Hayes & Jarvis

What Hayes & Jarvis does

Hayes & Jarvis is a UK-based luxury tour operator specializing in tailor-made long-haul holidays to more than 60 destinations across Africa, the Indian Ocean, the Far East, the Middle East, the Americas, and Australasia. Founded in 1952 by two ex-servicemen and now operating as a trading name of Hayes & Jarvis (Travel) Limited within the Travelopia Group, the company serves affluent leisure travelers seeking bespoke itineraries rather than standardized package holidays. Its core product is the custom-designed holiday, supported by an array of curated holiday types (Luxury Beach, Safari, Honeymoon, Culture, Eco, Spa, Train, Multi-Centre, All-Inclusive, Family Safari) and ancillary services including airline partnerships with ten major carriers, travel insurance via Campbell Irvine Ltd, car hire, and airport extras.

The company's technology stack is described as a website-based booking platform with cloud-hosted content management, augmented by a bespoke Tailor-made Itinerary Design System where Destination Specialists personalize every aspect of itineraries. There is no disclosed API, mobile app, or AI/ML capability. Operations are organized around a sales-led, human-expert model: customers browse itineraries online for inspiration, then engage Travel Consultants via telephone (020 8106 2403) or email to design and refine custom trips. All bookings require consultant-mediated customization rather than self-serve online transactions.

Revenue is generated primarily through transaction-based package holiday sales (sample prices £4,099-£5,999 per person), with supplementary streams including supplier commissions, travel insurance distribution as an Introducer Appointed Representative, and amendment/cancellation fees. Customers pay a 30% deposit at booking with the balance due 89 days before departure. The company is regulated by ATOL (license 1275, Civil Aviation Authority) and ABTA (membership V1464), holds 101-250 employees, and reports an Excellent 5/5 Trustpilot rating. Distribution is exclusively UK-domestic through telephone, email, online inquiry forms, and a content-marketing-driven website.

Name

Hayes & Jarvis

Legal name

Hayes & Jarvis (Travel) Limited

Website

https://hayesandjarvis.co.uk

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Luxury Travel Services

NAICS

Tour Operators (561520), Travel Agencies (561510)

akta.pro primary industry

Luxury & Premium Leisure Travel Agencies (THAKABAC)

Keywords

• Luxury travel
• Tailor-made holidays
• Long-haul tours
• Bespoke itineraries
• Travel agency

Headquarters

HQ city

Crawley

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Package Holiday Sales: Hayes & Jarvis generates revenue primarily through selling tailor-made package holidays that combine flights, accommodations, tours, and experiences. Customers pay a 30% deposit upon booking with the remaining 70% balance due 89 days before departure. Prices vary based on destination, duration, accommodation level, and experiences selected, with example packages ranging from £4,099 to £5,390 per person.
2. Commissions from Travel Suppliers: The company earns commissions from airline partners, hotels, tour operators, and other travel service providers including transportation companies, excursion providers, and cruise lines.
3. Travel Insurance Distribution: Hayes & Jarvis acts as an Introducer Appointed Representative for Campbell Irvine Ltd, offering travel insurance products to customers with coverage up to £3,000 per person for trips up to 31 days.
4. Amendment and Cancellation Fees: Charges apply for booking amendments (minimum £35 per change plus supplier costs) and cancellation charges based on timing before departure (ranging from loss of deposit to 100% of holiday cost).
5. Optional Extras and Add-ons: Revenue generated from airport parking, hotels, lounges, car hire, flight extras (extra legroom seats), and travel insurance products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Hayes & Jarvis sells tailor-made luxury long-haul package holidays to over 60 destinations worldwide, combining flights, hand-picked accommodations, transfers, tours, and experiences into bespoke itineraries designed by expert Destination Specialists. The portfolio spans holiday types including safari, beach, honeymoon, cultural, spa, train, eco, family safari, all-inclusive, and multi-centre holidays, supported by ancillary services such as travel insurance, car hire, and airport extras.

Product overview

Hayes & Jarvis is a luxury travel operator specializing in tailor-made holidays to over 60 long-haul destinations worldwide. The core product is the bespoke tailor-made holiday, supported by a portfolio of curated holiday types including Luxury Safari Holidays, Luxury Beach Holidays, Luxury Culture Holidays, Luxury Honeymoon Destinations, Luxury Spa Holidays, Luxury Train Holidays, and Multi Centre Holidays. The company also offers ancillary travel services through partner integrations: airline partnerships (Air Canada, British Airways, Emirates, etc.), travel insurance via Campbell Irvine Ltd, car hire, and airport extras. Founded in 1952 and now part of the Travelopia Group, Hayes & Jarvis provides 24/7 trip coordinator support, ATOL-protected packages, and ABTA-accredited booking services.

Differentiator

Problem solved

Functional benefit

Products and services

• Tailor-made Holidays Bespoke or customised holidays tailored to individual preferences, with hand-picked accommodations and carefully selected experiences based on desired dates. Available to 60+ destinations worldwide for UK-based travelers seeking personalized service.
• Luxury Safari Holidays Premium safari experiences in African wilderness areas with game drives and wildlife viewing, available across Kenya, Tanzania, Botswana, South Africa, and other African destinations.
• Luxury Beach Holidays Luxury beach vacation packages to tropical destinations worldwide, including the Indian Ocean, Caribbean, and South East Asia.
• Luxury Honeymoon Destinations Romantic honeymoon packages to luxury destinations including adults-only resorts in the Maldives, Seychelles, and Mauritius.
• Luxury All Inclusive Holidays Luxury all-inclusive holiday packages with accommodations, meals, and experiences bundled together at premium resorts.
• Luxury Culture Holidays Cultural exploration holidays focusing on heritage sites, local traditions, and immersive cultural experiences across long-haul destinations.
• Luxury Family Safari Holidays Family-friendly safari experiences with accommodations and activities suitable for children across African destinations.
• Luxury Eco Holidays Sustainable and environmentally conscious travel experiences supporting conservation and local communities.
• Luxury Spa Holidays Wellness and spa-focused holidays at luxury resorts with therapeutic treatments.
• Luxury Train Holidays Scenic rail journeys aboard luxury trains to iconic destinations.
• Multi Centre Holidays Multi-destination holidays combining two or more locations, available for Bali, Iceland, Maldives, Mauritius, Singapore, Sri Lanka, Thailand, USA, and Vietnam.
• Travel Insurance Travel insurance provided through Campbell Irvine Ltd, covering trip cancellation, medical expenses, and repatriation for worldwide travel with coverage up to £3,000 per person for trips up to 31 days.
• Car Hire Car rental services through partner suppliers for self-drive exploration at holiday destinations.
• Airport Parking, Hotels and Lounges Pre-bookable airport services including parking, hotels, and lounge access.
• Airline Partner Bookings Flights bundled into tailor-made holidays through partnerships with major airlines including Air Canada, American Airlines, British Airways, Cathay Pacific, Emirates, Etihad Airways, Qatar Airways, Singapore Airlines, United Airlines, and Virgin Atlantic.

Quantifiable outcome

• Trustpilot Excellent rating with 5 out of 5 stars

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Travelopia GroupcoreOthersHayes & Jarvis is a trading name of Hayes & Jarvis (Travel) Limited, a member of the Travelopia Group of companies. The company operates as part of a niche collection of holiday brands under the Travelopia parent organization. Hayes & Jarvis was acquired by First Choice in 1998 before finding its current home within Travelopia.
• Travelife Sustainability SystemminorStrategic or Co-development PartnerSustainability partnership encouraging hotels to adopt Travelife Sustainability System. Recognition includes Bronze, Silver, and Gold awards based on environmental and social performance.
• Just a DropminorStrategic or Co-development PartnerLongest standing partnership with international water aid organization providing sustainable clean water and sanitation solutions to communities in need.
• Safer Tourism FoundationminorStrategic or Co-development PartnerCharitable partnership supporting reduction of health and safety risks for travelers. Hayes & Jarvis pledges support for the foundation established as legacy for victims of carbon monoxide poisoning.
• Campbell Irvine LtdminorGTM or Marketing PartnerAuthorised and regulated insurance provider by FCA. Hayes & Jarvis acts as Introducer Appointed Representative offering travel insurance with coverage up to £3,000 per person for trips up to 31 days.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Trailfinders: UK travel agency with a strong long-haul and tailormade offering, frequently cited as one of the largest UK-owned travel firms. Overlaps on long-haul destinations and bespoke service, though broader (and more mass-market) than Hayes & Jarvis.
• Audley Travel: UK-based tailor-made long-haul travel specialist operating a nearly identical consultant-led, bespoke itinerary model across 80+ countries. Direct competitor in the same niche luxury long-haul segment with similar target customer (affluent UK travellers).
• Kuoni: Long-established UK tour operator specialising in long-haul luxury and tailor-made holidays. Historic peer in the same segment; now part of DER Touristik, with strong brand presence in long-haul destinations.
• Wexas Travel: UK tailor-made long-haul travel specialist with deep expertise in Africa, Asia, and the Indian Ocean. Direct competitor for Hayes & Jarvis's safari and exotic-destination customers.
• Light Blue Travel: UK tailor-made travel company focused on long-haul, luxury, and honeymoon holidays. Closely overlaps with Hayes & Jarvis on customer segment, destinations, and consultant-led selling model.
• Abercrombie & Kent: Globally recognised luxury travel company offering tailor-made holidays, private journeys, and small-group tours to long-haul destinations. Comparable in premium positioning and product mix (luxury safaris, cultural and beach holidays).
• Scott Dunn: Luxury tailormade tour operator specialising in family, ski, safari and beach holidays worldwide. Closely overlaps with Hayes & Jarvis on long-haul luxury, safaris, and honeymoons, with a similar telephone-based booking model.
• Original Travel: Bespoke UK tour operator offering tailor-made holidays worldwide with strong emphasis on experiential and family travel. Similar bespoke consultant-led approach in the luxury long-haul space.
• Inspiring Travel Company: UK specialist tailor-made long-haul tour operator covering luxury, safari, beach, and honeymoon holidays. Direct comparator in the UK bespoke long-haul space with similar middle-to-upper-tier clientele.
• Cazenove+Loyd: High-end UK tailor-made travel company focused on luxury, experiential, and adventure holidays. Competes head-to-head with Hayes & Jarvis for affluent UK travellers seeking bespoke itineraries and personalised service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hayesandjarvis
• Facebookfacebook.com/HayesAndJarvis

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hayes & Jarvis