Luvion

What Luvion does

Luvion is an Argentine manufacturer and direct-to-consumer seller of hydrolyzed collagen supplements, founded in 2014 and headquartered in Córdoba, Argentina. The company offers five product sub-brands targeting distinct use cases: Luvion Blow (anti-aging beauty drink combining hydrolyzed collagen with Coenzyme Q10, Resveratrol, and Vitamin C), Potion Beauty (ultra-pure unflavored hydrolyzed collagen without preservatives), MAKI (collagen with Maqui berry antioxidants), I CAN (performance formula with L-Arginine, L-Citrulline, Ginseng, and Magnesium), and I LIVE (longevity formula with essential amino acids, Vitamin C, Magnesium, and Suma adaptogen). Its core technology claim centers on hydrolyzed collagen with rapid absorption, with the company stating microfragments are detectable in the bloodstream within 15 minutes of ingestion, stimulating natural collagen production. Products are sold in treatment packages ranging from 20 days to 7 months and are available in multiple flavors and formats (sachets and jars).

Name

Luvion

Legal name

LUVION

Website

https://luvion.com.ar

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Luvion is an Argentine hydrolyzed collagen supplement brand founded in 2014, selling five product lines targeting beauty, performance, longevity, and antioxidant use cases via DTC e-commerce, B2B wholesale, professional channels, and a brand ambassador network across Argentina.

Ownership category

akta.pro rank

Product category

Nutricosmetics and Dietary Supplements

NAICS

Food (Health) Supplement Retailers (456191), Drugs and Druggists' Sundries Merchant Wholesalers (42421), Health and Personal Care Retailers (4561)

SIC

Medicinal Chemicals & Botanical Products (2833), Perfumes, Cosmetics & Other Toilet Preparations (2844), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

Healthy Aging & Cognitive Support Supplements (CRADAGAM)

akta.pro secondary industries

Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity) (CRADAGAE), Amino Acids & Peptides (BCAAs, Collagen Peptides, Bioactive Peptides, L-Theanine) (AFAJAKAG), Antioxidants & Phytochemicals (Carotenoids, Tocopherols, Flavonoids, CoQ10, Resveratrol) (AFAJAKAI)

Keywords

• Hydrolyzed collagen supplements
• Nutricosmetic products
• Collagen beauty drinks
• Anti-aging supplements
• Wellness collagen powders

Headquarters

HQ city

Córdoba

HQ country

Argentina

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Others

Revenue model

1. Direct E-commerce Sales: Luvion generates revenue through direct-to-consumer sales via its e-commerce platform luvion.com.ar, selling hydrolyzed collagen supplements in various product lines (Potion, Blow, MAKI, I CAN, I LIVE) across multiple treatment durations (1, 2, 3, 7 months). Prices range from approximately $48,000 to $620,000 ARS depending on product and treatment length.
2. Wholesale/B2B Distribution: Luvion sells wholesale to pharmacies, gyms, and diet shops, as well as to health and aesthetic professionals (kinesiologists, nutritionists, doctors). Official distributors like INTERSIL and SPAMEDIC handle regional distribution across Argentina.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Luvion manufactures and sells hydrolyzed collagen-based dietary supplements under multiple sub-brands: Luvion Blow (beauty drink with collagen, Coenzyme Q10, Resveratrol, Vitamin C), Luvion Potion Beauty (ultra-pure unflavored collagen for versatile mixing), Luvion MAKI (collagen with Maqui berry antioxidants), Luvion I CAN (performance formula with Arginine, Citrulline, Ginseng), and Luvion I LIVE (longevity formula with amino acids, Vitamin C, Magnesium, Suma). Products are sold in various treatment durations (20 days to 7 months) via e-commerce, wholesale to pharmacies and health professionals, and through brand ambassador resellers in Argentina.

Product overview

Luvion is a collagen supplement company founded in 2014, offering a portfolio of hydrolyzed collagen products across four distinct sub-brands targeting different health benefits: Blow (beauty/anti-aging drink with Coenzima Q10 and Resveratrol), Potion (ultra-pure unflavored collagen for versatile mixing), MAKI (collagen with Maqui antioxidants for cellular protection), I CAN (performance formula with Arginine and Citrulina for strength/endurance), and I LIVE (longevity formula with amino acids and adaptogens). Products are sold in multiple treatment durations (20 days to 7 months) and formats (pouches/sachets and jars/potes) with various flavors. The company operates as a direct-to-consumer e-commerce business based in Córdoba, Argentina, with wholesale distribution through pharmacies, gyms, and dietetics, as well as a network of brand ambassadors (Luvion Fans).

Differentiator

Problem solved

Functional benefit

Brands

• Luvion Blow: Beauty drink with hydrolyzed collagen, Resveratrol, Coenzyme Q10 and Vitamin C - anti-aging supplement available in multiple flavors (Multifruta, Naranja, Limonade Rose, Clasico/Frutos del Bosque)
• Potion Beauty
• MAKI
• I CAN
• I LIVE

Products and services

• Luvion Blow Beauty drink supplement combining hydrolyzed collagen with Coenzyme Q10, Resveratrol, and Vitamin C. Available in multiple flavors (Multifruta, Naranja, Limonade Rose, Clásico/Frutos del Bosque) and formats (sachets/sobresitos and jars). Formulated for anti-aging benefits including skin oxygenation, improved skin appearance, and joint strengthening. Sold in 1, 3, and 7 month treatment packages.
• Luvion Potion Beauty Ultra hydrolyzed collagen powder of maximum purity without preservatives, odor, or flavor. Can be mixed with any beverage or food (hot or cold, oven-safe). Positioned as the highest quality collagen worldwide with rapid absorption (detectable in blood within 15 minutes). Available in 1-month, 3-month, and 7-month treatment packages. Unflavored (Sin sabor).
• Luvion MAKI Collagen supplement combining hydrolyzed collagen (10g per serving) with Maqui berry (1.5g), a natural fruit rich in antioxidants that combat oxidative stress. Formulated for daily use to protect from daily wear, strengthen body structure, and promote overall wellness. Available in 1-month, 3-month, and 7-month treatment options.
• Luvion I CAN Performance-focused collagen supplement combining hydrolyzed collagen with L-Arginine, L-Citruline, Ginseng, Magnesium, and Vitamin C. Designed for individuals seeking improved strength, endurance, and recovery. Targets active individuals, athletes, and those with demanding routines. Orange (Naranja) flavor.
• Luvion I LIVE Longevity-focused collagen supplement combining hydrolyzed collagen with Glycine, Proline, and Lysine (essential amino acids for tissue reconstruction), Vitamin C (250mg), Magnesium (40mg), and Suma adaptogen (30mg). Designed to strengthen structure from within, improve flexibility, muscle and bone regeneration, and reduce fatigue. Mild lemon flavor. Presented as a philosophy of living longer and better.

Quantifiable outcome

• Rapid absorption - detectable in bloodstream within 15 minutes after ingestion
• +1 more outcomes

Segments4 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• INTERSILcoreChannel Partner/ Reseller/ DistributorOfficial distributor for Luvion professional sales channel covering key cities in Argentina: Buenos Aires, Mar del Plata, Rosario, and Mendoza. Handles distribution to health and aesthetic professionals including kinesiologists, nutritionists, and doctors.
• SPAMEDICcoreChannel Partner/ Reseller/ DistributorOfficial distributor for Luvion covering the rest of Argentina (outside major metropolitan areas served by INTERSIL). Distributes to health and aesthetic professionals.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Herbalife: Global nutrition and wellness company with collagen and beauty-from-within product lines, broad multi-level distribution in Argentina. Broad incumbent in the same ingredient and channel space.

Direct peers

• Collagenil: Argentine collagen and nutricosmetics brand with similar product line and pharmacy/dietética distribution. Direct local competitor in the same category.
• Genacol: Colombian-born hydrolyzed collagen supplement brand with broad Latin American distribution, including Argentina. Direct competitor in the same ingredient category and consumer positioning as Luvion.
• Natier: Argentine nutricosmetics and collagen supplement brand with overlapping product positioning and domestic distribution. Most direct local competitor to Luvion.
• Anagenix: Nutricosmetics brand offering ingestible beauty supplements, including collagen-based formulations, with similar beauty-from-within consumer positioning.
• Ysonut: European nutricosmetics laboratory with a hydrolyzed collagen range and professional distribution through health practitioners. Direct peer in nutricosmetic ingredients and professional-channel model.

Emerging players

• Applied Nutrition: UK-based sports and beauty nutrition brand with hydrolyzed collagen and liquid beauty products. Comparable in collagen positioning and multi-channel consumer distribution.
• Gold Collagen: UK-based liquid collagen supplement brand with premium positioning in beauty-from-within category. Comparable on ingredient narrative and target consumer, though focused on liquid format.

Regional players

• BLife (B-Life): Argentine wellness and supplement brand with broader nutritional portfolio including collagen products. Comparable through shared geography, retail channels, and consumer base.
• Prisfarma: Argentine laboratory and supplement manufacturer with collagen and nutricosmetic products distributed through pharmacies and health professionals, similar to Luvion's professional channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/LuvionOficial
• Instagraminstagram.com/luvion.arg
• LinkedInlinkedin.com/company/luvion

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Luvion