What Stack3d does

Stack3d is a digital media platform focused on the sports nutrition and dietary supplement industry, founded in 2011 and operated from Las Vegas, United States. The platform publishes daily news articles, hands-on product reviews, curated best-of rankings across categories such as pre-workout, pump, recovery, muscle building, weight loss, focus, protein bars, and energy drinks, and editorial hubs including the Ashwagandha Performance Center built around KSM-66 Ashwagandha. Underlying technology is a web-based content publishing system (stack3d.com) with no native mobile application, no public or partner API, and no documented AI/ML integrations. The core technical asset is the editorial archive itself, spanning 421+ pages of pre-workout content and articles published across multiple international editions covering Europe, Oceania, Asia, and North America.

Stack3d serves three principal audiences: fitness enthusiasts and athletes using the site for product discovery and independent reviews (primary segment); supplement shoppers seeking comparison content before purchase (secondary); and supplement industry professionals monitoring launches and competitor activity (secondary). Platform reach extends across regions served through dedicated editorial desks, with community engagement anchored by two annual consumer-voted contests, Protein Wars for protein powders and Clash Of The Cans for energy drinks.

The business operates multiple revenue streams: brand advertising and sponsorships (likely the principal line), a Pro Membership recurring subscription, a daily email newsletter, and an integrated e-commerce Official Shop selling merchandise and supplement products. Additional monetization surfaces include a Rewards loyalty program and a Boost Content amplification tool for supplement brands. Pricing for Pro Membership and advertising inventory is not publicly disclosed. The company operates with a small team (1-10 employees), is privately held with no disclosed institutional funding or parent company, and is led by founder and CEO Shane Smith.

Name

Stack3d

Legal name

Stack3d

Website

https://stack3d.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Stack3d is a Las Vegas-based digital media platform, founded in 2011, that publishes daily news, independent product reviews, and best-of rankings across sports nutrition supplement categories for fitness enthusiasts, supplement shoppers, and industry professionals globally.

Ownership category

akta.pro rank

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. E-commerce Sales: Stack3d operates an official shop selling supplement products directly to consumers through its e-commerce storefront.
2. Pro Membership: The platform offers a Pro Membership subscription providing exclusive benefits, early access, and enhanced features to paying members.
3. Newsletter / Daily Emails: Stack3d offers a daily email newsletter delivering supplement news and updates to subscribers, driving engagement and repeat traffic.
4. Brand Advertising and Sponsorships: The platform features sponsored content and advertisements from supplement brands, leveraging its audience of fitness enthusiasts and supplement users for brand marketing partnerships.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Stack3d is a digital media platform that publishes daily news, editorial product reviews, and category-specific rankings for the sports nutrition and dietary supplement industry. It operates an integrated e-commerce shop, a daily email newsletter, a Pro Membership subscription, a rewards/loyalty program, and two annual consumer-voted contests (Protein Wars and Clash Of The Cans).

Product overview

Stack3d is a supplement news and reviews media platform providing comprehensive coverage of the sports nutrition and dietary supplement industry. The core offering is its editorial news platform featuring product reviews, industry news, and curated best-of content across supplement categories including Pre-Workout, Focus, Weight Loss, Protein Bars, and Energy Drinks. The platform operates two annual fan-voting contests—Protein Wars for protein powders and Clash Of The Cans for energy drinks—that engage the supplement community. Additional offerings include a Daily Newsletter for industry updates, a Pro Membership subscription for premium content access, a Rewards loyalty program, and an Ashwagandha Performance content hub focused on KSM-66 research and sports performance.

Differentiator

Problem solved

Functional benefit

Products and services

• Stack3d News Platform A supplement news and reviews website that provides industry coverage, product reviews, and editorial content about sports nutrition and dietary supplements for fitness enthusiasts and athletes.
• Best Supplements Reviews Curated category pages featuring ranked and reviewed supplements across Pre-Workout, Pump, Recovery, Muscle Building, Weight Loss, and Focus categories.
• Protein Wars Annual protein powder competition where fans vote for their favorite protein products, engaging the supplement community in brand preference voting.
• Clash Of The Cans Annual energy drink competition where fans vote to determine the best energy drink on the market.
• Stack3d Daily Newsletter Daily email newsletter delivering supplement industry updates and new product announcements to subscribers.
• Pro Membership Premium membership offering exclusive content, enhanced features, and additional benefits for dedicated supplement industry followers on a monthly subscription.
• Stack3d Official Shop E-commerce storefront offering branded merchandise and supplement products directly to consumers.
• Ashwagandha Performance Center Dedicated editorial section featuring content about KSM-66 Ashwagandha benefits, research, and sports performance applications.

Quantifiable outcome

• 421+ pages of pre-workout content alone, indicating significant editorial scale
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Bodybuilding.com: Bodybuilding.com is the largest established fitness/supplement media and e-commerce destination, offering editorial content alongside a full supplement marketplace. It is a broader incumbent that competes for both audience and supplement brand marketing spend.

Direct peers

• Muscle & Strength: Muscle & Strength operates a content-led platform featuring supplement reviews, workout programs, and product rankings targeted at the same bodybuilding/supplement shopper persona Stack3d serves.
• BarBend: BarBend is a digital media platform covering strength sports, supplements, and fitness news with editorial reviews, original content, and competitions. It directly competes with Stack3d for fitness/supplement audience attention and brand sponsorship dollars.
• Generation Iron: Generation Iron is a fitness and bodybuilding media network with news, reviews, and event coverage aimed at supplement consumers and physique athletes — a closely adjacent editorial niche to Stack3d.
• PricePlow: PricePlow is a supplement news and price-comparison site publishing product reviews, ingredient breakdowns, and deals. It overlaps directly with Stack3d's supplement review and ranking model.
• Examine.com: Examine.com is an independent supplement and nutrition research site publishing evidence-based reviews and ingredient analyses. It overlaps with Stack3d's review-driven value proposition for informed supplement shoppers.
• Fitness Volt: Fitness Volt publishes fitness news, supplement reviews, and bodybuilding content aimed at a similar supplement-shopper and athlete audience, directly competing with Stack3d for traffic and brand sponsorships.

Emerging players

• SuppCo: SuppCo is a supplement discovery and review platform focused on helping consumers compare products — an emerging competitor in the same supplement-shopper journey Stack3d targets.
• Labdoor: Labdoor provides third-party supplement testing and quality rankings, intersecting with Stack3d's product-ranking use case from an analytical/testing angle rather than editorial review.
• SET For SET: SET For SET is a fitness media brand producing supplement-adjacent content (workouts, gear reviews, nutrition) for a similar gym-going audience, with overlap in editorial approach and audience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Stack3dNews
• Facebookfacebook.com/Stack3d
• LinkedInlinkedin.com/company/stack3d

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stack3d