What Camp Robindel does

Camp Robindel is a private, for-profit girls' sleepaway summer camp established in 1951, operating on a 75-acre property with 1,550 feet of private shoreline on Lake Winnipesaukee in Moultonboro, New Hampshire. The camp serves girls ages 6-15 through a full 7-week residential season, organized into four age-based divisions (Winni, Juniors, Inters, Seniors), with a structured daily schedule spanning more than 20 activities including water sports, tennis, gymnastics, performing arts, horseback riding, ropes course, and a Zen House wellness program. Operational technology consists of third-party platforms — CampMinder for camp administration, CampInTouch for family enrollment, and the proprietary Campanion mobile app — used to support direct-to-consumer enrollment rather than to deliver a differentiated technology product.

The business model is primarily tuition-based, charging families for full-season enrollment with billing tied to the summer operating window (mid-June through mid-August), plus a 2-week 'Two Weeks on Winni' option for younger campers. A secondary revenue stream, The Lodge at Camp Robindel, rents the property during the off-season from mid-August to early October for weddings, corporate retreats, family reunions, and religious or athletic groups, accommodating up to 300 overnight guests with on-site site manager, chef, and maintenance services. The company maintains a 1:3 staff-to-camper ratio, employs 100+ seasonal staff plus a year-round CRew office team, and is accredited by the American Camp Association. Camp Robindel is owned by a private family that purchased it in fall 2021 following the retirement of previous owners Ann and Nat Greenfield, and is led by co-directors Jolly Corley and Cori Daniels.

Name

Camp Robindel

Website

https://robindel.com

Company type

Private

Founded year

1951

Operating status

Operating

Headcount range

11–50 employees

Short description

Camp Robindel is a private girls' sleepaway summer camp on Lake Winnipesaukee in New Hampshire, serving girls ages 6-15 with full-season residential programming across 20+ activities, and operating The Lodge as an off-season facility rental business.

Ownership category

akta.pro rank

Product category

Children's Summer Camp / Youth Recreation Services

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ)

akta.pro secondary industries

Cabin & Cottage Campgrounds (THAMAJAD), Eco/Nature-Based Campgrounds (Sustainable/Off-Grid) (THAMAJAK)

Keywords

• Girls summer camp
• Sleepaway camp program
• Children recreational services
• Youth development camp
• Summer camp tuition

Headquarters

HQ city

Moultonborough

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Summer Sleepaway Camp Tuition: Full-season sleepaway camp program for girls ages 6-15. Primarily a full-summer program. Also offers 2-week program (2 Weeks on Winni) for younger campers. Tuition-based revenue with seasonal billing.
2. Facility Rentals (The Lodge at Camp Robindel): Lakeside venue rental for weddings, family reunions, educational, business, athletic or religious retreats. Available mid-August to early October. Provides site manager, chef, and maintenance crew.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Camp Robindel operates a traditional all-girls sleepaway summer camp on Lake Winnipesaukee in Moultonboro, New Hampshire, providing a full 7-week residential program for girls ages 6-15 with structured daily programming across land sports, water sports, arts, performing arts, tennis, swimming, ropes course, and outdoor adventure. The camp also offers off-season facility rentals at The Lodge at Camp Robindel for weddings, family reunions, corporate, athletic, educational, and religious retreats.

Product overview

Camp Robindel is a single, unified girls' sleepaway summer camp program (not a platform-plus-modules architecture). The core offering is the full-season residential camp experience for girls ages 6-15, which includes structured daily programming across diverse activity areas (land sports, water sports, arts, performing arts, outdoor adventure), cabin accommodations, dining services, and health/wellness support. The camp operates from its 75-acre property on Lake Winnipesaukee in New Hampshire. Additionally, the organization offers facility rentals through 'The Lodge at Camp Robindel' for off-season events, and operates a seasonal staff employment program. The activity program encompasses over 20 distinct activities including archery, arts & crafts, basketball, fitness, gymnastics, horseback riding, lacrosse, library, mountain biking, performing arts, photography, pickleball, pontoon rides, ropes course, water skiing, soccer, softball, swimming, outdoor adventure, tennis, water crafts, volleyball, and Zen House wellness.

Differentiator

Problem solved

Functional benefit

Products and services

• Girls Sleepaway Summer Camp Program A full-season residential sleepaway camp program for girls ages 6-15 on Lake Winnipesaukee in Moultonboro, New Hampshire, offering a structured daily schedule with more than 20 activities including land sports, water sports, arts, performing arts, tennis, swimming, and outdoor adventure, plus a 2-week program (2 Weeks on Winni) for younger campers.
• Camp Activities Program Structured daily activity programming encompassing over 20 distinct activities including archery, arts & crafts, basketball, fitness, gymnastics, horseback riding, lacrosse, library, mountain biking, performing arts (dance/music/theatre), photography, pickleball, pontoon boat rides, ropes course, water ski, soccer, softball, swimming, outdoor adventure, tennis, water crafts (sailing/paddleboarding/kayaking/canoeing/windsurfing), volleyball, and Zen House wellness program.
• The Lodge at Camp Robindel (Facility Rentals)

Quantifiable outcome

• Staff-to-camper ratio of 1:3 (well above industry standards)
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and supporting.

• Camp WinaukeecoreStrategic or Co-development PartnerBrother-sister camp relationship with Camp Winaukee down the road. Historical connection dating to founders Eli and Fanny Robinson and Paddy Feldman. Camps participate in joint activities including brother-sister visiting during weekends. Formed the model for the camping industry partnership model.
• The Camp SpotcoreChannel Partner/ Reseller/ DistributorOfficial outfitter for Camp Robindel providing uniform clothing (navy blue and white) and camp gear. Families order through The Camp Spot for required CR-logo items. Vendor not licensed to use Robindel logo for other merchandise.
• Pack My RxsupportingTechnology or IntegrationMedication packaging service that packages and labels individual camper's medications for the right child at the right time of day, ensuring medication safety and administration accuracy.
• Summer 365supportingGTM or Marketing PartnerCamp consultant and blogger partnership. Jolly serves as contributor to Summer 365 blog. Partnership provides marketing referrals and content co-creation for prospective family engagement.
• Lakes Region Hospital (Laconia)supportingOthersNearest hospital located 30 minutes from camp. Also Huggins Hospital in Wolfeboro and Speare Memorial Hospital in Plymouth (45 min), and Dartmouth Hitchcock Medical Center (1.5 hours). Part of emergency preparedness network.
• American Camp Association (ACA)coreOthersIndustry association providing accreditation, standards, conferences (National Conference attended by Jolly and Naty), and professional development. ACA accreditation demonstrates commitment to camp safety and quality standards.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Camp Cobbossee: Boys sleepaway camp in Monmouth, Maine on Lake Cobbosseecontee, operating in the same New England lakes-region tradition with sports, water, and outdoor adventure programming for similar family demographics.
• Camp Wicosuta: Girls sleepaway camp in Hebron, New Hampshire offering a similar traditional 4 or 7-week New England camp experience with extensive activity programming and a strong sisterhood/mentorship culture.
• Camp Marist: Catholic-affiliated coed sleepaway camp in Effingham, New Hampshire on a large lake, offering similar structured programming, family-style dining, and multi-activity curriculum to Camp Robindel.
• Camp Towanda: Premier coed sleepaway camp in Honesdale, Pennsylvania serving a similar East Coast family demographic with multi-generational alumni networks, structured activity programs, and premium pricing model.
• Camp Kenwood and Evergreen: Brother-sister sleepaway camp in Holderness, New Hampshire operating in the same lakes-region tradition with similar multi-generational alumni networks and premium East Coast family market.
• Camp Laurel: Coed sleepaway camp in Readfield, Maine on Echo Lake, serving similar East Coast families with a multi-activity program and a tradition of multi-generational camper enrollment.
• Camp Lohikan: Coed sleepaway camp in Barryville, New York operating in the same Northeast family camping tradition with broad activity programming and a strong multi-generational alumni base.
• Camp Pemigewassett: Boys sleepaway camp in Wentworth, New Hampshire and a long-established New England camp with a similar multi-generational tradition, ACA accreditation, and broad activity programming.
• Camp Pinecliffe: Premier girls sleepaway camp in Harrison, Maine on Lake Thompson, with a similar multi-generational tradition, ACA accreditation, and strong sisterhood/community culture for an East Coast family demographic.
• Camp Winaukee: Brother-sister camp partnership located 'down the road' from Camp Robindel in the New Hampshire lakes region. Camps participate in joint activities and the relationship has historically shaped the camp partnership model for the industry.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@camprobindel9482/videos
• Facebookfacebook.com/100063148964619
• Instagraminstagram.com/instarobindel
• LinkedInlinkedin.com/company/camp-robindel-for-girls

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camp Robindel