What Marko Wohnen does

Marko Wohnen GmbH is an Austrian full-service interior design and furnishing company headquartered in Bleiburg, Carinthia, with branch offices in Vienna and Styria. Founded in 2001 by master carpenter Günther Marko (predecessor activity Raum+Plan began 1999), the company plans, delivers, and installs kitchens, bathrooms, bedrooms, and living rooms, and increasingly manages complete interior fit-out projects for new homes and apartments. Since 2006, the firm has operated a distinct B2B "object business" (ObjektKüchen) supplying kitchen and full-room furnishing for real estate developers, hotels, student housing operators, holiday apartment providers, and medical practices across Austria, which the company describes as representing a significant portion of revenue.

The core technology is computer-aided interior planning software used for kitchen and furniture layout design; the company carries no proprietary software, patents, or AI/ML systems. Service delivery is project-based and quote-based, with no public pricing and no disclosed revenue. Distribution runs through direct sales at the three physical offices plus a separate wholesale e-commerce sub-brand (Küchengroßhandel / kuechengrosshandel.at) that sells kitchens at industry prices to resellers and private customers. Customer segments are dual-track: long-tail private customers (kitchen and full-home furnishing) and a smaller set of business customers requiring multi-unit or full-property installations, with the latter representing higher-ticket, deadline-driven work.

The company is privately held, family-owned by Günther Marko (reported 199% ownership in the commercial register), with two sons (Alex and Timo) identified as the next-generation succession plan. It maintains brand partnerships with premium European kitchen and appliance manufacturers (Nobilia, Miele, Bora, Siemens, Franke, Bauknecht, Schachermayer, and historically Poggenpohl), uses these to assemble rather than manufacture its offerings, and operates exclusively within Austria (no geographic expansion outside the country disclosed). Marko Wohnen is GDPR/DSG compliant but holds no industry certifications, awards, or patents beyond privacy/data protection.

Name

Marko Wohnen

Legal name

Marko Wohnen GmbH

Website

https://markowohnen.at

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Marko Wohnen GmbH is an Austrian full-service interior design and furnishing company that plans, delivers, and installs kitchens, bathrooms, bedrooms, and living rooms for private customers and B2B object clients (developers, hotels, student housing, holiday apartments) from offices in Bleiburg, Vienna, and Styria.

Ownership category

akta.pro rank

Product category

Interior Design and Home Furnishing Services

NAICS

Interior Design Services (54141), Interior Design Services (541410), Household and Institutional Furniture Manufacturing (33712)

SIC

Household Furniture (2510), Miscellaneous Furniture & Fixtures (2590)

akta.pro primary industry

Residential Interior Fit-Out (Multi-Family & High-End) (IMAFANAE)

akta.pro secondary industries

Kitchen Permitting, Design & Project Management (HSAPAAAK), Residential Whole-Home Organizing (HSAFAKAA)

Keywords

• Kitchen planning services
• Interior design services
• Furniture installation
• Project kitchen supply
• Bathroom design

Headquarters

HQ city

Bleiburg

HQ country

Austria

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Furniture and Kitchen Sales: Sale of kitchens, bathrooms, bedrooms, and living room furniture with planning, delivery, and installation services
2. Object Kitchen Business: Project-based business kitchen installations for developers, hotels, student housing, and holiday apartments
3. Kitchen Wholesale: Kitchen sales at industry prices available to both resellers and private customers with full quality assurance of licensed specialist trade

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Marko Wohnen GmbH offers full-service interior design, planning, and furnishing for kitchens, bathrooms, bedrooms, and living rooms, targeting both private customers (Privatkunden) and business customers (Firmenkunden) such as developers, hotels, and student housing operators across Austria. The company combines lifestyle, architecture, and furniture into comprehensive interior concepts delivered from a single source, including planning, delivery, professional mounting, and project management. Its object/project kitchen division supplies bulk kitchen installations to real estate developers and commercial property owners.

Product overview

Marko Wohnen is a full-service interior design and furnishing company operating as a single integrated offering rather than a modular platform. The core product portfolio consists of kitchen planning, sales, and installation (including the ObjektKüchen project kitchen division for developers), complemented by living room, bedroom, and bathroom furnishing services. Project management and assembly services are offered as integrated service modules. The company serves both private customers and business clients (developers, hotels, student housing operators) through its headquarters in Bleiburg, Carinthia, and a branch office in Vienna, Austria.

Differentiator

Problem solved

Functional benefit

Products and services

• Küchen (Kitchens) Full-service kitchen planning, design, material selection, furniture and appliance delivery, and professional mounting including electrical and water connections, delivered to private customers and developers as a single integrated solution.
• Wohnzimmer (Living Rooms) Complete living room furnishing service focused on creating a comfortable living oasis tailored to individual customer needs, from planning through delivery and installation.
• Bäder (Bathrooms) Bathroom design and furnishing using materials such as stone, wood, tiles, or Corian, with options for bathtubs and rain showers, delivered from planning through installation.
• Schlafzimmer (Bedrooms) Bedroom furnishing with focus on optimal rest and recovery, featuring beds and bedroom furniture matched to individual customer needs.
• Projektleitung (Project Management) Full project and construction management for new homes, apartments, or luxury penthouses, covering planning through execution, including coordination of trades for private residential projects.
• ObjektKüchen (Project / Object Kitchens) Specialized bulk kitchen solutions for real estate developers and builders across Austria, with large selection, deadline guarantees, smooth processing, and dedicated key account service as one of the country's largest project kitchen furnishers.
• Hotellerie (Hotel Furnishing) Complete hotel furnishing service covering guest rooms, reception, lobby, and wellness areas, with a balanced price-performance ratio and tailored furnishing programs for hospitality operators.
• Ferienappartements (Holiday Apartments) End-to-end furnishing of holiday apartments with complete interior design concepts aimed at delivering a strong guest 'wow effect', drawing on extensive hospitality sector experience.
• Studentenappartements (Student Apartments) Complete furnishing of student apartments and entire student dormitories, including rooms, kitchens, common areas, and lobby design, for student housing providers.
• Service & Montage (Service & Assembly) Professional assembly using experienced fitters with reliable follow-up support for any post-installation issues, ensuring flawless installation of kitchens, bathrooms, bedrooms, and living room furniture.
• Küchengroßhandel (Kitchen Wholesale) Kitchen sales at industry prices available to resellers and private customers through a dedicated wholesale portal, with the full quality assurance and benefits of an authorized furnishing trade specialist.

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core.

• SchachermayercoreTechnology or IntegrationMajor kitchen and furniture manufacturer partner providing products for Marko Wohnen's object and private customer installations
• FrankecoreTechnology or IntegrationPremium kitchen sink and faucet manufacturer, key supplier for Marko Wohnen's high-end kitchen installations
• BauknechtcoreTechnology or IntegrationAppliance manufacturer supplying kitchen appliances for Marko Wohnen installations
• MielecoreTechnology or IntegrationPremium appliance brand supplier for Marko Wohnen's high-quality kitchen projects
• NobiliacoreTechnology or IntegrationLeading European kitchen furniture manufacturer, key partner for Marko Wohnen's object and private kitchen projects
• SiemenscoreTechnology or IntegrationAppliance manufacturer supplying kitchen appliances for Marko Wohnen installations
• BoracoreTechnology or IntegrationPremium cooktop and ventilation manufacturer, partner for innovative kitchen solutions

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Express Küchen: German kitchen brand distributed via specialist retail partners, with strong presence in project and developer kitchen segments. Comparable to Marko Wohnen in the developer/object-kitchen business model and the kitchen-retailer value chain.
• DAN Küchen: Austrian retail-focused kitchen brand with a network of specialist studios offering planning, sale, and installation. Directly comparable to Marko Wohnen in private-customer kitchen studio operations within Austria.
• Burger Küchen: Austrian/German kitchen manufacturer-retailer offering planning, sale, and installation of kitchens to both private and project customers. Directly comparable to Marko Wohnen's full-service kitchen model, including project and developer business.

Others

• Nobilia: Europe's largest kitchen furniture manufacturer and a key Marko Wohnen partner. Comparable as a kitchen industry participant but operates as a manufacturer supplying retailers like Marko Wohnen rather than a direct end-customer competitor.
• Poggenpohl: Premium German kitchen manufacturer that was Marko Wohnen's original brand anchor in 2001–2003. Comparable in the kitchen industry value chain as a current/recent partner, but operates as a manufacturer rather than a competing retailer.

Broad incumbents

• Schüller Möbelwerk: German kitchen manufacturer operating both direct retail (next125, Schüller) and partner studio models in Austria and DACH. Comparable to Marko Wohnen in the kitchen planning, sale, and installation value chain, with overlap in target end-customers and developer projects.
• Kika / Leiner: Major Austrian furniture retail chain with dedicated kitchen and full-home-furnishing concepts across Austrian cities. Overlaps with Marko Wohnen in the B2C kitchen and home-furnishing segment, but serves a much broader household-furniture use case and lacks the dedicated object/developer focus.
• Nolte Küchen: Large German kitchen manufacturer with a strong network of specialist retail partners across the DACH region. Comparable to Marko Wohnen via its kitchen-planning, retail, and installation value chain, but at manufacturer-plus-retail-network scale.
• Möbelix: Discount Austrian furniture and kitchen retailer belonging to the XXXLutz group, with kitchens positioned at value price points. Comparable in product categories (kitchen, living, bedroom) but competes primarily on price rather than full-service planning and premium-brand installation.
• XXXLutz: Austria's largest furniture and kitchen retailer, operating a nationwide network of kitchen showrooms and offering end-to-end planning and installation. Comparable to Marko Wohnen in kitchen and home-furnishing scope, but at materially greater scale and with a broader non-kitchen assortment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MarkoWohnen

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marko Wohnen