Group Dynamix
Group Dynamix is a privately held, Dallas-Fort Worth experiential event company operating a 38,000 sq. ft. facility that delivers facilitated team-building, corporate events, student lock-ins, and private celebrations for businesses, schools, and families.
- Company typePrivate
- Founded1998
- HeadquartersCarrollton, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Group Dynamix does
Group Dynamix is a privately held experiential event venue and team-building facilitation company headquartered at 1100 Venture Court in Carrollton, Texas. Founded in 1998 by brothers Steve and Ken Fleming along with Stephen "Coach Mack" Mackintosh, the company operates a 38,000 sq. ft. purpose-built facility that includes high ropes courses, zip lines, Archery Tag, a 22-player foosball table, inflatables, three large private activity rooms (86' x 36'), and a conference room, accommodating up to 400 guests indoors and up to 2,000 via portable events at client locations. The core product is structured into three programs — Play Events (energizing activities), Connect Events (team bonding), and Develop Events (performance improvement) — and is delivered through trained facilitators who all adopt the "Francis" service persona.
The business model is a per-person event fee structure with tiered pricing: corporate events run $55–$70 per person depending on duration (3–6 hours) with minimums of $825–$1,050; student events range from $36–$51 per person; teacher in-service events are $43–$51 per person. The company also generates ancillary revenue from meeting-space rentals ($250–$350 per hour), catering partnerships (Blue Mesa Grill as the official caterer plus a preferred vendor network), and ticketed facilitator workshops (Games We Play Workshop at $35–$50 per ticket). Go-to-market is inquiry-based — phone consultation at (972) 416-9646 plus web quote requests — with facility-based delivery at Carrollton or portable delivery to client sites.
The customer base spans four segments: corporate/enterprise teams, students and youth organizations (lock-ins, birthday parties, sports teams), educators (CPE-approved teacher in-service, Provider #501761), and private celebrations (bar/bat mitzvahs, reunions, retirement parties). Distribution is direct sales only, with no reseller channel. The company maintains 543 verified Google reviews with an EXCELLENT rating and has not raised external funding.
Group Dynamix firmographics
Firmographics- Name
- Group Dynamix
- Legal name
- Group Dynamix
- Website
- https://groupdynamix.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Group Dynamix is a privately held, Dallas-Fort Worth experiential event company operating a 38,000 sq. ft. facility that delivers facilitated team-building, corporate events, student lock-ins, and private celebrations for businesses, schools, and families.
- Ownership category
- akta.pro rank
Group Dynamix industry classification
Industry- Product category
- Team building and experiential event services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Convention and Trade Show Organizers (561920)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Experiential & Cultural Programming (Tours, Activities, CSR/Voluntourism) (THAHADAF)
- akta.pro secondary industries
- Corporate Hospitality & VIP Services (Hosting, Protocol, Concierge) (THAHADAG), Meeting & Event Space Services (Setup/Teardown) (BPABAFAL)
Keywords
Where Group Dynamix is headquartered
LocationHeadquarters
- HQ city
- Carrollton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Group Dynamix business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Per-Person Event Fees: Primary revenue stream from charging per-person fees for team building events. Corporate events range from $55-$70/person depending on duration (3-6 hours). Student events range from $36-$51/person. Teacher events range from $43-$51/person.
- Room/Meeting Space Rental: Hourly rental of meeting spaces and conference rooms. Conference room: $250/hour. Large room: $350/hour. Main area: quoted upon inquiry. Includes A/V equipment, tables, chairs, and 30 minutes of complimentary team building.
- Workshop Tickets: Sale of tickets to facilitated workshops such as the Games We Play Workshop hosted by Dr. Chris Cavert. General admission $50/ticket, group rates from $35-$42/person.
- Catering and Refreshments: Optional refreshment and food packages available for order during booking. Partnership with Blue Mesa Grill for signature buffets and catering services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Corporate Events - Up to 3 Hours |
| Unit Pricing | Pay-as-you-go | Corporate Events - 4 Hours |
| Unit Pricing | Pay-as-you-go | Corporate Events - 5 Hours |
| Unit Pricing | Pay-as-you-go | Corporate Events - 6 Hours |
| Unit Pricing | Pay-as-you-go | Student Events - Standard (3-4 Hours) |
| Unit Pricing | Pay-as-you-go | Student Events - Extended (5 Hours Late Night) |
| Unit Pricing | Pay-as-you-go | Student Events - Lock-in (10 Hours) |
| Unit Pricing | Pay-as-you-go | Teacher In-Service Events |
| Subscription | Pay-as-you-go | Conference Room Rental |
| Subscription | Pay-as-you-go | Large Room Rental |
| Subscription | Pay-as-you-go | Main Area Rental |
| One time/ perpetual license | Pay-as-you-go | Games We Play Workshop - General Admission |
| One time/ perpetual license | Pay-as-you-go | Games We Play Workshop - Group Rate |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Group Dynamix product offering
Product offeringCore offering
Group Dynamix operates a 38,000-square-foot experiential event facility in Carrollton, Texas, providing facilitated team-building programs, corporate events, student events, and private celebrations. Programs are delivered on-site at the company facility or brought to client locations as portable events. Offerings are organized into Play, Connect, and Develop categories targeting specific group outcomes, with services priced per participant and by program duration.
Product overview
Group Dynamix is a physical event venue and team building facilitation company offering experiential learning programs through a portfolio of distinct event categories. The core offering consists of Play Events (energizing activities like ropes courses and Archery Tag), Connect Events (team bonding activities like Team Olympix and Island Rescue), and Develop Events (performance improvement programs like Team Up! and Communication Lab). The company operates a 38,000 sq. ft. facility in Carrollton, Texas, while also offering Portable Events that bring activities to client locations. Additional offerings include Corporate Events, Student Events (including Lock-Ins and Birthday Parties), Specialty Events (Mitzvahs, Sports Team Chemistry, Private Events), Charity Events, Meeting Space Rentals (Meetings+), and professional development workshops like the Games We Play Workshop. The company serves corporate clients, schools, sports teams, and social groups with facilitated programs designed to build trust, improve communication, and strengthen teamwork.
Differentiator
Problem solved
Functional benefit
Products and services
- Team Building Events
Quantifiable outcome
- Groups that focus on team building can see up to a 25% increase in team performance due to better coordination and shared goals among team members
- +2 more outcomes
Companies that use Group Dynamix
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Group Dynamix technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Group Dynamix partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Blue Mesa GrillminorOfficial catering partner providing signature buffets, soft drinks, alcoholic beverages, cocktail party services, and desserts for events. Food service is optional and invoiced separately by Blue Mesa Grill.
- Various Local RestaurantsminorPreferred food vendor network including Mr. Jim's Pizza, Papa John's, Zalat Pizza, Chuy's, On the Border, Uncle Julio's, Jason's Deli, Panera Bread, Dickey's BBQ, and others for customer catering options.
- Dr. Chris CavertminorExternal facilitator hosting the 'Games We Play Workshop' at Group Dynamix facility. Dr. Cavert brings 35+ years of experience designing experiential programs. Recipient of AEE Karl Rohnke Creativity Award and author of over a dozen team building books.
- Texas Education Agency (TEA)minorApproved as a Continuing Professional Education (CPE) provider for Texas educators. Provider # 501761, enabling teachers to earn CPE credits through team building events.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Group Dynamix competitors and assessment
Company assessmentEmerging players
- The Escape Game: The Escape Game operates a national chain of escape room venues offering team-based problem-solving experiences. It competes with Group Dynamix for corporate team building budgets with a different but adjacent experiential format mentioned explicitly in Group Dynamix's own customer reviews.
- Urban Air Adventure Parks: Urban Air operates indoor adventure parks featuring ropes courses, zip lines, climbing walls, and attractions — a similar physical product mix to Group Dynamix's facility. Competes for birthday parties, youth groups, and group outings, but is a multi-location franchise rather than a single-site operator.
- K1 Speed: K1 Speed operates indoor go-kart racing and entertainment venues nationwide, hosting corporate group events and parties. It overlaps with Group Dynamix in serving corporate group outings and private celebrations through an indoor experiential venue format.
- Stumpy's Hatchet House: Stumpy's Hatchet House is a multi-location axe throwing and entertainment venue hosting group and corporate events. It is cited in Group Dynamix customer reviews as a lower-cost alternative for group outings, competing for the same corporate and group event dollar.
Broad incumbents
- Main Event Entertainment: Main Event is a multi-location family entertainment center offering bowling, laser tag, gravity ropes, and group event packages. It competes with Group Dynamix for corporate group outings, birthday parties, and private events but at a larger scale and broader entertainment mix.
- Andretti Indoor Karting & Games: Andretti Indoor Karting & Games is a multi-location indoor entertainment venue offering go-karts, ropes courses, laser tag, and group event packages. It overlaps with Group Dynamix's adventure-based group activities and corporate/youth event hosting.
Direct peers
- TeamBonding: TeamBonding is a corporate team building event provider offering facilitated experiential programs nationwide. It directly competes with Group Dynamix in the same buyer category (corporate HR/experience budgets) with a similar product (facilitated group activities).
- Catalyst Global: Catalyst Global is an established team building and experiential learning company operating a worldwide network of facilitators. It competes with Group Dynamix in facilitated corporate team building activities and program design.
- Outback Team Building: Outback Team Building provides facilitated team building events for corporate groups, schools, and associations across North America. It is a direct competitor in both product (experiential group programs) and target customer (corporate and education buyers).
- Adventures in Team Building: Adventures in Team Building delivers facilitated team building programs and portable events for corporate and school clients. Comparable to Group Dynamix in product offering, audience, and portable/event-based delivery model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Group Dynamix social profiles
Digital presenceGroup Dynamix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Group Dynamix leadership team
Management profileNumber of profiles
Profiles1 record
Group Dynamix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Group Dynamix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Group Dynamix
What does Group Dynamix do?
Group Dynamix operates a 38,000-square-foot experiential event facility in Carrollton, Texas, providing facilitated team-building programs, corporate events, student events, and private celebrations. Programs are delivered on-site at the company facility or brought to client locations as portable events. Offerings are organized into Play, Connect, and Develop categories targeting specific group outcomes, with services priced per participant and by program duration.
Is Group Dynamix a public or private company?
Group Dynamix is a private company. It is classified as family owned and is currently operating.
When was Group Dynamix founded?
Group Dynamix was founded in 1998. It employs 11 to 50 people.
Where is Group Dynamix based?
Group Dynamix is headquartered in Carrollton, United States, in the North America region.
How does Group Dynamix make money?
Four revenue lines are on record. Per-Person Event Fees are the primary driver. The others are room/Meeting Space Rental, workshop Tickets and catering and Refreshments.
Who are Group Dynamix's main competitors?
Emerging players on record are The Escape Game, Urban Air Adventure Parks, K1 Speed and Stumpy's Hatchet House. Broad incumbents are Main Event Entertainment and Andretti Indoor Karting & Games. Direct peers are TeamBonding, Catalyst Global, Outback Team Building and Adventures in Team Building.
Does Group Dynamix have an API?
No public API is recorded for Group Dynamix.
What industry is Group Dynamix in?
Group Dynamix's product category is Team building and experiential event services. Its primary akta.pro industry code is THAHADAF, Experiential & Cultural Programming (Tours, Activities, CSR/Voluntourism), with a secondary code of THAHADAG, Corporate Hospitality & VIP Services (Hosting, Protocol, Concierge). Its NAICS code is 71131 and its SIC code is 7900.