Golden Pyramids Plaza
Golden Pyramids Plaza is an Egyptian mixed-use real estate and integrated tourism developer operating the flagship City Stars complex and Heliopolis extension in Cairo, with subsidiaries spanning hospitality, real estate management, cinema, and entertainment.
- Company typePublic
- Founded1991
- HeadquartersNasr City, Egypt
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Golden Pyramids Plaza does
Golden Pyramids Plaza (جولدن بيراميدز بلازا) is an Egyptian joint stock company founded on May 1, 1991 and listed on the Egyptian Stock Exchange on August 20, 1997 under ticker GPPL. The company specializes in integrated tourism development, including the planning and construction of infrastructure and the supply of facilities for master-planned destination complexes. Its core products are the City Stars mixed-use complex in Nasr City, Cairo, and the City Stars Heliopolis extension, which combine retail, entertainment, hospitality, cinema, and residential components into single integrated destinations. The company monetizes its assets through direct property operations and a network of subsidiaries spanning hotels (Golden Coast for Hotels and Tourist Villages, 92% owned), real estate management and consulting (City Stars for Real Estate Management and Consulting, 97% owned), tourism and real estate development (City Stars for Tourism and Real Estate Development, 97% owned), and minority stakes in cinema (Stars for Cinema, 25%), entertainment and tourism projects (Stars for Entertainment and Tourism Projects, 25%), telecommunications (Stars for Telecommunications, 25%), real estate development (Arab for Real Estate Development, 53.28%), and fashion (Fashion International Group, 33%). Its go-to-market is primarily through owned and operated properties in Egypt, with headquarters at 2 El Ra'id St. on Rashid – Star Capital 2 – Nasr City, Cairo. The company reports financials in USD with paid-up capital of $577,591,389 and authorized capital of $2 billion. Ownership is concentrated among Memphis World Wide Hotel (~32.60%), Abdulrahman Shurbatli (~21.70%), Lady Well Corporation (~11.10%), and Blue Nile (~7.60%), with the Shurbatli family holding multiple board seats. Disclosed net profits reached $87.548 million in 2011 on a non-consolidated basis, up from $78.098 million in 2010 consolidated, though H1 2011 consolidated profit declined 12.2% YoY. The company distributed a $0.10 per share dividend in two installments in 2012.
Golden Pyramids Plaza firmographics
Firmographics- Name
- Golden Pyramids Plaza
- Legal name
- Golden Pyramids Plaza (جولدن بيراميدز بلازا)
- Website
- https://goldenpyramidsplaza.com.eg
- Company type
- Public
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Golden Pyramids Plaza is an Egyptian mixed-use real estate and integrated tourism developer operating the flagship City Stars complex and Heliopolis extension in Cairo, with subsidiaries spanning hospitality, real estate management, cinema, and entertainment.
- Ownership category
- akta.pro rank
Golden Pyramids Plaza industry classification
Industry- Product category
- Mixed-Use Real Estate Development
- NAICS
- Amusement, Gambling, and Recreation Industries (713), Arts, Entertainment, and Recreation (71)
- SIC
- Operative Builders (1531)
- akta.pro primary industry
- Retail & Mixed-Use Commercial Construction (IMAFACAB)
- akta.pro secondary industries
- Integrated Full-Service Hotel Complexes (Mixed-Use) (THAGAAAL), Hospitality & Entertainment Venue Construction (IMAFACAC)
Keywords
Where Golden Pyramids Plaza is headquartered
LocationHeadquarters
- HQ city
- Nasr City
- HQ country
- Egypt
- HQ region
- Africa
Offices1 record
Markets served
Golden Pyramids Plaza business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Supply Chain
Distribution channels1 record
Marketing channels1 record
Golden Pyramids Plaza product offering
Product offeringCore offering
Golden Pyramids Plaza develops and operates large-scale integrated tourism and mixed-use real estate developments in Egypt, with its core product being the City Stars mixed-use complex in Nasr City, Cairo, which combines retail, hospitality, entertainment, and cinema offerings, plus the City Stars Heliopolis extension project. Through majority- and minority-owned subsidiaries, the company also engages in hotel and resort development (Golden Coast), cinema exhibition (Stars for Cinema), entertainment and tourism projects, real estate management and consulting, and tourism real estate development.
Product overview
Golden Pyramids Plaza is an Egyptian shareholding company that executes integrated tourism development projects, infrastructure planning, and facility construction. The company's product portfolio centers around its flagship commercial complexes, primarily City Stars and City Stars Heliopolis, which are large-scale mixed-use developments combining retail, entertainment, and hospitality components. These projects represent the core offerings through which the company delivers on its stated purpose of integrated tourism urban development.
Differentiator
Problem solved
Functional benefit
Brands
- City Stars: Major mixed-use tourism, shopping, and entertainment complex project in Cairo, Egypt.
- City Stars Heliopolis
Companies that use Golden Pyramids Plaza
Customer profileSegments1 record
Ideal customer profiles2 records
Golden Pyramids Plaza technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Golden Pyramids Plaza partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Golden Coast for Hotels, Resorts and Entertainment Projectscore92% owned subsidiary specializing in hotel, resort, and entertainment project development.
- City Stars for Real Estate Management and Consultingcore97% owned subsidiary managing City Stars real estate operations and consulting services.
- City Stars for Tourism and Real Estate Developmentcore97% owned subsidiary focused on tourism and real estate development projects.
- Arab Real Estate Development Companyminor53.28% owned associate company for real estate development activities.
- Fashion International Groupminor33% owned associate company in the fashion and retail sector.
- Stars for Cinemaminor25% owned associate company for cinema/theater operations.
- Stars for Entertainment and Tourism Projectsminor25% owned associate company for entertainment and tourism development.
- Stars for Communicationsminor25% owned associate company for communications services.
Scale indicators5 records
Recent moves7 records
Expansion highlights4 records
Golden Pyramids Plaza competitors and assessment
Company assessmentDirect peers
- SODIC: EGX-listed Egyptian developer of mixed-use communities with retail and hospitality components; comparable in business model and capital-market listing to Golden Pyramids Plaza.
- Palm Hills Developments: Large Egyptian residential and mixed-use developer with hospitality components, listed on the EGX; comparable in scale and listing status to Golden Pyramids Plaza.
- Amer Group: Major Egyptian developer with diversified real estate, hospitality, and tourism projects including large mixed-use resorts; directly comparable to Golden Pyramids Plaza's integrated tourism and real estate development model.
- Emaar Misr: Egyptian arm of Emaar Properties; develops large-scale mixed-use, retail, and tourism-oriented master communities such as Cairo Festival City and Mivida — the closest direct competitor to City Stars in Cairo's mixed-use tourism real estate segment.
- Madinet Nasr Housing (MNHD): EGX-listed Egyptian real estate developer operating primarily in Nasr City (the same Cairo district as City Stars), with mixed-use and commercial real estate exposure.
- Orascom Development Egypt: Operator of integrated tourism towns such as El Gouna and Makadi; competes with City Stars in the integrated tourism/hospitality development space across Egypt.
Emerging players
- Tatweer Misr: Egyptian developer of integrated mixed-use and tourism-oriented communities such as Fouka Bay and Il Monte Galala; competes for the same tourism/real estate segment in Egypt.
- Mountain View (DMG): Egyptian residential and mixed-use developer with resort-style communities; overlaps with Golden Pyramids Plaza's hospitality-adjacent residential strategy though smaller in commercial/mixed-use scale.
- Ora Developers: Egyptian developer focused on mixed-use and tourism real estate projects, often with hospitality components; comparable business model at a smaller scale than Golden Pyramids Plaza.
Regional players
- City Edge Developments: Egyptian state-backed developer of large mixed-use and tourism developments; a relevant adjacent peer with comparable integrated development ambitions though different ownership structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Golden Pyramids Plaza financial estimates
Financial estimateRevenue estimate
Valuation estimate
Golden Pyramids Plaza leadership team
Management profileNumber of profiles
Profiles10 records
Golden Pyramids Plaza subsidiaries and ownership
Company hierarchySubsidiaries8 records
Golden Pyramids Plaza funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Golden Pyramids Plaza M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Golden Pyramids Plaza
What does Golden Pyramids Plaza do?
Golden Pyramids Plaza develops and operates large-scale integrated tourism and mixed-use real estate developments in Egypt, with its core product being the City Stars mixed-use complex in Nasr City, Cairo, which combines retail, hospitality, entertainment, and cinema offerings, plus the City Stars Heliopolis extension project. Through majority- and minority-owned subsidiaries, the company also engages in hotel and resort development (Golden Coast), cinema exhibition (Stars for Cinema), entertainment and tourism projects, real estate management and consulting, and tourism real estate development.
Is Golden Pyramids Plaza a public or private company?
Golden Pyramids Plaza is a public company. It is classified as public and is currently operating.
When was Golden Pyramids Plaza founded?
Golden Pyramids Plaza was founded in 1991. It employs 501 to 1,000 people.
Where is Golden Pyramids Plaza based?
Golden Pyramids Plaza is headquartered in Nasr City, Egypt, in the Africa region.
Who are Golden Pyramids Plaza's main competitors?
Direct peers on record are SODIC, Palm Hills Developments, Amer Group, Emaar Misr, Madinet Nasr Housing (MNHD) and Orascom Development Egypt. Emerging players are Tatweer Misr, Mountain View (DMG) and Ora Developers. City Edge Developments is listed as a regional player.
Does Golden Pyramids Plaza have an API?
No public API is recorded for Golden Pyramids Plaza.
What industry is Golden Pyramids Plaza in?
Golden Pyramids Plaza's product category is Mixed-Use Real Estate Development. Its primary akta.pro industry code is IMAFACAB, Retail & Mixed-Use Commercial Construction, with a secondary code of THAGAAAL, Integrated Full-Service Hotel Complexes (Mixed-Use). Its NAICS code is 713 and its SIC code is 1531.