What Poplidays.com does

Poplidays.com is a French online vacation rental marketplace headquartered in Biarritz, Basque Country, operating since 2011 as a licensed travel agency. The platform connects travelers with over 60,000 verified vacation rental properties — houses, apartments, villas, studios, gîtes, and chalets — across France, Spain, Portugal, and overseas territories including La Réunion and Martinique. All listed inventory is managed and verified by a curated network of 800+ local real estate agents, property managers, and concierge services, which the company positions as its core differentiator versus anonymous peer-to-peer rental platforms.

The underlying technology is a conventional online booking platform with real-time availability management, secure payment processing, multilingual support (FR/ES/EN/DE/IT), and a B2B distribution layer called PopConnect that enables partner professionals to syndicate listings across major booking platforms and manage commercial reservations and payments. Sub-brands include Popagain (a traveler loyalty program) and an installment payment integration with Alma. Customer service operates seven days per week from the Biarritz headquarters.

Poplidays generates revenue primarily through transaction-based commissions on completed bookings, supplemented by managed services revenue through PopConnect for professional property managers. Demand-side customers are individual travelers and families (SMB/consumer segment) seeking verified accommodations with flexible cancellation and secure payment guarantees, while the supply-side customers are professional property managers and real estate agencies (enterprise segment) seeking multi-platform distribution and commercial reservation management. Marketing relies on SEO-optimized destination landing pages, content marketing through travel guides, email newsletters, and social media presence across Facebook, Instagram, LinkedIn, and Pinterest.

Name

Poplidays.com

Legal name

Poplidays.com

Website

https://poplidays.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Poplidays.com is a French online vacation rental marketplace founded in 2011, connecting travelers with over 60,000 verified properties across France, Spain, and Portugal through a network of 800+ local real estate professional partners, operating from Biarritz as a licensed travel agency.

Ownership category

akta.pro rank

Product category

Online Travel Agency / Vacation Rental Marketplace

NAICS

Travel Agencies (561510)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Metasearch & Aggregator Platforms for Vacation Rentals (THAMALAC)

akta.pro secondary industry

Leisure & Generalist Retail Travel Agencies (THAKABAA)

Keywords

• Vacation rental marketplace
• Online travel agency
• Holiday accommodation booking
• Property distribution platform
• Short-term rental booking

Headquarters

HQ city

Urrugne

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Personnel, Technology or R&D, Operations, Infrastructure

Revenue model

1. Vacation Rental Bookings: Transaction-based revenue from booking vacation rentals. Property owners list through partner professionals (real estate agents, concierge services) and Poplidays takes commission on completed bookings. Revenue is generated per stay with variable pricing based on property type, location, and season.
2. Professional Partner Services (PopConnect): Digital commercialization solution for tourism professionals including distribution to major booking platforms, commercial reservation management, and payment follow-up services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Poplidays.com operates an online vacation rental marketplace that connects travelers with more than 60,000 verified accommodations in France, Spain, and Portugal, all managed by 800+ vetted local real estate professionals. The platform provides real-time availability booking, secure payment processing, flexible cancellation policies, and 7-day multilingual customer support. It also offers PopConnect, a B2B digital distribution and reservation management platform for tourism professionals, along with a Popagain loyalty program and optional cancellation insurance.

Product overview

Poplidays.com is a French online vacation rental marketplace operating since 2011 from Biarritz, Basque Country. The platform functions as a single unified product connecting travelers with over 60,000 verified vacation rental properties managed by 800+ vetted local professional partners (real estate agencies, property managers, concierge services). The core offering encompasses multiple property categories including sea rentals, mountain/ski rentals, and countryside rentals across France, Spain, and Portugal. The platform is complemented by B2B tool PopConnect for partner property distribution, the Popagain loyalty program, optional cancellation insurance, secure payment services, and Alma installment payment integration. All properties undergo verification by local professional partners and feature real-time availability with 7-day customer support.

Differentiator

Problem solved

Functional benefit

Brands

• Popconnect: Digital commercialization solution for property managers and real estate agencies to distribute their vacation rentals across major booking platforms.
• Popagain

Products and services

• Poplidays.com Marketplace An online vacation rental marketplace connecting travelers with over 60,000 verified properties (houses, apartments, villas, studios, gîtes, chalets) in France, Spain, and Portugal, all managed by 800+ vetted local professional partners. Features real-time availability, secure payment, and 7-day multilingual customer support.
• PopConnect

Quantifiable outcome

• 60,000+ verified properties
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

One partnership is on record.

• APST (Association Professionnelle de Solidarité du Tourisme)coreOthersProfessional solidarity association for tourism. APST membership provides consumer protection guarantees for Poplidays' travel agency operations, ensuring financial protection for travelers in case of bankruptcy or issues.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SeLogerVacances: French vacation rental vertical of the SeLoger real estate network; same French family travel customer base and overlap with real estate agent supply chain that Poplidays taps through its 800+ professional partners.
• Belvilla: European managed vacation rental specialist operating across France, Spain, and Portugal; similar professionally-managed supply model, similar French/European coastal and countryside destinations, and similar target customer (family holiday travelers).
• Novasol (Vacanceselect): European specialist in professionally-managed holiday rentals across coastal and countryside destinations; similar 'managed by local professionals' value proposition, similar price points, and overlapping geographies (France, Spain, Portugal).
• Abritel (HomeAway / Vrbo): Leading French vacation rental platform and the closest direct competitor to Poplidays in France; both operate P2P/agency-sourced rental listings across French coastal and mountain destinations, competing head-to-head for French family travelers and property managers.
• Homerez: French-rooted European vacation rental marketplace serving property owners and managers; directly comparable model with multi-country European inventory and a similar SMB owner/manager supply base.

Broad incumbents

• Airbnb: Global dominant vacation rental marketplace with massive inventory and brand recognition; competes with Poplidays for the same French/European family traveler demand, though Poplidays positions around verified-by-professional supply rather than pure P2P.
• Booking.com: Global OTA with a large vacation rental (alternative accommodations) vertical; competes with Poplidays across France, Spain, and Portugal, leveraging cross-sell from hotel demand and large performance marketing spend.
• Tripadvisor (Holiday Rentals): Global travel metasearch and review platform with a vacation rental vertical; competes indirectly by aggregating listings and driving discovery demand that Poplidays must also capture through its own SEO and content marketing.

Emerging players

• Holidu: European vacation rental metasearch and SaaS provider; overlaps with Poplidays on French/Iberian demand and with PopConnect on the property manager SaaS angle (Holidu also serves property managers with software/distribution).

Regional players

• Locasun (LPG Vacances): French travel agency and vacation rental specialist with similar coastal/sea rental focus (Arcachon, Côte d'Azur, Corsica) and similar French family traveler customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Poplidays
• LinkedInlinkedin.com/company/poplidays/mycompany
• Instagraminstagram.com/poplidays
• Pinterestfr.pinterest.com/poplidays
• Xx.com/poplidays_fr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Poplidays.com