BP Marketing Group
BP Marketing Group is a privately held, founder-owned full-service marketing firm in Providence, Rhode Island, serving SMB clients across New England with branding, graphic design, web design, social media management, and promotional products distributed through its Got Branding? division.
- Company typePrivate
- Founded2005
- HeadquartersAlbion, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What BP Marketing Group does
BP Marketing Group (legal entity: Branded Promotions, llc) is a privately held, founder-owned full-service marketing firm headquartered in Providence, Rhode Island, with a secondary office in Boston, Massachusetts. Founded in 2005 by Laura Vaudrain, the company serves small and mid-sized business clients across the New England region in verticals including legal, healthcare, academic, sports management, restaurant/hospitality, private equity, new product development, and real estate development.
The firm's offering is a bundled portfolio of marketing services and physical merchandising delivered under one brand. Core professional services include branding strategy, graphic design, web design, and social media management — the latter productized into three monthly subscription tiers (Basic, Standard, Deluxe) covering Instagram, Facebook, and LinkedIn with varying post cadence and engagement scope. The promotional products and custom apparel lines operate through the Got Branding? sub-brand, which provides access to more than 1 million promotional SKUs and runs an in-house local imprinting facility for apparel orders to maintain quality control and shorten turnaround.
BP Marketing Group generates revenue through two primary mechanics: professional services fees for marketing engagements (including recurring monthly social media subscriptions) and transactional fees on promotional product and custom apparel distribution. The firm has no proprietary software platform, no disclosed funding, no external investors, and no parent company. It markets through its own website and maintains a sales-led go-to-market motion relying on direct outreach, referrals, and organic digital presence. The business is operated as a micro-firm with 1-10 employees and Laura Vaudrain as the sole disclosed owner and principal relationship manager.
BP Marketing Group firmographics
Firmographics- Name
- BP Marketing Group
- Legal name
- Branded Promotions, llc
- Website
- https://bpmarketinggrp.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BP Marketing Group is a privately held, founder-owned full-service marketing firm in Providence, Rhode Island, serving SMB clients across New England with branding, graphic design, web design, social media management, and promotional products distributed through its Got Branding? division.
- Ownership category
- akta.pro rank
BP Marketing Group industry classification
Industry- Product category
- Marketing Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Branded Merchandise & Corporate Gifts (BPAFAMAA)
Keywords
Where BP Marketing Group is headquartered
LocationHeadquarters
- HQ city
- Albion
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
BP Marketing Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Marketing Services: Full-service marketing consulting including branding, social media management, graphic design, and web design services delivered to business clients.
- Promotional Products Distribution: Distribution of promotional products through their 'Got Branding?' division. They offer more than 1 million products for corporate, healthcare and academic marketplace customers.
- Custom Apparel Sales: Distribution of custom corporate, academic, sports and lifestyle apparel with local imprinting facility for quality control and quick turnaround.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic Social Media Package - Instagram & Facebook with 3 posts per week |
| Subscription | Monthly | Standard Social Media Package - Instagram & Facebook with 4 posts per week |
| Subscription | Monthly | Deluxe Social Media Package - Instagram, Facebook & LinkedIn with 7 posts per week |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels2 records
BP Marketing Group product offering
Product offeringCore offering
BP Marketing Group is a full-service marketing firm offering branding, graphic design, web design, and social media management services to businesses across New England. The company also distributes promotional products (pens, hats, totes, etc.) through its 'Got Branding?' division and custom corporate, academic, sports, and lifestyle apparel with in-house local imprinting.
Product overview
BP Marketing Group is a full-service marketing firm offering a portfolio of interconnected services centered on branding, design, and promotional products. The core offerings include branding services, graphic design, and web design, complemented by specialized sub-brands: Got Branding? handles promotional products distribution, while custom apparel distribution provides corporate and lifestyle clothing. Social media management is offered through tiered packages (Basic, Standard, Deluxe) covering Instagram, Facebook, and LinkedIn. Founded in 2005, the company serves diverse industries including legal, healthcare, academic, restaurant, private equity, real estate development, and sports management.
Differentiator
Problem solved
Functional benefit
Brands
- Got Branding?: The promotional division of BP Marketing Group, a unique distributor of promotional products in the corporate, healthcare and academic marketplace.
Products and services
- Branding Services Marketing communications services that help businesses establish a positive perception of their company or products through effective branding strategies.
- Graphic Design Services Creative graphic design services focused on eye-catching and informative layouts for delivering marketing messages across various applications.
- Web Design Services Web design services that help businesses create an online presence, serving as the first step in the customer information searching process.
- Social Media Management Social media strategy planning and execution including account optimization, content posting, community engagement, and hashtag research across Instagram, Facebook, and LinkedIn, offered as monthly subscription packages or custom plans.
- Got Branding? Promotional Products Distribution Distribution of promotional products such as pens, hats, and totes to corporate, healthcare, and academic marketplace customers, providing access to more than 1 million products with an average item lifespan of approximately 8 years.
- Custom Apparel Distribution Distribution of custom corporate, academic, sports, and lifestyle apparel featuring top brands in corporate and active apparel, with local imprinting for quality control and quick turnaround.
Quantifiable outcome
- Promotional items have average life of approximately 8 years, providing long-term brand exposure
Companies that use BP Marketing Group
Customer profileSegments7 records
Ideal customer profiles3 records
BP Marketing Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BP Marketing Group partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
BP Marketing Group competitors and assessment
Company assessmentDirect peers
- ePromos Promotional Products: Online promotional product distributor with corporate-branded merchandise, kitting, and company stores — directly comparable to BP Marketing Group's promotional distribution storefront model with the Got Branding? sub-brand.
- Proforma: Network of franchised promotional products and marketing services distributors offering branding, print, e-commerce stores, and decorated apparel — directly comparable to BP Marketing Group's combination of promotional distribution and apparel imprinting.
- National Pen: Direct-to-SMB promotional products and custom writing instruments distributor with e-commerce ordering — comparable to the small-business and corporate side of BP Marketing Group's branded merchandise catalog.
- Geiger: Family-owned promotional products distributor and marketing services firm with branded merchandise, apparel decoration, and marketing communications capabilities — comparable in structure as a multi-service promo marketing company rather than a pure online retailer.
- Halo Branded Solutions: Major North American promotional products and corporate gifting distributor serving enterprise clients with branded merchandise, marketing storefronts, and fulfillment — overlapping directly with BP Marketing Group's promotional product and apparel distribution offerings.
- Graphcom: Mid-Atlantic promotional marketing agency offering branding, print, digital, social media, and promotional products — closely matches BP Marketing Group's full-service creative-plus-promo bundle under one roof.
- 4imprint Inc. One of the largest US distributors of promotional products and branded merchandise, directly comparable to BP Marketing Group's Got Branding? division in terms of offering corporate clients pens, drinkware, apparel, and accessories with logo customization.
Emerging players
- BMA (Brand Marketing Advisors): Boutique brand and marketing consultancy serving SMB and mid-market clients with strategy, branding, and digital services — comparable segment overlap to the consulting-arm services BP Marketing Group provides to professional services and healthcare clients.
- Boundless Network: Tech-enabled promotional products distributor with company stores and fulfillment for distributed workforces — an emerging digital-first competitor to traditional local promo product distributors like BP Marketing Group.
Broad incumbents
- HubSpot: Large marketing software and agency ecosystem player offering inbound marketing, social media tools, and CMS used by many SMBs — overlaps with the social media and web design services BP Marketing Group delivers to similar small-business clients.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
BP Marketing Group social profiles
Digital presenceBP Marketing Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
BP Marketing Group leadership team
Management profileNumber of profiles
Profiles1 record
BP Marketing Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BP Marketing Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BP Marketing Group
What does BP Marketing Group do?
BP Marketing Group is a full-service marketing firm offering branding, graphic design, web design, and social media management services to businesses across New England. The company also distributes promotional products (pens, hats, totes, etc.) through its 'Got Branding?' division and custom corporate, academic, sports, and lifestyle apparel with in-house local imprinting.
Is BP Marketing Group a public or private company?
BP Marketing Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BP Marketing Group founded?
BP Marketing Group was founded in 2005. It employs 1 to 10 people.
Where is BP Marketing Group based?
BP Marketing Group is headquartered in Albion, United States, in the North America region.
How does BP Marketing Group make money?
Three revenue lines are on record. Marketing Services are the primary driver. The others are promotional Products Distribution and custom Apparel Sales.
Who are BP Marketing Group's main competitors?
Direct peers on record are ePromos Promotional Products, Proforma, National Pen, Geiger, Halo Branded Solutions, Graphcom and 4imprint Inc.. Emerging players are BMA (Brand Marketing Advisors) and Boundless Network. HubSpot is listed as a broad incumbent.
Does BP Marketing Group have an API?
No public API is recorded for BP Marketing Group.
What industry is BP Marketing Group in?
BP Marketing Group's product category is Marketing Services. Its primary akta.pro industry code is BPAFAMAA, Branded Merchandise & Corporate Gifts. Its NAICS code is 541810 and its SIC code is 7311.