Metro Trading Association

What Metro Trading Association does

Metro Trading Association is a privately held, for-profit company headquartered in Rochester Hills, Michigan, United States, that has operated since 1978. The company's stated function is to help businesses improve cash flow, reduce excess inventory, and generate profit through commercial bartering — i.e., it operates as a local/regional trade exchange that enables member businesses to transact goods and services using trade credits rather than cash.

The firm is small (11-50 employees) and privately held, with no public funding history, no disclosed investors, and no parent company. Its core product is the barter exchange platform/membership network itself, through which participating businesses presumably buy and sell goods and services and settle transactions in trade units. Typical revenue mechanics for a trade exchange include membership fees, transaction/commission fees on matched trades, and (in some structures) spreads on currency issuance; however, none of these specifics are confirmed in the source data.

No information is available regarding pricing, customer segments, geographic scope beyond Rochester Hills, leadership, partnerships, certifications, technology stack, or AI/ML capabilities. The company's public-facing website returned only a loader/verification page during the data collection, leaving the firm's current operating scale, member count, and product roadmap unverified.

Name

Metro Trading Association

Website

https://metrotrading.com

Company type

Private

Founded year

1978

Headcount range

11–50 employees

Short description

Metro Trading Association is a privately held trade exchange, founded in 1978 and based in Rochester Hills, Michigan, that helps businesses improve cash flow, reduce inventory, and generate profit by transacting through commercial bartering.

Ownership category

akta.pro rank

Headquarters

HQ city

Troy

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

Metro Trading Association operates a business barter exchange network that enables member companies to trade goods and services using trade credits instead of cash. The exchange helps participating businesses improve cash flow, reduce excess inventory, and generate additional profit by monetizing idle capacity, surplus stock, or underutilized services.

Differentiator

Problem solved

Functional benefit

Products and services

• Barter Exchange Membership A business barter exchange service through which member companies trade goods and services using trade credits instead of cash, designed for businesses seeking to improve cash flow, reduce excess inventory, and monetize idle capacity.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• Tradebank International: Global barter/trade exchange network enabling member businesses to transact without cash; directly comparable business model centered on improving liquidity and using surplus capacity.
• Corporate Barter / B2B Trade Networks: Operates a barter exchange facilitating trade between businesses to convert excess inventory and capacity into needed goods/services — same exchange-style model as Metro Trading Association.
• ITEX Corporation: One of the largest U.S. barter exchanges, operating a trade network that lets member businesses exchange goods and services to manage cash flow and utilize excess capacity — directly comparable to Metro Trading Association's stated mission.
• BizX (Barter Network): North American barter exchange providing a trade-credit currency to SMBs to conserve cash and monetize idle inventory; same barter-network model targeting similar cash-flow-conscious SMB customers.
• IMS Barter (International Monetary Systems): U.S.-based commercial barter company providing trade-exchange services to businesses seeking cash-flow alternatives through bartering of goods and services.

Emerging players

• Fundbox: Provides SMB working-capital advances and invoice-based financing — an alternative to barter for businesses seeking cash-flow relief; serves as a substitute-category comparable rather than direct competitor.
• BlueVine: Offers invoice factoring and working-capital lines to SMBs; competes for the same cash-flow-management wallet share that barter exchanges historically addressed.

Regional players

• Bartercard: Operates trade exchange networks in multiple countries (including the UK, Australia, and others), offering SMBs a barter currency to convert idle capacity into purchasing power — comparable model, primarily non-U.S. footprint.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/MetroTrading1
• Facebookfacebook.com/metrotrading

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metro Trading Association