ipassio E-learning Technologies Private Limited
ipassio is a Bangalore-based online learning platform, founded in 2015, that connects individual learners across 30+ countries with 400+ credentialed teachers for live 1-on-1 instruction in Indian and Western performing arts, dance, and creative hobbies via a pay-as-you-go transaction model.
- Company typePrivate
- Founded2015
- HeadquartersBangalore, India
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What ipassio E-learning Technologies Private Limited does
ipassio E-learning Technologies Private Limited operates a live 1-on-1 online learning platform focused on Indian and Western performing arts, music, dance, and creative hobbies. Founded in 2015 and headquartered in Bangalore, India, the company connects individual learners globally with a curated network of 400+ credentialed teachers across 579 courses spanning Hindustani and Carnatic vocals, instruments (Sitar, Tabla, Sarod, Veena, Flute, Santoor, etc.), classical and contemporary dance forms (Bharatanatyam, Mohiniyattam, Kathak, Kuchipudi, Salsa, Hip-Hop), languages, and other creative disciplines.
The platform is built on a video-conferencing-based delivery model with a proprietary "Course Studio" for content sharing, attendance tracking, and learning management. It is distributed through native iOS and Android mobile applications, a self-serve web front-end, Google OAuth authentication, Razorpay-based payment processing, and WhatsApp-based customer support. Teacher onboarding is gated through a screening and approval process, with the platform positioning its teacher base as the "Top 2% of performing artists," including recipients of Padma awards, All India Radio artist grades, and Sangeet Natak Akademi recognition. A Personalized Teacher Finder tool matches students to instructors through a guided questionnaire.
ipassio runs a transaction-fee revenue model on a pay-as-you-go basis. Students purchase classes in batches of two at unit prices ranging from approximately $12 to $45 USD per 45–60 minute session, tiered by teacher experience. The company serves a globally distributed base of individual learners across more than 30 countries—including the US, UK, Canada, Australia, Singapore, Germany, France, and the UAE—with no enterprise or institutional customer concentration evident. Go-to-market is predominantly organic, leveraging Trustpilot social proof (4.9/5 across 165,038+ sessions), SEO-optimized course pages, blog content, and word-of-mouth referrals rather than paid acquisition. Co-founders Tanuj Shah (CEO) and Anuj Shah (COO) lead the company, which remains private with no disclosed funding rounds.
ipassio E-learning Technologies Private Limited firmographics
Firmographics- Name
- ipassio E-learning Technologies Private Limited
- Legal name
- ipassio E-learning Technologies Private Limited
- Website
- https://ipassio.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ipassio is a Bangalore-based online learning platform, founded in 2015, that connects individual learners across 30+ countries with 400+ credentialed teachers for live 1-on-1 instruction in Indian and Western performing arts, dance, and creative hobbies via a pay-as-you-go transaction model.
- Ownership category
- akta.pro rank
ipassio E-learning Technologies Private Limited industry classification
Industry- Product category
- Online Arts and Music Education
- NAICS
- Fine Arts Schools (61161), All Other Schools and Instruction (61169), Exam Preparation and Tutoring (611691)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL)
- akta.pro secondary industries
- Online Tutoring, Conversation Exchange & Language Coaching Platforms (EDAFAOAB), Live Online Language Tutoring & Small-Group Classes (EDAMAFAD), Group & Class-Based Live Tutoring Platforms (EDANAGAB)
Keywords
Where ipassio E-learning Technologies Private Limited is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Markets served
ipassio E-learning Technologies Private Limited business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Per-Class Transaction Fees: Students pay per individual class session (typically 30-60 minutes). Prices range from approximately $12 to $45 USD per class depending on teacher experience and course level. Students purchase classes in batches of 2 at a time with no long-term commitment required.
- Class Package Sales: Students enroll in courses and pay for classes in packages. The platform takes a transaction fee on each class purchase. Teachers can withdraw their fees easily through the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level courses with newer or less experienced teachers |
| Unit Pricing | Pay-as-you-go | Mid-level courses with experienced teachers (15-25 years) |
| Unit Pricing | Pay-as-you-go | Premium courses with master teachers (25+ years experience) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
ipassio E-learning Technologies Private Limited product offering
Product offeringCore offering
ipassio operates a live 1-on-1 online hobby learning platform connecting students with 400+ credentialed teachers for personalized instruction in Indian and Western performing arts, including singing, music instruments, dance, languages, and creative arts. Classes are delivered via video conferencing under a pay-as-you-go model where students purchase sessions in batches of two with no long-term commitment. The platform supports web access as well as native iOS and Android mobile applications, and includes a personalized Teacher Finder matching tool.
Product overview
ipassio E-learning Technologies Private Limited operates a live 1-on-1 online hobby learning platform connecting students with world-class teachers across Indian and Western performing arts. The core platform offers personalized instruction through video conferencing, supplemented by native iOS and Android mobile applications. The platform features a Personalized Teacher Finder for matching students with appropriate instructors based on their goals and preferences. Course offerings are organized into three primary categories: Singing (vocal instruction across multiple Indian and Western genres), Music (instrumental instruction), and Dance (classical Indian and contemporary styles). The platform follows a pay-as-you-go model where students purchase classes in batches of two, with teachers required to pass a screening and approval process before publishing courses.
Differentiator
Problem solved
Functional benefit
Products and services
- ipassio Online Learning Platform Live 1-on-1 online hobby learning platform connecting students with expert teachers for Indian and Western performing arts, languages, and creative skills through video conferencing.
- ipassio Mobile App (iOS) iOS mobile application enabling students to access courses, track attendance, manage class schedules, and communicate with teachers.
- ipassio Mobile App (Android) Android mobile application providing students access to the platform's course offerings, teacher interactions, and session management features.
- Personalized Teacher Finder Personalized teacher matching tool that helps students find suitable teachers based on their interests, skill level, and learning goals through a guided questionnaire.
- Singing Courses Vocal music instruction covering Hindustani Vocals, Carnatic Vocals, Bollywood Singing, Western Singing, Ghazal, Sufi Music, Rabindra Sangeet, and regional language singing styles.
- Music Instrument Courses Instrumental music instruction including Tabla, Sitar, Sarod, Santoor, Veena, Flute, Mridangam, Harmonium, Guitar, Violin, Piano, Keyboard, and Slide Guitar.
- Dance Courses Classical and contemporary dance instruction covering Bharatanatyam, Mohiniyattam, Kathak, Odissi, Kuchipudi, Bollywood Dance, Salsa, Hip-Hop, Jazz, and Contemporary Dance.
Quantifiable outcome
- 165,038+ sessions completed with 4.9/5 Trustpilot rating
- +2 more outcomes
Companies that use ipassio E-learning Technologies Private Limited
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles3 records
ipassio E-learning Technologies Private Limited technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
ipassio E-learning Technologies Private Limited partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
ipassio E-learning Technologies Private Limited competitors and assessment
Company assessmentEmerging players
- Outschool: Live online class marketplace including arts, music and enrichment topics; overlaps with ipassio's live instruction model though weighted toward children and group formats.
- Yousician: App-based music learning platform for instruments and vocals; targets the same hobby music-learner audience as ipassio though via self-paced software rather than live teachers.
Direct peers
- Lessonface: Marketplace for live online music, arts and language lessons connecting students with vetted teachers, mirroring ipassio's live 1-on-1 arts-lesson marketplace model.
- Artium Academy: India-based online music education platform offering live 1-on-1 lessons in Indian and Western vocals and instruments; directly overlaps with ipassio's core Indian-arts, live-tutor model and geography.
- ArtistWorks: Online music and arts learning platform built around master-artist instructors, comparable to ipassio's premium credentialed-teacher, performing-arts focus.
- TakeLessons: Online marketplace for music, arts and academic lessons matching students with instructors for live sessions, closely comparable to ipassio's teacher-student matching and per-lesson model.
- Superprof: Global tutor marketplace spanning music, dance, arts and academic subjects with pay-per-lesson discovery, directly overlapping ipassio's marketplace and hobby-learning categories.
Broad incumbents
- italki: Global marketplace connecting learners with live 1-on-1 language teachers; comparable business model and self-serve discovery, overlapping with ipassio's language-learning segment.
- Preply: Large live 1-on-1 tutoring marketplace (primarily languages) with a global teacher network and per-lesson monetization, sharing ipassio's core marketplace mechanics at greater scale.
- Skillshare: Online creative-skills learning platform covering arts and music; competes for hobbyist creative learners but through on-demand classes rather than ipassio's live 1-on-1 model.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
ipassio E-learning Technologies Private Limited social profiles
Digital presenceipassio E-learning Technologies Private Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
ipassio E-learning Technologies Private Limited leadership team
Management profileNumber of profiles
Profiles2 records
ipassio E-learning Technologies Private Limited funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ipassio E-learning Technologies Private Limited M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ipassio E-learning Technologies Private Limited
What does ipassio E-learning Technologies Private Limited do?
ipassio operates a live 1-on-1 online hobby learning platform connecting students with 400+ credentialed teachers for personalized instruction in Indian and Western performing arts, including singing, music instruments, dance, languages, and creative arts. Classes are delivered via video conferencing under a pay-as-you-go model where students purchase sessions in batches of two with no long-term commitment. The platform supports web access as well as native iOS and Android mobile applications, and includes a personalized Teacher Finder matching tool.
Is ipassio E-learning Technologies Private Limited a public or private company?
ipassio E-learning Technologies Private Limited is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ipassio E-learning Technologies Private Limited founded?
ipassio E-learning Technologies Private Limited was founded in 2015. It employs 11 to 50 people.
Where is ipassio E-learning Technologies Private Limited based?
ipassio E-learning Technologies Private Limited is headquartered in Bangalore, India, in the Asia region.
How does ipassio E-learning Technologies Private Limited make money?
Two revenue lines are on record. Per-Class Transaction Fees are the primary driver. The others are class Package Sales.
Who are ipassio E-learning Technologies Private Limited's main competitors?
Emerging players on record are Outschool and Yousician. Direct peers are Lessonface, Artium Academy, ArtistWorks, TakeLessons and Superprof. Broad incumbents are italki, Preply and Skillshare.
Does ipassio E-learning Technologies Private Limited have an API?
No public API is recorded for ipassio E-learning Technologies Private Limited.
What industry is ipassio E-learning Technologies Private Limited in?
ipassio E-learning Technologies Private Limited's product category is Online Arts and Music Education. Its primary akta.pro industry code is EDANAGAL, Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors), with a secondary code of EDAFAOAB, Online Tutoring, Conversation Exchange & Language Coaching Platforms. Its NAICS code is 61161 and its SIC code is 8200.