The Amazing Society

What The Amazing Society does

The Amazing Society AB is a Stockholm-based, founder-owned independent creative agency operating under the brand TAS. Founded by Tobias Franzén around 2012, the firm delivers integrated marketing communications under four service pillars: Creativity & Strategy, Performance & Media, Production, and Additional Services, combining creative concepting, media planning and buying, and in-house production capabilities for video, photography, motion graphics, and multi-channel content. The agency holds official partner certifications with Meta, Google, YouTube, Snapchat, LinkedIn, and Pinterest, and works with a horizontal mix of enterprise brands (Scandic Hotels, Sweco, Garant, Gröna Lund, Skanska, Abba, Estrella) and non-profit and public-sector clients (Mind, Terrafem, KOMM, Svanen, Swedish Equestrian Federation). Headcount stands at approximately 25 experts, with project-based client engagements as the primary revenue mechanic; pricing is not publicly disclosed.

The business is led by Carl-Fredrik Östlund (CEO since September 2024, succeeding founder Tobias Franzén after 12 years) with Jakob Elmgren as Creative Director (appointed May 2025, previously of BBDO and Frank fam.). A related entity, GetScale (getscale.ai), operates as a sister agency offering an AI-powered social media content marketing tool covering research, content creation, publishing, and analytics for Nordic brands, representing the firm's first step beyond traditional agency services into a productized offering. The agency's track record includes multi-market campaigns across 6 European countries, measurable outcomes (e.g., 33% brand awareness increase for Mind, 2.37x ROI, 36.7M+ impressions for Garant), and sustained award recognition including Shorty Impact Awards Gold, Luum Awards, Lovie Awards Gold, and Svenska Designpriset Gold.

Name

The Amazing Society

Legal name

The Amazing Society AB

Website

https://tas.se

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

The Amazing Society is a Stockholm-based independent creative agency with 25 experts delivering integrated creativity, media, and production services to enterprise brands and non-profits across the Nordic region.

Ownership category

akta.pro rank

Product category

Creative & Advertising Agency Services

NAICS

Advertising Agencies (54181), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Social Media & Community Management (BPAFAAAE)

Keywords

• Creative agency services
• Brand strategy consulting
• Media planning buying
• Content production services
• Integrated marketing campaigns

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Creative Agency Services: Full-service creative agency offering integrated services under one roof including creativity & strategy, performance & media, production, and additional services. Revenue generated through project-based client engagements.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

The Amazing Society is a Stockholm-based full-service creative agency that delivers integrated marketing communications under one roof, combining creativity and strategy, performance and media (planning/buying/optimization), and production (video, photography, motion graphics, copywriting). It serves enterprise brands, non-profits, government, and startups primarily across the Nordics with project-based campaign engagements, and operates GetScale, an AI-powered social media content marketing tool, as a related sister-agency offering.

Product overview

The Amazing Society is a Stockholm-based creative agency operating as a single, unified service offering rather than a platform-plus-modules architecture. Their core offerings encompass four main service areas: Creativity & Strategy, Performance & Media, Production, and Additional Services. These services are delivered as integrated, end-to-end creative and marketing solutions under one roof, combining creativity, media, strategy, and production capabilities. They work with a curated portfolio of client projects across branding, digital, production, and performance marketing. A related tool, GetScale (a sister agency), provides AI-powered social media automation as a separate product.

Differentiator

Problem solved

Functional benefit

Products and services

• Creativity & Strategy Core creative and strategic consulting services, including brand positioning, campaign concept development, and communication strategy, delivered to enterprise brands, non-profits, and government clients.

Quantifiable outcome

• 33% brand awareness increase in one month for Mind campaign
• +5 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Meta Business PartnercoreChannel Partner/ Reseller/ DistributorOfficial Meta Business Partner status enabling The Amazing Society to deliver specialized social media campaigns across Facebook and Instagram platforms with access to Meta resources and certifications
• Google PartnercoreChannel Partner/ Reseller/ DistributorCertified Google Partner enabling specialized digital advertising and search marketing services with access to Google's partner resources and expertise
• YouTubecoreChannel Partner/ Reseller/ DistributorYouTube partner status for video advertising and content distribution capabilities
• Pinterest PartnerminorChannel Partner/ Reseller/ DistributorPinterest partner status for visual discovery and content marketing capabilities
• Snapchat Agency PartnercoreChannel Partner/ Reseller/ DistributorOfficial Snapchat agency partner for reaching Gen Z audiences through ephemeral content
• LinkedIn PartnercoreChannel Partner/ Reseller/ DistributorLinkedIn partner status for B2B marketing and professional audience targeting
• GetScaleminorStrategic or Co-development PartnerAI-powered social media content marketing tool partner; sister agency offering automated content creation and analytics for Nordic brands
• Pool - Creative communication and strategycoreStrategic or Co-development PartnerStrategic partner for Mind campaign, providing creative communication and strategy services as part of campaign execution

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-amazing-society
• Instagraminstagram.com/theamazingsoc
• Facebookfacebook.com/theamazingsociety

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Amazing Society