BIG HQ

What BIG HQ does

BIG HQ Inc. is a Toronto-headquartered, privately held Canadian event production and experiential marketing agency operating across North America, with coverage in 11 cities including Montreal, Vancouver, Calgary, Halifax, New York, Los Angeles, Las Vegas, Miami, Chicago, and New Orleans. The company designs and delivers corporate events, brand activations, product launches, store openings, conferences, and holiday parties for enterprise clients such as adidas Canada, KPMG, CIBC, RBC, Mercedes Benz, Warner Bros., Procter & Gamble, 1Password, PCL Construction, Ceridian, Microsoft, and lululemon. Notable engagements include the Vancouver 2010 Olympic Torch Relay for RBC (winner of Best Public Entertainment Event), the KPMG Winterfest series, Taylgate Toronto (30,000+ attendees over six days), and a custom virtual space station environment for 1Password's virtual conference.

The company's service portfolio spans concept development, full in-house fabrication and installation, technical coordination, talent and entertainment booking, on-site management, and 3D rendering and floor plan design. Projects are delivered as bespoke engagements with no public pricing, and the company does not offer software products, platforms, or APIs. Its technology stack is centered on 3D rendering for event visualization and design workflows rather than software products.

Revenue is generated on a project-by-project, professional services basis through direct enterprise sales, referrals, and a portfolio-driven website (bighq.ca). Marketing is portfolio-based via the website plus organic social on LinkedIn, Instagram, YouTube, and Facebook, with no disclosed paid advertising or content marketing programs. The company is privately held with no disclosed investors, parent company, funding rounds, leadership changes, or M&A activity.

Name

BIG HQ

Legal name

BIG HQ Inc.

Website

https://bighq.ca

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

BIG HQ is a Toronto-headquartered, privately held Canadian event production and experiential marketing agency delivering corporate events, brand activations, conferences, and product launches for Fortune 500 enterprises across North America.

Ownership category

akta.pro rank

Product category

Event Production and Experiential Marketing Services

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Facilities Support Management Services (8744)

akta.pro primary industry

Full-Service Event Planning & Production (HSACAAAA)

akta.pro secondary industries

Company All-Hands, Town Halls & Leadership Offsites (THAHAIAB), Meeting & Event Space Services (Setup/Teardown) (BPABAFAL)

Keywords

• Event production services
• Brand activations
• Experiential marketing agency
• Corporate event management
• Event fabrication and design

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Event Production Services: BIG HQ generates revenue through project-based professional services for event production, brand activations, and experiential marketing. Services include event management, fabrication, technical coordination, talent booking, and on-site management. Revenue is generated on a per-project basis with custom pricing based on event scope, scale, and requirements. No public pricing is available as each engagement is tailored to client needs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

BIG HQ is an end-to-end event production and experiential marketing agency that plans, designs, fabricates, and executes corporate events, brand activations, conferences, product launches, store openings, and holiday parties for enterprise clients. Services are bundled under custom project engagements and include concept development, 3D rendering and floor plans, full in-house fabrication and installation, talent and entertainment booking, and on-site technical and production management. Each engagement is bespoke, with pricing tailored to the event's scope, scale, and requirements.

Product overview

BIG HQ is an experiential events and brand activations company that operates as a service-based agency rather than a software product company. Their offerings center around a unified service portfolio organized around event production capabilities. The core services include Event Production and Management, Brand Activations, Talent and Entertainment Management, Concept Development, Technical Coordination, On-Site Management, Full Fabrication & Installation, and 3D Rendering & Floor Plans. These services are delivered through specific event types including Corporate Conferences, Customized Corporate Events, Experiential Activations, Holiday Parties & Celebrations, Brand & Product Launches, and Store Openings. The company does not offer distinct software products, modules, or platforms—instead providing integrated event production services that combine multiple capabilities (creative development, fabrication, technical production, talent booking, and on-site management) into complete experiential solutions for corporate clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Production and Management Comprehensive event production services covering planning, coordination, on-site management, and technical coordination for corporate events, conferences, and brand activations delivered to enterprise clients.
• Brand Activations Strategic brand activation services that design immersive experiences to engage audiences and communicate brand messaging through experiential marketing for enterprise clients.
• Concept Development Creative concept design and development services for events, including theme development, storytelling, and experience design for corporate clients.
• Full Fabrication and Installation In-house fabrication and installation of event elements including custom builds, props, displays, and immersive installations for corporate events and brand activations.
• Talent and Entertainment Management Booking and management of celebrity guests, performers, DJs, and entertainment acts for corporate events and brand activations.
• 3D Rendering and Floor Plans Visual design services including 3D rendering of event spaces and detailed floor plans for event planning and client visualization.
• Corporate Conferences End-to-end corporate conference production including venue coordination, AV setup, speaker management, and attendee engagement activities for enterprise clients.
• Brand and Product Launches Launch event production for new brand campaigns and product releases including promotional activations and VIP experiences for enterprise brands.
• Experiential Activations Immersive experiential marketing activations that create memorable brand interactions through multi-sensory experiences for consumer-facing enterprise brands.
• Store Openings Grand opening event production for retail locations including block parties, celebrity appearances, and promotional activations for consumer brands.

Quantifiable outcome

• 30,000+ attendees over 6 days for Taylgate Toronto event
• +4 more outcomes

Named customers14 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Jack Morton Worldwide: Global brand experience agency owned by IPG that delivers corporate events, brand activations, and experiential marketing for Fortune 500 clients — directly comparable to BIG HQ's service mix and target buyer.
• MAS Event Design: Event design and production firm delivering custom builds, scenic fabrication, and large-scale corporate events — overlapping with BIG HQ's fabrication-led, design-forward production model.
• Eventscape: Toronto-based custom event fabrication and production company serving corporate events, brand activations, and architectural installations — closest geographic and capability peer to BIG HQ in Canada.
• Sparks (Freeman): Experiential marketing agency now part of Freeman that designs and produces brand experiences, corporate events, and immersive activations — directly comparable offering for enterprise marketing buyers.
• Cramer: Event and experiential marketing agency producing corporate events, brand experiences, and content for enterprise clients; comparable in scale and service breadth to BIG HQ.
• MKG: Independent experiential marketing agency producing brand experiences, corporate events, and activations; comparable service portfolio and target client profile to BIG HQ.
• George P. Johnson Experience Marketing: Long-established experience marketing agency producing large-scale corporate events, conferences, and brand activations worldwide; closely aligned with BIG HQ's end-to-end event production and enterprise client base.

Broad incumbents

• GES (Global Experience Specialists): Large global events and exhibits provider with broader trade show and exposition capabilities than BIG HQ, but overlaps on corporate conference and experiential production.
• Freeman Company: Global events services company offering event production, AV, and brand experience solutions — a larger incumbent that competes for many of the same enterprise event mandates as BIG HQ.
• Mosaic (Publicis Groupe): Publicis-owned experiential marketing agency delivering events, shopper, and brand activations for global enterprises — operates at a larger, holding-company scale but addresses the same buyer needs as BIG HQ.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCkiWW_NS3ubeMxuJ2BajN4w
• Facebookfacebook.com/BIGHQTO
• LinkedInlinkedin.com/company/bighq
• Instagraminstagram.com/bighqto

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BIG HQ