Livewelt

What Livewelt does

Livewelt is a German B2B communications agency headquartered in Gütersloh with additional offices in Frankfurt, Dresden, and Gummersbach, operating since 2006 as a privately held GmbH & Co. KG under founder Ole Ternes. The firm delivers work across four integrated service pillars — EVENT, BRAND, DIGITAL, and CONTENT — for enterprise clients spanning automotive (Audi, Mercedes-Benz), chemicals (BASF), consumer brands (Red Bull, Nintendo), real estate (Vonovia), logistics (Deutsche Post DHL), and telecommunications (T-Mobile). It self-positions among the Top-15 event agencies in Germany and has accumulated multiple international awards (Stevie 2024-2025, Muse Creative 2026, German Design 2023-2025, Eventex 2023-2024, Galaxy 2024, EuBEA 2023).

The agency's underlying delivery relies on a multi-disciplinary in-house team executing campaign, event, brand, and digital projects on a project-based engagement model with 70/30 payment terms. Digital delivery is built on standard CMS platforms (WordPress, Typo3, Neos, Shopware) and conventional web technologies (PHP, HTML5/CSS, JavaScript/jQuery). No proprietary platform, AI/ML capability, or SaaS product is disclosed. Revenue mechanics operate on per-project fees tied to scope, with no public disclosure of contract values, revenue, or headcount.

The go-to-market centers on enterprise RFP-driven acquisition reinforced by award visibility and long-tenured client references across the DACH region. The customer base is diversified across at least six verticals, though no revenue concentration is publicly disclosed. As a mature, privately held agency at year 20, Livewelt competes on creative reputation, integrated delivery across four pillars, and multi-office geographic reach rather than on technology differentiation or capital intensity.

Name

Livewelt

Legal name

livewelt GmbH & Co. KG

Website

https://livewelt.de

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Livewelt is a German B2B communications agency founded in 2006, headquartered in Gütersloh with offices in Frankfurt, Dresden, and Gummersbach, delivering event, brand, digital, and content services to enterprise clients across automotive, chemicals, consumer, real estate, logistics, and telecom verticals in the DACH region.

Ownership category

akta.pro rank

Product category

Marketing and Communications Services (Live Event and Brand Experience Agency)

NAICS

Graphic Design Services (541430), Broadcasting and Content Providers (516)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Computer Programming Services (7371)

akta.pro primary industry

Live Event Marketing, Sponsorship & Brand Partnerships (MPAIAFAI)

Keywords

• Live event agency
• Brand experience services
• Corporate event management
• Digital campaign development
• Content production services

Headquarters

HQ city

Gütersloh

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Event Management: Project-based professional services for event conception, planning, and execution. Services include physical, hybrid, and virtual event formats, corporate events, trade shows, and audience events.
2. Brand Experience and Marketing Services: Creative and strategic brand communication services including brand positioning, brand launches, corporate publishing, and marketing campaign execution.
3. Digital Services and Web Development: Website development, digital campaigns, landing pages, and digital touchpoint creation for trade shows and events.
4. Content Creation Services: Content production including videos, photography, illustrations, and editorial design for magazines, catalogs, and marketing materials.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Livewelt is a holistic communications agency that conceives, plans, and executes live events (corporate events, trade shows, hybrid and virtual formats), develops brand strategies and brand communication, builds websites and digital campaigns, and produces editorial and multimedia content for enterprise clients. The agency bundles these capabilities under four pillars — EVENT, BRAND, DIGITAL, and CONTENT — delivering integrated brand experience campaigns from strategy through execution for large national and international companies.

Product overview

Livewelt is a holistic communications agency offering four interconnected service pillars: EVENT (live event conception and execution), BRAND (strategic brand development and positioning), DIGITAL (website development and digital solutions), and CONTENT (corporate publishing and content creation). The agency does not offer a standalone SaaS product; instead, it provides project-based professional services for brand experiences, event management, and integrated communications campaigns.

Differentiator

Problem solved

Functional benefit

Products and services

• EVENT Services Conception, planning, and execution of live communication projects for enterprise clients, covering physical, hybrid, and virtual event formats, corporate events, trade shows, product launches, and audience events.
• BRAND Services Strategic brand development and positioning services, including brand strategy, brand launches, corporate publishing, employer branding, and B2B marketing campaign guidance for enterprise clients.
• DIGITAL Services Full-stack digital solutions including website development using WordPress, Typo3, Neos CMS, and Shopware, plus digital campaigns, landing pages, and digital touchpoint creation for trade shows and events.
• CONTENT Services Corporate publishing and content creation services, including editorial design, video, photography, illustration, and multimedia production for magazines, catalogs, and marketing materials.

Quantifiable outcome

• Successful execution of large-scale C-Level events (e.g., TP Leader Insights Forum DACH 2026 with C-Level executives from DACH region)

Named customers20 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Antoni: Berlin-based creative and content agency with strong live-experience and brand storytelling capabilities, comparable to Livewelt in delivering integrated EVENT + BRAND + CONTENT work for major German and international brands.
• Vok Dams: German full-service event and live-marketing agency headquartered in Wuppertal, comparable to Livewelt in EVENT-led integrated communications for enterprise clients and similarly positioned in the top tier of German event agencies.
• Kolle Rebbe: Hamburg-based independent creative agency offering brand, content, and digital services for enterprise clients, comparable to Livewelt in the German mid-to-large independent agency landscape.
• Wilde & Partner: Munich-based live-marketing and brand-experience agency serving enterprise clients with event conception and execution, directly comparable to Livewelt's EVENT services focus.
• Avantgarde: German brand-experience agency focused on live events, brand spaces, and digital experiences for global brands, directly comparable to Livewelt's EVENT + BRAND + DIGITAL integrated proposition.
• MetaCom Event: German event and brand-experience agency offering live event, hybrid, and digital event production for B2B enterprise clients, overlapping closely with Livewelt's core EVENT service line.

Broad incumbents

• Serviceplan Group: Largest owner-managed agency group in Europe, headquartered in Munich, with full-service offerings across brand, digital, content, and events. Comparable to Livewelt in integrated communications but at substantially larger scale.
• Scholz & Friends: Hamburg-based leading German creative agency group offering brand strategy, advertising, and digital communications for enterprise clients, comparable to Livewelt's brand and digital service lines.
• Jung von Matt: One of Germany's largest independent creative agencies, offering brand strategy, advertising, and digital. Comparable as a top-tier German creative/communications agency serving major brands, though broader in scope than Livewelt.
• Zum Goldenen Hirschen: Berlin/Vienna-based creative communications agency with brand, content, and campaign offerings for major brands, overlapping with Livewelt's BRAND + CONTENT pillars.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/livewelt
• LinkedInlinkedin.com/company/livewelt-gmbh-&-co-kg/m
• Instagraminstagram.com/_livewelt

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Livewelt