Jake and Gino

What Jake and Gino does

Jake and Gino LLC is a privately held, founder-owned education and investment company based in Knoxville, Tennessee, focused exclusively on multifamily real estate investing. The company was effectively founded in 2011 when co-founders Jake Stenziano and Gino Barbaro partnered to acquire small apartment deals in Tennessee, with the formal education platform launching in 2015 alongside the Wheelbarrow Profits Podcast and the founders' first book. Today the company serves three primary customer segments: aspiring multifamily investors learning the basics, active investors scaling portfolios, and passive accredited investors seeking exposure to syndicated deals.

The product surface is a multi-channel education ecosystem rather than a single platform. It includes at least six podcast shows, four published books, tiered courses (Beginners Course, Monthly Course, Academy Insider), the Passive Investor Pro program, an application-based Mentorship program, the 360 Community member platform, and annual Multifamily Mastery Live events. The underlying technology stack is standard SaaS for course delivery and content distribution — Kajabi for courses, Simplecast for podcast hosting, YouTube and SoundCloud for video/audio, and WordPress for the marketing site — with no proprietary technology platform or AI capabilities identified. A proprietary "Buy Right, Finance Right, Manage Right" framework underpins the curriculum and functions as the company's branded methodology.

The business model combines subscription-like recurring education revenue (Academy Insider, Monthly Course), application-based higher-touch mentorship (one-on-one coaching), one-time book sales, free-content-driven top-of-funnel acquisition, and capital-markets-adjacent revenue from syndicated multifamily deals through the Passive Investor program and the founders' own $450M+ AUM property management and development operations. GTM is community-led: podcasts, YouTube, blog content, live events, and social media feed into an application process for paid programs. Co-founders Jake Stenziano (Knoxville) and Gino Barbaro (St. Augustine, Florida) remain active operators and the public face of the brand, which is both the primary customer acquisition asset and a key-person concentration risk.

Name

Jake and Gino

Legal name

Jake and Gino LLC

Website

https://jakeandgino.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Jake and Gino is a privately held multifamily real estate education company offering courses, podcasts, books, mentorship, and a passive investor program to individual investors, founded and run by operators with $450M+ in AUM.

Ownership category

akta.pro rank

Product category

Real Estate Investing Education

NAICS

Portfolio Management and Investment Advice (523940), Offices of Real Estate Agents and Brokers (53121)

SIC

Investment Advice (6282), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Investing Fundamentals (Stocks, Bonds, Funds, Risk) (EDAAAJAH)

akta.pro secondary industries

Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA), Investor Education, Research & Portfolio Analytics Services (Retail) (FSAAAAAO)

Keywords

• Multifamily real estate education
• Real estate investing courses
• Multifamily mentorship programs
• Passive real estate investing
• Apartment syndication training

Headquarters

HQ city

Knoxville

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Education and Mentorship Programs: Jake and Gino generates revenue through paid educational programs including a Beginners Course, Monthly Course, Academy Insider Program, and Mentorship applications. These programs teach multifamily real estate investing strategies.
2. Book Sales: Sale of authored books including 'Wheelbarrow Profits' and 'Happy Money Happy Family Happy Legacy' and 'The Honey Bee'.
3. Passive Investor Program: Passive Investing Launch enables investors to participate in syndicated deals, potentially generating deal fee and carried interest revenue.
4. Podcast and Content: Free podcast content attracts potential customers to paid programs. Multiple podcast shows under the Jake & Gino umbrella generate audience engagement.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Jake and Gino sells multifamily real estate investing education to individual investors through online courses, books, podcasts, and selective mentorship, structured around their proprietary Buy Right, Finance Right, Manage Right framework. They also operate a property management company and a development arm (1,000+ acres) that complement the educational offerings and provide real-world operator credibility.

Product overview

Jake & Gino is a multifamily real estate investment education company offering a platform of interconnected products and services. The core offering includes multiple podcast shows (The Jake and Gino Show, How To Series, Movers and Shakers, The Julia and Gino Show, The 100 Year), published books (Wheelbarrow Profits, The Honey Bee, Happy Money Happy Family Happy Legacy, Creative Cash), and structured educational programs (Beginners Course, Monthly Course, Academy Insider, Passive Investor Pro). The ecosystem is supported by mentorship services and their proprietary property management company. The three-step framework—Buy Right, Finance Right, and Manage Right—underpins all educational content and resources.

Differentiator

Problem solved

Functional benefit

Products and services

• The Jake and Gino Show Podcast Flagship multifamily real estate investing podcast providing entrepreneurs and business leaders with tools and knowledge to create, build and achieve long-term success through apartment investing.
• How To Podcast Series Educational video series hosted by Jake Stenziano and Gino Barbaro teaching how to build wealth through multifamily real estate investing.
• Movers and Shakers Podcast Podcast hosted by Gino Barbaro and Josh Roosen featuring Jake and Gino students who are closing deals and becoming experts in the multifamily space.
• The Julia and Gino Show Podcast where Julia Barbaro and Gino Barbaro focus on spousal relationships, communication, and how those can successfully co-exist with business.
• The 100 Year Podcast Podcast where Jake and Gino discuss long-termism and how to implement the Dual Asset Strategy for wealth building.
• Wheelbarrow Profits Book First book published by Jake and Gino covering multifamily real estate investing principles and strategies.
• The Honey Bee Book Second book released by Jake and Gino on building wealth through real estate.
• Happy Money Happy Family Happy Legacy Book Guide to understanding the philosophy of money and how it intertwines with emotions and values, authored by Gino Barbaro.
• Creative Cash Book

Quantifiable outcome

• Students have collectively acquired over 30,000+ units
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators7 records

Recent moves18 records

Expansion highlights5 records

Emerging players

• Spartan Investing: Education and mentorship platform focused on turnkey rental and multifamily investing. Spartan Investing's audience, content-led GTM, and live-event-heavy model closely mirror Jake and Gino's structure, though at a smaller scale.
• Mashvisor: Real estate investment analysis software and education platform. Mashvisor overlaps with Jake and Gino in teaching data-driven multifamily analysis, but differentiates through proprietary analytics tooling rather than a mentorship/community model.
• Real Estate Investing Mastery (Joe McCall): Podcast- and course-led real estate education business covering multifamily, house hacking, and creative financing. Mirrors Jake and Gino's content-first, community-led acquisition model and audience overlap in the multifamily investor segment.

Direct peers

• FortuneBuilders: Real estate education and mentorship company offering training programs, live events, and coaching on real estate investing. Overlaps directly with Jake and Gino's tiered course-to-mentorship funnel and live event model (Multifamily Mastery Live).
• Roofstock: Online marketplace and education platform for single-family and small multifamily investing. Roofstock's Academy and learning content target the same 'aspiring investor' segment and combine education with a transaction layer, paralleling Jake and Gino's blend of education and syndication/passive investing programs.
• BiggerPockets: The largest U.S. real estate investing community and education platform. BiggerPockets offers podcasts, forums, books, and paid pro tools targeting the same aspiring-to-active multifamily/single-family investor audience as Jake and Gino, with overlapping content (deal analysis, financing, property management) and a community-led GTM motion.

Broad incumbents

• JLL (Jones Lang LaSalle): Global commercial real estate services and investment firm. Compares tangentially because Jake and Gino's property management and syndication activities touch the same multifamily investment universe, even though JLL is a far larger, institutional incumbent serving different buyer segments.
• Grant Cardone (Cardone Capital / Cardone Training Technologies): Sales training and real estate investment education brand with a large media footprint and a multifamily fund. Compares to Jake and Gino as a personality-driven, content-led real estate education business that also runs its own investment vehicles.
• Rich Dad (The Rich Dad Company): Long-standing personal finance and real estate education brand built around books, courses, and a large media presence. Overlaps with Jake and Gino in educating retail investors on real estate as a wealth-building vehicle, though at a much broader personal-finance level.

Others

• RentRedi: Property management software for small and mid-sized landlords. Adjacent to Jake and Gino's property management subsidiary (1,500+ units) and signals a tooling/operating layer of the multifamily ecosystem the company participates in.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/JakeandGino
• YouTubeyoutube.com/channel/UCc3wzHivzXxcgSTtDam4vnw
• Facebookfacebook.com/jakeandgino
• LinkedInlinkedin.com/company/jake-and-gino
• Instagraminstagram.com/jakeandgino

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jake and Gino