LM Advisors
LM Advisors is an independent, fee-based investment advisory firm founded in 1984 in San Diego that provides personalized portfolio management and wealth advisory services to high net worth individuals and families, primarily in California.
- Company typePrivate
- Founded1984
- HeadquartersSan Diego, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What LM Advisors does
LM Advisors, LLC is an independent, fee-based investment advisory firm founded in 1984 and headquartered in San Diego, California. The firm provides personalized investment advisory and portfolio management services to high net worth individuals and families, with a stated focus on clients across three AUM tiers (under $1M, $1M-$10M, and over $10M). Its service model emphasizes independence from custodial and third-party incentives, in-house investment analysis, and transparent fee-based compensation, positioned as combining the resources of an institutional asset manager with the personalized attention of a small family office.
The firm's core technology is a proprietary in-house investment monitoring and reporting platform that tracks portfolio progress and supports ongoing adjustments, supplemented by a third-party client portal powered by Addepar (lmadvisors.addepar.com). Trading execution and custody are enabled through external custodial banking partnerships, while client communication is delivered through bilingual (English/Spanish) website content and a consistent quarterly newsletter cadence (e.g., Q1 2025 update, Q4 2024 update).
LM Advisors generates revenue through recurring advisory fees on assets under management, a typical RIA subscription model, with pricing not publicly disclosed. Go-to-market is relationship-driven: direct advisor outreach, a qualifying contact form on the website, and referral-based client acquisition. Operating geography is restricted to California (USA), with a team of roughly 17 listed professionals and no institutional investors, parent company, or disclosed funding.
LM Advisors firmographics
Firmographics- Name
- LM Advisors
- Legal name
- LM Advisors, LLC
- Website
- https://lmadvisors.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LM Advisors is an independent, fee-based investment advisory firm founded in 1984 in San Diego that provides personalized portfolio management and wealth advisory services to high net worth individuals and families, primarily in California.
- Ownership category
- akta.pro rank
LM Advisors industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Discretionary Portfolio Management (DPM) (FSAAABAC)
- akta.pro secondary industry
- Advisory Portfolio Management (Non-Discretionary) (FSAAABAD)
Keywords
Where LM Advisors is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LM Advisors business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Investment Advisory Services: Fee-based investment advisory services provided to high net worth individuals and families. Services include personalized investment planning, portfolio management, and ongoing monitoring. Revenue is generated through advisory fees based on assets under management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Customized advisory services for high net worth clients |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
LM Advisors product offering
Product offeringCore offering
LM Advisors provides personalized investment advisory and portfolio management services to high net worth individuals and families. The firm builds tailored investment strategies aligned with each client's goals, risk tolerance, and long-term perspective, executes them through custodial relationships, and continuously monitors portfolios using its own proprietary technology. Client access is supported through an Addepar-powered client portal, and the firm supplements its advisory work with regular quarterly market updates.
Product overview
LM Advisors is an independent wealth management firm offering a unified investment advisory service rather than a modular product platform. The core offering centers on personalized investment advisory and portfolio management services for high net worth individuals and families, delivered since 1984. The firm provides customized investment strategies built around each client's unique goals, risk tolerance, and long-term perspective, with portfolio monitoring conducted through proprietary technology. Client access is facilitated via an Addepar-powered client portal, and the firm supplements its advisory services with regular quarterly market updates and newsletters. The service model emphasizes independence, transparency, and objective financial advice.
Differentiator
Problem solved
Functional benefit
Products and services
- Investment Advisory Services Personalized investment advisory services for high net worth individuals and families, providing customized investment strategies tailored to each client's unique financial situation, goals, and risk tolerance.
- Portfolio Management Active portfolio management using proprietary technology to monitor portfolio progress, implemented through custodial relationships covering a range of investment areas for high net worth clients.
- Client Portal (Addepar) Secure online client portal that provides existing LM Advisors clients with access to their investment accounts, portfolio information, and reporting.
Companies that use LM Advisors
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
LM Advisors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
LM Advisors partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- UBSminorUBS provided market research report 'Covid-19 and Oil Crash' referenced by LM Advisors in their March 2020 volatility letter to clients, providing statistical data to support market analysis.
- Morgan StanleyminorMorgan Stanley provided market research report 'Covid-19 Sizeable Shock' referenced by LM Advisors in their March 2020 volatility letter, offering statistical analysis during market volatility.
- AddeparcoreAddepar provides the client portal platform used by LM Advisors for client portfolio access and reporting. Existing clients access their accounts through lmadvisors.addepar.com.
- Custodial RelationshipscoreLM Advisors maintains relationships with custodians to enable clients to participate in a range of investment areas. These custodial relationships support the execution of investment plans.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
LM Advisors competitors and assessment
Company assessmentBroad incumbents
- Hightower Advisors: RIA support platform serving HNW clients through partner firms; comparable target market and fee-based model, with greater scale and a multi-office footprint.
- Focus Financial Partners: Partnership platform for independent RIAs serving HNW clients; operates in the same wealth management category and is a potential acquirer/strategic partner for boutique firms like LM Advisors.
- Fisher Investments: Large independent RIA serving HNW individuals with discretionary portfolio management; comparable in independence and fee-based model, though significantly larger in AUM and global scale than LM Advisors.
- Bessemer Trust: Established wealth advisory firm serving HNW and ultra-HNW families with personalized investment management and family-office services; directly comparable target client and bespoke service model.
- Carson Group: RIA support and partnership firm offering investment advisory and wealth management services to HNW households through partner advisors; similar independent, fee-based business model.
- Edelman Financial Engines: Large independent RIA providing personalized investment advice and financial planning to HNW investors; comparable HNW target market and fee-based wealth management offering.
- Creative Planning: Large independent RIA offering fee-based wealth management to HNW households with a focus on personalized planning and discretionary portfolio management; comparable business model and clientele.
- Mariner Wealth Advisors: National independent RIA consolidator providing HNW advisory and family office services; comparable independent model and HNW target market, with much greater geographic scale.
Direct peers
- Resolute Wealth Advisors: Boutique independent RIA serving HNW families with personalized portfolio management and family-office-style service; closely comparable in size, independence, and client-centric positioning to LM Advisors.
Others
- Addepar: Wealth management technology platform whose infrastructure LM Advisors already uses for its client portal; adjacent ecosystem participant providing the underlying technology the firm depends on.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
LM Advisors social profiles
Digital presenceLM Advisors financial estimates
Financial estimateRevenue estimate
Valuation estimate
LM Advisors leadership team
Management profileNumber of profiles
Profiles4 records
LM Advisors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LM Advisors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LM Advisors
What does LM Advisors do?
LM Advisors provides personalized investment advisory and portfolio management services to high net worth individuals and families. The firm builds tailored investment strategies aligned with each client's goals, risk tolerance, and long-term perspective, executes them through custodial relationships, and continuously monitors portfolios using its own proprietary technology. Client access is supported through an Addepar-powered client portal, and the firm supplements its advisory work with regular quarterly market updates.
Is LM Advisors a public or private company?
LM Advisors is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LM Advisors founded?
LM Advisors was founded in 1984. It employs 11 to 50 people.
Where is LM Advisors based?
LM Advisors is headquartered in San Diego, United States, in the North America region.
How does LM Advisors make money?
One revenue line is on record: investment Advisory Services.
Who are LM Advisors's main competitors?
Broad incumbents on record are Hightower Advisors, Focus Financial Partners, Fisher Investments, Bessemer Trust, Carson Group, Edelman Financial Engines, Creative Planning and Mariner Wealth Advisors. Resolute Wealth Advisors is listed as a direct peer. Addepar is listed as an others.
Does LM Advisors have an API?
No public API is recorded for LM Advisors.
What industry is LM Advisors in?
LM Advisors's product category is Wealth Management. Its primary akta.pro industry code is FSAAABAC, Discretionary Portfolio Management (DPM), with a secondary code of FSAAABAD, Advisory Portfolio Management (Non-Discretionary). Its NAICS code is 523940 and its SIC code is 6282.