What FBR ELPO does

FBR ELPO (legal entity F.B.R.-ELPO S.p.A.) is a privately held Italian industrial machinery manufacturer founded in 1963 and headquartered in Parma, Italy. The company designs and manufactures complete processing and aseptic packaging lines for liquid and semi-liquid food products, organized around three core categories: tomato processing lines (purees, concentrates, dices, pulp, peeled tomatoes), fruit processing lines (juices, nectars, purees, marmalades, diced fruit), and aseptic plants — in which the company self-describes as a worldwide leader in Bag-in-Box (BIB) aseptic filling. The technical platform spans hot/cold break enzymatic inactivation, juice extraction, evaporation and concentration, sterilization, and aseptic filling, with proprietary products including the Mustang two-head aseptic filler (launched November 2020 at up to 1,400 bags/hour, 1-20 liter formats, compatible with any BIB bag/cap/nozzle on the market) and the WE-BOX automatic cartoning system. The offering extends from single machines to full turnkey plants, with an in-house FBR ELPO Academy pilot laboratory for customer recipe development and personnel training, and a Masters of Performance after-sales service program.

The commercial model is project-based, quote-driven capital equipment sales to enterprise food and beverage manufacturers globally. The company sells directly from its Italian headquarters and through a wholly-owned US regional entity, FbrElpo North America, Inc. (Charlotte, NC), supported by an integrated robotics subsidiary (Logicon) acquired in 2018. Customer base spans ~70+ named global blue-chips across tomato processing, fruit and vegetables, dairy, sauces and condiments, beverages, brewing, and ingredients — including Barilla, Nestle, Coca-Cola, Danone, Heinz, Unilever, Bonduelle, Mutti, Smuckers, Parmalat, San Pellegrino, and Cargill. The company is privately held under EptaFin s.r.l., generates revenue from hardware sales, after-sales services and spare parts, and Academy training/test services, and is governed under Italian S.p.A. law with a comprehensive certification stack (ISO 9001, ISO 14001, MOCA, CRIBIS, ESG/Ecomate, D.Lgs. 231/01).

Name

FBR ELPO

Legal name

F.B.R.-ELPO S.p.A.

Website

https://fbr-elpo.it

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

51–100 employees

Short description

FBR ELPO is a privately held Italian industrial machinery manufacturer (founded 1963, Parma) that designs and builds turnkey aseptic processing and Bag-in-Box packaging lines for tomato, fruit, dairy, and sauce manufacturers worldwide, serving global blue-chip food and beverage customers through direct project-based sales and a US subsidiary.

Ownership category

akta.pro rank

Product category

Industrial Food Processing and Aseptic Packaging Machinery

NAICS

Food Manufacturing (311), Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114), Food Product Machinery Manufacturing (333241)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Powdered & Instant Beverage Mix Manufacturing (Drink Mixes) (AFAFABAL)

akta.pro secondary industries

Extruded Snacks Manufacturing (Puffs, Curls, Sticks) (AFAKAIAE), Snack Bars (Granola, Protein, Cereal Bars) (CRADABAG), Convenience side dishes (mac & cheese, mashed potatoes, rice dishes) manufacturing (AFAKAHAI)

Keywords

• Aseptic filling machinery
• Tomato processing equipment
• Fruit processing lines
• Bag-in-box packaging
• Food processing machinery

Headquarters

HQ city

Parma

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Machinery and Turnkey Lines Sales: Selling custom-engineered industrial machines and complete turnkey processing/filling lines (single machines to full plants) for tomato, fruit, dairy, sauces, ketchup, marmalades, and special applications. Capital equipment sale with project-based, quote-by-quote pricing.
2. After-Sales Services and Spare Parts: Recurring after-sales revenue from technical assistance, preventive maintenance, periodic checks, on-site personnel training, and spare parts supply (e.g., FbrElpo North America, Inc. spare parts department ensures short delivery times).
3. FBR ELPO Academy Training and Test Services: Customer-paid training programs and pilot test campaigns in FBR ELPO's pilot laboratory, including recipe development, sterilization/aseptic filling tests with customer products, and personnel certification.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels7 records

Core offering

FBR ELPO designs and manufactures industrial aseptic processing and packaging lines for liquid and semi-liquid food products, including tomato processing lines, fruit processing lines, and Bag-in-Box aseptic fillers. The company sells single machines, sub-systems (juice extractors, enzymatic inactivators, evaporators, sterilizers), and complete turnkey plants directly to enterprise food and beverage manufacturers worldwide. It also operates an in-house pilot laboratory (FBR ELPO Academy) for customer product testing and training, and provides after-sales service and spare parts through its Italian HQ and its North American subsidiary.

Product overview

FBR ELPO offers a portfolio of industrial food-processing and packaging equipment rather than a single unified software product. Its offering is organized as a core machinery platform with specialized lines and modules: three main product categories — Tomato Processing Lines, Fruit Processing Lines, and Aseptic Plants (aseptic fillers, in which FBR ELPO is described as a worldwide leader in the Bag-in-Box market). These are complemented by specific machine models such as the MUSTANG Aseptic Filler (a high-throughput dual-head filler launched in 2020) and the WE-BOX automatic cartoning system, as well as the Logicon robotics brand (which joined the FBR ELPO group) for robotic packaging. Around the equipment portfolio, the company provides the FBR ELPO Academy pilot laboratory service for sterilization/aseptic filling trials and customer training, and operates the FbrElpo North America, Inc. subsidiary (Charlotte, NC) for North American commercial and after-sales support. Together these form an integrated offering that goes from single machines to complete turnkey processing lines.

Differentiator

Problem solved

Functional benefit

Brands

• Logicon: Robotics in service of packaging; a company that has joined the FbrElpo group.
• FBR ELPO Academy
• Masters of Performance
• Mustang (Aseptic Filler)

Products and services

• Tomato Processing Lines Complete industrial processing lines that handle raw tomatoes in a delicate and accurate manner to produce purees, concentrates, dices, pulp, and peeled tomatoes. Designed for industrial food manufacturers needing scalable raw-material-to-finished-product processing with attention to adaptability and consumption sustainability.
• Fruit Processing Lines Industrial lines that transform continental and tropical fruit into pulpy and clear juices, nectars, natural juices, semi-concentrated and concentrated purees, marmalades, and diced fruit. Designed for fruit processors and juice/nectar manufacturers that need to preserve inlet fruit quality across multiple product formats.
• Aseptic Plants (Aseptic Fillers) Automatic and semi-automatic aseptic fillers for the Bag-in-Box market, designed for ease of use and high quality and compatible with any bag, cap, and spout on the market. Marketed by FBR ELPO as a leading Bag-in-Box aseptic filling solution for low- and high-acidity liquid and semi-liquid food products.
• MUSTANG Aseptic Filler Dual-head aseptic filler launched in November 2020 to meet demand for higher hourly production. Fills pre-sterilized 1 to 20 litre spouted bags at up to 1,400 bags/hour, suitable for low- and high-acidity products including milk, milkshakes, juices, purees, concentrates, citrus juices, tomato pulp, pizza sauce, physiological solutions, and fertilizers. Compatible with any bag/cap/spout on the Bag-in-Box market and with FBR ELPO's WE-BOX cartoning system.
• WE-BOX Automatic Cartoning System Automatic cartoning system integrated with FBR ELPO aseptic fillers (such as the MUSTANG) and matched to the filler's hourly output to package filled bags in boxes for the Bag-in-Box market.
• Complete Turnkey Processing Lines End-to-end turnkey lines for tomato and fruit processing and aseptic filling, comprising product receiving/sorting, hot break and cold break enzymatic inactivators, juice extraction groups, evaporators, pan concentrators, dicers, peelers, sterilizers, and aseptic fillers, delivered from a single vendor.
• FBR ELPO Academy (Pilot Laboratory and Training) Customer-paid in-house pilot laboratory service offering sterilization and aseptic filling tests with customer-supplied products, recipe development, production capacity evaluation, and personnel training/certification. Provides attendance certificates with test results.
• After-Sales Service and Spare Parts Recurring after-sales technical assistance, preventive maintenance, periodic checks, on-site personnel training, and spare parts supply delivered via the Italian HQ and the FbrElpo North America, Inc. spare parts department (Charlotte, NC), which leverages Charlotte Douglas International Airport logistics for short delivery times in North America.

Quantifiable outcome

• 1,400 bags/hour output from a single Mustang two-head aseptic filler
• +2 more outcomes

Named customers46 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Oncology Center of ParmaminorOthers · 1 December 2021For Christmas 2021, FBR ELPO supported the Oncology Center of Parma (1–24 December 2021) with the message 'We put our heart on it!' as part of its corporate social responsibility initiatives.
• Smurfit KappacoreStrategic or Co-development Partner · 31 May 2016Cooperation between FBR ELPO and Smurfit Kappa announced 31 May 2016. The collaboration centers on aseptic bag/pouch packaging for fruit juices and similar products (e.g., the 'Pouch-Up' aseptic pouch). Press coverage by Converter News, BeverageDaily, Flexpackmag, Newswiretoday, FoodBev, Canadian Packaging, FoodNewsLatam, Process Alimentaire, and Rayon Boissons highlights the joint solution.
• Parma for EXPO / Ghana DelegationminorGTM or Marketing Partner · 16 July 2015FBR ELPO hosted a Ghana delegation visiting its facilities under the 'Parma for EXPO' initiative on 16 July 2015; Gazzetta di Parma covered the visit.
• LogiconcoreStrategic or Co-development PartnerLogicon has joined the FBR ELPO group, contributing 'robotics in service of packaging'. The integration expands FBR ELPO's offering into robotic automation of packaging operations for its food-industry customers.
• Parma Calcio 1913minorGTM or Marketing PartnerLocal sports sponsorship: FBR ELPO and Parma Calcio 1913 are 'insieme' (together) for the 2020/2021, 2021/2022 (and subsequent) seasons, with the Parma Calcio logo featured in the homepage footer partnership block.
• CUS ParmaminorGTM or Marketing PartnerFBR ELPO supports CUS Parma and annually sponsors the Open Season Trophy 'Memorial TEO', a 3-day U14 basketball tournament in memory of Matteo 'Teo' Bertolazzi, with 8 teams competing. Sponsorship has been recurring since at least 2017.
• AcqualisminorGTM or Marketing PartnerFBR ELPO applies a plastic-reduction program in collaboration with Acqualis. The company has equipped itself with dispensers that treat water, replacing bottled water with treated water on site.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• ProMach: US-based packaging machinery integrator with multiple filling and processing brands serving food and beverage customers. Comparable to FBR ELPO in providing integrated filling/packaging solutions to North American food manufacturers, but with a much broader product portfolio and focus on the US market.
• Krones AG: German global leader in beverage and food packaging machinery, including filling, labeling and complete line solutions. Comparable to FBR ELPO in target customers (large multinational beverage/food producers) and in selling complete processing-plus-packaging lines, but with a much broader portfolio spanning PET, glass, can and aseptic.
• KHS Group: German manufacturer of filling and packaging machinery for beverages and liquid food, with aseptic PET/carton capabilities. Comparable to FBR ELPO in aseptic filling for juices/dairy and in serving global beverage multinationals, but operating as a broad incumbent with multiple packaging formats.
• Bucher Industries: Swiss industrial group with food processing and packaging machinery divisions (Bucher Unipektin, Bucher Emhart Glass). Overlaps with FBR ELPO in fruit/juice processing lines and aseptic handling, but operates as a diversified industrial group rather than a focused BIB aseptic specialist.

Direct peers

• Serac Group: French manufacturer of aseptic and hygienic filling equipment for liquid food (dairy, juice, sauces). Directly comparable to FBR ELPO in aseptic filling technology and target food-industry customers, particularly for low- and high-acidity products.
• GEA Group: German industrial group with a dedicated food processing and aseptic separation/concentration portfolio. Closely comparable to FBR ELPO in evaporator, sterilizer and aseptic processing equipment for tomato/fruit/dairy customers, with a similar global blue-chip customer base.
• Bertuzzi Food Processing: Italian manufacturer of fruit processing lines, including receiving, extraction, evaporation and aseptic filling. Directly comparable to FBR ELPO's fruit processing business with overlapping customers in juice/concentrate production and similar Italian manufacturing heritage.
• Tetra Pak: Global leader in aseptic carton packaging and processing for liquid food (milk, juice, tomato, etc.). Directly comparable to FBR ELPO in aseptic filling technology, target customers (multinational F&B) and integrated processing-plus-packaging offering, although Tetra Pak's flagship format is carton rather than Bag-in-Box.
• Goglio: Italian-headquartered specialist in bag-in-box and pouch packaging systems (including aseptic). Closely comparable to FBR ELPO in BIB format and bag/pouch filling technology for liquid food products, addressing a similar enterprise customer set.
• CFT Group: Italian-headquartered manufacturer of complete tomato and fruit processing lines (Rossi Catelli, Manzini, Stalam brands). The closest direct competitor to FBR ELPO on turnkey tomato and fruit processing lines, sharing Italian manufacturing roots and a similar customer base of sauce/juice multinationals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/9324774

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FBR ELPO