FinCon

What FinCon does

FinCon, operated by PT Money Conferences LLC, is a conference and events company specializing in the personal finance and investing content creator economy. Founded in 2011 as the Financial Blogger Conference, the company has grown from a 200-person gathering outside Chicago into a 1,400+ attendee annual event with a collective audience reach exceeding 100 million. Its flagship offering, the FinCon Conference, brings together personal finance YouTubers, podcasters, bloggers, social media influencers, course creators, coaches, and the financial brands seeking to partner with them. The 2026 event will be held September 16-18 at the Palm Springs Convention Center.

The company monetizes through three primary streams: tiered conference pass sales (Creator Pass at $399, All-Access Creator Pass at $679, and Brand Pass at $1,029), enterprise sponsorship and exhibitor packages (with 50+ booths plus branded touchpoints and speaking slots), and the FinCon Marketplace—an affiliate marketing platform generating referral commission revenue. Supporting products include a Hosted Creator Program providing complimentary passes and hotel stays to creators with 100K+ audiences, the Women in Money sub-brand (focused on women creators), and FinCon Local for regional meetups. The technology stack is intentionally lean: third-party ticketing via TicketSpice, a dedicated FinCon app for 1:1 meeting scheduling and networking, and on-site podcast/video production facilities.

FinCon serves two primary customer segments in a two-sided marketplace: personal finance content creators seeking monetization, audience growth, and brand partnerships, and financial brands, fintechs, and creator service providers seeking authentic creator partnerships. The company is privately held, bootstrapped, headquartered in Frisco, Texas, and operates with 1-10 employees. There is no external funding or institutional investment indicated in the data.

Name

FinCon

Legal name

PT Money Conferences LLC

Website

https://finconexpo.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

FinCon is a privately held conference and events company that runs an annual expo, marketplace, and sub-brands connecting personal finance content creators with financial brands for networking, monetization education, and sponsorship opportunities.

Ownership category

akta.pro rank

Product category

Professional Conferences and Trade Shows

akta.pro primary industry

Finance & Investment Conferences (MPAGAGAG)

Keywords

• Conference events
• Personal finance media
• Creator networking
• Brand sponsorship events
• Content creator summits

Headquarters

HQ city

Frisco

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Conference Pass Sales: Tiered ticket pricing for Creators ($399-$679) and Brands ($1029). Revenue from pass sales to 1400+ attendees annually.
2. Sponsorship & Exhibitor Packages: Brand sponsors pay for visibility opportunities including booth space, 1:1 meeting access, branded touchpoints (lanyards, WiFi, coffee), welcome/closing parties, and speaking slots. Multiple sponsorship tiers available.
3. FinCon Marketplace: Affiliate marketing platform connecting advertisers with content creators. Company earns referral fees for referring creators to affiliate programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

FinCon operates an annual conference and trade show for personal finance and investing media, bringing together content creators (YouTubers, podcasters, bloggers, influencers, coaches) with financial brands and fintech sponsors. Revenue is generated through tiered pass sales (Creator, All Access Creator, Brand), sponsorship and exhibitor packages, and an affiliate marketing marketplace connecting advertisers with creators.

Product overview

FinCon operates as a conference and events company offering a portfolio of products centered around its flagship annual conference for personal finance content creators. The core product is the FinCon Conference, held annually at venues like the Palm Springs Convention Center, with tiered pass offerings: Creator Pass ($399), All Access Creator Pass ($679), and Brand Pass ($1,029). The company also runs Women in Money as a sub-brand focused on female creators, operates a FinCon Marketplace for affiliate marketing connections, and provides FinCon Local for regional meetups. Key event features include FinCon Central expo hall, 1:1 brand meetings via the FinCon app, and a Hosted Creator Program for major influencers.

Differentiator

Problem solved

Functional benefit

Products and services

• FinCon Conference Annual flagship conference connecting personal finance content creators, influencers, coaches, and brands to learn, network, and build sustainable creator businesses around money content. Held at venues such as the Palm Springs Convention Center in 2026.
• Creator Pass Entry-level pass at $399 for content creators, coaches, advisors, influencers, or educators, including access to all sessions, expo meetings, meetups, networking, 1:1 brand meetings, video recordings, and an event shirt.
• All Access Creator Pass Enhanced pass at $679 offering networking lunch with speakers and brands, daily lounge access with food and drinks, reserved seating, expedited check-in, and all Creator Pass benefits.
• Brand Pass Pass at $1,029 for brand, industry, and agency representatives including 1:1 meetings with creators, meetups, networking lunch with speakers and creators, and daily lounge access.
• Hosted Creator Program Application-based program offering a complimentary All-Access Pass and 3-night hotel stay to creators with 100K+ audience across single or combined platforms, with brand matching and guided introductions.
• Women in Money Sub-brand conference and programming focused on connecting women who create personal finance content, featuring networking, collaboration, talks, masterclasses, and curated dinners.
• FinCon Marketplace Online platform connecting advertisers and content creators for affiliate marketing agreements, allowing creators to browse offers and apply to advertiser programs.
• FinCon Local Community initiative pairing local members of the FinCon community through regional meet-up groups coordinated by local leaders.

Quantifiable outcome

• 1400+ attendees at annual event
• +3 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Women in MoneycoreStrategic or Co-development PartnerIntegrated program within FinCon focused on connecting women who create personal finance content. Includes networking events, masterclasses, and curated dinners. Expanded from standalone events in Atlanta, LA, and NYC (NASDAQ) to integrated programming.
• NEFE (National Endowment for Financial Education)coreStrategic or Co-development PartnerLongstanding community service partner for FinCon events. Supports hands-on service projects including Kynd Kits for Project Helping, Champions of Change birthday bags, and various educational initiatives.
• Project HelpingminorStrategic or Co-development PartnerColorado-based non-profit focused on mental wellness. FinCon supported by assembling Kynd Kits (financial literacy kits, elder care kits, foster care packages, dignity bags).
• T. Rowe PriceminorStrategic or Co-development PartnerCommunity service partner for early FinCon events. Supported STEM Kit creation for charter schools and educational programs.
• Jump$tart CoalitionminorStrategic or Co-development PartnerFinancial literacy organization partnered for local high school and college student engagement at FC23 event.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Social Media Marketing World: Largest U.S. conference for social media marketers and content creators, with a similar pass-tier model, expo hall, and brand-meeting format; directly comparable in targeting digital creators seeking brand partnerships and monetization strategies.
• Content Marketing World: Content Marketing Institute's annual conference for content creators and brand marketers; comparable in audience (brand content strategists + creators), pass-tier model, and sponsor-driven revenue mix.
• Digital Summit: Multi-city conference series for digital marketers and content creators with similar pass tiers, sponsor exhibits, and educational sessions; comparable mid-market events business.
• Affiliate Summit: Long-running affiliate and performance-marketing conference with similar revenue mix (passes, exhibitor booths, networking), closely parallel to FinCon Marketplace's affiliate-monetization positioning.
• VidSummit: Annual conference for YouTube creators focused on audience growth, monetization, and brand deals; very similar GTM (creator-tier passes, sponsor booths, masterminds) and audience demographic to FinCon.
• Podcast Movement: Flagship U.S. conference for the podcast industry with tiered attendee passes, sponsor exhibits, and breakout education; comparable to FinCon in event format and creator-economy focus.

Emerging players

• FinTech Meetup: Series of regional fintech gatherings connecting brands and creators/startups; smaller than FinCon but intersects on fintech-to-creator partnerships and event-driven community building.
• MAICON (Marketing AI Conference): Emerging conference from the Marketing AI Institute targeting marketing leaders and content creators; narrower and newer than FinCon but indicative of the next-gen creator/marketing events category.

Broad incumbents

• SXSW Conference: Mega-conference spanning tech, music, film, and content creation with a sizable creator/influencer track; relevant as an adjacent large incumbent and as a potential audience-overlap competitor for sponsors.
• Money20/20: Large-scale fintech and financial services industry conference with overlapping sponsor base (financial institutions, fintechs); much broader in scope than FinCon but addresses the same brand-side demand for partnerships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/FinCon
• YouTubeyoutube.com/channel/UCvh6547pUxNwVTYpH88XOEg
• Facebookfacebook.com/finconexpo
• Instagraminstagram.com/finconexpo

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FinCon