Location Collective

What Location Collective does

Location Collective is a London-based two-sided marketplace operating since 2007 as an intermediary between film and TV productions and property owners. The company curates a portfolio of filming locations and production spaces spanning residential homes, operational and institutional buildings, vacant offices, and industrial development sites across London and Southeast England. Productions (including Marvel Studios, Paramount, ITV, BBC, and others) source locations via a searchable website platform or directly through a team of account managers; property owners register assets with the company and receive turnkey location management services including contracting, rate negotiation, diary management, and on-site liaison.

The company operates on a commission-based revenue model, with rates negotiated individually with property owners at the point of registration. Its technology stack centers on a standard digital website with searchable location and production-space databases, cookie-based analytics, and Instagram as its primary social channel. Beyond the core agency service, Location Collective has extended its offering to include OMA Studio Group (a wholly-owned subsidiary for studio space and production facility management), an Express Service for fast-turnaround location needs, an Assistant Location Manager Training (ALMT) course, and a paid membership program for industry professionals.

The business is founder-led by Antony Iredale with Becky Butler as Managing Director, operates without disclosed external funding, and is supported by partnerships with Filming England, the British Film Commission, the Production Guild, and the Global Production Awards 2025. Documented long-tenure client relationships include Goldsmith's Hall (£450k+ over 8 years), Langleybury Mansion (£6m+ over 10 years), West Horsley Place (£700k+ over 4 years), and Landsec (£700k+ across 20+ assets over 6 years), illustrating a track record of sustained revenue generation for property owner clients.

Name

Location Collective

Legal name

The Location Collective Limited

Website

https://location-collective.co.uk

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Location Collective is a London-based agency that connects film and TV productions with property owners, earning commission on location hires and operating the OMA Studio Group subsidiary.

Ownership category

akta.pro rank

Product category

Film and TV Location Agency Services

NAICS

Motion Picture and Video Production (51211), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Allied To Motion Picture Production (7819), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Locations Services (Scouting, Permits, Management) (MPADAFAE)

akta.pro secondary industries

Studios, Stages & Location Services (Facilities, Location Scouting/Permits) (MPAAAMAG), Specialty & Entertainment Venue Property Management (BPAJAGAO)

Keywords

• Film location agency
• Location scouting services
• Production space rental
• Filming location management
• Property listings for filming

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Commission on Location Hires: Location Collective facilitates location hires for filming and works on a commission basis as agreed with our location owners at the point of registration. Revenue is generated when productions hire locations from their managed portfolio of properties.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Location Collective is a London-based locations agency that connects film and TV productions with property owners, providing access to filming locations and production spaces across residential, commercial, institutional, and industrial properties. The company operates on a commission basis with property owners, offering full-service account management including diary management, rate setting, contracting, and on-site coordination.

Product overview

Location Collective operates as a London-based location agency to the film and TV industry, offering a unified platform that connects productions with filming locations and production spaces. The core service encompasses location scouting, property acquisition for filming, and production space management. The offering includes the main agency service, supplemented by OMA Studio Group for studio operations, an Express Service for fast-turnaround location needs, the ALMT training course, and a membership program for ongoing industry engagement.

Differentiator

Problem solved

Functional benefit

Brands

• OMA Studio Group: Film studio operations and production space management division operated by Location Collective.

Products and services

• Core Location Agency Services London-based location agency connecting film and TV productions with property owners, providing access to filming locations and production spaces across residential, commercial, institutional, and industrial properties. Services include location scouting, contracting, rate setting, diary management, and on-site coordination on a commission basis.
• OMA Studio Group Wholly-owned studio division of Location Collective providing purpose-built production space and studio management services to complement the location scouting business. Operates studio facilities managed by a dedicated Studio Operations Director and Studio Sales Director.
• Express Service Dedicated fast-turnaround location service for productions needing shooting locations on short notice. Delivered by specialist Express team including Account Directors, Senior Account Managers, and Account Managers focused on Express & Unscripted TV requirements.
• Location Collective Membership Paid membership program for film and TV industry professionals providing ongoing access to Location Collective's location services, portfolio, and industry connections.
• ALMT (Assistant Location Manager Training) Course Educational training course designed to train aspiring Assistant Location Managers for careers in the film and TV production locations department.

Quantifiable outcome

• Langleybury Mansion: £6m+ revenue from 100+ productions over 10+ years
• +3 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• Global Production AwardsminorGTM or Marketing Partner · 1 January 2025Proud partner of Global Production Awards 2025, supporting industry recognition and events.
• OMA Studio GroupcoreStrategic or Co-development PartnerLocation Collective is creator and operator of OMA Studio Group, their studio division providing production space and studio management services. This is a wholly-owned subsidiary providing complementary services to their core location agency business.
• Filming EnglandminorGTM or Marketing PartnerProud partner of Filming England, supporting the UK film industry's location needs and regional filming initiatives.
• British Film CommissionminorGTM or Marketing PartnerListed as partner on British Film Commission website, supporting UK film production location services.
• Production GuildminorGTM or Marketing PartnerPartner of Production Guild, supporting film and TV production workforce and industry standards.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Longcross Studios: UK studio facility in Surrey offering large-scale stages and production space to film and high-end television. Adjacent competitor on the studio side of Location Collective's business via OMA Studio Group, focused on major productions requiring purpose-built stages.
• Warner Bros. Studios Leavesden: Large UK studio complex offering sound stages, backlots, and workshop space to major film and TV productions. Comparable to Location Collective's OMA Studio Group division on the production-space side of the business, though anchored on owned studio infrastructure rather than third-party location representation.
• Pinewood Studios: UK studio operator with Pinewood and Shepperton facilities offering stages, production space, and backlots. Comparable to Location Collective's OMA Studio Group subsidiary — both monetise production real estate to film/TV customers — though Pinewood is significantly larger and vertically integrated into studio operations rather than urban location scouting.
• Shepperton Studios: Long-established UK film studio (now part of the Pinewood Group) providing stages and production infrastructure. Overlaps with OMA Studio Group on the studio space side of Location Collective's offering but does not compete in urban location agency services.
• Elstree Studios: Historic UK film and television studio complex in Borehamwood offering stages and production services. Comparable as a UK production-space operator; Location Collective competes for production spend via OMA Studio Group rather than directly via owned stages.

Direct peers

• The Location House: UK-based location agency supplying filming locations to film and television productions. Most directly comparable to Location Collective on business model (commission-based intermediary between productions and property owners) and category (urban filming location sourcing).
• Hire A House: UK location agency that brokers residential and unique properties for film, television, and commercial shoots. Overlaps with Location Collective on core location-scouting services and the dual-sided production/property-owner customer model.

Others

• Film London: London screen industries agency supporting film and TV production in the capital, including a Film Office that coordinates permits and locations. Not a commercial competitor but a known industry partner of Location Collective (both operate in London production support) and shapes the regulatory environment for location-based production.
• British Film Commission: National agency promoting the UK as a filming destination and supporting inbound productions with location guidance. Listed as a partner of Location Collective and an ecosystem participant that channels productions to UK location services including Location Collective.

Regional players

• Sunset Studios (Hudson Pacific): US-based independent studio platform (Hudson Pacific/Blackstone) operating sound stages across Los Angeles and other markets. Comparable business model to OMA Studio Group (purpose-built production space for film/TV customers) but operating in North America rather than the UK.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/thelocationcollective
• Xx.com/locatcollective

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Location Collective