Hondo ISD
Hondo ISD is a Texas public school district serving approximately 1,800 PK-12 students across four campuses in Medina and Frio counties, funded by property taxes, state aid, and a $30M bond passed in May 2026.
- Company typePrivate
- Founded1904
- HeadquartersHondo, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Hondo ISD does
Hondo Independent School District (Hondo ISD) is a Texas public school district headquartered at 2604 Ave E, Hondo, TX, serving approximately 1,800 students across four campuses — Hondo High School, McDowell Middle School, Woolls Intermediate School, and Meyer Elementary School — in Medina and Frio counties. Established in 1904 and classified as a 3A UIL district, HISD delivers pre-K through 12th grade public education, including 20 AP/Honors/Early College classes at the high school level, 16 student clubs/organizations, special education and dyslexia programs, and a 100% graduation rate. The district's digital infrastructure is built on third-party platforms: an Edlio-powered website and mobile app, ClassLink single sign-on launchpad, and Skyward Family Access portal for student information and STAAR results, with no proprietary technology stack or in-house AI capabilities.
The business model is that of a governmental entity funded primarily through local property taxes (a 2015 tax rate of $1.38, with a proposed 2-cent increase tied to the May 2026 bond) and Texas Education Agency state aid, supplemented by a voter-approved $30 million bond (May 2026) for capital improvements. Ancillary revenue streams include school meal fees ($5 for adult meals under the CEP free-meal program for the 2025-2026 school year), athletic and event ticket sales via the HISD Box Office, yearbook sales ($22-$25), and community philanthropy through the Hondo Education Foundation, which awarded $32,000 in grants to teachers in October 2024. Distribution is entirely direct-to-consumer across the four physical campuses, with digital self-serve touchpoints (Skyward portal, mobile app) for parent engagement. Strategic partnerships — Right at School (after-school care), Chartwells (food service), Goldbeck (photo services), and Texas Education Agency (Texas Strategic Leadership pilot) — extend service delivery. Governance is vested in an elected School Board under Superintendent Rose Mary Mares, with no private ownership, parent company, or external equity holders.
Hondo ISD firmographics
Firmographics- Name
- Hondo ISD
- Legal name
- Hondo Independent School District
- Website
- https://hondoisd.net
- Company type
- Private
- Founded year
- 1904
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hondo ISD is a Texas public school district serving approximately 1,800 PK-12 students across four campuses in Medina and Frio counties, funded by property taxes, state aid, and a $30M bond passed in May 2026.
- Ownership category
- akta.pro rank
Hondo ISD industry classification
Industry- Product category
- Public K-12 Education
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public K–12 Combined Schools (EDAJAAAE)
Keywords
Where Hondo ISD is headquartered
LocationHeadquarters
- HQ city
- Hondo
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Hondo ISD business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Public School Tax-Based Funding: Hondo ISD is a public school district funded primarily through local property taxes and state revenue contributions. As of 2015, the district tax rate was $1.38. The projected tax rate if the 2026 bond passes is 95 cents, with a proposed 2-cent tax rate increase for the bond (impacting a $215,000 home value at $1.25/month). Hondo ISD residents 65 and older with applicable over 65 exemption have their tax bill frozen.
- School Meal Program Revenue: Free summer meals for children 18 and younger and enrolled students with disabilities up to 21; adult meals available for $5.00. For the 2025-2026 school year, all campuses participate in the CEP School Meal Program providing free breakfast and lunch. Updated cafeteria pricing in November 2024 due to USDA regulations, with adult meal prices increased.
- Activity & Event Ticket Sales: Football season tickets sold at $10 per adult at the Hondo ISD Central Office; volleyball playoff tickets priced at $5 adults and $3 students; other athletic and event tickets sold through the district Box Office.
- Bond Proceeds (Capital Financing): May 2026 bond election passed with all propositions approved — total $30 million ($25M Proposition A for facility improvements, $3M Proposition B for athletic fields, $2M Proposition C for Barry Field restrooms).
- Community Foundation Grants: Hondo Education Foundation (HEF) provides grants to HISD staff. HEF awarded $32,000 in grants to Hondo ISD teachers in October 2024. HEF also runs fundraising events including the Turkey Trot 5K, Candy Cane 5K, Burger Run, and Chase the Burger ($1/ticket or 6 for $5).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Football season tickets at $10 per adult |
| Freemium | Pay-as-you-go | Free meals for children 18 and younger; adult meals $5.00 |
| Unit Pricing | Pay-as-you-go | Volleyball playoff tickets: Adults $5, Students $3 |
| Unit Pricing | Pay-as-you-go | Yearbooks priced at $22-$25 |
Go-to-market motion3 records
Distribution channels5 records
Hondo ISD product offering
Product offeringCore offering
Hondo Independent School District is a Texas 3A public school district providing pre-K through 12th grade education to approximately 1,800 students across four campuses in Medina and Frio counties. The district delivers standard and advanced academic programs (including AP, Honors, Early College, special education, dyslexia, 504, and Gifted and Talented), UIL athletics, FFA, band, and add-on services such as free school meals (CEP), summer meals, after-school care, and student transportation. Technology-supported access is provided through the Skyward Family Access portal, ClassLink launchpad, and the Hondo ISD mobile app.
Product overview
Hondo ISD (Hondo Independent School District) is a 3A Texas public school district operating a four-campus pre-K through 12th grade system rather than a single unified technology product. The core instructional "products" are its four campuses — Hondo High School, McDowell Middle School, Woolls Intermediate School, and Meyer Elementary School — supported by district-wide digital infrastructure including the Edlio-powered website (hondoisd.net), the Hondo ISD mobile app, the ClassLink digital resource launchpad, and Skyward Family Access. Add-on service offerings include the Right at School after-school program, the CEP-funded free breakfast and lunch meal program, the Summer Meals Program, the HEF-supported educational foundation programs, the HISD Box Office for athletic and event tickets, transportation/bus registration, and special education, dyslexia, MTSS, accelerated instruction, and Gifted & Talented academic programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Hondo High School (HHS) 3A high school campus offering AP, Honors, and Early College classes (20 offerings), 16 clubs and student organizations, UIL athletics, BPA, FFA, and the Mighty Owl Band (MOB) for grades 9-12 students in Hondo ISD.
- McDowell Middle School
- Woolls Intermediate School Intermediate school campus (grades 3-5/6) that celebrated its 25th anniversary in October 2025, site of the Summer Meals Program cafeteria service during June and the Health and Wellness Fair in March.
- Meyer Elementary School Elementary campus (PK-5) led by Principal Cora Beth Roberts, hosting the Gifted and Talented referrals and kindergarten programs, with cafeteria/kitchen expansion and restroom renovations included in Bond 2026 Proposition A.
- Right at School After-School Program After-school enrichment and care program operated by Right at School across Hondo ISD campuses (including Meyer Elementary) with annual registration for participating families.
- Hondo ISD Summer Meals Program No-cost summer meal service (breakfast 7:30-9:30 AM, lunch 11:00 AM-1:00 PM, Monday-Thursday) for children 18 and under and enrolled students with disabilities up to 21; adult meals available for $5.00.
- CEP School Meal Program (2025-2026) Community Eligibility Provision (CEP) program providing free breakfast and lunch to all students at all four Hondo ISD campuses for the 2025-2026 school year, addressing food insecurity for the entire student body.
- HISD Box Office Ticket reservation and admissions system for Hondo High School athletic events, pep rallies, and school performances; subject to the Clear Bag Policy effective September 19, 2022, with football season tickets at $10 per adult.
- Student Bus Registration (Transportation Service) Online student transportation registration service providing school bus ridership enrollment for the academic year, administered through the HISD online forms system.
Quantifiable outcome
- 100% Graduation Rate
- +5 more outcomes
Companies that use Hondo ISD
Customer profileNamed customers4 records
Ideal customer profiles1 record
Hondo ISD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature5 records
Hondo ISD partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered flagship community partner, core partner, emerging partner, core service provider, community partner, community sponsor, core community partner, strategic advisory partner, minor community partner, strategic regulatory partner, strategic partner, service vendor and core technology provider.
- Hondo Education Foundation (HEF)flagship community partnerHEF is the flagship community fundraising and grant-making partner for Hondo ISD. HEF awarded $32,000 in grants to Hondo ISD teachers in October 2024, supports an annual Turkey Trot 5K and Burger Run fundraiser, and provides ongoing financial support to district staff and students.
- Hondo Athletic Booster Association (HABA)core partnerHABA supports Hondo ISD athletic programs. HABA collects donations for the Locker Legacy Project (honoring/memorializing former players on new varsity football lockers at $1,000 donation per locker) and broadcasts graduation ceremonies on YouTube. HABA hosts Homecoming pancake breakfast.
- Band Boosters (Hondo Band)core partnerBand Boosters supports the Hondo Owl Band (Mighty Owl Band / MOB). The Boosters help fund band activities including travel and competition fees. Supported the band's participation at the UIL State Marching Band contest at the Alamodome.
- Hondo FFA Boosterscore partnerHondo FFA Boosters support the district's FFA (Future Farmers of America) program. Supports students in FFA competitions including the Reserve National Champion Wool Team and national success of the FFA Meat Judging Team.
- District PTOemerging partnerA new community organization supporting Hondo ISD students and families across all campuses. More details will be provided soon as the organization is established.
- Chartwells Food Servicecore service providerChartwells provides food service and culinary programs to Hondo ISD campuses. Chartwells Global Eats program brings international cuisine tastings to McDowell Middle School students (e.g., Jamaican-inspired Caribbean dish, Japanese cuisine sampling).
- Right at Schoolcore service providerRight at School provides after-school programs at Hondo ISD campuses. Programs came to HISD for the 2023-24 school year and registration continues annually for subsequent school years. Hosted at Meyer Elementary and other campuses.
- American Red Crosscommunity partnerHondo ISD leadership team partnered with the American Red Cross to install smoke alarms for Hondo residents on a Saturday morning in October 2023. Team-based community volunteer collaboration.
- H-E-B (grocery)community sponsorH-E-B is a community partner that donates school supplies to Hondo ISD middle school students and supports the district through ongoing community giving. H-E-B also runs the Excellence in Education Awards program that recognized Hondo ISD as a 2025 Semi-Finalist.
- Starbuckscommunity sponsorStarbucks delivered coffee to Hondo ISD teachers as a community donation showing their commitment to the local community.
- Hondo Police Departmentcore community partnerThe Hondo Police Department actively partners with Hondo ISD — sponsoring Woolls perfect attendance pizza incentives with Little Caesars, serving perfect attendance pizza to students, and providing School Resource Officers (SRO Cantu and SRO Ruiz) for campus safety.
- Little Caesarscommunity sponsorLittle Caesars sponsors the 'Any Way You Slice It' perfect attendance campaign at Woolls Intermediate, providing pizza rewards for students with perfect attendance and no tardies.
- Sonic Drive-Incommunity sponsorSonic hosts 'Happy Hour' events for Hondo ISD families and staff, including Sunday afternoon events for community engagement and a coaches appreciation event.
- Hondo Area Chamber of Commercecore partnerThe Hondo Area Chamber of Commerce annually selects the Hondo ISD Educator of the Year (Kimberly McGinnis in 2024, Jourdan Chandler in 2025, plus 2026 Teachers of the Year) at the Chamber Dinner.
- TASB (Texas Association of School Boards)strategic advisory partnerTASB conducted a facilities assessment for Hondo ISD that informed the May 2026 Bond 2026 call. A committee of community members, city representatives, and district stakeholders met for at least 6 months to determine facility needs and made recommendations to the board.
- Summit Landscape and Design (Jonathan Peterson)minor community partnerJonathan Peterson, owner of Summit Landscape and Design, donated his time and talents to bring HHS school spirit to the front of the high school through landscaping work in April 2024.
- Texas Education Agency (TEA)strategic regulatory partnerTEA is the state regulatory and oversight body for Texas public schools. TEA Commissioner Morath toured Woolls Intermediate in April 2026. HISD was selected to be featured on TEA's new Texas Strategic Leadership website in March 2025.
- ESC Region 20strategic partnerHondo ISD is participating in the Texas Strategic Leadership (TSL) pilot with ESC Region 20. The pilot included surveys and parent feedback collection in December 2024.
- Goldbeck Companyservice vendorGoldbeck Co. provides panoramic picture day services for McDowell Middle School. 8th Grade Panoramic photos taken February 18, 2026 with various photo packages priced $35-$45.
- Edlio (website provider)core technology providerEdlio powers the official Hondo ISD website (hondoisd.net) and the Hondo ISD mobile app available on iOS and Android app stores. Provides the digital infrastructure for news, events, calendars, forms, and the parent portal.
- Skyward (Skyward iscorp)core technology providerSkyward provides the Family Access parent portal used for student registration, beginning-of-year online forms, grade access, and STAAR results via the STAAR Family Portal.
- ClassLinkcore technology providerClassLink provides the single sign-on launchpad (launchpad.classlink.com/hondoisd) for students and staff to access HISD Digital Resources.
Scale indicators14 records
Recent moves6 records
Expansion highlights5 records
Hondo ISD competitors and assessment
Company assessmentRegional players
- Medina Valley Independent School District: Larger (4A/5A) Texas public school district sharing Medina County geography with HISD. Comparable on Texas public K-12 operating model and local economic ties but serves a faster-growing suburban population.
- La Vernia Independent School District: 3A Texas public school district east of San Antonio with comparable enrollment and a strong community-driven model. Operates in a different sub-region but is highly comparable on scale and structure.
- Bandera Independent School District: 3A Texas public school district northwest of San Antonio with comparable rural/small-town profile. Comparable on enrollment scale and Texas rural district operating environment, though not directly overlapping territory.
Others
- Edlio: Vendor that powers HISD's website and mobile app. Not a peer in operating terms but an enabling infrastructure provider whose platform standardization across K-12 districts is a meaningful ecosystem signal.
- Right at School: After-school program operator that delivers services on HISD campuses. A peer-adjacent ecosystem partner, comparable through the shared K-12 enrichment space rather than direct operating overlap.
Direct peers
- Pearsall Independent School District: Frio County, Texas 3A public school district serving the second county in HISD's geographic reach. Directly comparable on enrollment scale, tax base, and rural Texas district operating profile.
- Lytle Independent School District: 3A Texas public school district serving a similarly-sized small-town population south of San Antonio. Comparable on enrollment scale, UIL classification, and community-driven operational model.
- Devine Independent School District: Neighboring Medina County, Texas 3A public school district serving a similar rural/small-town student population. Most directly comparable peer given shared county, shared Texas Education Agency regulatory environment, and overlapping demographic and tax-base profile.
- Natalia Independent School District: Small 2A/3A public school district in Medina County, Texas. Comparable on rural Southwest Texas demographics, small enrollment scale, and similar property-tax-dependent funding model.
- Castroville Independent School District: Medina County, Texas public school district operating in the same county as Hondo ISD with comparable small-town demographic and enrollment profile. Direct geographic and operational peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hondo ISD social profiles
Digital presenceHondo ISD financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hondo ISD leadership team
Management profileNumber of profiles
Profiles6 records
Hondo ISD subsidiaries and ownership
Company hierarchySubsidiaries4 records
Hondo ISD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hondo ISD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hondo ISD
What does Hondo ISD do?
Hondo Independent School District is a Texas 3A public school district providing pre-K through 12th grade education to approximately 1,800 students across four campuses in Medina and Frio counties. The district delivers standard and advanced academic programs (including AP, Honors, Early College, special education, dyslexia, 504, and Gifted and Talented), UIL athletics, FFA, band, and add-on services such as free school meals (CEP), summer meals, after-school care, and student transportation. Technology-supported access is provided through the Skyward Family Access portal, ClassLink launchpad, and the Hondo ISD mobile app.
Is Hondo ISD a public or private company?
Hondo ISD is a private company. It is classified as state government owned and is currently operating.
When was Hondo ISD founded?
Hondo ISD was founded in 1904. It employs 11 to 50 people.
Where is Hondo ISD based?
Hondo ISD is headquartered in Hondo, United States, in the North America region.
How does Hondo ISD make money?
Five revenue lines are on record. Public School Tax-Based Funding is the primary driver. The others are school Meal Program Revenue, activity & Event Ticket Sales, bond Proceeds (Capital Financing) and community Foundation Grants.
Who are Hondo ISD's main competitors?
Regional players on record are Medina Valley Independent School District, La Vernia Independent School District and Bandera Independent School District. Others are Edlio and Right at School. Direct peers are Pearsall Independent School District, Lytle Independent School District, Devine Independent School District, Natalia Independent School District and Castroville Independent School District.
Does Hondo ISD have an API?
No public API is recorded for Hondo ISD.
What industry is Hondo ISD in?
Hondo ISD's product category is Public K-12 Education. Its primary akta.pro industry code is EDAJAAAE, Public K–12 Combined Schools. Its NAICS code is 6111 and its SIC code is 8200.