Lateulade

What Lateulade does

Lateulade is a French regional moving and storage company headquartered in Serres-Castet, near Pau in the Pyrénées-Atlantiques department, founded in 1976 by Jean Paul Lateulade and his spouse Nicole. The company provides end-to-end residential and commercial relocation services — packing, dismantling, reassembly, transport, storage — plus adjacent offerings including secure garde-meubles storage, 24/7 self-stockage with mobile box delivery, document archiving, monte-meuble (furniture lift) rental, and direct sales of moving supplies. Service coverage spans southwestern France (Aquitaine, Midi-Pyrénées, Sud-Ouest), national moves, international relocations, and DOM-TOM overseas transfers with customs handling.

The company operates a fleet of 30 vehicles from a 21,000 m² facility that includes 15,000 m³ of storage capacity — claimed to be the largest in the Pau agglomeration. It employs approximately 40 people and applies a single-dedicated-team-per-project service model. The technology stack is intentionally low-tech: there is no proprietary software, AI capability, or digital product platform described. Commercial differentiation rests on operational scale, NF Service certification from AFNOR (covering both moving and storage), membership in the Chambre Syndicale du Déménagement, and a content/SEO-driven marketing presence across the regional cities it serves.

Lateulade generates revenue through quote-based professional services (full-service, partial-service, and transport-only moves), recurring storage rentals (garde-meubles and self-stockage), equipment rental, and e-commerce sale of moving supplies. Distribution is direct-to-customer via website quote form and phone; pricing is not publicly disclosed and varies by volume, distance and service scope. Notable institutional customers include the French Ministry of Defence, the 5th Combat Helicopter Regiment and the École des Troupes Aéroportées for military relocation services.

Name

Lateulade

Legal name

LATEULADE (SARL)

Website

https://lateulade.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Short description

Lateulade is a family-founded French moving and storage company (est. 1976, Serres-Castet) serving individuals, businesses, and military clients across southwestern France with relocation, garde-meubles, self-storage, and international/DOM-TOM transfer services from a 21,000 m² facility.

Ownership category

akta.pro rank

Product category

Moving and Storage Services

NAICS

Used Household and Office Goods Moving (48421), General Warehousing and Storage (493110), Lessors of Miniwarehouses and Self-Storage Units (53113)

SIC

Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Interstate Small Moves & Partial Loads (Consolidated/Shared Truckload) (HSAKABAE)

akta.pro secondary industries

Portable Storage Container Packing/Loading & Unloading Labor Services (HSAKAIAF), Local Loading/Unloading with Company Truck (In-Town Transport) (HSAKAAAJ)

Keywords

• Residential moving services
• Commercial relocation services
• Secure storage facilities
• International moving logistics
• Moving supplies sales

Headquarters

HQ city

Serres-castet

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Moving/déménagement services: Core moving services for individuals and businesses, including packing, transportation, unpacking, and assembly. Services are provided across local, regional, national, international, and overseas (DOM-TOM) moves. Pricing is quote-based, varying by volume and distance.
2. Storage (garde-meubles & self-stockage): Secure storage services including garde-meubles (furniture storage) and self-storage (box rental) with 24/7 access. The company claims the largest storage capacity in the Pau metropolitan area.
3. Moving supplies sales: Sale of moving supplies including cardboard boxes (standard, reinforced, archive), packing materials (bubble wrap, stretch film, dish dividers), tape, markers, and moving kits.
4. Equipment rental (monte-meuble): Rental of monte-meuble (moving lift/hoist) equipment for high-floor moves, including operator service.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Lateulade is a moving and logistics company providing full-service residential and commercial relocations, including packing, dismantling, reassembly, transport, and unpacking, across local, regional, national, and international (including DOM-TOM) destinations. It also operates secure garde-meubles storage and self-stockage units with what it describes as the largest storage capacity in the Pau metropolitan area, complemented by ancillary offerings such as box and packing supply sales, monte-meuble (furniture lift) rentals, and groupage shared-load moving.

Product overview

Lateulade is a moving and logistics company offering comprehensive relocation services. The core offering consists of residential and commercial moving services (Déménagements) supplemented by storage solutions including garde-meubles (secure storage) and self-stockage (self-storage units). Additional services include international transfers, archiving, furniture lift rental, box/supply sales, groupage moving, and business relocation services. The company operates primarily in the Pau/Southwest France region but offers national and international services.

Differentiator

Problem solved

Functional benefit

Products and services

• Déménagements (Moving Services) Full-service moving for households and businesses covering packing, dismantling, reassembly, transport, and unpacking across local, regional, national, and international distances. Available in full-, partial-, or transport-only configurations depending on customer preference.
• Transfert international (International Transfers) International and overseas relocation service handling moves to French DOM-TOM destinations and international locations, including customs formalities and container shipping options for households and businesses.
• Garde-meubles (Secure Furniture Storage) Secure monitored storage units for household and business belongings during transitions, with 15,000 m³ of capacity and surveillance systems. Marketed as the largest storage capacity in the Pau metropolitan area.
• Self-stockage (Self-Storage Units) Self-service storage units with 24/7 access and mobile box delivery to the customer's location for loading, serving individuals and businesses needing flexible short- or long-term storage.
• Archivage (Document Archiving) Long-term document and archive storage service for businesses and individuals requiring secure preservation of records.
• Location monte-meuble (Furniture Lift Rental) Rental of monte-meuble (furniture lift and hoist) equipment with operator, capable of lifting loads up to 400 kg to the 12th floor, used to move bulky items through windows for high-rise or access-constrained locations.
• Vente de cartons et fournitures (Moving Supply Sales) Online and counter sales of moving supplies including standard, reinforced, and archive cardboard boxes; packing materials such as bubble wrap, stretch film, and dish dividers; plus tape, markers, and moving kits.
• Déménagement d'entreprises (Business/Commercial Moving) Specialized commercial relocation service for offices, laboratories, banks, workshops, and industrial sites, with a rigorous cahier des charges (statement of work), dedicated qualified teams, and equipment adapted to each move. Includes government/military relocations.

Quantifiable outcome

• Zero reported damage or loss in multiple verified customer testimonials
• +1 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ministry of Defence (France) — 5th Combat Helicopter RegimentcoreOthersLateulade has served the French Ministry of Defence, including the 5th Combat Helicopter Regiment, for military relocation services. This is an established client relationship requiring specialized knowledge of military relocation reimbursement procedures.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Packlink Pro: European digital logistics and shipping platform serving SMEs with parcel, freight, and moving-related services. Comparable as a technology-enabled entrant in the French logistics market, representing the type of digital-first competitor Lateulade's lack of proprietary technology leaves it exposed to.
• Movinga (now Troove): European digital-first moving platform offering online booking, fixed pricing, and full-service residential moves. Comparable to Lateulade in serving the residential relocation customer but with a fundamentally different (digital-native, asset-light) operating model that competes for the same end customer in France.
• Déménagement.fr: French online moving-services aggregator/platform connecting customers with movers and providing quotes. Comparable to Lateulade in that it serves the same French consumer/business moving market, but represents the digital/marketplace model that could disrupt Lateulade's traditional phone-and-SEO go-to-market motion.

Direct peers

• AGS Deménagement: French subsidiary of AGS Group, providing international and domestic relocation services for individuals and corporate clients, with associated storage offerings. Comparable in offering international/DOM-TOM moves and business relocation services to banks, laboratories, and workshops — directly overlapping Lateulade's commercial segment.
• Demeco: One of France's largest national moving networks, offering residential and commercial relocation, storage, and international moves. Directly comparable to Lateulade in service mix (moving + garde-meubles) but with significantly broader geographic coverage, making Demeco both a direct competitor in southwestern France and a structural ceiling on Lateulade's expansion.
• Transalliance France: French transport and logistics group offering road haulage, industrial relocation, and household goods moving services. Comparable to Lateulade's business/industrial moving segment (laboratories, workshops, banks) and provides a larger-scale reference point for scaling commercial moves beyond southwest France.
• Les Gentlemen du Déménagement: French cooperative network of independent moving companies offering residential and business moves, storage, and international relocations. Comparable business model (independent local operators under a national brand), directly competitive with Lateulade in the southwest France catchment and the most natural peer for a regional top-3 mover.

Broad incumbents

• Shurgard Self-Storage France: European self-storage operator with multiple French locations offering 24/7-access storage units. Directly comparable to Lateulade's self-stockage product line but at national scale and with stronger digital booking/management infrastructure — a benchmark for what Lateulade's storage business could look like if scaled.

Regional players

• Homebox: French self-storage brand with multiple sites across France, offering similar unit rental and 24/7 access to Lateulade's self-stockage offering. Comparable product line (self-storage units) but operates as a multi-site franchise/network rather than a regional independent.
• Locabox: French portable storage container company delivering units to customer locations for self-loading. Highly comparable to Lateulade's self-stockage 'mobile box' service line, representing a specialized national competitor in the portable container niche within France.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DemenagementsLateulade
• LinkedInlinkedin.com/company/lateulade

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lateulade