Reynolds Center
- Company typePrivate
- Founded2006
- HeadquartersPhoenix, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Reynolds Center firmographics
Firmographics- Name
- Reynolds Center
- Legal name
- The Reynolds Center for Business Journalism
- Website
- https://businessjournalism.org
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Reynolds Center industry classification
Industry- Product category
- Journalism Education and Training
- NAICS
- Educational Support Services (611710), Business, Professional, Labor, Political, and Similar Organizations (8139)
- SIC
- Services-Educational Services (8200), Services-Membership Organizations (8600)
- akta.pro primary industry
- Media Arts & Film/Photography Nonprofits (BPAGAHAJ)
Keywords
Where Reynolds Center is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Reynolds Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Endowment Funding: Funded by the Donald W. Reynolds National Center for Business Journalism quasi-endowment at Arizona State University Foundation. This is a donor-named fund providing ongoing support for the center's operations and programs.
- ASU Walter Cronkite School Support: The center operates as part of Arizona State University's Walter Cronkite School of Journalism and Mass Communication, receiving institutional support and hosting graduate assistants through the university.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free access to all resources |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels11 records
Reynolds Center product offering
Product offeringCore offering
The Reynolds Center is a nonprofit educational center that provides free training, educational resources, and professional development for business journalists and journalism students. It distributes eBooks, podcasts, newsletters, webinars, and hosts events and awards programs, including the Barlett & Steele Awards and an annual Salary Survey. It also operates a Graduate Fellowship program at Arizona State University's Walter Cronkite School of Journalism and Mass Communication.
Product overview
The Reynolds Center is an educational organization providing resources, training, and professional development for business journalists. Its core offerings include the Two Minute Tips newsletter, the Business Beats Basics eBook, the Barlett & Steele Awards program, annual Salary Survey research, and a Graduate Fellowship program at Arizona State University. The center also produces podcasts and hosts events to support journalists and journalism students.
Differentiator
Problem solved
Functional benefit
Brands
- Barlett & Steele Awards: Annual awards program recognizing excellence in investigative business journalism with cash prizes in three categories.
- Salary Survey
- Graduate Fellowship
- Two Minute Tips
- We Mean Business Podcast
- Business Beats Basics
Products and services
- Two Minute Tips A weekly newsletter delivered every Tuesday providing quick-read tips for business journalists. Free of charge.
- Business Beats Basics A comprehensive free eBook covering a range of business beats to help journalists cover business topics effectively, with downloadable content and additional chapters.
- Barlett & Steele Awards Annual awards program recognizing excellence in investigative business journalism, with cash prizes awarded in three categories and no entry fees. Hosted by the Reynolds Center.
- Salary Survey Annual survey of the business journalism profession providing salary data and market insights, including median salary tracking and employment trends.
- Graduate Fellowship A business journalism fellowship program at Arizona State University's Walter Cronkite School of Journalism and Mass Communication, providing graduate assistants with hands-on training, mentorship, and career preparation.
- We Mean Business Podcast A podcast featuring interviews with award-winning journalists investigating trending business topics, distributed via Podbean and other podcast platforms.
- Survive and Thrive in a Shrinking Newsroom An eBook with 25 suggestions to help journalists navigate the evolving media world, including tips, strategies, and tech tools for business journalism.
Quantifiable outcome
- Median salary for business reporters: $85,278 (41.5% more than general news peers)
- +1 more outcomes
Companies that use Reynolds Center
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Reynolds Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Reynolds Center partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- FinCon (Financial Blogger Conference)minorThe Reynolds Center has collaborated with FinCon, a national financial blogger conference. A panel of editors from FinCon provided freelance pitching advice that was published as a resource through the center.
- SABEW (Society for Advancing Business Editors and Writers)coreSABEW is the primary strategic partner for the Reynolds Center. The organizations collaborate on events, webinars, conferences, and professional development programs for business journalists. SABEW contests and events are regularly promoted through Reynolds Center channels, and the center provides coverage of SABEW conferences and activities.
- Arizona State University Walter Cronkite School of Journalism and Mass CommunicationcoreThe Reynolds Center is housed within ASU's Walter Cronkite School, operating as an integral part of the university's journalism program. Graduate assistants from the school work at the center, and the center's director holds an endowed professorship at the school.
- NIHCM Foundation (National Institute for Health Care Management)minorNIHCM Foundation partnered with SABEW for a webinar on health care affordability that was promoted through the Reynolds Center. The partnership demonstrates collaboration on specific content topics of mutual interest.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Reynolds Center competitors and assessment
Company assessmentDirect peers
- Nieman Foundation for Journalism (Harvard): Foundation at Harvard University supporting journalism training, fellowships, and reporting resources. Comparable to Reynolds Center as a university-housed nonprofit advancing professional journalism through education and fellowships.
- Poynter Institute: Nonprofit journalism education and training organization offering newsroom training, ethics programs, and resources to working journalists. Highly comparable to Reynolds Center as a journalism-focused nonprofit training provider.
- Investigative Reporters and Editors (IRE): Member-based nonprofit organization providing training, resources, and awards for investigative journalists. Highly comparable to Reynolds Center in its mission of journalist training and awards (analogous to Barlett & Steele).
- Society for Advancing Business Editors and Writers (SABEW): The principal professional association for business journalists and Reynolds Center's core strategic partner. Directly comparable audience and mission focused specifically on business journalism.
- Pulitzer Center: Nonprofit organization supporting in-depth journalism through grants, training, and educational resources. Comparable to Reynolds Center as a journalism nonprofit offering training programs and editorial resources.
- Society of Professional Journalists (SPJ): Nation's most broad-based journalism professional organization providing training, advocacy, and resources. Comparable in mission as a journalism education and professional development nonprofit.
Broad incumbents
- Knight Foundation: Major U.S. foundation funding journalism, media innovation, and the arts. Comparable as a large nonprofit funder operating in the same journalism education space, though with a much broader remit.
- Medill School of Journalism (Northwestern University): Elite university-based journalism school offering graduate and undergraduate programs plus professional training. Comparable to the broader Reynolds Center / Cronkite ecosystem as a leading journalism educator.
- Cronkite School at Arizona State University: Parent institution of the Reynolds Center and one of the largest journalism schools in the U.S. Comparable as a journalism education provider within the same ecosystem, sharing faculty, students, and resources.
Emerging players
- The News Literacy Project: Nonprofit advancing news literacy education for students and the public. Comparable as a journalism education nonprofit, though focused on news literacy rather than business journalism specialty.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Reynolds Center social profiles
Digital presenceReynolds Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reynolds Center leadership team
Management profileNumber of profiles
Profiles2 records
Reynolds Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reynolds Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reynolds Center
What does Reynolds Center do?
The Reynolds Center is a nonprofit educational center that provides free training, educational resources, and professional development for business journalists and journalism students. It distributes eBooks, podcasts, newsletters, webinars, and hosts events and awards programs, including the Barlett & Steele Awards and an annual Salary Survey. It also operates a Graduate Fellowship program at Arizona State University's Walter Cronkite School of Journalism and Mass Communication.
Is Reynolds Center a public or private company?
Reynolds Center is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Reynolds Center founded?
Reynolds Center was founded in 2006. It employs 1 to 10 people.
Where is Reynolds Center based?
Reynolds Center is headquartered in Phoenix, United States, in the North America region.
How does Reynolds Center make money?
Two revenue lines are on record. Endowment Funding is the primary driver. The others are ASU Walter Cronkite School Support.
Who are Reynolds Center's main competitors?
Direct peers on record are Nieman Foundation for Journalism (Harvard), Poynter Institute, Investigative Reporters and Editors (IRE), Society for Advancing Business Editors and Writers (SABEW), Pulitzer Center and Society of Professional Journalists (SPJ). Broad incumbents are Knight Foundation, Medill School of Journalism (Northwestern University) and Cronkite School at Arizona State University. The News Literacy Project is listed as an emerging player.
Does Reynolds Center have an API?
No public API is recorded for Reynolds Center.
What industry is Reynolds Center in?
Reynolds Center's product category is Journalism Education and Training. Its primary akta.pro industry code is BPAGAHAJ, Media Arts & Film/Photography Nonprofits. Its NAICS code is 611710 and its SIC code is 8200.