LANG
LANG GmbH & Co. KG is a German manufacturer of precision CNC milling and engraving machines, femtosecond laser systems, 3D digitizers, and motion-control/automation components, serving tool makers, tire-mold producers, mint, security-document, packaging, and medical customers worldwide.
- Company typePrivate
- Founded1972
- HeadquartersHüttenberg, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What LANG does
LANG GmbH & Co. KG is a privately held German manufacturer of precision CNC milling and engraving machines, laser engraving systems, 3D digitizing equipment and industrial automation/positioning components, headquartered in Hüttenberg, Hesse. Founded in 1972 and operating as a GmbH & Co. KG with LANG Verwaltungsgesellschaft mbH as general partner (Geschäftsführer Thomas Kozian), the company employs roughly 75 people and serves specialized industrial customers in tool and mold making, automotive/tire sidewall mold production, packaging, security document printing, minting, jewelry, medical technology, and laboratory/industrial automation. Its portfolio spans the Impala, RM, LGT-S and LGR-S CNC platforms, the Pulsaris laser family (including the femtosecond-class Pulsaris 300fs), the LDigit express 3D digitizer, positioning controllers (LSTEP, ECO step, LSMART), linear/cross/lift/rotary mechanical stages, and an integrated proprietary software stack (LErgoCAD, Relief-Designer, CAD+Design, LTire Design, LDriver, WIN-Commander, LANG API).
The company's differentiation rests on long-standing domain specialization in micro-precision machining - granite machine bases for thermal stability, proprietary microstepping motion control, sub-micron resolution on the LNC express controller, and femtosecond laser technology for minimal-heat-ablation engraving. It complements hardware with a tightly coupled, purpose-built software ecosystem (CAD/CAM, digitizing, output, and controller software plus an API/SDK) that creates workflow lock-in across design, programming, and machine execution.
Commercially, LANG runs an enterprise field-sales motion with technical consultation from its Hüttenberg headquarters, supplemented by a global network of regional distributors covering Turkey, Singapore, France, Italy, Spain, the USA, South Korea, China and India. Revenue is generated from one-time CNC and laser hardware sales, subscription/term software licenses for the CAD/CAM suite, and recurring service contracts (maintenance, commissioning, modernization, training, spare parts). Pricing is quote-based and not publicly disclosed, consistent with a high-touch B2B industrial equipment model.
LANG firmographics
Firmographics- Name
- LANG
- Legal name
- LANG GmbH & Co. KG
- Website
- https://lang.de
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LANG GmbH & Co. KG is a German manufacturer of precision CNC milling and engraving machines, femtosecond laser systems, 3D digitizers, and motion-control/automation components, serving tool makers, tire-mold producers, mint, security-document, packaging, and medical customers worldwide.
- Ownership category
- akta.pro rank
Where LANG is headquartered
LocationHeadquarters
- HQ city
- Hüttenberg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
LANG business model
Business model- GTM type
- B2B
- Offering type
- Services
Revenue model
- CNC Machine Sales: Sale of CNC milling and engraving machines including Impala series, RM series, and LGT/LGR tire-sidewall machines
- Laser Systems: Sale of laser engraving machines including Pulsaris 300, Pulsaris 300fs, and laser variants of RM and LGT machines
- Automation Systems: Positioning systems, stepper and servo motor controls, industrial PCs, and mechanical components for industrial automation applications
- Software Licenses: CAD/CAM software (LErgoCAD, Relief-Designer, LTire), digitizing software, output software (LDriver, LTire M), and controller software (WIN-Commander, LANG API)
- Service and Spare Parts: Maintenance, commissioning, modernization/upgrades, training, and spare parts supply
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | CNC Milling and Engraving Machines |
| One time/ perpetual license | Multi-year contract | Laser Engraving Systems |
| Subscription | Annual | CAD/CAM Software Licenses |
| Subscription | Annual | Maintenance Contracts |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
LANG product offering
Product offeringCore offering
No source data was provided to describe core offerings.
Product overview
LANG GmbH & Co. KG is a German precision machine manufacturer offering a comprehensive portfolio of CNC milling and engraving machines (Impala, RM, LGT-S, LGR-S series), laser engraving systems (Pulsaris series with standard and femtosecond technology), 3D digitizing solutions (LDigit express), and industrial automation components (positioning controllers, linear axes, cross tables, lift stages, rotary stages). The ecosystem is unified through proprietary LANG Software including CAD/CAM packages (LErgoCAD, Relief-Designer, CAD+Design, LTire Design), digitizing software (Relief-Designer Scan), output software (LDriver, LTire M), and controller software (WIN-Commander, LANG API). This integrated approach—combining hardware precision engineering with purpose-built software—enables applications across tool and mold making, automotive (tire technology), packaging, medical technology, security printing, jewelry, and relief engraving industries.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- LNC express achieves resolution of ~0.003µm in stepper motor mode and ~0.0004µm in servo mode, with max feed of 9 m/min and acceleration of 1700 mm/s²
- +1 more outcomes
Companies that use LANG
Customer profileNamed customers1 record
Segments9 records
LANG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
LANG partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered regional.
- Volkan Tanriverdiler (Turkey)regionalRegional representative for Turkey, providing sales and technical support for LANG products in the Turkish market. Contact: [email protected]
- Hokkiya Pte Ltd (Singapore)regionalRegional partner for Asia Pacific covering Singapore market. Address: 12 Tannery Road, #03-05 HB Centre, 347722 Singapore
- Vimaco sarl (France)regionalRegional distributor for France. Address: 29 chmenin de la Revirée, 38240 Meylan, France
- Britta Kues (Italy)regionalRegional sales representative for Italy, providing sales and support services
- Georg Behrendt (Spain)regionalRegional representative for Spain. Address: Mendibile 10 bis Apartado 76, 48940 Leioa (Vizcaya), Spain
- BPS Engineering LLC (USA)regionalAuthorized partner for USA market. Address: 7450 Hwy 411 South, PO Box 153, Greenback, TN 37742, USA. Website: www.lang-us.com
- MTI Incorporation Ltd. (South Korea)regionalRegional partner for South Korea. Address: 19 JinHeungRo 1.2 Gil, Danwon-ku, Ansan-Si, 425-839 Kyunggi, South Korea
- KAIXIN Technology Beijing Co. Ltd. (China)regionalRegional partner for China. Contact: Winston Sun Yu. Address: Room 602, Unit 2, Building 1, No. 39 Xingshikou Road, Haidian District, 100093 Beijing, China
- Dawnsun Exim Corp. (India)regionalRegional partner for India. Address: F-9, Sector-39, Uttar Pradesh, Noida, India
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
LANG competitors and assessment
Company assessmentDirect peers
- Röders GmbH: German manufacturer of high-precision CNC milling machines and surface-finishing equipment for tool/mold making and high-speed machining — overlapping product portfolio and customer base in precision mold and engraving applications.
- Datron AG: Mid-sized German manufacturer of high-speed CNC milling machines for precision applications in dental, electronics, and plastics — directly comparable in size, German Mittelstand profile, and customer overlap with LANG's tool & mold / engraving verticals.
- Kern Microtechnik GmbH: German maker of ultra-precision 5-axis micro-machining centers for watchmaking, medical, and electronics — directly competes in the high-precision, niche CNC milling space where LANG operates.
- Posalux SA: Swiss specialist in precision tooling machines and micro-machining for watchmaking, jewelry, and medical — comparable specialty-CNC focus and end-customers in the same high-precision, low-volume micromachining niche as LANG.
Broad incumbents
- GF Machining Solutions: Division of Georg Fischer offering EDM, milling, and laser texturing systems — overlaps with LANG's precision milling and laser engraving capabilities, but as part of a much broader industrial portfolio.
- Makino Milling Machine Co. Japanese global CNC machining-center manufacturer serving aerospace, automotive, and die/mold industries — competes in the same precision-machining customer base as LANG at significantly larger scale.
- Haas Automation, Inc. US-based CNC machine tool builder with broad vertical milling and turning product lines — competes in machine-shop and mold-maker segments where LANG also sells, though at very different price points and scale.
- DMG MORI: Global major in CNC turning, milling, and additive manufacturing — competes broadly in the same machining-tool market but at vastly larger scale and broader vertical reach than LANG.
- Trumpf SE + Co. KG: German global leader in industrial laser technology and machine tools — adjacent competitor in laser-based material processing and marking, with far greater scale and R&D resources than LANG.
Others
- IPG Photonics Corporation: Leading manufacturer of high-power fiber and ultrafast (including femtosecond) laser sources — not a direct machine OEM but an upstream technology supplier whose products could enable competing systems to LANG's Pulsaris line.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
LANG social profiles
Digital presenceLANG financial estimates
Financial estimateRevenue estimate
Valuation estimate
LANG leadership team
Management profileNumber of profiles
LANG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LANG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LANG
What does LANG do?
No source data was provided to describe core offerings.
Is LANG a public or private company?
LANG is a private company. It is classified as unknown and is currently operating.
When was LANG founded?
LANG was founded in 1972. It employs 11 to 50 people.
Where is LANG based?
LANG is headquartered in Hüttenberg, Germany, in the Europe region.
How does LANG make money?
Five revenue lines are on record. CNC Machine Sales are the primary driver. The others are laser Systems, automation Systems, software Licenses and service and Spare Parts.
Who are LANG's main competitors?
Direct peers on record are Röders GmbH, Datron AG, Kern Microtechnik GmbH and Posalux SA. Broad incumbents are GF Machining Solutions, Makino Milling Machine Co., Haas Automation, Inc., DMG MORI and Trumpf SE + Co. KG. IPG Photonics Corporation is listed as an others.
Does LANG have an API?
Yes. LANG API is an application development system that interfaces with LANG positioning systems (LSTEP express, LSTEP, ECO-STEP, and MCL controllers). It includes a DLL with functions to access the controller's feature set, header files for Delphi, MSVC++, Visual Basic, and a LabVIEW library with virtual instruments. The API runs on Windows 10 (64-bit). Developer documentation is at www.lang.de/fileadmin/Treiber/Treiber_ab_02_2026/LSTEP-API_D22602-0410-0en.pdf.