Nazarene Tours

What Nazarene Tours does

Nazarene Tours Ltd. is a private, Nazareth-headquartered incoming tour operator and the inbound tourism arm of the Afifi Group, a family-owned Israeli conglomerate with origins in transportation dating to 1927. The company designs and delivers customized tour packages across Israel, Jordan, Egypt, Turkey, Lebanon, and the UAE, with primary emphasis on pilgrimage and Holy Land itineraries for religious groups, supplemented by FIT (Free Independent Traveler) custom itineraries, themed tours (agricultural, wineries, walking, desert, ecotourism, art), leisure packages, and corporate incentive and conference programs. Service categories span excursions, professional multi-lingual guiding, hotel accommodation booking, ground transportation, and VIP/airport meet-and-assist — operated from five Israeli branches (Nazareth, Jerusalem, Haifa, Shefaram, Carmiel) supported by a call center and international sales representatives in North America, Europe, and Asia.

Name

Nazarene Tours

Legal name

Nazarene Tours Ltd.

Website

https://www.nazarene-tours.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Nazarene Tours is a private Nazareth-based incoming tour operator and subsidiary of the Afifi Group, delivering customized Holy Land pilgrimage, FIT, leisure, and corporate incentive tours across Israel, Jordan, Egypt, Turkey, Lebanon, and the UAE, with owned hotels and bus fleet.

Ownership category

akta.pro rank

Product category

Incoming Tour Operator Services

NAICS

Tour Operators (56152), Tour Operators (561520), Travel Agencies (561510)

akta.pro primary industry

Jewish Heritage & Israel Pilgrimage Travel Agencies (THAKAHAC)

akta.pro secondary industries

Private/Customized Multi-Day Tour Operators (THAKADAC), Group, Family & Multi-Generational Travel Planning (HSACAKAK)

Keywords

• Incoming tour operator
• Pilgrimage tour services
• Holy land tours
• Ground handling services
• Middle east travel

Headquarters

HQ city

Nazareth

HQ country

Israel

HQ region

Middle East

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Tour Package Sales: Organizes and sells customized tour packages including pilgrimage, historical/cultural, and themed tours across Israel, Jordan, Egypt, Turkey, Lebanon, and UAE. Revenue generated through package pricing covering accommodation, transport, guiding, and activities.
2. Handling Agent Services: Acts as handling agent for major international travel agencies in Israel, providing ground operations, transportation, guiding, and accommodation services for their clients. Revenue derived from service fees and commissions.
3. Hotel Ownership: Owns two prestige hotels in Jerusalem and Nazareth, generating revenue through accommodation bookings for tour clients and external guests.
4. Transportation Services: Operates own fleet of buses providing transfer and transport services between destinations included in tour itineraries.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Nazarene Tours is the incoming tour-operating arm of the Afifi Group, organizing and delivering customized travel packages across Israel, Jordan, Egypt, Turkey, Lebanon, and the UAE. The company sells pilgrimage, historical/cultural, themed, and combined-country tour programs to religious groups, independent travelers (FITs), leisure tourists, and corporate clients, while simultaneously acting as a handling agent for major international travel agencies requiring ground operations in Israel.

Product overview

Nazarene Tours is a travel company and tour operator offering customized tours in the Middle East. The company operates as a service-based business providing multiple interconnected travel services including excursion planning, professional guiding, accommodation booking, and transportation. Their portfolio spans various tour programs organized into categories such as Guaranteed Departures, Religious Tours, History/Cultural Tours, Themed Tours, and Combined Countries Tours. The company owns two prestige hotels in Jerusalem and Nazareth and maintains its own fleet of buses for transportation. Services are available in multiple languages and cater to both group travelers and independent FITs (Free Independent Travelers).

Differentiator

Problem solved

Functional benefit

Products and services

• Excursion & Activities Tailor-made itineraries and excursion arrangements for individual travelers (FITs), including accommodation, guides, and activities across Middle East destinations.

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and industry.

• Afifi GroupcoreStrategic or Co-development PartnerParent company of Nazarene Tours. Founded in the 1920s as a transportation business, Afifi Group now operates 11 companies in transportation, tourism, hospitality, IT, investment, and real-estate. Nazarene Tours benefits from group synergies including shared fleet resources (665 buses), industry experience, and infrastructure.
• IATA (International Air Transport Association)industryOthersIndustry association membership providing accreditation and access to airline booking systems and industry standards.
• ASTA (American Society of Travel Advisors)industryOthersIndustry association membership providing American travel advisor network access and industry credibility.
• USTOA (United States Tour Operators Association)industryOthersIndustry association membership providing US tour operator network access and consumer protection programs.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• 206 Tours: US-headquartered Catholic pilgrimage operator offering guided Holy Land, Italy and other faith-based tours — comparable pilgrimage-first positioning, though it typically outsources Israel ground handling to operators like Nazarene.
• Egged Tours: One of Israel's largest incoming tour operators, offering guided, multi-day and pilgrimage tours across the Holy Land and broader region with its own bus fleet — directly comparable to Nazarene's core offering, scale and B2B handling-agent model.
• Bein Harim Tourism: Israeli inbound tour operator providing daily and multi-day tours, Christian pilgrimage itineraries, and transfer services — competes head-to-head with Nazarene for international agency and pilgrimage group business in Israel.
• ISRAM Israel: Long-established Israeli incoming tour operator (part of Isram Lines group) serving FITs, groups and pilgrimage clients with multi-country itineraries spanning Israel, Jordan, Egypt and beyond — directly comparable product, customer base and geographic scope.
• Nawas International Travel: Established inbound tour operator covering the Holy Land and wider Middle East with multi-country itineraries and group/pilgrimage specialization — overlapping customer base and service mix with Nazarene.
• Kenes Tours: Israeli inbound tour operator specializing in Christian pilgrimage, group tours and incentive travel with multi-country packages — comparable target customers (faith-based groups, international agencies) and Holy Land itinerary focus.

Emerging players

• Abraham Tours: Younger, backpacker-oriented Israel tour operator offering group day-trips and multi-day tours across Israel and Jordan — partial overlap in guided Israel tours but targeting a younger, independent-traveler segment versus Nazarene's pilgrimage and corporate focus.

Broad incumbents

• G Adventures: Global small-group adventure tour operator with Holy Land and Middle East itineraries — competes for multi-country guided tour demand though broader in geography and demographic than Nazarene's pilgrimage-led offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nazarene Tours