CCI International

What CCI International does

CCI International is a privately held United Kingdom manufacturer of clay pigeons (clay targets used in shotgun shooting sports such as trap and skeet), headquartered in Corby and founded in 1982. The company operates as a small specialty manufacturer with a headcount of 1-10 employees, producing a consumable physical product for the shooting sports industry. Its core product is clay pigeons, which are biodegradable disc-shaped targets launched from machines and shot by sport shooters at ranges and competitive events.

The company's business model centers on the manufacture and sale of clay targets to downstream channels, likely including shooting ranges, sporting goods distributors, and individual shooters. In 2015, CCI International expanded its footprint by acquiring Promatic, a peer in the clay target shooting equipment sector, for an undisclosed amount — a move that suggests a consolidation-oriented strategy within the niche clay shooting market. This acquisition is the only documented strategic action in the available data, and no pricing, distribution, or customer information is publicly disclosed.

Data limitations are material: the company's website (cci-international.com) was inaccessible at the time of analysis, displaying only a loading/verification page. No revenue figures, customer details, distribution channels, technology stack, certifications, partnerships, awards, or management information were available. The company appears to be a focused, long-tenured small manufacturer, but the absence of operational and financial disclosure prevents deeper characterization of its current scale, customer base, or competitive positioning.

Name

CCI International

Website

https://cci-international.com

Company type

Private

Founded year

1982

Headcount range

1–10 employees

Short description

CCI International is a privately held UK manufacturer of clay pigeons (clay shooting targets), founded in 1982 and based in Corby. It serves the shooting sports market through its core product line and expanded via the 2015 acquisition of Promatic.

Ownership category

akta.pro rank

Product category

Shooting Sports Equipment

NAICS

Pottery, Ceramics, and Plumbing Fixture Manufacturing (327110)

SIC

Special Industry Machinery, Nec (3559)

akta.pro primary industry

Shooting Sports Equipment Retail (Targets, Clay, Range Gear, Hearing/Eye Protection) (CRAMAKAG)

akta.pro secondary industry

Hunting Accessories & Field Gear Retail (Calls, Decoys, Blinds, Game Cameras) (CRAMAKAE)

Keywords

• Clay pigeons
• Clay targets
• Trap shooting supplies
• Shooting sports equipment
• Clay target manufacturing

Headquarters

HQ city

Corby

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales

Core offering

CCI International is a UK-based manufacturer of clay pigeons (clay targets) for shooting sports such as trap shooting and sporting clays. The company has operated from Corby, United Kingdom since 1982, and following its 2015 acquisition of Promatic, also produces and supplies clay target launchers (trap machines) for shooting ranges and clubs.

Product overview

No product or service information available. The source content consists only of a verification/loading page indicating the website is temporarily inaccessible.

Differentiator

Problem solved

Functional benefit

Products and services

• Clay pigeons (clay targets) Manufactured clay targets used as consumable projectiles for clay shooting sports such as trap shooting and sporting clays, sold to shooting ranges, clubs, and distributors.
• Promatic trap machines (clay target launchers) Clay target launchers (trap machines) for shooting ranges and clubs, supplied under the Promatic brand following CCI International's 2015 acquisition of Promatic.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Direct peers

• Champion Traps & Targets: Champion manufactures clay targets and shooting accessories for sporting clays, trap, and skeet. Direct peer to CCI in the consumable target category, with overlapping retail and range customers.
• Promatic: Promatic designs and builds clay target launchers/traps and is now part of CCI following the 2015 acquisition. Listed as a peer to highlight its standalone market positioning prior to integration and its continued product line relevance.
• White Flyer: White Flyer is the dominant US clay target manufacturer, producing standard, mini, and specialty targets. Comparable to CCI as a mass-market consumable target producer serving ranges, clubs, and retailers.
• Laporte Group: Laporte is one of the oldest and largest UK-based clay target manufacturers, directly competing with CCI in biodegradable and standard clay pigeons for trap, skeet, and sporting disciplines. Same geography, same customer base, same core product.
• Trueflight Manufacturing: Trueflight is a Canadian clay target manufacturer producing standard and biodegradable targets. Comparable to CCI as a niche, family-run specialist competing in the same end markets.

Emerging players

• Eagle Industries (target/trap manufacturer): Eagle Industries produces clay targets and shooting range equipment. Smaller, niche player comparable to CCI in scale and product focus, competing for the same club and range customers.
• Do-All Outdoors: Do-All Outdoors manufactures clay target throwers and consumable targets for the recreational shooter. Partial overlap with CCI's combined CCI/Promatic offering, focused on the entry-level and home-use segment.

Broad incumbents

• Winchester (Clay Target Line): Winchester produces clay targets under its shooting sports portfolio alongside ammunition and firearms. Comparable as a competitor in the consumable target category, but with significantly broader category reach.
• Beretta (Clay Shooting Division): Beretta is a global firearms conglomerate that also produces clay target machines and accessories. Overlaps with CCI's Promatic trap range and serves the same end-club and competition shooters, but as part of a much broader portfolio.

Regional players

• Eurotarget (Sporting Targets): Eurotarget is a UK/European clay target supplier with comparable biodegradable and standard target lines. Similar product, same regional market, but positioned more as a distributor/private-label brand than as a manufacturer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/cci-international-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CCI International