• Feather Wall Art Luxury feather wall art pieces meticulously created from real feathers arranged into intricate patterns to add texture and colour to interiors.
• Feather Decorations Decorative feather wreaths and hanging feather eggs for nature-inspired home décor.
• Menswear Accessories Luxury menswear accessories including feather cufflinks, canvas and leather belts with nature-inspired prints, and 100% silk ties.

Quantifiable outcome

• Each frame is one-of-a-kind due to natural feather variation

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Fortnum & MasoncoreChannel Partner/ Reseller/ DistributorLuxury London department store in Piccadilly. Flagship stockist for Wingfield Digby products, positioning the brand in premium retail environment alongside other luxury British brands.
• Beretta (London)coreChannel Partner/ Reseller/ DistributorHigh-end country and shooting lifestyle retailer in London. Natural fit for Wingfield Digby's game bird feather products and country sports enthusiast target market.
• House of BruarcoreChannel Partner/ Reseller/ DistributorPremier Scottish country store in Perthshire. Major retail destination for countryside products, stocking Wingfield Digby's feather frames and tableware.
• The Wedding ShopcoreChannel Partner/ Reseller/ DistributorLeading wedding gift registry service with physical showrooms. Wingfield Digby products available through gift lists for weddings and special occasions.
• Brodie CountryfareminorChannel Partner/ Reseller/ DistributorInverness-shire based country store serving Highland customers with countryside, sporting and gift products.
• William EvansminorChannel Partner/ Reseller/ DistributorLondon-based gift and homeware retailer. Stocks Wingfield Digby products as part of their curated luxury gift selection.
• The Lost CornerminorChannel Partner/ Reseller/ DistributorLondon-based home and gift stockist. Carries Wingfield Digby products in their curated collection.
• SportarmminorChannel Partner/ Reseller/ DistributorCountry sports and lifestyle retailer with locations including West London Shooting School and Dorset. Stocks Wingfield Digby products for shooting and country enthusiasts.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• House of Bruar: Premier Scottish country store and luxury retail destination stocking countryside, food, and gift products. Directly comparable as a channel partner and concept peer in the British country lifestyle space, but operates primarily as a multi-category retailer rather than a single-brand gift maker.

Direct peers

• Bronnley: Family-owned British heritage brand producing luxury soaps, toiletries, and gift sets. Closely comparable to Wingfield Digby as a small, family-run British luxury gift house with countryside heritage cues, premium pricing, and gifting-led distribution.
• Penelope Chilvers: British luxury footwear and accessories brand rooted in country lifestyle and equestrian culture. Overlaps directly with Wingfield Digby on the country-luxury niche, premium pricing, stockist partnerships (e.g., country stores), and editorial coverage in publications like Country Life.
• Burgon & Ball: UK heritage brand manufacturing garden tools, gifts, and home accessories since 1730. Similar to Wingfield Digby as a heritage British craft brand operating in the country lifestyle gift category, selling direct-to-consumer and through curated UK stockists.
• Smythson: Iconic British heritage luxury brand producing stationery, leather goods, and gifts. Comparable to Wingfield Digby in long-standing British craftsmanship positioning, premium pricing, presence in luxury department stores, and reliance on gifting and special-occasion demand.
• Halcyon Days: UK-based luxury heritage gift brand best known for hand-decorated enamel boxes and collectibles. Comparable to Wingfield Digby in scale, British heritage positioning, premium pricing, and multi-channel gifting distribution including its own e-commerce site and presence in prestige department stores.
• Anya Hindmarch: British luxury accessories and gifting brand. Comparable to Wingfield Digby in British luxury positioning, premium pricing, presence in department stores, and gifting-led product extensions (e.g., seasonal collections and novelty accessories).
• Aspinal of London: British luxury leather goods and lifestyle accessories brand. Similar to Wingfield Digby in British heritage positioning, premium price points, multi-channel retail (own stores plus department store stockists), and gifting-led demand including wedding and christening occasions.

Broad incumbents

• Fortnum & Mason: Iconic British luxury department store and gift brand. Comparable in the sense that it sells overlapping luxury gift categories and shares customers with Wingfield Digby (it is also a key stockist), but operates as a much broader multi-category incumbent with a far larger assortment.
• Mulberry: Established British heritage luxury fashion and leather goods brand. Comparable to Wingfield Digby in British luxury heritage positioning and global retail footprint, but operates at a significantly larger scale and a broader product portfolio spanning apparel, bags, and accessories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/WingfieldDigby

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wingfield Digby Ltd