Pine Tree High School
Pine Tree Independent School District is a public K-12 school district in Longview, Texas, serving approximately 4,700 PK-12 students across eight campuses in East Texas, funded by state per-student formula, local property taxes, and federal child nutrition programs.
- Company typePrivate
- Founded1847
- HeadquartersLongview, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Pine Tree High School does
Pine Tree Independent School District (Pine Tree ISD) is a public K-12 school district headquartered at 1701 Pine Tree Road in Longview, Texas, operating as a government state entity under the Texas Education Agency. Founded in 1847 and recognized as the 2nd oldest school district in Texas, the district serves approximately 4,700 students across pre-kindergarten through 12th grade in Gregg County, East Texas (community population above 73,000). Its core "products" are eight school campuses — Pine Tree Primary School, Birch Elementary, Parkway Elementary, Pine Tree Middle School, Pine Tree Junior High, Pine Tree High School, ExCEL High School (alternative), and PACE Alternative Campus — supplemented by District of Innovation flexibility, AP Capstone, CTE programs (including CEER Academy), bilingual/ESL, Gifted and Talented, ESTEEM health curriculum, UIL academics, fine arts (five-time TAEA District of Distinction), and 4A athletics.
The underlying technology stack is conventional administrative and instructional software rather than proprietary IP: Skyward serves as the student information system (Family Access for parents, Employee Access for staff), My School Bucks and Lunch Money Now handle cafeteria payments, Raptor Technologies manages volunteer applications, and DMAC Solutions supports assessment data. Testing integrations include College Board, ACT, and Khan Academy for SAT practice. Cooperative purchasing is executed through Buyboard, TCPN, TIPS-USA, Omnia Partners, PACE, DIR, Sourcewell, Choice Partners, 1GPA, Allied States (Region 19), and EPIC 6.
Revenue is non-commercial and government-funded: a recurring state allocation from the TEA per-student average-daily-attendance formula, local property taxes split between Maintenance and Operations (M&O) and Interest and Sinking (I&S) for debt service, federal reimbursements for the Community Eligibility Provision (CEP) child nutrition program that provides free breakfast and lunch at all participating campuses, and nominal fee-for-service meal charges for staff, guests, and extra student meals. Distribution is direct: in-district students are enrolled by residential address within attendance zones, with discretionary out-of-district transfers subject to board policy and capacity. Governance is by a seven-member elected Board of Trustees on overlapping three-year terms; the Superintendent (Steve Clugston) and Deputy Superintendent (Jonathan Eggerman) lead day-to-day operations.
Pine Tree High School firmographics
Firmographics- Name
- Pine Tree High School
- Legal name
- Pine Tree Independent School District
- Website
- https://ptisd.org
- Company type
- Private
- Founded year
- 1847
- Operating status
- Operating
- Short description
- Pine Tree Independent School District is a public K-12 school district in Longview, Texas, serving approximately 4,700 PK-12 students across eight campuses in East Texas, funded by state per-student formula, local property taxes, and federal child nutrition programs.
- Ownership category
- akta.pro rank
Pine Tree High School industry classification
Industry- Product category
- K-12 Public Education
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public High Schools (EDAJAAAD)
- akta.pro secondary industry
- Public Middle Schools (EDAJAAAC)
Keywords
Where Pine Tree High School is headquartered
LocationHeadquarters
- HQ city
- Longview
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Pine Tree High School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Others
Revenue model
- State Funding (Per-Student Formula): State funding based on average daily attendance and enrollment formulas established by the Texas Education Agency.
- Property Tax Revenue: Local property tax revenue split between Maintenance & Operations (M&O) for day-to-day operations and Interest & Sinking (I&S) for debt repayment.
- Child Nutrition Program: Provides free meals to all students through Community Eligibility Provision (CEP) program. Additional meal purchases generate nominal revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Student Meals - Free base meals through CEP |
| Unit Pricing | Pay-as-you-go | Staff/Guest Meals |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Pine Tree High School product offering
Product offeringCore offering
Pine Tree High School is the flagship grades 9-12 campus within Pine Tree Independent School District, a public school district serving approximately 4,700 PK-12 students in Longview, Texas. The school delivers comprehensive secondary education including Advanced Placement courses, Career and Technical Education (CTE), UIL academic competitions, fine arts programs (band, choir, theatre, visual arts), and competitive athletics at the 4A classification level, alongside community engagement programs such as WATCH D.O.G.S., Literacy Army, Pirate Santa, and Share the Schools.
Product overview
Pine Tree ISD is a public school district serving approximately 4,700 students in grades PK-12 across multiple campuses in Longview, Texas. The district operates as a unified platform with multiple school sites as core products, supported by specialized programs including CTE Education, CEER Academy, UIL Academics, Fine Arts, and Athletics. The district's product portfolio includes the main Pine Tree High School serving grades 9-12 with AP, CTE, fine arts, and athletic programs, alongside elementary campuses (Primary School, Birch Elementary, Parkway Elementary), middle and junior high schools, and alternative education options (ExCEL High School, PACE). The district also offers community-focused sub-brands including Pirate Outfitters (school store), Pirate Santa Program (holiday support), Share the Schools (senior engagement), Literacy Army (reading volunteers), and WATCH D.O.G.S. (father involvement). Additional services include Student Services with counseling and health support, Summer Meals Program, and Backpack Food Program addressing student welfare. Pine Tree ISD is accredited by the Texas Education Agency and the Southern Association of Schools and Colleges.
Differentiator
Problem solved
Functional benefit
Products and services
- Pine Tree High School
- Pine Tree Junior High School
- Pine Tree Middle School
- Pine Tree Primary School
- Birch Elementary School
- Parkway Elementary School
- ExCEL High School
- PACE Alternative Campus
- CTE Education
- UIL Academics
- Fine Arts Program
- Pine Tree Athletics
- Student Services
- AP Capstone Program
- Gifted & Talented Program
- ESL & Bilingual Programs
- Summer Meals Program
- Backpack Food Program
- Pirate Outfitters
- Share the Schools
Quantifiable outcome
- B rating with score of 87 in 2026 TEA Accountability Ratings
- +2 more outcomes
Companies that use Pine Tree High School
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles2 records
Pine Tree High School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
Pine Tree High School partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Kilgore CollegecoreMemorandum of Understanding for dual credit and college partnership programs, allowing high school students to earn college credit.
- LeTourneau UniversitycoreMemorandum of Understanding for dual credit and educational partnership programs.
- Raptor TechnologiescoreProvides volunteer management and tracking technology platform for the district's volunteer programs.
- Region VII Education Service CentercoreCooperative purchasing network providing access to discounted pricing through group buying contracts.
- BuyboardminorNational cooperative purchasing network used by the district for vendor selection.
- TIPS-USAminorCooperative purchasing network for education and government entities.
- OMNIA PartnersminorCooperative purchasing network used by the district.
- Texas Education Agency (TEA)coreState education agency that provides oversight, accountability ratings, and funding for the district.
Scale indicators5 records
Recent moves5 records
Expansion highlights3 records
Pine Tree High School competitors and assessment
Company assessmentRegional players
- Marshall ISD: Marshall ISD is a public school district serving PK-12 students in Harrison County, East Texas. It is comparable as a regional peer of similar size and operating model, though located in a distinct East Texas sub-market.
- Nacogdoches ISD: Nacogdoches ISD is a public school district serving PK-12 students in Nacogdoches County, East Texas. It is comparable as a similar-sized regional district in East Texas with a comparable operating model and funding mix.
- Lufkin ISD: Lufkin ISD is a public school district serving PK-12 students in Angelina County, East Texas. It is comparable as a similarly sized East Texas district with overlapping regional labor markets and competitive dynamics.
Direct peers
- Spring Hill ISD: Spring Hill ISD is a small public school district located adjacent to Longview in East Texas, serving PK-12 students. It is comparable by geography, grade span, and similar small-to-mid district size in the same competitive market.
- Longview ISD: Longview ISD is the principal competing public school district in Longview, Texas, operating multiple campuses serving PK-12 students. It is directly comparable to Pine Tree ISD by geography, grade span, and competing for the same student population in Gregg County.
- Hallsville ISD: Hallsville ISD is a public school district serving PK-12 students in Harrison and Gregg counties of East Texas. It competes with Pine Tree ISD for transfer students and operates at a comparable district scale in the East Texas region.
- Kilgore ISD: Kilgore ISD is a neighboring East Texas public school district serving PK-12 students in Gregg and Rusk counties. It is comparable as a similar-sized district in the same regional market, and is also Pine Tree ISD's dual-credit partner (Kilgore College).
Others
- LeTourneau University: LeTourneau University is a Longview-based private university with a Memorandum of Understanding for dual credit with Pine Tree ISD. It is comparable as a higher-education partner rather than a competitor, relevant for understanding Pine Tree's college-readiness pipeline.
- Texas Education Agency (TEA): TEA is the state regulatory and funding authority overseeing Pine Tree ISD's accountability ratings, accreditation, and per-student formula funding. It is relevant as the governing counterpart rather than a peer, providing critical context on the district's operating environment.
Broad incumbents
- Tyler ISD: Tyler ISD is a larger East Texas public school district serving a broader Smith County footprint. It is comparable as a regional peer but operates at greater scale, providing a benchmark for Pine Tree ISD's potential expansion trajectory.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Pine Tree High School social profiles
Digital presencePine Tree High School compliance and trust
Trust signalCompliance6 records
Pine Tree High School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pine Tree High School leadership team
Management profileNumber of profiles
Profiles11 records
Pine Tree High School subsidiaries and ownership
Company hierarchySubsidiaries10 records
Pine Tree High School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pine Tree High School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pine Tree High School
What does Pine Tree High School do?
Pine Tree High School is the flagship grades 9-12 campus within Pine Tree Independent School District, a public school district serving approximately 4,700 PK-12 students in Longview, Texas. The school delivers comprehensive secondary education including Advanced Placement courses, Career and Technical Education (CTE), UIL academic competitions, fine arts programs (band, choir, theatre, visual arts), and competitive athletics at the 4A classification level, alongside community engagement programs such as WATCH D.O.G.S., Literacy Army, Pirate Santa, and Share the Schools.
Is Pine Tree High School a public or private company?
Pine Tree High School is a private company. It is classified as state government owned and is currently operating.
When was Pine Tree High School founded?
Pine Tree High School was founded in 1847.
Where is Pine Tree High School based?
Pine Tree High School is headquartered in Longview, United States, in the North America region.
How does Pine Tree High School make money?
Three revenue lines are on record. State Funding (Per-Student Formula) is the primary driver. The others are property Tax Revenue and child Nutrition Program.
Who are Pine Tree High School's main competitors?
Regional players on record are Marshall ISD, Nacogdoches ISD and Lufkin ISD. Direct peers are Spring Hill ISD, Longview ISD, Hallsville ISD and Kilgore ISD. Others are LeTourneau University and Texas Education Agency (TEA). Tyler ISD is listed as a broad incumbent.
Does Pine Tree High School have an API?
No public API is recorded for Pine Tree High School.
What industry is Pine Tree High School in?
Pine Tree High School's product category is K-12 Public Education. Its primary akta.pro industry code is EDAJAAAD, Public High Schools, with a secondary code of EDAJAAAC, Public Middle Schools. Its NAICS code is 6111 and its SIC code is 8200.