What Burda Druck does

Burda Druck GmbH is a German gravure printing company founded in 1908 and headquartered in Offenburg, operating as a wholly-owned subsidiary of Hubert Burda Media Holding KG. The company runs an integrated production network across three sites — Offenburg and Nuremberg in Germany and Vieux-Thann in France — equipped with 9 gravure printing presses (print widths up to 3.68 m) that collectively produce more than 2 million magazines and catalogues per day. Its service portfolio spans five stages: prepress (centralised data intake, plate-making of cylinders weighing up to 2.3 tonnes, and digital softproof approval via a fully automated workflow), gravure printing, post-press finishing (collation, stitching, addressing, gluing), logistics and distribution, and a Print+ add-on offering creative, content, and digital services.

The business model is B2B enterprise print services, with revenue generated on a quote-based, per-order basis across run length, format, paper, and finishing specifications. The primary customer segment is publishers — including flagship magazine titles such as BUNTE, ELLE, FOCUS, and FREIZEIT REVUE — followed by mail-order / e-commerce retailers, stationary retail (EDEKA, ADLER, BLOKKER, CORA), healthcare/insurance (BARMER), and educational institutions. Sales are driven through direct field sales and a consultative 'Rundumsorglospaket' (all-in-one package) approach targeting large accounts with complex multi-service needs. Distribution of customer products is enhanced through the Burda Community Network (BCN), providing audience-targeted media insertion.

Burda Druck's positioning is differentiated by 30 years of continuous EMAS certification, climate-neutral status since 2021 across all three GHG Protocol scopes, EU Ecolabel certification, and 100% FSC/PEFC-certified paper sourcing. These sustainability credentials are actively used in industry advocacy (e.g., Drupa 2024 keynote, Öko-Institut life-cycle assessment) to position print as a lower-CO2e alternative to digital advertising in specific scenarios. The company has five wholly-owned subsidiaries (Burda Druck Nürnberg, Burda Druck France, Ortenauer Papierverarbeitung, BurdaBinding) supporting paper processing, bookbinding, and finishing operations.

Name

Burda Druck

Legal name

Burda Druck GmbH

Website

https://burda-druck.de

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Burda Druck is a German gravure printing company, founded in 1908 and part of Hubert Burda Media, producing magazines, catalogues, and promotional print for publishers, retailers, and enterprises across Germany and France via 9 printing presses and a full-service prepress-to-distribution offering.

Ownership category

akta.pro rank

Product category

Commercial Printing Services

NAICS

Commercial Printing (except Screen and Books) (323111), Printing (32311), Support Activities for Printing (323120), Printing and Related Support Activities (3231)

SIC

Commercial Printing (2750), Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Finishing & Post-Press Services (Cutting, Folding, Collating, Laminating, Foil, Emboss) (MPAJALAF)

akta.pro secondary industry

Prepress, Plate-Making & Artwork Services (IMALAKAM)

Keywords

• Gravure printing services
• Magazine printing
• Commercial print production
• Print finishing services
• Catalogue printing

Headquarters

HQ city

Offenburg

HQ country

Germany

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Gravure Printing Services: Burda Druck generates revenue through transaction-based printing services, producing magazines, catalogues, promotional print, and other print products on a per-order basis. Customers pay for print production based on run length, format, and finishing requirements.
2. Prepress and Plate-Making Services: Central data processing and plate-making services are provided as part of the production workflow, charged as part of the overall print service.
3. Post-press and Finishing Services: Further processing including collating, addressing, stitching, gluing, and other finishing services are offered, billed as part of the print production contract.
4. Logistics and Distribution: National and international distribution services for print products are provided, complementing the print production offering.
5. Print+ (Creative, Content, Digital Services): Creative solutions, editorial content, layout, graphics, advertising marketing, web and e-commerce platforms are offered as part of the comprehensive 'Rundumsorglospaket' (all-in-one package), adding value to the core printing services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Burda Druck operates gravure (Tiefdruck) printing presses producing high-volume magazines, catalogues, and promotional print for publishers, retailers, mail-order firms, and educational publishers. The company offers an end-to-end 'Rundumsorglospaket' spanning prepress data intake, plate-making, gravure printing on 9 presses (up to 3.68 m width), post-press finishing, and national/international distribution, with an optional Print+ add-on providing creative, content, and digital services.

Product overview

Burda Druck is a print and media services company offering a comprehensive suite of services from prepress through to worldwide distribution. The core portfolio consists of five integrated services: (1) Druckvorstufe (Prepress) for central data intake and plate-making with cylinders up to 2.3 tonnes; (2) Tiefdruck (Gravure Printing) utilizing 9 presses with widths up to 3.68m; (3) Weiterverarbeitung (Post-press Processing) handling over two million items daily with collation, addressing, stitching, and gluing; (4) Logistik (Logistics) for national and international distribution; and (5) Print+ as an add-on offering creative solutions, content, and digital services. This single-source approach delivers individual communication solutions producing high-quality magazines, catalogues, and promotional print.

Differentiator

Problem solved

Functional benefit

Products and services

• Druckvorstufe (Prepress)

Quantifiable outcome

• 30 years of continuous EMAS environmental certification (1996–2026)
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Burda Community Network (BCN)coreChannel Partner/ Reseller/ DistributorBurda Community Network (BCN) is one of the best and largest advertising marketers in Germany. Burda Druck leverages BCN for the distribution of customer print products through targeted magazine insertions that match the customer's target audience. This partnership enables Burda Druck to offer synergy effects and extended reach for its customers.
• Hubert Burda Media Holding KGcoreOthersBurda Druck GmbH is a wholly owned subsidiary of Hubert Burda Media Holding KG. The Hubert Burda Media group is one of Germany's largest media companies, founded on the original Burda print business started by Franz Burda I in 1908. Burda Druck benefits from the parent company's brand, resources, and market position.
• Aktion BaumminorStrategic or Co-development PartnerAktion Baum is a reforestation initiative with which Burda Druck partners for sustainability activities. In December 2025, Burda Druck employees and apprentices planted 600 seedlings (chestnut, linden, oak, cherry trees) near Nürnberg. This partnership supports Burda Druck's sustainability commitments and aligns with UN Sustainable Development Goals.
• Bundesverband Druck und Medien (bvdm)minorOthersThe German Printing and Media Industries Federation (bvdm) is the central trade association for the German printing industry. Burda Druck is referenced as affiliated and participates in bvdm-organised events such as the touchpoint sustainability forum at Drupa 2024.
• VDMA (Verband Deutscher Maschinen- und Anlagenbau)minorOthersThe VDMA co-organised the touchpoint sustainability forum at Drupa 2024 where Burda Druck's CEO spoke, indicating a working relationship between Burda Druck and the VDMA in the context of sustainability in printing.
• Öko-Institut FreiburgminorOthersThe Öko-Institut Freiburg conducted an independent life-cycle assessment (LCA) commissioned by a consortium including bvdm and Burda Druck's industry partners. The study found printed advertising has a significantly lower CO₂e footprint than digital advertising in many scenarios, which Burda Druck uses to promote the sustainability of print.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Mohn Media: Mohn Media is the printing arm of the Mohn family group in Germany, operating gravure and offset facilities serving publishers and retailers. Directly comparable to Burda Druck as a German-based, multi-site gravure and commercial printing provider with similar customer verticals.
• Elanders: Elanders is a Swedish-based global printing group offering commercial print, packaging, and integrated supply-chain solutions to enterprise B2B customers. Comparable to Burda Druck in its enterprise B2B print-services focus, multi-country footprint, and bundled service offering spanning prepress to distribution.
• Prinovis: Prinovis is one of Europe's largest gravure printers, originally a joint venture between Bertelsmann and Axel Springer, producing magazines, catalogues, and advertising print. It is the most direct competitor to Burda Druck in scale, technology (gravure), and customer base (major publishers and retailers).
• Optimal Media: Optimal Media is a German commercial printing company offering books, catalogues, and magazine printing with extensive post-press and finishing capabilities. Comparable to Burda Druck in its full-service B2B print model and customer overlap in publishing and retail catalogues.
• Vogel Druck: Vogel Druck is a German commercial printer with offset and digital capabilities serving publishers, retailers, and mail-order businesses. Comparable to Burda Druck as a mid-to-large European print services provider targeting similar verticals and offering integrated prepress-to-distribution services.

Broad incumbents

• Arvato: Arvato is a Bertelsmann subsidiary providing print, media, supply-chain, and financial services globally. Overlaps with Burda Druck in print and media services but operates at much larger scale and broader scope, making it a broad incumbent in the same B2B print-services space.
• Bauer Media Group: Bauer Media Group is a major European publisher with in-house printing capabilities for its magazines and digital media properties. Comparable to Burda Druck as both publisher-customer and vertically integrated printer, though Burda operates as a pure commercial print vendor.
• Quad/Graphics: Quad/Graphics is a US-headquartered major commercial printer with European operations, offering integrated print, logistics, and media services to enterprise clients. Comparable to Burda Druck in its scale, multi-site gravure/offset capabilities, and B2B full-service print model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/burdadruckoffenburg
• LinkedInlinkedin.com/company/burda-druck
• Instagraminstagram.com/burdadruck

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Burda Druck