Trial Lawyers University

Name

Trial Lawyers University

Website

https://trojanhorsemethod.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Trial Lawyers University is a private US-based professional education and community platform serving personal injury and trial lawyers through live conferences, on-demand video, bootcamps, webinars, podcasts, and an integrated case referral system.

Ownership category

akta.pro rank

Product category

Continuing Legal Education

NAICS

All Other Legal Services (541199)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Specialty Law Schools (e.g., Tax, IP, International, Trial Advocacy) (EDAHAIAF)

akta.pro secondary industry

Clinical Legal Education & Legal Aid Clinics (Law School–Run) (EDAHAIAG)

Keywords

• Continuing legal education
• Trial advocacy training
• Personal injury CLE
• Litigation skills bootcamp
• Attorney professional development

Headquarters

HQ city

Las Vegas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Professional Training & Education Programs: TLU generates revenue through paid professional development programs and training courses for trial lawyers, including live event registrations (TLU Beach, Advanced Depo College), on-demand subscriptions (TLU On Demand), skills bootcamps, and live webinar access. The model is subscription/recurring-fee based for ongoing content access, with one-time registration fees for specific live events.
2. Case Referrals: The company operates a case referral system connecting prospective clients with member trial lawyers, generating referral-based revenue from participating attorneys.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Trial Lawyers University is a continuing legal education and trial skills training company for practicing trial lawyers and plaintiff personal injury attorneys. It sells access to an on-demand CLE video library (TLU On Demand), multi-day TLU Skills Bootcamps, weekly TLU Live Webinars, an annual flagship conference (TLU Beach), and a specialized Advanced Depo College deposition program. It also operates TLU Case Referrals, a member-only service that distributes pre-screened personal injury case leads to participating attorneys.

Differentiator

Problem solved

Functional benefit

Brands

• TLUn Demand: On-demand training platform offering recorded webinars and courses
• TLU Skills Bootcamp
• TLU Beach
• Law Pods

Products and services

• TLU Beach

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• The Casely GroupminorGTM or Marketing PartnerThe Casely Group is listed as a partner entity with a logo placement on the Trial Lawyers University website. The nature of the relationship appears to be a marketing or referral affiliation, with The Casely Group likely referring clients or attorneys to TLU programs. No formal co-development, technology integration, or investment relationship is described. The partnership is displayed as a logo-level association, suggesting a minor marketing or referral-level collaboration.

Scale indicators1 record

Direct peers

• National Trial Lawyers: National Trial Lawyers is a professional membership organization for top trial lawyers with a strong educational and networking component. It competes for the same PI/trial lawyer community that TLU serves, with overlapping event and content offerings.
• Pincus Professional Education: Pincus Professional Education provides live CLE seminars, webinars, and on-demand training with a strong focus on plaintiff-side trial skills. It directly competes with TLU's Skills Bootcamp, TLU Beach, and on-demand offerings for the same PI/trial lawyer audience.
• Mass Tort Nexus: Mass Tort Nexus provides education, case acquisition, and community for plaintiff mass tort and PI lawyers. It is directly comparable in combining practitioner training with case referral / lead generation, mirroring TLU's hybrid education-plus-referral model.
• Trial Guides: Trial Guides is a direct competitor offering CLE, training, and resources specifically targeted at personal injury and trial lawyers. It shares TLU's vertical specialization, practitioner-led instruction approach, and direct-to-attorney community model.

Emerging players

• Courtroom5: Courtroom5 is an emerging education platform helping people represent themselves in court. While not a direct competitor for PI lawyer training, it overlaps with TLU's trial advocacy educational theme and shares the online community-driven learning model.
• Lawyerist: Lawyerist is a media and education company serving small and solo law practices, including PI firms, with training content and community. It is comparable to TLU in its community-led education model for practicing attorneys, though broader in practice area coverage.

Broad incumbents

• West LegalEdcenter: West LegalEdcenter (Thomson Reuters) is a broad incumbent CLE provider offering on-demand and live CLE across many practice areas including trial advocacy. It competes for the same training budgets but lacks TLU's community/referral flywheel and PI vertical focus.
• LexisNexis CLE: LexisNexis offers a broad CLE and legal education catalog including trial practice content. It is a broad incumbent alternative for trial lawyer training but does not offer TLU's community events or case referral layer.
• American Association for Justice (AAJ): AAJ is the largest U.S. plaintiff bar association, offering extensive CLE programs, conferences, and trial advocacy education. It is a broad incumbent competing for the same trial lawyer training dollars that TLU targets, though at a wider industry scale.

Others

• The Casely Group: The Casely Group is listed as a TLU partner and operates in the plaintiff-side legal marketing and case acquisition space. It is an ecosystem participant rather than a direct competitor, but is comparable as a referral-driven channel serving the same PI lawyer customer base.

Market position

Customer concentration

• Xx.com/tlutriallawyers
• Facebookfacebook.com/TrialLawyersUniversity
• LinkedInlinkedin.com/company/trial-lawyers-university

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trial Lawyers University