Fashion Outlets of Chicago

What Fashion Outlets of Chicago does

Fashion Outlets of Chicago is a two-level indoor luxury outlet shopping center located at 5220 Fashion Outlets Way in Rosemont, Illinois, approximately five minutes from O'Hare International Airport. The property is owned and operated by Macerich, a publicly traded REIT (NYSE: MAC), and houses more than 130 designer and brand-name outlet stores, including Brunello Cucinelli, Burberry, Gucci, Aritzia, and lululemon. The center is positioned as the only two-level indoor luxury outlet experience in the Chicago region and integrates dining amenities (Amorino Gelato, Charleys Philly Steaks, Cinnabon, HEYTEA, Lindt, Starbucks, sbarro), visitor services, and a dedicated contemporary art program, THE COLLECTION: Where Art Meets Fashion, featuring 20+ permanent site-specific commissions by artists such as Hebru Brantley, Daniel Arsham, Candida Alvarez, and Derrick Adams, alongside rotating exhibitions curated in partnership with institutions including DePaul Art Museum, Evanston Art Center, LVL3, and CNL Art Consulting.

The underlying operational stack is conventional physical retail infrastructure augmented with standard consumer-facing digital tooling: in-store and curbside pickup, an online store directory with map and search, QR-enabled self-guided art walking tours, and a text-message concierge service. The property also operates as a filming location for commercial, television, and feature film productions, with on-site staff and 24-hour access, and offers an array of brand development services including media placements, experiential and pop-up activations, and event and amenity sponsorships. Customer segments served include luxury and brand-conscious shoppers, O'Hare-area tourists and business travelers, families seeking combined shopping and entertainment, and food and beverage consumers.

The business model centers on retail space leasing to tenants, generating rent and participation-based income across 130+ stores, supplemented by food court rentals, parking operations, amenity and event sponsorships, brand media and experiential activation fees, and filming location fees. Marketing is delivered through Facebook and Instagram social channels, an email newsletter, regularly updated website content (sales, events, store directory), and on-property community programming such as the School Cents program and seasonal events. Direct-to-consumer traffic is driven by proximity to O'Hare International Airport, the curated luxury tenant mix, dining variety, the integrated art experience, and tourism partnerships.

Name

Fashion Outlets of Chicago

Legal name

Fashion Outlets of Chicago

Website

https://fashionoutletsofchicago.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Two-level indoor luxury outlet mall in Rosemont, Illinois, owned and operated by Macerich (NYSE: MAC), featuring 130+ designer brands and museum-quality contemporary art program THE COLLECTION, located five minutes from O'Hare International Airport.

Ownership category

akta.pro rank

Product category

Outlet Shopping Centers

NAICS

Department Stores (4551)

SIC

Retail-Department Stores (5311)

akta.pro primary industry

Regional Luxury & Premium Department Stores (CRAGAFAE)

Keywords

• Outlet shopping centers
• Luxury retail leasing
• Retail real estate
• Designer outlet mall
• Shopping center management

Headquarters

HQ city

Rosamond

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Others

Revenue model

1. Retail Space Leasing: Fashion Outlets of Chicago generates revenue through tenant leasing arrangements. The mall leases retail space to over 130 designer and brand outlet stores, collecting rent and potentially participation fees from tenants. Additional revenue streams include food court rentals, parking operations, and amenity sponsorships.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Fashion Outlets of Chicago owns and operates a two-level indoor luxury outlet shopping center housing more than 130 designer and brand-name retail stores in Rosemont, Illinois, five minutes from O'Hare International Airport. The center combines outlet retail leasing, a curated contemporary art collection called THE COLLECTION, dining and food court operations, and supplementary services such as a text concierge, brand partnership activations, and filming-location services.

Product overview

Fashion Outlets of Chicago operates as a two-level indoor luxury outlet shopping center, offering over 130 designer brands across fashion, accessories, beauty, and home categories. The property combines core retail operations with THE COLLECTION, a contemporary art program featuring permanent and rotating exhibitions. Additional services include dining options, text concierge support, brand partnership opportunities for experiential marketing, and filming location services.

Differentiator

Problem solved

Functional benefit

Brands

• THE COLLECTION: Where Art Meets Fashion: A multifaceted art program providing visitors access to contemporary works of art by both emerging and established artists, featuring permanent commissions and rotating exhibitions throughout the shopping center.

Products and services

• Luxury Fashion Retail Core retail tenancy offering at the property: a curated mix of 130+ designer and brand-name outlet stores across two indoor levels, located approximately five minutes from O'Hare International Airport and serving value-seeking luxury and brand-conscious shoppers in the Chicago metro and Midwest region.
• THE COLLECTION (Public Art Program) A public contemporary art program delivered throughout the shopping center, offering visitors permanent site-specific commissions and rotating exhibitions by emerging and established artists, plus self-guided walking tours with QR code access to artist videos. Positioned as a museum-quality cultural experience inside the retail environment.
• Dining and Refreshments On-site food and beverage offering comprising a food court and assorted quick-service restaurants, coffee and specialty kiosks, and common-area alcoholic beverage service, designed to support dwell time and family visits during shopping trips.
• Sales and Offers Aggregated promotional offers from retail tenants, including percentage-off discounts, BOGO deals, loyalty program benefits, and special-event sales. Information is delivered through the website sales page, email newsletter, and social channels.
• Text Concierge Service Text-message based customer service channel allowing visitors to contact the property directly via SMS for wayfinding assistance, store information, and visitor support during their visit.
• Brand Opportunities B2B offering for brands and agencies seeking audience engagement at the outlet center, including media and advertising placements, experiential and pop-up activations, event sponsorships, and amenity sponsorships. Sold through Macerich's business development team.
• Filming Opportunities Production location services for commercial, television, feature film, and photo shoot clients, providing on-site staff support, 24-hour access, and professional security across the property's interior and exterior spaces.

Quantifiable outcome

• Over 130 top designer brands in one location
• +1 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

13 partnerships are on record, tiered core and minor.

• MacerichcoreStrategic or Co-development Partner · 1 January 2013Fashion Outlets of Chicago is owned and managed by Macerich, one of the country's leading owners, operators, and developers of major retail real estate. Macerich provides property management, leasing, marketing, development, and financial services for the center.
• NetflixminorOthersNetflix has filmed commercial content at Macerich shopping centers including Fashion Outlets of Chicago.
• UniversalminorOthersUniversal has filmed commercial and TV content at Macerich shopping centers including Fashion Outlets of Chicago.
• NBCminorOthersNBC has filmed content at Macerich shopping centers including Fashion Outlets of Chicago.
• LifetimeminorOthersLifetime has filmed TV content at Macerich shopping centers including Fashion Outlets of Chicago.
• LexusminorOthersLexus has conducted automotive test drives and experiential marketing at Macerich shopping centers.
• IntelminorOthersIntel has filmed commercial content at Macerich shopping centers including Fashion Outlets of Chicago.
• NintendominorOthersNintendo has filmed content at Macerich shopping centers including Fashion Outlets of Chicago.
• DePaul Art MuseumcoreStrategic or Co-development PartnerDePaul Art Museum curated the June 2020 - January 2021 exhibition at THE COLLECTION, featuring artists Yvette Mayorga, Susan Giles, and Mie Kongo.
• Evanston Art CentercoreStrategic or Co-development PartnerEvanston Art Center curated the 'Floating Forms' exhibition (September 2019 - March 2020) at THE COLLECTION.
• LVL3coreStrategic or Co-development PartnerLVL3 curated the 'Time Warp' exhibition (March - August 2018) at THE COLLECTION.
• CNL Art ConsultingcoreStrategic or Co-development PartnerCortney Lederer of CNL Art Consulting curated the 'Beyond surface' exhibition (March - June 2017) at THE COLLECTION.
• PACTminorOthersL'OCCITANE partners with PACT to give second life to empty beauty products through their ECO-RECYCLING PROGRAM available at Fashion Outlets of Chicago.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Woodbury Common Premium Outlets: Premier Simon-operated luxury outlet destination in Central Valley, NY. Comparable premium/luxury brand mix and outlet mall format, although operating in a different geography.
• Wrentham Village Premium Outlets: Simon-owned luxury outlet center near Boston, MA. Highly comparable format, scale, and luxury brand tenant roster serving regional drive-to shoppers.
• Sawgrass Mills: One of the largest outlet malls in the U.S. located in Sunrise, FL. Comparable outlet format with an even broader mix of luxury, premium, and mid-tier brand tenants, plus tourism-driven traffic from South Florida.
• St. Louis Premium Outlets: Simon-owned premium outlet in Chesterfield, MO serving the Midwest. Comparable regional luxury outlet positioning and tenant mix within the broader Macerich/Simon competitive set.
• Chicago Premium Outlets: Simon-owned premium outlet center located in Aurora, IL (~40 miles from Rosemont). Offers an overlapping roster of luxury and designer outlet brands (Burberry, Gucci, etc.) targeting the same Chicago metro shopper, making it the most direct competitive peer.
• Tanger Outlets: Publicly-traded outlet mall REIT (NYSE: SKT) operating a portfolio of factory outlet centers across the U.S. Highly comparable business model (tenant leasing, outlet format) though with generally lower luxury exposure.

Broad incumbents

• Macerich (Parent / Portfolio Peers): The publicly-traded parent REIT (NYSE: MAC) operating Fashion Outlets of Chicago and other premium shopping centers such as Tysons Galleria, Santa Monica Place, and Country Club Plaza. Sister properties share operating platform, leasing leverage, and marketing infrastructure.
• Simon Property Group: Largest U.S. retail REIT (NYSE: SPG), dominant operator of outlet malls and premium shopping centers including Woodbury Common, Wrentham Village, and Chicago Premium Outlets. Most significant competitive incumbent to Macerich's outlet strategy.

Regional players

• Gurnee Mills: Simon-owned outlet-style value mall in Gurnee, IL within the Chicago DMA. Comparable mid-tier to premium outlet tenant mix and regional shopper base, though with less luxury brand depth.
• Woodfield Mall: Simon-owned super-regional enclosed mall in Schaumburg, IL — the largest shopping center in Illinois. Overlaps with the same Chicago metro shopper base for luxury/premium department store and brand purchases, though in a traditional mall rather than outlet format.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/FashionChicago
• Instagraminstagram.com/fashionchicago
• Xx.com/FashionChicago
• LinkedInlinkedin.com/company/fashion-outlets-of-chicago-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fashion Outlets of Chicago