What Hague Australia does

Hague Australia is a division of Hague Group, a security printing and technology solutions conglomerate tracing its origins to 1980, operating from a 6,000 sqm production facility in Dandenong South, Melbourne, with additional offices in Queensland and London. The company offers an integrated portfolio across four pillars: (1) security print — certificates, examination papers, A4 cheques, bespoke holograms, brand protection labels, document security solutions, ID cards, and event tickets; (2) commercial print — digital printing, integrated and barcode labels, operational stationery, and managed print services; (3) software — the Hague QMS cloud-based queue and student management platform (with appointment booking, concierge, feedback, and visitor management modules), PremierCert electronic document management, PremierCheque+/PremierCloud cheque printing software, Solchar TJ cheque scanning and validation, and Hague SE student engagement; and (4) hardware — touchscreen kiosks, TROY and Source Technologies MICR cheque printers, and the Hague Securogram hologram applicator.

The technology stack is largely cloud-based SaaS designed to require no on-premise server or software installation, with Hague QMS offering a documented API of 85 endpoints and integrations into Salesforce, Microsoft Dynamics, ServiceNow, Zoom, Microsoft Teams, Google Meet, and access control systems. Security printing leverages proprietary features including watermarked CBS1 cheque paper, MICR technology, UV invisible inks, guilloches, bespoke holograms, microtext, and tamper-evident seals; the company holds APCA registration for cheque printing, ISO 9001 and ISO 27001 certifications, Cyber Essentials, FSQS, IHMA and IPIA memberships, and FSC paper accreditation.

Hague Australia serves enterprise and institutional customers across education (250+ customers and 100+ universities worldwide), financial institutions (Commonwealth Bank, NAB), government, healthcare (with a documented 45% reduction in appointment no-shows), retail (notable $7m annual loss prevention case study), and sports/entertainment (Commonwealth Games 2018). Revenue is generated through a mix of SaaS subscriptions (annual/monthly), one-time security print orders, hardware sales with maintenance contracts, managed print services with SLAs, and professional services for software deployment. The business operates a direct enterprise field sales model supplemented by a reseller programme and Australian trade print partner network (including the acquired Foremost Business Forms and Schinners), and is part of Hague Group which reported combined turnover of $50m AUD with a 120-person team spanning Australia and the UK.

Name

Hague Australia

Legal name

Hague Australia

Website

https://hagueaustralia.com.au

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Hague Australia, a division of Hague Group, provides security printing (certificates, cheques, holograms, brand protection, tickets) and cloud software (queue management, electronic document management, student engagement) to enterprise customers in education, finance, government, healthcare, and retail.

Ownership category

akta.pro rank

Product category

Security Printing Solutions

NAICS

Printing and Related Support Activities (3231), Commercial Printing (except Screen and Books) (323111)

SIC

Commercial Printing (2750), Printing Trades Machinery & Equipment (3555)

akta.pro primary industry

Security, Tamper-Evident & Track-and-Trace Printing (IMALAKAJ)

akta.pro secondary industries

Anti-Counterfeit & Authentication Packaging (Holograms, QR/NFC, Track-and-Trace) (IMALANAJ), Printing & Business Forms (continuous forms, checks, tickets) (IMAMAHAH), Thermal & Label Printers (HDACAEAC)

Keywords

• Security printing
• Cheque printing solutions
• Queue management software
• Brand protection holograms
• Secure document solutions

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Software Subscriptions (SaaS): Cloud-based software solutions including Hague QMS, PremierCert, and other platforms offered on subscription basis with annual fees covering all modules, support, and upgrades. No software installs or hardware required.
2. Security Print Products: Custom security printing including cheques, certificates, ID cards, vouchers, permits, bills of lading, brand protection labels, holograms, tickets, and examination papers. One-time purchase per order.
3. Hardware Sales: Sale of touchscreen kiosks, MICR cheque printers, hologram applicators, and related hardware. One-time hardware purchase with optional ongoing maintenance and support.
4. Managed Print Services: Comprehensive print management including procurement, design, print, cost reduction, logistics, budget control and analysis. Ongoing managed service relationship with service level agreements.
5. Professional Services: Setup, configuration, training, and implementation services for software solutions. One-time setup fee for initial deployment.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Hague Australia provides security printing and technology solutions to enterprise customers from a 6,000 sqm Melbourne facility, manufacturing secure certificates, cheques, ID cards, holograms, tickets, examination papers, and brand protection labels. The company also develops and sells cloud-based software platforms including Hague QMS (queue management), PremierCert (electronic document management), Solchar TJ (cheque scanning), DigiGreet (visitor management), and Hague SE (student engagement). They distribute related hardware including touchscreen kiosks, MICR cheque printers, and hologram applicators.

Product overview

Hague Australia operates as a diversified secure print and software solutions provider with three main divisions: Security Print Solutions (certificates, cheques, holograms, brand protection, ID cards, tickets, and document security), Print Solutions (digital printing, labels, operational print, barcode labels, and managed print services), and Software Solutions (Hague QMS queue management platform with integrated appointment booking, feedback, and concierge modules; Hague SE student engagement platform; PremierCert electronic document management; Solchar TJ cheque scanning; and DigiGreet visitor management). The company also supplies hardware including touchscreen kiosks, MICR cheque printers, and hologram applicators. The product architecture combines a core cloud-based QMS software platform with modular add-ons, complemented by an extensive security print product portfolio and hardware offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Hague QMS: Australia's leading queue and student management solution that allows customers, students, or patients to join a virtual queue via mobile phone and receive notifications when their turn is next.
• PremierCert
• PremierCheque+
• PremierCloud
• DigiGreet
• Hague SE
• Solchar TJ
• Hague Securogram

Products and services

• Hague QMS (Queue Management System) Cloud-based queue and student management solution allowing customers, students, or patients to join a virtual queue via mobile phone, website, concierge, or touchscreen kiosk, with real-time notifications and appointment booking capabilities.
• Secure Certificates Security print solution for certificates and transcripts featuring bespoke holograms, watermarked papers, security print designs, and audit stock control numbers. Trusted by over 100 universities and 100 awarding bodies worldwide.
• Secure Certificate Infill Service Document security solution allowing education organisations to securely upload graduation data for Hague Australia to infill, collate, and distribute certificates with quality control checks throughout production.
• Cheque Printing Solutions A4 cheque printing with bank-approved security features including watermarked CBS1 cheque paper, bespoke holograms, security inks, and MICR printing for compliant cheque processing.
• Bespoke Holograms Custom security hologram labels and foil produced using laser technology with features including 3D flip images, microtext, tamper-evident seals, and UV inks for brand protection and anti-counterfeiting.
• Brand Protection Solutions Comprehensive brand protection services including track and trace capabilities, security consultancy, bespoke holograms, specialist inks, and tamper-evident seals to combat counterfeiting, theft, and fraud.
• Document Security Solutions Security print solutions for passports, ID cards, vouchers, permits, bills of lading, and official documents incorporating watermarks, UV printing, serial numbers, holograms, and microtext.
• ID Card Printing Custom ID card printing with security features including holograms and encrypted data encoding. Partnership with UniCard enables distribution of identityONE ID card issuance solutions.

Quantifiable outcome

• Global telecom retailer saved $7M annually in lost sales
• +5 more outcomes

Named customers14 records

Segments8 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability5 records

Feature6 records

Partnerships

Nine partnerships are on record, tiered core, minor and flagship.

• UniCardcoreTechnology or IntegrationExclusive partnership with UniCard, an Australia-based leading provider of ID card technology with over 30 years experience. Agreement extends Hague Australia as a reseller of identityONE security identification software. Allows offering of UniCard's full range of ID card issuance solutions including identityONE and CaptureMe to the Australian market.
• ATEM (Association for Tertiary Education Management)coreGTM or Marketing PartnerProud sponsor of ATEM Graduations Conference 2026 taking place in Brisbane on 4-5 June 2026. Conference brings together higher education professionals from across Australia and New Zealand.
• Universities AustraliacoreGTM or Marketing PartnerPartnership with Universities Australia for Solutions Summit 2026. Joint presence at major industry event.
• National Local Government Customer Service Network (NLGCSN)minorGTM or Marketing PartnerHague Australia sponsors NLGCSN, one of the longest established networks of council professionals in Australia.
• TROYcoreTechnology or IntegrationApproved reseller for TROY MICR printers based on Hewlett Packard technology. Cheque printing software PremierCheque+ specially designed for use with TROY printers. Full range of TROY MICR printers and MICR toner cartridges stocked.
• Source TechnologiescoreTechnology or IntegrationSupplier of Source Technologies MICR printers based on Lexmark technology. Also supplies Source Technology conversion kits retrofitted to Lexmark base model printers.
• identityONEcoreTechnology or IntegrationLatest cloud-based ID card issuance software partnered with UniCard for Australian market. Part of comprehensive ID card solutions offering.
• PSL (Print Supply Link)coreChannel Partner/ Reseller/ DistributorPSL is part of Hague Group, offering procurement, distribution and shipping services. Stock portal available at online.pslprint.com. Provides automotive print, councils and local authorities, housing associations, and police forces services.
• Hague GroupflagshipStrategic or Co-development PartnerHague Australia is part of the Hague Group with combined turnover of $50m. Parent company with divisions in Melbourne, Queensland, and London. Operating in 50+ countries worldwide. Includes Hague Direct for direct marketing solutions.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Qmatic: Global queue management and customer journey software vendor with deployments in healthcare, government, and retail. Directly overlaps with Hague QMS and concierge management offerings.
• De La Rue: Global security printer producing banknotes, passports, identity documents, and tax stamps. Direct comparable in security print and anti-counterfeiting, particularly for cheques and certificates, though operating at a much larger scale.
• HID Global: Major producer of secure identity cards, credential issuance software, and visitor management systems. Comparable through UniCard/identityONE partnership dynamics and overlap in ID card printing.
• OpSec Security: Specialist in anti-counterfeiting, brand protection, holograms, and authentication solutions. Highly comparable to Hague's brand protection and bespoke hologram product lines.
• QLess: Cloud-based queue management and appointment scheduling software. Direct overlap with Hague QMS, and an existing integration/partner of Hague Australia.

Emerging players

• Yoti: Digital identity and verifiable credentials platform competing in student IDs, age verification, and secure credentials. Adjacent competitor to PremierCert and Hague's secure certificate offerings.

Others

• TROY Group: Manufacturer of MICR cheque printers and secure printing solutions. Hague is an approved TROY reseller; comparable in MICR hardware but as an upstream supplier rather than competitor.

Broad incumbents

• Toppan Printing (Secure Business): Large diversified printing group with a secure documents and ID card business. Comparable in passports, ID, certificates, and anti-counterfeiting, though it operates across many other print verticals.
• CCL Industries (Secure & ID Division): Diversified specialty label and secure ID producer including secure documents, ID cards, and authentication labels. Comparable to Hague's ID card, security label, and integrated label offerings, but at much larger scale.
• Gemalto (Thales Digital Identity): Provider of secure documents, digital ID, and government credentialing solutions. Overlaps with Hague's ID card, certificate, and document security product lines, particularly for government customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/HagueAustralia

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hague Australia