High Associates
High Associates is the brokerage arm of High Real Estate Group, a foundation-controlled commercial real estate company that owns, operates, and manages nearly 9 million square feet of office, industrial, multi-family, retail, and hotel properties from Pennsylvania to Florida, offering integrated development, brokerage, property management, and asset management services.
- Company typePrivate
- Founded1963
- HeadquartersLancaster, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What High Associates does
High Associates operates as the brokerage arm of High Real Estate Group, a privately held, foundation-controlled commercial real estate company founded in 1963 and headquartered in Lancaster, Pennsylvania. The company owns, operates, and manages nearly 9 million square feet of office, industrial, multi-family residential, retail, and hotel assets spanning from Pennsylvania to Florida, organized through dedicated sub-brands: High Commercial, High Hotels, High Residential, and High Retail. Its core services span brokerage, development, construction, facility management, property management, and asset management, delivered via an integrated platform-plus-divisions architecture.
Revenue is generated through four principal streams: managed-service fees from property and asset management across the owned portfolio, transaction commissions from brokerage sales and leasing, professional-service fees for customized turnkey development projects, and managed-service fees from hotel operations. The GTM model is enterprise field sales, with internal brokerage teams and direct property management staff serving commercial, residential, hotel, and retail clients across the Mid-Atlantic to Southeast region. Notable enterprise clients include Lancaster Marriott at Penn Square, Tempo by Hilton, Hampton Inn Lancaster, SpringHill Suites by Marriott Mt. Laurel, and retail tenants Reel Cinemas and Wonder at The Crossings.
The company maintains long-term brand partnerships with Marriott and Hilton, which gate access to flag-affiliated hotel development and management opportunities. In December 2023, ownership was transferred to the High Foundation, a nonprofit entity, establishing a foundation-controlled governance structure. The company's core technology is a conventional real estate management platform; no AI/ML capabilities, patents, or proprietary technology differentiation are disclosed. Key active development projects include Greenfield North, The Crossings at Conestoga Creek, and Founders Yard.
High Associates firmographics
Firmographics- Name
- High Associates
- Legal name
- High Real Estate Group LLC
- Website
- https://highassociates.com
- Company type
- Private
- Founded year
- 1963
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- High Associates is the brokerage arm of High Real Estate Group, a foundation-controlled commercial real estate company that owns, operates, and manages nearly 9 million square feet of office, industrial, multi-family, retail, and hotel properties from Pennsylvania to Florida, offering integrated development, brokerage, property management, and asset management services.
- Ownership category
- akta.pro rank
High Associates industry classification
Industry- Product category
- Commercial Real Estate Services
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Real Estate Property Managers (53131), Residential Property Managers (531311)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate (6500), Non-Operating Establishments (9995)
- akta.pro primary industry
- Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA)
- akta.pro secondary industries
- Hospitality (Hotels & Resorts) Asset Management (BPAJAMAE), Multifamily Apartment Property Management (BPAJAFAA), Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing) (BPAJANAE)
Keywords
Where High Associates is headquartered
LocationHeadquarters
- HQ city
- Lancaster
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
High Associates business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Property Management and Asset Management: Ongoing management fees from owning, operating, and managing nearly 9 million square feet of office, industrial, multi-family residential, retail, and hotel assets
- Brokerage Services: Selling and leasing industrial and commercial real estate properties with commission-based revenue
- Development Services: Customized turnkey development solutions for commercial and residential projects
- Hotel Management: Managing hotel assets including renovations and operations for branded properties
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
High Associates product offering
Product offeringCore offering
High Associates is a full-service real estate company that develops, owns, manages, and brokers office, industrial, multi-family residential, retail, and hotel properties across the Mid-Atlantic and Southeastern U.S. Through its High Real Estate Group and High Hotels brands, the firm delivers integrated real estate services including development, brokerage, property management, construction, and asset management for approximately 9 million square feet of assets.
Product overview
High Associates (High Real Estate Group) operates as a diversified real estate company offering integrated services through a platform-plus-modules architecture. Core services include Brokerage, Development, Facility Management, Property Management, and Asset Management. The company manages specialized sub-brands across Commercial Real Estate, Hotels, Residential, and Retail divisions. Key development projects include Greenfield North, The Crossings at Conestoga Creek, and branded hotel properties operated under Marriott and Hilton brands. The company owns, operates, and manages nearly 9 million square feet of office, industrial, multi-family residential, retail, and hotel assets from Pennsylvania to Florida.
Differentiator
Problem solved
Functional benefit
Brands
- High Commercial: Commercial real estate brokerage, sales and leasing services
- High Hotels
- High Residential
- High Retail
Products and services
- High Real Estate Group - Development Real estate development services for office, industrial, multi-family, retail, and hotel projects across the Mid-Atlantic and Southeast U.S., serving investors and institutional property owners.
- High Real Estate Group - Brokerage Commercial real estate brokerage services for office, industrial, multi-family, retail, and hotel properties, serving buyers, sellers, tenants, and investors.
- High Real Estate Group - Property Management Property management services for office, industrial, multi-family, retail, and hotel assets across the Mid-Atlantic and Southeast U.S.
- High Real Estate Group - Asset Management Asset management services for institutional and private real estate investors seeking third-party oversight of owned portfolios.
- High Hotels - Hospitality Management Ownership and operation of franchised hotels across multiple brands (Courtyard by Marriott, Fairfield Inn & Suites by Marriott, Residence Inn by Marriott, Hampton Inn & Suites by Hilton, Home2 Suites by Hilton, Hotel Indigo, and Wyndham properties) in the Mid-Atlantic and Southeast U.S.
- High Construction Construction services supporting High Associates' owned and managed real estate projects across the Mid-Atlantic and Southeast U.S.
- High Connect - Office Hotel Shared Services Shared services offering for tenants of High Properties and High Hospitality Properties, providing co-located support services in office buildings.
Companies that use High Associates
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
High Associates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
High Associates partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- WonderminorRetail tenant at The Crossings at Conestoga Creek development, Grand Opening June 29, 2026
- HiltoncoreLong-term partnership managing Tempo by Hilton, Hampton Inn, Hampton Inn & Suites, Home2 Suites, and other Hilton-branded hotel properties. Includes development of new hotels and renovation of existing properties.
- MarriottcorePartnership managing Marriott-branded hotels including Lancaster Marriott at Penn Square and SpringHill Suites by Marriott. Properties undergo periodic renovations as part of brand standards.
- Reel CinemasminorRetail tenant operating cinema at The Crossings shopping center
Scale indicators2 records
Recent moves7 records
Expansion highlights5 records
High Associates competitors and assessment
Company assessmentBroad incumbents
- JLL: Global real estate investment, brokerage, and management firm. Competes directly with High's brokerage, capital markets advisory, and property management service lines.
- Colliers International: Global real estate services platform spanning brokerage, property management, and investment advisory. Comparable brokerage and third-party management offering to High Associates Brokerage Services.
- Park Hotels & Resorts: Large lodging REIT concentrated in upscale branded hotels in major U.S. markets. Anchors the same brand-development relationship model High operates with Hilton and Marriott.
- First Industrial Realty Trust: Pure-play industrial REIT owning and developing bulk and light-industrial properties nationwide. Comparable exposure to High's industrial leasing and development activity.
- Pebblebrook Hotel Trust: Lodging-focused REIT that owns and operates branded urban and resort hotels; directly comparable to High Hotels' branded-hotel ownership and management franchise.
Direct peers
- St. John Properties: Mid-Atlantic developer, owner, and manager of office, industrial, retail, and multifamily product. Highly comparable regional integration model anchored in the same Pennsylvania/Mid-Atlantic corridor.
- RMR Group: Closely analogous diversified real estate owner/operator/manager across office, industrial, retail, and hospitality. Like High, RMR integrates capital allocation, asset management, and property management under one platform.
Regional players
- Cousins Properties: Sunbelt-focused office REIT with a footprint across the same Mid-Atlantic-to-Florida corridor as High, sharing the same tenant base and office investment thesis.
- Highwoods Properties: Public REIT concentrated in best-business-district office properties across the Southeast (including Florida) and Mid-Atlantic. Comparable regional focus and product type.
- Brandywine Realty Trust: Philadelphia-anchored office-focused REIT operating across the Mid-Atlantic and select Sunbelt markets. Direct geographic overlap with High's office portfolio and a comparable owner-operator model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
High Associates social profiles
Digital presenceHigh Associates financial estimates
Financial estimateRevenue estimate
Valuation estimate
High Associates leadership team
Management profileNumber of profiles
Profiles1 record
High Associates subsidiaries and ownership
Company hierarchySubsidiaries5 records
High Associates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
High Associates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about High Associates
What does High Associates do?
High Associates is a full-service real estate company that develops, owns, manages, and brokers office, industrial, multi-family residential, retail, and hotel properties across the Mid-Atlantic and Southeastern U.S. Through its High Real Estate Group and High Hotels brands, the firm delivers integrated real estate services including development, brokerage, property management, construction, and asset management for approximately 9 million square feet of assets.
Is High Associates a public or private company?
High Associates is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was High Associates founded?
High Associates was founded in 1963. It employs 101 to 250 people.
Where is High Associates based?
High Associates is headquartered in Lancaster, United States, in the North America region.
How does High Associates make money?
Four revenue lines are on record. Property Management and Asset Management is the primary driver. The others are brokerage Services, development Services and hotel Management.
Who are High Associates's main competitors?
Broad incumbents on record are JLL, Colliers International, Park Hotels & Resorts, First Industrial Realty Trust and Pebblebrook Hotel Trust. Direct peers are St. John Properties and RMR Group. Regional players are Cousins Properties, Highwoods Properties and Brandywine Realty Trust.
Does High Associates have an API?
No public API is recorded for High Associates.
What industry is High Associates in?
High Associates's product category is Commercial Real Estate Services. Its primary akta.pro industry code is BPAJANAA, Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation), with a secondary code of BPAJAMAE, Hospitality (Hotels & Resorts) Asset Management. Its NAICS code is 53121 and its SIC code is 6531.