MyBook
MyBook is a Russian-language e-book and audiobook subscription service operated by Living Library LLC, offering unlimited access to over 1 million e-books and 512,000 audiobooks to consumers and corporate clients across Russia and CIS via web and mobile.
- Company typePrivate
- Founded2015
- HeadquartersMoscow, Russia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What MyBook does
MyBook is a Russian-language digital subscription reading and listening service operated by OOO Zhivaya Biblioteka (Living Library LLC), headquartered in Moscow. The platform provides unlimited access to over 1,024,000 e-books and 512,000 audiobooks spanning 191,121 authors, 29 categories, and 10,174 themes, with more than 2,000 new titles added each month. Its technology stack is a cross-platform consumer service: a web application at mybook.ru plus native iOS and Android apps supporting offline reading, automatic device synchronization (library, notes, quotes, bookmarks) every minute, reading-statistics tracking with monthly email reports, and a recommendation engine generating curated collections by mood, theme, season, and popularity. An additional 331,000-title free catalog (Russian classics and emerging authors) functions as a freemium funnel.
The business model is a dual-tier monthly subscription plus a B2B corporate offering. Consumer subscribers receive a 14-day free trial before converting to Standard (bestsellers and classics) or Premium (full library) at 549 rubles per month, with 1-month, 3-month and 1-year billing options. Corporate clients purchase a separate subscription giving employees unlimited access to more than 40,000 business and fiction titles via smartphones, tablets and computers, online or offline. Distribution runs through self-serve web/mobile (product-led growth), direct enterprise sales for B2B, and the Litres ecosystem, with which MyBook shares podcast hosting infrastructure and reaches a combined 20+ million monthly listeners. VK ID is integrated for authentication, Yandex Metrica/AppMetrica for analytics, and SelfPub for author self-publishing.
MyBook sits within the Litres-aligned Russian digital content ecosystem but is not formally disclosed as a subsidiary. The platform is privately held, with no disclosed funding rounds, management team, or revenue figures, and no M&A history. Its competitive positioning rests on content breadth, publisher relationships with major Russian houses (Mann, Ivanov i Ferber, Alpina, Eksmo, Olimp-Business, Pitera), and cross-platform reading infrastructure rather than differentiated AI or proprietary technology IP. Geographic scope is Russia and CIS, with no evidence of material expansion beyond that footprint.
MyBook firmographics
Firmographics- Name
- MyBook
- Legal name
- OOO «Zhivaya Biblioteka» ( LLC «Living Library» )
- Website
- https://mybook.ru
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MyBook is a Russian-language e-book and audiobook subscription service operated by Living Library LLC, offering unlimited access to over 1 million e-books and 512,000 audiobooks to consumers and corporate clients across Russia and CIS via web and mobile.
- Ownership category
- akta.pro rank
MyBook industry classification
Industry- Product category
- Digital Reading Subscription
- NAICS
- Book Publishers (51313), Book Retailers and News Dealers (459210)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- E-book Subscription & Bundling Services (MPAJAMAB)
- akta.pro secondary industries
- Audiobook Retail & Subscription Platforms (Direct-to-Consumer) (MPAJAIAD), E-book Retail & Reading Platforms (Stores, Apps, Devices) (MPAJAMAA), eBook & Digital Reading Platforms (BPAMAJAK)
Keywords
Where MyBook is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices1 record
Markets served
MyBook business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel
Revenue model
- Consumer Subscription (Standard/Premium): Monthly subscription model with Standard tier for bestsellers and classics, and Premium tier for full library access. After 14-day free trial, converts to paid monthly subscription at 549 rubles per month.
- B2B Corporate Library: Corporate subscription service providing unlimited access to employees for business and fiction literature.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Premium subscription with full library access |
| Subscription | Monthly | Standard subscription for bestsellers and classics |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
MyBook product offering
Product offeringCore offering
MyBook is a subscription-based digital library providing Russian-speaking consumers unlimited access to over 1,024,000 e-books and 512,000 audiobooks across web, iOS, and Android platforms. The service offers Standard and Premium monthly subscription tiers (starting at 549 rubles per month after a 14-day free trial) with offline reading, cross-device synchronization, personalized recommendations, and reading statistics. A separate B2B corporate library product delivers unlimited business and fiction literature access to employees.
Product overview
MyBook is a Russian-language e-book and audiobook subscription service operated by OOO Zhivaya Biblioteka (Living Library). The platform offers a dual-product system comprising the MyBook reading platform (mobile app for iOS/Android and website) and the Premium/Standard subscription tiers providing unlimited access to a catalog of over 1,024,000 e-books and 512,000 audiobooks. The ecosystem also includes a B2B corporate library solution, podcast hosting integrated with Litres, free book collections, and personal reading analytics tools. New titles are added monthly, and users can read offline by downloading content.
Differentiator
Problem solved
Functional benefit
Products and services
- MyBook Mobile App (iOS & Android) Mobile application providing access to MyBook's full e-book and audiobook library on iOS and Android devices, with offline reading when content is downloaded, cross-device library synchronization, and reading statistics tracking. Targeted at individual Russian-speaking readers.
- MyBook Web Platform Web-based platform at mybook.ru for reading e-books and listening to audiobooks through a browser, offering the same catalog and synchronized reading state as the mobile app. Targeted at Russian-speaking individual readers.
- Premium Subscription Premium subscription tier granting full access to the entire MyBook library of over 1,024,000 e-books and 512,000 audiobooks, priced at 549 rubles per month after a 14-day free trial with 1-month, 3-month, or 1-year options. Targeted at individual Russian-speaking readers.
- Standard Subscription Standard subscription tier providing limited access focused on bestsellers and classical literature, available with 1-month, 3-month, or 1-year billing options. Targeted at price-sensitive individual Russian-speaking readers.
- Corporate Library (B2B) B2B corporate subscription providing employees with unlimited access to over 40,000 business books from leading Russian publishers plus fiction literature, accessible online or offline across smartphones, tablets, and computers. Targeted at companies seeking a corporate reading and employee development program.
- Podcast Hosting Podcast publishing and hosting service allowing creators to submit RSS/XML feeds for distribution across the Litres and MyBook platforms, reaching a combined audience of over 20 million monthly listeners. Targeted at independent podcast creators.
- Free E-book Catalog Free, no-subscription-required catalog of over 331,000 titles including Russian and world classical literature from the school curriculum and works by emerging authors. Targeted at general readers and students seeking free digital books.
Quantifiable outcome
- 1,024,000 books and 512,000 audiobooks available in one subscription
- +2 more outcomes
Companies that use MyBook
Customer profileSegments3 records
Ideal customer profiles2 records
MyBook technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature4 records
MyBook partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- LitrescoreLitres and MyBook operate as two major content services in Russia and CIS. MyBook is part of the Litres ecosystem, sharing podcast hosting infrastructure and providing access to a combined audience of 20+ million monthly listeners.
- SelfpubminorSelf-publishing platform where authors can publish books on MyBook and Litres platforms.
- Book Publishers (Mann, Ivanov i Ferber; Alpina Publisher; Olimp-Business; Eksmo; Pitera)corePartnerships with leading Russian business book publishers including Mann, Ivanov i Ferber (МИФ), Alpina Publisher, Olimp-Business, Eksmo, and Pitera for content licensing.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
MyBook competitors and assessment
Company assessmentDirect peers
- Bookmate: Bookmate is a subscription-based digital reading service offering unlimited access to e-books and audiobooks across multiple languages, including Russian. It shares MyBook's core model (flat-fee subscription, unlimited reading, mobile-first) and competes for the same Russian-speaking reader audience.
- Scribd: Scribd (which also operates the Everand reading app) offers a subscription-based unlimited reading service for e-books, audiobooks, and documents. Its product model, consumer value proposition, and cross-format library approach are the closest international analog to MyBook's offer.
- Litres: Litres is Russia's largest e-book and audiobook marketplace and the most direct competitor to MyBook, operating in the same Russian-language segment with overlapping publisher deals (Eksmo, Alpina, MIF) and a similar e-book/audiobook subscription offering. MyBook is explicitly co-marketed alongside Litres as the two major Russian content services.
- BookBeat: BookBeat is a European audiobook and e-book subscription streaming service from Bonnier, operating in multiple European markets. It shares MyBook's streaming-style subscription model and publisher-licensed catalog approach, though focused on Western European languages.
Regional players
- Nextory: Nextory is a subscription-based audiobook and e-book service primarily serving European countries, offering family-plan tiers and cross-device apps. It is comparable in subscription mechanics to MyBook but operates in different linguistic and geographic markets.
Broad incumbents
- Kobo: Kobo (owned by Rakuten) is a major global e-book retailer and audiobook subscription provider with its own e-reader hardware and reading apps. It competes with MyBook via its subscription audiobook tier and e-book storefront, with broader international footprint but less depth in Russian-language content.
- Audible: Audible, owned by Amazon, is the global benchmark in audiobook subscription and a clear category leader, with deep publisher catalogs across languages. It is comparable to MyBook in audiobook distribution mechanics, royalty-bearing publisher relationships, and cross-device listening apps, but operates at vastly greater scale.
- Storytel: Storytel is a major audiobook and e-book subscription service active across 20+ markets including Russia and CIS. It uses the same unlimited-access subscription model as MyBook and competes on localized content libraries, though its Russian catalog and publisher reach are smaller.
Others
- BookBub: BookBub is a discovery and deal-driven e-book promotion platform used by publishers and authors to drive downloads. It is adjacent to MyBook in that both rely on curated book recommendations and personalized marketing funnels, though BookBub does not host a subscription library.
- LitRes SelfPub: SelfPub (Selfpub.ru) is a self-publishing platform where authors publish directly and distribute to Litres and MyBook libraries. It is an upstream content supplier to MyBook, materially comparable as a feeder of long-tail and indie titles into the subscription catalog.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
MyBook social profiles
Digital presenceMyBook financial estimates
Financial estimateRevenue estimate
Valuation estimate
MyBook leadership team
Management profileNumber of profiles
MyBook funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MyBook M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MyBook
What does MyBook do?
MyBook is a subscription-based digital library providing Russian-speaking consumers unlimited access to over 1,024,000 e-books and 512,000 audiobooks across web, iOS, and Android platforms. The service offers Standard and Premium monthly subscription tiers (starting at 549 rubles per month after a 14-day free trial) with offline reading, cross-device synchronization, personalized recommendations, and reading statistics. A separate B2B corporate library product delivers unlimited business and fiction literature access to employees.
Is MyBook a public or private company?
MyBook is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MyBook founded?
MyBook was founded in 2015. It employs 11 to 50 people.
Where is MyBook based?
MyBook is headquartered in Moscow, Russia, in the Europe region.
How does MyBook make money?
Two revenue lines are on record. Consumer Subscription (Standard/Premium) is the primary driver. The others are B2B Corporate Library.
Who are MyBook's main competitors?
Direct peers on record are Bookmate, Scribd, Litres and BookBeat. Nextory is listed as a regional player. Broad incumbents are Kobo, Audible and Storytel. Others are BookBub and LitRes SelfPub.
Does MyBook have an API?
No public API is recorded for MyBook.
What industry is MyBook in?
MyBook's product category is Digital Reading Subscription. Its primary akta.pro industry code is MPAJAMAB, E-book Subscription & Bundling Services, with a secondary code of MPAJAIAD, Audiobook Retail & Subscription Platforms (Direct-to-Consumer). Its NAICS code is 51313 and its SIC code is 2731.