CHRS Interactive

What CHRS Interactive does

CHRS Interactive is a privately held WordPress design and development agency headquartered in Burbank, California. Founded in 2012 by Artin Hovhanesian, a developer with over 20 years of hands-on WordPress experience, the firm operates with a small (1–10 person) team and delivers custom WordPress themes, custom plugin development, WooCommerce e-commerce builds, API and third-party integrations, multi-site deployments, and website migrations to WordPress. The company also offers AI integration services that add chatbots, recommendation engines, dynamic pricing, and AI-driven content generation into client sites, alongside a free AI-powered Website Audit tool and a free Gravity Forms-to-EZTexting plugin distributed through the WordPress Plugin Directory.

The business runs primarily on professional services revenue, with project-based flat-rate quotes typically ranging from a few thousand dollars to the low tens of thousands depending on scope, supplemented by recurring WordPress maintenance retainers. Customer acquisition is sales-led and consultative: the company drives leads through its own website with "Book Free Consultation" CTAs, direct phone and email outreach, an extensive network of location- and industry-specific SEO pages, and a white-label development channel for design and SEO agencies. CHRS serves more than 100 businesses across at least eleven verticals — including financial services, law firms, wineries and vineyards, e-commerce, technology, non-profits, arts and culture, media, construction, professional services, and travel/hospitality — with named clients such as Capital One, LACMA, Barbara Corcoran, Grow Annenberg, Prostate Cancer Foundation, Cobalt Robotics, and Flame Broiler. The company is bootstrapped and founder-owned, with no institutional investors, parent company, or disclosed funding.

Name

CHRS Interactive

Legal name

CHRS Interactive, LLC

Website

https://chrsinteractive.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

CHRS Interactive is a Burbank-based WordPress development agency founded in 2012 that designs and builds custom WordPress sites, WooCommerce stores, plugins, and AI integrations for SMBs, agencies, and select enterprises across financial services, legal, wine, and other verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Burbank

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Custom WordPress Development Services: Custom WordPress website development, design, and build services. Projects are quoted as flat-rate based on layout count, design complexity, features, and functionality. Services include custom themes, plugins, WooCommerce stores, and API integrations.
2. WordPress Maintenance and Support: Ongoing website maintenance services including plugin and theme updates, backups, security scans, and performance monitoring. Typically billed as monthly retainer.
3. Free WordPress Plugin Distribution: Free plugin (CHRS EZTexting Sync) distributed via WordPress Plugin Directory. Serves as a customer acquisition tool targeting small and mid-sized businesses, marketing teams, and agencies.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

CHRS Interactive is a custom WordPress design and development agency that builds bespoke WordPress websites, custom themes, custom plugins, and WooCommerce stores from scratch. The firm also delivers API and AI integrations, WordPress maintenance retainers, and offers white-label development for design and SEO agencies, serving business owners, designers, and agencies across the U.S.

Product overview

CHRS Interactive is a Los Angeles-based WordPress design and development agency offering a portfolio of custom development services rather than a unified software platform. The core offering centers on Custom WordPress Development and Custom WordPress Design, complemented by WooCommerce Development for e-commerce, Custom WordPress Themes, Custom WordPress Plugin Development, API's & Integrations, WordPress AI Integration, Multi-Site Development, Convert to WordPress, and WordPress Maintenance services. Additional offerings include an AI Website Audit tool (free add-on for website analysis) and the CHRS EZTexting Sync for Gravity Forms plugin (free WordPress plugin). Services are delivered as professional engagements with white-label options for agencies.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom WordPress Development End-to-end custom WordPress website development from design mockups, built from scratch with clean, dependable code. Includes custom theme development, custom plugin development, and integration services for business owners, designers, and agencies.
• Custom WordPress Design Custom WordPress design services that transform detailed design concepts into functional, pixel-perfect websites with manageable content for businesses, agencies, and freelance designers.
• WooCommerce Development Custom WooCommerce e-commerce development building feature-rich online stores with custom themes, product pages, checkout flows, filters, subscriptions, product bundles, and third-party API integrations for retail and wholesale businesses.
• Custom WordPress Themes Custom WordPress theme design and development tailored to business needs and brand identity, offering distinctive design, optimized performance, responsive layouts, and scalable solutions.
• Custom WordPress Plugin Development Custom WordPress plugin development creating tailored functionalities including third-party service integrations, e-commerce enhancements, custom forms, and membership systems for business clients.
• APIs & Integrations Custom WordPress API development and third-party integrations connecting websites to external services, CRM systems, payment gateways, shipping platforms, inventory tools, email platforms, and social media with seamless data synchronization.
• WordPress AI Integration Custom AI integration services adding artificial intelligence capabilities like chatbots, recommendation engines, content generation, and predictive analytics to WordPress and WooCommerce sites for business clients.
• WordPress Multi-Site Development WordPress Multi-Site development enabling centralized management of multiple websites from a single installation, with consistent branding and simplified plugin/theme management.
• Convert to WordPress Website migration services converting sites from Wix, Shopify, Drupal, Joomla, custom CMS, or HTML to WordPress with pixel-perfect preservation of existing designs.
• WordPress Maintenance & Support Ongoing WordPress maintenance and support including plugin and theme updates, backups, security scans, site audits, and emergency support services, typically billed as a monthly retainer.
• AI Website Audit Free AI-powered website audit tool that provides instant analysis of SEO, performance, security, and accessibility with actionable recommendations, used as a lead-generation offering for prospective clients.
• CHRS EZTexting Sync for Gravity Forms Free WordPress plugin that automatically syncs Gravity Forms submissions to the EZTexting SMS marketing platform, eliminating manual contact transfers for small and mid-sized businesses, marketing teams, and agencies using WordPress for lead generation.

Quantifiable outcome

• 500+ sites delivered with proven track record
• +2 more outcomes

Named customers33 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability6 records

Feature4 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• 10up: 10up is a WordPress-focused digital agency delivering custom web engineering, design, and content strategy for enterprise clients. It competes in the same enterprise-WordPress-services lane as CHRS, including multisite and content platform work.
• Multidots: Multidots is a WordPress and WooCommerce development agency offering custom builds, enterprise solutions, and multisite expertise. It directly competes for the same WooCommerce and custom-theme work that CHRS sells.
• Valet: Valet is a digital agency offering custom WordPress development, hosting, and managed services for enterprise brands. Its service mix of bespoke builds plus ongoing care closely tracks CHRS's positioning.
• Human Made: Human Made is a custom WordPress development agency offering enterprise WordPress engineering, multisite builds, and platform work. It directly mirrors CHRS's core service of bespoke WordPress development for larger clients, with a similar agency-channel and engineering-services posture.
• RT Camp: RT Camp is a WordPress engineering agency specializing in large-scale and enterprise WordPress builds. Its focus on complex, custom WordPress implementations is directly comparable to CHRS's enterprise project work.
• Codeable: Codeable is a curated marketplace connecting WordPress site owners with vetted WordPress developers and agencies for custom development tasks. It is a competing procurement channel for the same custom WordPress services CHRS provides.
• WP Buffs: WP Buffs specializes in white-label WordPress maintenance, edits, and support services for agencies and site owners. It directly overlaps CHRS's WordPress maintenance retainer and white-label partner offerings.
• WebDevStudios: WebDevStudios is a long-standing WordPress design and development agency providing custom themes, plugins, and enterprise builds. Its service catalog (custom themes, plugins, multisite, maintenance) overlaps almost entirely with CHRS's offerings.

Broad incumbents

• WP Engine: WP Engine is a large managed WordPress hosting and digital experience platform serving enterprise customers. It is a broader incumbent in the WordPress ecosystem that overlaps with CHRS at the platform/hosting and high-end site-management layer rather than bespoke agency delivery.

Emerging players

• Awesome Motive: Awesome Motive is a WordPress product company behind plugins and SaaS like OptinMonster and WPForms. It is adjacent rather than directly competitive — it builds WordPress tools and software, while CHRS delivers custom WordPress services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CHRSInteractive
• YouTubeyoutube.com/@chrsinteractive
• Facebookfacebook.com/CHRSInteractive
• LinkedInlinkedin.com/company/chrs-interactive
• Instagraminstagram.com/chrsinteractive

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CHRS Interactive