United Way of Broome County

What United Way of Broome County does

United Way of Broome County, Inc. is a 501(c)(3) nonprofit organization founded in 1918 (originally as the Binghamton United Relief Organization) and headquartered at 101 South Jensen Road in Vestal, NY, serving Broome County and the broader Susquehanna River Region. The organization operates as a community convener and grantmaker across four strategic priorities: Youth Opportunity, Healthy Community, Financial Security, and Community Resiliency. Its core programmatic offerings include the 211 Susquehanna River Region information and referral helpline (AIRS-accredited in 2019, covering five counties), the Healthy Lifestyles Coalition headquartered at the Lee Barta Community Center in Binghamton, the Hygiene Hub bulk-distribution program supporting seven partner pantries, the Volunteer HQ platform for volunteer coordination, and the Strategic Priorities Grants Program for local nonprofits.

The underlying technology stack comprises CRM systems, databases, and specialized platforms (Volunteer HQ) supporting donor management, volunteer tracking, and community resource referrals, though no proprietary AI/ML systems are described. Revenue mechanics are diversified across individual donations, corporate workplace giving campaigns, planned giving/legacy gifts, and grant funding including the foundational Conrad and Virginia Klee Foundation grant that seeded the Healthy Lifestyles Coalition. The organization commits through its 100% Promise that 100% of donations flow to community programs, with an endowment fund supporting operational costs.

Customer segments span nonprofit partners receiving capacity-building support and grants, corporate workplaces running employee giving campaigns, Broome County residents in need of basic services, and community volunteers engaged through initiatives like Day of Caring and the Emerging Leaders Society. Distribution occurs via the uwbroome.org website, the 211 helpline, the Lee Barta Community Center physical facility, workplace campaign managers, and the 40+ funded community partner network that delivers downstream services.

Name

United Way of Broome County

Legal name

United Way of Broome County, Inc.

Website

https://uwbroome.org

Company type

Private

Founded year

1918

Operating status

Operating

Headcount range

11–50 employees

Short description

United Way of Broome County is a 501(c)(3) nonprofit founded in 1918 that convenes community resources across Broome County, NY, funding programs in youth opportunity, healthy community, financial security, and community resiliency through donations, workplace giving, and a 40+ partner network.

Ownership category

akta.pro rank

Product category

Community and Human Services

NAICS

Social Advocacy Organizations (8133), Community Housing Services (62422)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Local Public Health & Human Services Administration (BPAIACAK)

akta.pro secondary industries

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC), Housing & Neighborhood Services (Local Housing Programs) (BPAIACAJ)

Keywords

• Community fundraising programs
• Human services grants
• Volunteer management platform
• Information referral services
• Nonprofit community coordination

Headquarters

HQ city

Vestal

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Individual Donations: Individual donations from community members supporting the annual community campaign and various programs. 100% of donations are directed to community programs.
2. Workplace Giving Campaigns: Corporate workplace giving programs where employees contribute through payroll deductions. Includes campaign toolkit support for companies.
3. Planned Giving: Charitable legacy gifts and estate planning donations for long-term community impact.
4. Strategic Priorities Grants Program: Grant funding provided to nonprofit health and human service organizations in Broome County through a competitive application process.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

United Way of Broome County is a 501(c)(3) nonprofit that convenes local resources to address community needs in health, education, and financial stability. Its core offerings include the 211 Susquehanna River Region information and referral helpline, the Healthy Lifestyles Coalition operating from the Lee Barta Community Center, the Hygiene Hub bulk-purchase distribution initiative, multi-year Strategic Priorities Grants to local nonprofits, and the Volunteer HQ platform connecting residents to volunteer opportunities.

Product overview

United Way of Broome County is a 501(c)(3) nonprofit organization offering a portfolio of community service programs rather than a technology product. The core offerings center on the 211 Susquehanna River Region information and referral hotline, the Healthy Lifestyles Coalition (HLC) operating from the Lee Barta Community Center with programs like FreshCycles and nutrition education, and the Hygiene Hub for hygiene product distribution. Additional programs include volunteer engagement platforms (Volunteer HQ), young professional networking (Emerging Leaders Society), annual events (Day of Caring, Broome-Mazing Race), professional development for nonprofits (Partnering for a Purpose conference), grant funding programs, and community-specific initiatives like the Heel & Soul shoe drive. The organization functions as a convener and funding partner rather than a technology platform provider.

Differentiator

Problem solved

Functional benefit

Brands

• Healthy Lifestyles Coalition (HLC): A community collaboration operating since 2012 that aims to increase nutrition and physical activity among residents living on the North and East Sides of the City of Binghamton, headquartered at the Lee Barta Community Center.
• Emerging Leaders Society (ELS)

Products and services

• 211 Susquehanna River Region 24/7 information and referral helpline connecting residents of Broome, Chenango, Delaware, Otsego, and Tioga counties to thousands of local resources covering housing, utility assistance, food resources, medical care, senior care, and mortgage assistance. AIRS-accredited since 2019.
• Healthy Lifestyles Coalition (HLC) Community health collaboration increasing nutrition and physical activity among residents on the North and East Sides of the City of Binghamton. Operates from the Lee Barta Community Center with nutrition education, cooking skills, physical activity classes, and the Eat Well. Play Hard. Binghamton! project.
• Strategic Priorities Grants Program Multi-year competitive grant funding program for nonprofit health and human service organizations in Broome County, focused on three strategic priorities: Healthy Communities, Youth Opportunity, and Financial Security.
• Volunteer HQ Online volunteer management database platform where organizations post volunteer needs, track volunteer hours, and connect with volunteers. Includes agency training resources and an agency handbook.
• Hygiene Hub Bulk-purchasing and distribution initiative providing vital hygiene products such as soap, shampoo, and laundry supplies to partner pantries serving Broome County residents. Supports seven partner pantries and serves over 3,000 individuals and families annually.
• Lee Barta Community Center Programs Community facility-based programming at 108 Liberty Street, Binghamton, including FreshCycles bike shop, cooking and nutrition education (with Cornell Cooperative Extension), public computer lab, CHOW pantry, and exercise room.
• FreshCycles Bike Program Community bike program that repairs and distributes bicycles to residents who need affordable, dependable transportation, and provides tools, space, and support for self-maintenance.
• Emerging Leaders Society (ELS) Membership-style group for young professionals focused on leadership development, educational opportunities, volunteerism, networking events, and community service projects aligned with United Way's strategic priorities.
• Partnering for a Purpose Conference Annual virtual professional development conference for local nonprofit professionals covering donor engagement, volunteer management, board development, and marketing.
• Heel & Soul Shoe Drive Annual community initiative that collects and distributes new shoes to children in need in the Broome County area before the school year begins, with corporate sponsorship from local healthcare and media partners.

Quantifiable outcome

• 68,748 nutritious meals will be provided to people in crisis
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

20 partnerships are on record, tiered minor and core.

• ACCORD, A Center for Dispute ResolutionminorOthersCommunity partner organization funded through United Way of Broome County's Strategic Priorities Grants Program, providing dispute resolution services.
• Action for Older PersonsminorOthersCommunity partner providing services to older persons in Broome County through United Way funding.
• American Red Cross, Southern Tier ChapterminorOthersCommunity partner providing disaster relief and emergency services in the Southern Tier region.
• Boys & Girls Club of BinghamtoncoreOthersKey community partner providing youth development programs, featured in multiple programs including Hygiene Hub.
• Broome County Council of ChurchesminorOthersCommunity partner organization providing food security and emergency assistance programs.
• Cornell Cooperative Extension of Broome CountycoreStrategic or Co-development PartnerPartner providing nutrition education classes at Lee Barta Community Center, teaching participants about healthy eating, food preservation, and food safety.
• Food Bank of the Southern TiercoreStrategic or Co-development PartnerKey partner in Broome-Mazing Race event and major food security provider for the region.
• Rural Health Network of South Central New YorkcoreStrategic or Co-development PartnerHealthcare access partner, represented in Campaign Cabinet and Partnering for a Purpose conference panels.
• VINES, Volunteers Improving Neighborhood EnvironmentscoreStrategic or Co-development PartnerCommunity garden and urban agriculture partner contributing to food security and community development.
• YMCA of Broome CountyminorOthersCommunity partner providing health, fitness, and youth development programs.
• YWCA of Binghamton/BroomeminorOthersCommunity partner providing services for women, children, and families in Broome County.
• Family Enrichment Network, Inc.minorOthersCommunity partner supporting families with childcare resources and family services.
• RISE-NYminorOthersPartner organization receiving hygiene supplies through the Hygiene Hub program.
• City of BinghamtoncoreStrategic or Co-development PartnerUnited Way partners with the City of Binghamton to lease the Lee Barta Community Center, a City-owned facility. The center was opened in 2008 as a space for educational, recreational, and community programming.
• Theodore Roosevelt Elementary SchoolminorStrategic or Co-development PartnerPilot school hosting programs educating children on positive impacts of healthy lifestyle, located in the North and East Sides of Binghamton.
• Excellus Blue Cross Blue ShieldminorGTM or Marketing PartnerSponsor of Healthy Lifestyles Coalition events and programs.
• AvangridminorGTM or Marketing PartnerSponsor of Healthy Lifestyles Coalition programs and events.
• IBMminorGTM or Marketing PartnerSponsor of the ELS Mini Golf Fundraiser event in October 2025.
• Delta EngineersminorGTM or Marketing PartnerSponsor of the ELS Mini Golf Fundraiser event and represented on United Way Board of Directors.
• Coughlin & GerhartminorGTM or Marketing PartnerSponsor of ELS Mini Golf Fundraiser and represented in leadership positions including Board Vice President.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• United Way Worldwide: Parent federated system of United Ways; UWBC is a local affiliate under this umbrella brand, sharing national infrastructure, branding, and accountability standards.
• United Way of Long Island: A much larger New York State United Way with the same operating model but materially greater scale, providing a benchmark for what a more mature regional UW chapter can achieve.

Direct peers

• United Way of Southern Tier (Chemung County): Adjacent Southern Tier United Way affiliate with directly overlapping service territory and donor base to the western part of the Susquehanna River Region.
• United Way of the Greater Capital Region: New York State United Way affiliate serving the Albany/Capital District area with comparable workplace campaigns, strategic priorities grants, and community impact focus on health, education, and financial stability.
• United Way of Tompkins County: Neighboring upstate New York United Way chapter operating the same workplace-giving, grantmaking, and community impact model with a similar nonprofit partner ecosystem.
• Community Foundation of South Central New York: Regional community foundation covering Broome and surrounding counties, competing for the same donor dollars while grantmaking to local nonprofits addressing similar needs.
• United Way of Buffalo & Erie County: Larger New York State United Way with the same federated model, 211 operations, and multi-year grantmaking programs addressing similar upstate community challenges.
• United Way of Westchester and Putnam: New York State United Way chapter operating the same workplace giving, volunteer engagement, and community impact framework in a different region of the state.

Regional players

• Catholic Charities of Broome County: Direct local peer providing overlapping social services in Broome County — including a historical member of the UWBC umbrella (since 1938) — competing for similar donor and grant dollars while serving the same residents.

Emerging players

• American Red Cross – Southern Tier Chapter: National social services nonprofit with an overlapping regional chapter in Broome County; one of UWBC's funded partners and a competing donor-channel for community charitable giving.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/unitedwaybroome
• YouTubeyoutube.com/user/unitedwaybroome
• Facebookfacebook.com/unitedwaybroome
• Instagraminstagram.com/uwbroomecounty

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way of Broome County