What Hunter Douglas India does

Hunter Douglas India (legally Hunter Douglas India Pvt Ltd.) is the Indian operating subsidiary of Hunter Douglas Asia, which sits within the global Hunter Douglas Group — a 70+ year-old, Netherlands-heritage manufacturer of window coverings and architectural products operating in 100 countries with 20,000+ employees worldwide. The India entity, headquartered in Mumbai with regional offices in Gurugram, Bengaluru, and Chennai, and manufacturing facilities in Silvassa (Dadra and Nagar Haveli) and Sri City (Andhra Pradesh), produces and distributes a premium portfolio of custom-made window treatments covering sheer shades, honeycomb/cellular shades, Roman shades, roller shades, aluminium and wood blinds, and curtain track systems. Core technology includes proprietary operating systems such as PowerView® Automation (remote, app, and time-scheduled motorisation), LightLock® (patented U-shaped blackout side channels), Duette® honeycomb cellular shades (air-trapping insulation), and cordless safety systems (LiteRise®, UltraGlide®, EasyRise®). Quantified performance claims include up to 40% reduction in summer heat gain and up to 80% reduction in winter heat loss through the window envelope.

The business model is make-to-order, quote-based, and channel-driven. Revenue is generated through one-time sales of custom window coverings plus professional measuring and installation services. Pricing is not publicly disclosed; every quote flows through a 'Meet an Expert' consultation or authorised dealer, supported by an in-house expert team and a formal dealer network spanning India. The customer base is primarily residential homeowners (premium segment), with secondary segments in commercial offices, hospitality (luxury hotels and resorts), and architects/interior designers who influence specification. The company maintains a content-marketing funnel (buyer guides, featured projects, architect-and-designer resources) feeding bottom-of-funnel expert consultations and dealer conversions. The fully-owned subsidiary structure means there is no Indian funding history; growth is funded and governed by the parent group.

Name

Hunter Douglas India

Legal name

Hunter Douglas India Pvt Ltd.

Website

https://in.hunterdouglas.asia

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

101–250 employees

Short description

Hunter Douglas India is a Mumbai-based subsidiary of the global Hunter Douglas Group, manufacturing and distributing premium custom-made window coverings — shades, blinds, and motorised curtain systems — to residential, commercial, hospitality, and architectural customers across India through an authorised dealer network.

Ownership category

akta.pro rank

Product category

Window Coverings

NAICS

Blind and Shade Manufacturing (337920), Blind and Shade Manufacturing (33792), Window Treatment Retailers (449122)

akta.pro primary industry

Custom Drapery & Made-to-Measure Window Coverings Retail (CRAIAKAD)

akta.pro secondary industries

Custom Window Blinds Retail (Wood, Faux Wood, Aluminum, Vertical) (CRAIAKAA), Commercial Window Treatments Retail (Office, Hospitality, Healthcare) (CRAIAKAG), Motorized Shades, Blinds & Curtain Automation (HSAHADAD)

Keywords

• Window coverings
• Motorised blinds
• Architectural shading
• Custom window treatments
• Smart home automation

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Window Covering Products: One-time sale of custom window treatments including shades, blinds, and curtain systems. Products are custom-manufactured based on customer specifications and measurements taken by experts.
2. Professional Installation Services: Expert measuring and installation services provided through dealer network and expert consultation program.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Hunter Douglas India manufactures and distributes custom-made window coverings — including shades, blinds, drapery systems, and motorised curtain track products — for residential, commercial, and hospitality spaces in India. The company complements its product portfolio with proprietary smart motorisation (PowerView® Automation) and provides expert consultation, measurement, and installation services through an authorized dealer network. Products are custom-manufactured to specification at facilities in Silvassa and Sri City.

Product overview

Hunter Douglas India offers a comprehensive portfolio of architectural window coverings and soft furnishings. The core product ecosystem centers on 16 distinct window treatment brands spanning shades (sheer shades, honeycomb/cellular shades, roman shades, roller shades) and blinds (aluminium, wood/faux wood, venetian), complemented by the PowerView® Automation motorization system for smart control and the EOS™ Curtain Track System for automated draperies. Signature Soft Furnishings extends the portfolio with luxury European fabrics. Products serve both residential and commercial spaces with solutions for light control, privacy, energy efficiency, UV protection, and sound absorption. The product portfolio is unified by shared operating systems (PowerView® Automation, LiteRise®, UltraGlide® wand, EasyRise® cord loop) and fabric opacity options (sheer, light-filtering, room-darkening, blackout).

Differentiator

Problem solved

Functional benefit

Products and services

• PowerView® Automation Smart motorisation platform that enables remote, mobile app, or voice control of Hunter Douglas window treatments, with time-based scheduling for automatic shade adjustment throughout the day. Sold as a standalone operating system upgrade across the Hunter Douglas India product range.
• Signature® Soft Furnishings Luxury European fabric collection offering over 800 colourways across main, sheer, and dim-out draperies for residential and project use, including upholstery applications.
• Silhouette® Sheer Shades Sheer shades with S-shaped vanes suspended between two sheer panels, allowing adjustable light control and privacy through simple tilting.
• Pirouette® Sheer Shades Sheer shades with adjustable, softly contoured fabric vanes and a light-diffusing back panel that sculpts and enhances light within a space.
• Duette® Honeycomb Shades Cellular honeycomb shades with a unique structure that traps air for thermal insulation, providing energy efficiency and light control for windows, doors, and skylights.
• Sonnette® Roller Shades Roller shades combining cellular insulating fabric with a sleek roller design, creating soft radial light and energy efficiency.
• Luminette® Privacy Sheers Vertical sheer panels with 360-degree rotating vanes offering precise light control and privacy, ideal for large windows.
• Vignette® Roman Shades Modern Roman shades with clean, crisp lines and no exposed rear cords, offering a luxurious fabric collection and contemporary aesthetic.
• Roller Shades Minimal-design roller shades with smooth, flawless operation and minimal light gaps for clean, contemporary aesthetics.
• Twist™ Shades Innovative shades combining sheer and solid fabric bands with adjustable light levels and privacy control.
• Modern Precious Metals® Aluminium Blinds Sleek aluminium blinds with slim slats offering precise light control, durability, and a wide variety of colours.
• Sandwich Venetian Blinds Insulated glass Venetian blinds with integrated slats combining superior energy efficiency with precise light control and privacy.
• Country Woods™ Blinds Classic faux wood blinds resisting bending, fading, and warping, suitable for hot and humid environments with a natural wood appearance.
• Zip Blinds Outdoor zip-system blinds providing superior UV, dust, water, and wind protection with a robust design that eliminates rattling.
• Weather Blinds Outdoor blinds with alternating clear and perforated fabric strips protecting outdoor spaces from wind, rain, and UV rays.
• EOS™ Curtain Track System Quiet, reliable motorised curtain track system for draperies featuring ultra-quiet performance and smart motion technology.
• Expert Consultation, Measurement & Installation Service Professional service offering expert consultation, on-site measurement, and installation of custom window treatments. Delivered through the Meet an Expert program and supported by the authorized dealer network across India.

Quantifiable outcome

• Reduces heat gain by up to 40% in summer
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

One partnership is on record.

• Hunter Douglas GroupflagshipStrategic or Co-development PartnerHunter Douglas India is a subsidiary of Hunter Douglas Group, a global leader in window coverings operating in 100 countries. The parent company provides innovation heritage (70+ years), proprietary technologies, and global brand recognition. India operations collaborate with design and architectural community under the parent umbrella.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Bombay Dyeing: Iconic Indian home furnishings and textile brand. Comparable as a regional competitor in Indian home soft furnishings and window coverings, though with a broader textile focus and less specialization in premium custom window treatments.
• D'Decor: Leading Indian home fabrics brand with retail distribution across India. Comparable as a regional player competing in curtains, drapery and home textiles for Indian homeowners, though without HD's proprietary shading technology and motorization.

Broad incumbents

• Springs Window Fashions: Owner of multiple window covering brands (Bali, Graber, Horizons) sold through dealer channels in North America. Comparable as a multi-brand custom window coverings manufacturer targeting similar residential and commercial customers through authorized dealers.
• IKEA: Global home furnishings retailer with presence in India. Competes for the same homeowners' share-of-wallet on window treatments but at the value end of the market through off-the-shelf SKUs, opposite HD India's custom premium model.
• Levolor: Established North American window coverings brand (now under Hunter Douglas Group itself). Relevant comparable for product mix and dealer-channel positioning though geographic focus differs.

Direct peers

• Rollease Acmeda: Manufacturer of window covering components and systems supplying similar OEM and dealer channels. Comparable as a competing supplier of custom-engineered shading systems to the Indian market.
• Somfy: Global leader in motorized blinds and smart shading controls. Directly competes with Hunter Douglas in the motorization category that HD India addresses through PowerView® Automation, and serves overlapping residential and commercial customers.
• Vista Products (Springs): Specialty dealer-oriented custom window coverings brand under Springs Window Fashions. Comparable as a competing custom window treatments portfolio targeting the same dealer-channel business model as HD India.
• Lutron Electronics: Premium smart-shading and lighting control specialist. Competes head-to-head with Hunter Douglas's PowerView® ecosystem for high-end residential and commercial projects in India, often co-specified on the same projects.
• Mechoshade Systems: Commercial shading specialist serving office, healthcare, and educational projects. Comparable to HD India's commercial segment (conference rooms, office facades) where motorized and large-format window treatments compete on specification.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hdi_contact
• Facebookfacebook.com/Hunterdouglas.in
• LinkedInlinkedin.com/company/hunter-douglas-asia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hunter Douglas India