What Telecare24 does

Telecare24 is a UK-based subscription personal-alarm and careline service provider, headquartered in Cardiff, serving private individuals (primarily over-65s, people with disabilities or long-term illness, and lone workers) and, through a separate commercial arm, retirement-scheme and care-home operators. The company offers three core plans, all equipped via the customer: a Digital Pendant Alarm (wrist or neck-worn pendant, £15-19/month), a Digital Fall Alarm with automatic fall detection (£19-24/month), and a GO Active! GPS Alarm using 4G and GPS for outdoor use (£21/month). All three operate over the GSM mobile network with SIM-equipped base units (broadband-plus-SIM dual-connectivity on home plans) so they are unaffected by the UK digital telephone switchover, and all are bundled with 24/7 monitoring by a TSA-member (TSA767) careline team with a claimed sub-five-second response time over broadband.

The underlying stack is hardware-led rather than software-led: equipment is pre-configured before dispatch, rented (not sold) for the subscription term, returns to Telecare24 on contract end, and wears as IP67-rated wearables with a 48-hour backup battery in the base unit. Revenue is overwhelmingly recurring subscription (12-month minimum term) plus a £45 non-refundable setup fee per new customer, with 95% of subscribers qualifying for VAT exemption. Distribution is direct-to-consumer via an e-commerce storefront with free next-working-day Royal Mail Tracked 24 delivery and a phone sales team; the B2B commercial services arm sells equipment supply, 24/7 monitoring, digital-switchover consulting, and maintenance contracts to Right-to-Manage companies, property managers, housing associations, retirement schemes (including the January 2026 Cognatum Estates contract), and care homes, working alongside manufacturers such as LeGrand Care, Tunstall, Neat, and Everon. Marketing leans on a Dr Hilary Jones MBE brand endorsement, Which? recommended-provider status, a 4.7/5 Trustpilot rating, content/SEO, and a refer-a-friend programme.

Name

Telecare24

Legal name

Telecare24 Ltd.

Website

https://telecare24.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Telecare24 is a UK-based subscription personal-alarm and careline service (Cardiff, est. 2011) providing 24/7 monitored digital pendant, fall-detection, and GPS alarms to elderly individuals, people with disabilities, and via a commercial arm, retirement schemes and care homes.

Ownership category

akta.pro rank

Product category

Personal Alarm Monitoring Services

NAICS

Security Systems Services (56162), Telephone Call Centers (56142), Services for the Elderly and Persons with Disabilities (62412)

SIC

Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Home Patient Monitoring & Telehealth Devices (Vitals, Fall Detection, PERS) (HSABAKAE)

akta.pro secondary industries

Wearable Medical Alert Devices (Pendants, Watches, Bands) (HSAHAHAI), Emergency Dispatch, Call Center Monitoring & Response Services (HSAHAHAG), Elder Care, Assisted Living & Fall Detection Systems (HLACAPAF)

Keywords

• Personal alarm monitoring
• Telecare services
• Elderly care alarms
• Fall detection systems
• Emergency response services

Headquarters

HQ city

Cardiff

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Personal Alarm Monitoring Subscriptions: Monthly or annual subscription fees for 24/7 monitoring services. Plans include Digital Pendant Alarm (£15-19/month), Digital Fall Alarm (£19-24/month), and GO Active! GPS (£21/month). Equipment is rented rather than sold.
2. Setup Fees: One-time non-refundable setup fee of £45 for new customers, covering alarm preparation and collation of medical and emergency contact details.
3. Commercial Services for Retirement Schemes: Services for retirement living properties including equipment supply, monitoring, digital switchover management, maintenance contracts, and consulting. Revenue from property management companies, RTM organizations, and housing associations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Telecare24 provides 24/7 monitored personal alarm systems for elderly and vulnerable individuals in the UK, including digital pendant alarms, automatic fall detection alarms, and GPS-enabled mobile alarms. The service combines rented hardware (base unit with dual broadband/SIM connectivity and wearable pendant/fall sensors) with a UK-based monitoring centre that responds to emergency calls in under 5 seconds. They also deliver commercial telecare services to retirement schemes, property managers, and care homes covering equipment supply, digital switchover management, and monitoring contracts.

Product overview

Telecare24 offers a unified personal alarm and careline service comprising three core alarm plans (Digital Pendant Alarm, Digital Fall Alarm, and GO Active! GPS Alarm) combined with 24/7 professional monitoring. The Pendant and Fall Alarm plans are home-based systems requiring a base unit with up to 200m range, while the GPS plan provides portable unlimited-range protection with built-in fall detection. All plans include equipment rental, SIM connectivity, and monitoring. Optional Key Safes provide secure key storage for emergency access. The company also provides commercial services for retirement schemes including digital switchover management, system maintenance, and monitoring cost reduction solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Pendant Alarm plan A landline-free personal alarm system providing instant help at the press of a button via a pendant worn around the neck or wrist. Includes a base unit with 200m range and dual broadband/mobile SIM connectivity, with 24/7 monitoring by Telecare24's UK-based careline team. Targeted at elderly individuals living independently.
• Digital Fall Alarm plan A wrist-worn alarm with automatic fall detection sensors that trigger an emergency call when a heavy fall is detected, even if the user cannot press the button. Includes 200m range from the base unit and 24/7 professional monitoring. Designed for elderly individuals and people with medical conditions at risk of falling.
• GO Active! GPS Alarm plan A portable, GPS-enabled personal alarm using the 4G mobile network for unlimited-range protection outside the home. Features automatic fall detection, two-way speakerphone communication, and GPS location sharing with the emergency team when activated. Targeted at active elderly or vulnerable individuals who spend time away from home.
• Retirement Schemes commercial service A B2B telecare service for retirement living properties, Right to Manage companies, property managers, housing associations, and care homes. Includes bulk alarm provisioning, 24/7 monitoring, digital switchover management, system upgrades, new telecare system quotations, monitoring cost reduction, and warden call system maintenance contracts.

Quantifiable outcome

• Response time under 5 seconds when connected via broadband
• +3 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core, minor and supporting.

• Cognatum EstatescoreStrategic or Co-development Partner · 15 January 2026Telecare24 secured a significant long-term commercial contract with Cognatum Estates, one of the UK's leading retirement living and property management companies, announced January 2026. This represents a major B2B win for their commercial services division.
• NHSminorOthersTelecare24 displays 'Proud to work with the NHS' branding, indicating some form of partnership or recognition as a healthcare-adjacent service provider.
• Telecare Services Association (TSA)coreOthersRegistered member of the TSA (membership number TSA767). The TSA sets industry standards for telecare services to ensure quality and safety. Membership provides industry accreditation and credibility.
• Dementia Friends (Alzheimer's Society)minorOthersTelecare24 is a supporter of Dementia Friends, the Alzheimer's Society initiative to change perceptions of dementia.
• Equipment Manufacturers (Tynetec, Tunstall, LeGrand Care, Neat, Everon)supportingTechnology or IntegrationTelecare24's commercial services division works with major telecare equipment manufacturers including LeGrand Care (formerly Tynetec), Tunstall, Neat, and Everon, as well as hundreds of local authorized installers across the UK. They facilitate equipment quotes and installation for retirement schemes.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Age UK Personal Alarms: Personal alarm service operated under the Age UK charity brand, providing pendant alarms and 24/7 monitoring for elderly customers. Directly competes with Telecare24 in the UK consumer PERS market with the added advantage of charity brand trust.
• Careline365: UK personal alarm and telecare service provider offering pendant alarms, fall detectors, and 24/7 monitoring on a subscription model. Closely comparable to Telecare24 in target market (elderly UK consumers), product offering, and subscription pricing tiers.
• SureSafe Alarms: UK personal alarm and telecare provider offering pendant, fall detection, and GPS alarms on subscription plans. Comparable to Telecare24 in product range, target demographic, and online direct-to-consumer sales motion.
• Lifeline24: UK personal alarm provider offering pendant, fall detection, and GPS alarms with 24/7 monitoring on monthly/annual subscriptions. Near-identical go-to-market to Telecare24 across consumer PERS, pricing tiers, and online-direct ordering.
• Appello: UK telecare monitoring and warden call services provider focused on retirement living, housing associations, and local authorities. Directly comparable to Telecare24's commercial/B2B retirement-scheme arm and a competitor for enterprise contracts.
• Tunstall Healthcare: UK-based telecare and telehealth solutions provider offering personal alarm systems, monitoring, and warden call services to retirement schemes and local authorities. Directly comparable to Telecare24 across both consumer PERS and B2B retirement-scheme verticals, with significantly larger scale and longer operating history.
• Taking Care: UK personal alarm service previously operated under PPP Taking Care, offering pendant and fall alarms with 24/7 monitoring. Directly comparable subscription-based PERS model with focus on elderly customers and family decision-makers.

Regional players

• Bay Alarm Medical: US-based personal emergency response system provider offering pendant and fall detection alarms with 24/7 monitoring on subscription plans. Highly comparable business model and product offering to Telecare24, but operating in the North American market rather than the UK.

Others

• Legrand Care (formerly Tynetec): UK-based telecare equipment manufacturer and digital health platform provider. Listed as a Telecare24 equipment partner; comparable as a key supplier to the same retirement-scheme and housing-association customers Telecare24 targets.

Broad incumbents

• Doro: Swedish-listed company specializing in mobile phones and services designed specifically for seniors, including social alarms and telecare hardware. Comparable to Telecare24 as a senior-focused technology brand with overlapping target customer, though operating at broader scale across multiple European markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/telecare24
• Facebookfacebook.com/Telecare24
• LinkedInlinkedin.com/company/telecare24

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Telecare24