Name

Mugello Circuit

Legal name

Mugello Circuit S.p.A.

Website

https://mugellocircuit.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Motorsport Venue and Event Hosting

NAICS

Racetracks (711212), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Racing, Including Track Operation (7948)

akta.pro primary industry

Motorsports Tracks & Racing Facilities (MPAKAEAC)

akta.pro secondary industries

Race Promoters & Event Organizers (Race Weekend Operations) (MPAKAGAC), Motorsport Event Promoters & Race Organizers (MPAKADAE)

Keywords

• Motorsport venue
• Racing circuit operations
• Motogp event hosting
• Corporate hospitality services
• Track day experiences

Headquarters

HQ city

Scarperia

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Event Ticket Sales: Direct ticket sales for MotoGP Italian Grand Prix, national championships, and international racing events through TicketOne and official website. Tiered pricing by seating (lawn/general admission, grandstands, VIP terraces).
2. VIP Hospitality Services: Platinum and Gold hospitality packages offering premium track views, guaranteed seating, food & beverage, car passes, and access to exclusive entertainment including rider autograph sessions and parade.
3. Track Rental and Testing: Revenue from hosting private testing sessions (Formula 1 teams including Ferrari), driving experiences, and track day rentals for enthusiasts.
4. Parking and Ancillary Services: Parking facilities for spectators, shuttle services from outdoor lots, and camping accommodations (€125 for 4 nights/3 days package).

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Mugello Circuit operates a permanent motorsport racing venue in Tuscany, Italy, hosting international and national racing events including the MotoGP Italian Grand Prix, European Le Mans Series, Ferrari Finali Mondiali, and Italian championships (CIV, TCR Italy, Italian GT). Its core commercial offerings are event ticket sales (general admission, grandstand, VIP terraces), tiered hospitality packages (Hospitality Platinum, Hospitality Gold, Lounge), track day experiences for motorcycles and automobiles, and track rental for professional testing by Formula 1 teams including Ferrari.

Product overview

Mugello Circuit operates as a motorsport venue offering a portfolio of event hosting services centered around its 5,245-meter track with 15 turns. The core product is hosting the Italian Grand Prix MotoGP round, complemented by hospitality tiers (Gold and Platinum terraces), track day experiences for motorcycles and automobiles, and comprehensive ticket sales. The venue also hosts endurance racing events (ELMS, Ultimate Cup Series), GT championships, Italian national championships (CIV, ACI), and cycling events. Revenue streams include event hosting fees, hospitality services, ticket sales, and paddock/parking services.

Differentiator

Problem solved

Functional benefit

Products and services

• Italian Grand Prix MotoGP Event Hosting Hosting of the Italian Grand Prix round of the MotoGP World Championship, featuring MotoGP, Moto2, Moto3, MotoE, and Red Bull Rookies Cup classes with qualifying, sprint races, and main events. Targeted at international motorsport fans and the Dorna Sports governing body.
• Hospitality Platinum Top-tier hospitality area above the Central Grandstand with guaranteed reserved seating (personalized tables for groups of 10+), views of pit lane and podium ceremony, premium F&B service, and access to official entertainment including rider autograph sessions. Targeted at corporate clients and high-net-worth individuals.
• Hospitality Gold Premium hospitality terrace above the Central Grandstand offering panoramic views of the start grid and key corners (Correntaio, Palagio, Biondetti, Bucine), with shared standing buffet, bar service, and access to lawn areas. Targeted at corporate clients and premium spectators.
• Hospitality Lounge General hospitality lounge offering shared refreshment and relaxation spaces for event attendees. Positioned as an accessible premium add-on for both corporate and individual guests.
• Track Day Moto Motorcycle free practice sessions and track day experiences for riders and enthusiasts on the Mugello circuit. Targeted at amateur motorcycle riders and motorsport hobbyists.
• Track Day Auto Car free practice sessions and track day experiences for automobile racing enthusiasts on the Mugello circuit. Targeted at amateur car drivers and motorsport hobbyists.
• Track Rental and Testing Services Track rental for private testing sessions including Formula 1 team testing (Ferrari), driving experiences, and track day rentals. Targeted at professional racing teams and corporate track-day operators.
• European Le Mans Series Event Hosting Four-hour endurance races with 43-car grids featuring LMP2, LMP3, and GT3 categories as part of the European Le Mans Series. Targeted at ELMS championship organizers and endurance racing fans.
• Italian National Championship Event Hosting Hosting of Italian motorsport national championships including CIV (Campionato Italiano Velocità), TCR Italy, Italian GT, and Formula Regional organized by ACI Sport. Targeted at ACI Sport, domestic racing teams, and national motorsport fans.
• Camping and Parking Services On-site camping accommodations and parking facilities for spectators attending major events at the circuit, including camper vouchers (€70) and shuttle support from external parking areas. Targeted at multi-day event attendees traveling from outside the region.

Quantifiable outcome

• Record-breaking attendance of 178,723 spectators over MotoGP weekend
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• BusForFuncoreChannel Partner/ Reseller/ Distributor · 20 June 2024Transportation partnership providing shuttle bus services from major Italian cities (Bologna, Foggia, Lecce, Salerno, Turin, Trieste) to the circuit for MotoGP events. BusForFun optimizes routes and provides comfortable, safe transport, enabling 116,304 km of car travel savings and 17,676 kg CO2 reduction. Enhanced shuttle service from outdoor parking to circuit reduces traffic and ensures smoother entry/exit flow.
• FIA (Fédération Internationale de l'Automobile)coreStrategic or Co-development Partner · 1 June 2024Mugello Circuit holds FIA Grade 1 homologation and participates in FIA Environmental Accreditation Programme, achieving maximum 3-star rating as first racetrack worldwide in 2015. FIA governs international motorsport standards and safety regulations that Mugello adheres to.
• Bureau Veritas S.p.A.minorOthers · 1 January 2024Carbon dioxide emission calculation methodology validated by Bureau Veritas, ensuring maximum reliability of sustainability data for BusForFun shuttle collaboration report.
• FIM (Fédération Internationale de Motocyclisme)coreStrategic or Co-development PartnerFIM Grade A certified circuit hosting MotoGP Italian Grand Prix. FIM recognized Mugello for sustainability commitment including bee adoption and biodiversity initiatives through KiSS Mugello program.
• Dorna SportscoreStrategic or Co-development PartnerExclusive commercial and television rights holder for MotoGP World Championship. Mugello hosts annual Italian Grand Prix under long-term agreement with Dorna Sports, with negotiations ongoing for five-year contract renewal.
• European Le Mans Series (ELMS)minorStrategic or Co-development PartnerELMS debuted at Mugello in September 2024 with 4-hour endurance races featuring LMP2, LMP2 Pro/Am, LMP3, and LMGT3 categories. Circuit hosting championship for first time, attracting drivers like Robert Kubica and Arthur Leclerc.
• ACI SportcoreStrategic or Co-development PartnerItalian motorsport federation organizing national championships including CIV (Campionato Italiano Velocità), TCR Italy, Italian GT, and Formula Regional. Multiple events hosted at Mugello annually under ACI Sport calendar.
• FerraricoreOEM/ Whitelabel/ Licensing PartnerFerrari owns Mugello Circuit. Ferrari conducts private testing at the circuit and hosts Ferrari Finali Mondiali event. Circuit serves as Ferrari's primary testing venue with regular visits from F1 team including Michael Schumacher era.
• KiSS MugellominorStrategic or Co-development PartnerSustainability initiative as part of FIM Sustainability Week, featuring bee adoption program with 120,000 bees installed in May. Part of circuit's commitment to biodiversity and environmental sustainability.
• TicketOnecoreChannel Partner/ Reseller/ DistributorPrimary authorized ticket reseller for MotoGP Italian Grand Prix and major circuit events. Online platform enabling ticket purchases with home printing capability.
• Tuscany RegioncoreOthersRegional government providing economic support for MotoGP hosting. President Eugenio Giani confirmed Region's commitment to ensuring circuit remains permanent fixture on global racing stage through expanded parking and road infrastructure investments.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Circuit de Spa-Francorchamps: Belgian motorsport circuit hosting Belgian Grand Prix (F1) and Spa 24 Hours endurance race; similar premium European permanent circuit with Tier-1 FIA homologation, large spectator capacity and tiered ticketing model.
• Misano World Circuit Marco Simoncelli: Italian motorsport circuit hosting MotoGP San Marino Grand Prix; comparable Italian dual-purpose motorsport venue with MotoGP anchor, corporate hospitality and similar regional tourism profile in Emilia-Romagna.
• Circuit de Barcelona-Catalunya: Spanish motorsport circuit hosting Spanish Grand Prix (F1) and previously MotoGP; competes with Mugello for European championship calendar slots and shares Tier-1 homologation, tiered ticketing, and large spectator capacity model.
• Brands Hatch: UK motorsport circuit hosting British Superbike and historic F1 events; comparable European motorsport venue offering corporate hospitality, track days and championship events under the same permanent-circuit operating model.
• Circuit Paul Ricard: French motorsport circuit previously hosting French Grand Prix (F1); comparable European Tier-1 permanent venue with corporate hospitality, track rental and driving experience programs, similar in scale and customer profile to Mugello.
• Circuit of the Americas (COTA): US motorsport circuit hosting United States Grand Prix (F1) and MotoGP rounds; comparable dual-homologation permanent venue with premium hospitality, large spectator capacity and diversified motorsport calendar.
• Autodromo Nazionale Monza: Italian motorsport circuit hosting the Italian Formula 1 Grand Prix; direct domestic competitor to Mugello for premier Italian motorsport calendar slots, sharing Ferrari-affiliated fan base and similar Tier-1 homologation profile.
• Nürburgring: German motorsport complex hosting F1 Eifel Grand Prix and 24 Hours of Nürburgring endurance race; comparable large-scale European motorsport destination with multiple configurations, corporate hospitality, track days and tourism integration.
• Silverstone Circuit: UK motorsport venue hosting the British Grand Prix (F1) and British MotoGP; comparable as a top-tier European permanent circuit with dual FIA/FIM homologation, tiered ticketing, corporate hospitality and broad event calendar including endurance racing and track days.

Broad incumbents

• Indianapolis Motor Speedway: Iconic US motorsport venue hosting Indy 500 and MotoGP rounds; larger-scale motorsport operator with broader event portfolio and similar tiered ticketing/hospitality model, though with a different primary sport focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/MugelloCircuit
• YouTubeyoutube.com/autodromomugello
• Facebookfacebook.com/mugellocircuit
• Instagraminstagram.com/mugellocircuit
• LinkedInlinkedin.com/company/mugello-circuit-s.p.a.

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mugello Circuit